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638 Uppsatser om News frames - Sida 42 av 43

Djur och natur eller experiment?? Förskollärares tankar kring naturvetenskap och teknik

The history of rhetorics in documentary film is a long one. The French brothers Louise and Auguste Lumiére were among the first persons who produced a documentary and their work has had a big impression in the history of documentary during the 1900 century. John Grierson has been called ?the father? of documentary film. He produced films in the English speaking part of the world and he is the founder of the concept ?documentary film?.

Det brinner i Husby : En kvalitativ studie av hur upploppen i Husby skildrades i Svenska Dagbladet, The Guardian och Aftonbladet

Denna uppsats är en kvalitativ innehållsanalys av nyhetsrapporteringen och opinionstexterna om upploppen i Husby i maj 2013. De undersökta tidningarna är The Guardian, Svenska Dagbladet och Aftonbladet, under tidsperioden 20 maj ? 2 juni 2013. Syftet med uppsatsen är att undersöka vilka perspektiv som lyftes upp, vilka som fick komma till tals och hur de framställdes, vilken retorik som användes och vilken typ av våld som fick störst utrymme i artiklarna. Vi jämför även tidningarna sinsemellan för att se skillnader och likheter.

Misogyni i gamingkultur : En kvalitativ diskursanalytisk studie om reproduktionen av patriarkal dominans i gamingkultur

Misogyny in gaming culture ? a qualitative discourse analysis of the reproduction of patriarchal dominance in the gaming culture is based on Teun A. van Dijk's belief that a dominant group continuously produces and reproduces its social dominance over a subordinate group by using the language. The members of this group do not simply do this by being. A person does not want to risk damaging its reputation which makes the dominant group forced to use various strategies to reproduce its dominance.

Vägen till nyhetsvärdig : En kvalitativ textanalys för att utmana medielogiken genom att testa tre nyhetsvärderingsteorier

I augusti 2010 inträffade en olycka i San José-gruvan i Chile. Olyckan resulterade i att 33 gruvarbe-tare blev fast i ett skyddsrum i över två månader innan de kunde räddas. Händelsen fick ett stort utrymme i media världen över. I vår studie har vi utmanat medielogiken genom att testa tre ny-hetsvärderingsteorier utifrån aftonbladet.ses och dn.ses nyhetsrapportering kring gruvolyckan. Tidningarna valdes därför att de är Sveriges största kvälls- respektive morgontidning.

Uppstart av Totalt Produktivt Underhåll på Tour & Andersson AB

In order to continue to be competitive in the current industrial climate, producers must increase efficiency at their plants. Several Swedish companies choose to utilise the principles of Lean production. Tour & Andersson AB (TA) has elected to create their own model using Toyota?s productions system which has been named TAPS (Tour & Andersson Production System). Following two years of working with TAPS the company has decided to introduce Total Productive Maintenance (TPM). Most of the work carried out in the maintenance department today is in form of repairs to already faulty equipment.

Lönsamma erbjudanden : Hur tjänsteerbjudanden och dess kunder formas av Optional Framing

ABSTRACT Title:                         Lucrative dealsHow service offers and its clients is forms by Optional Framing                 Level:                       Bachelor, Business AdministrationAuthor:                     Gabriel Krogius, Mikaela SörensenSupervisor:              Jonas Kågström, department of economicsDate:                         2013, AugustIntroduction:           That the human mind may be directed by how an offer is designed is not news. However, what is new in the following thesis is whether a person is affected in the case of a service rather than, as previously research, a physical product. Does a person find it harder to separate with something rather than to add an option?Aim:                          The aim for this thesis is to examine how Optional Framing has affection on service offerings/companies, and in this case on real estate brokerage services. Is it, as earlier, when the human can form her own offer, the final price ends up higher when she is about to add options than removing them?Method:                    The thesis emanates to achieve earlier results where the difference in this case is that our thesis is targeting service offerings.

Manipulation av informationsflöde vid aktieåterköp : studie om bolag noterade på Stockholmsbörsen

Aktieåterköpen har haft en stor utveckling globalt sett den senaste tiden och sedan det blev rättsligt tillåtet i Sverige år 2000 använder allt fler företag aktieåterköp som metod för att distribuera pengar till sina aktieägare. Tidigare forskning visar att företagsledningar innehar en stor handlingsfrihet när det gäller publicering av nyheter och de kan till stor del styra hur företagets interna nyhetsflöde utges till marknaden. Tidigare studier åskådliggör att företagsledningar utnyttjar denna handlingsfrihet och strategiskt publicerar information för att gynna sig själva. Manipulation av nyhetsflödet vid aktieåterköp är dock ett mycket outforskat område där de få studier som förekommer har genomförts i USA.Syftet med den här uppsatsen är att undersöka och klargöra om och i vilken omfattning svenska företagsledningar manipulerar nyhetsflödet vid aktieåterköp med avsikten att gynna sig själva. Studien ska förklara om svenska företagsledningar medvetet ändrar innehållet och tidpunkten för deras nyheter i samband med aktieåterköp. Tidigare amerikansk forskning påvisar att företagsledningar publicerar fler negativa nyheter innan ett aktieåterköp med intentionen att få en nedåtdrivande aktiekurs där aktierna återköps till ett lägre pris.

Listlitteratur : En studie av Dagens Nyheters "boklistor"

Med utgångspunkt i den litterära tidskriften 10TALs nummer ?Vässa kritiken!? och depåståenden som där dryftades om Dagens Nyheters kulturbilagas allt mer frekventaanvändande av så kallade ?boklistor?, är denna uppsats syfte att studera dessa boklistorsfrekvens och form under den gångna tioårsperioden 2000-2009. Detta görs genomfrågeställningarna: Vilka olika boklistor finns det?; Vilken/vilka diskurser framhävs ochformas i boklistorna?; Vad skulle kunna förmedlas genom boklistorna?; På vilket sätt harantalet boklistor förändrats mellan år 2000 och 2009?För att besvara dessa frågor görs en kvantitativ översikt och fyra fallstudier avuppsatsförfattaren valda boklistor genom den kvalitativa metoden kritisk diskursanalys utifrånRoger Fowlers Language in the News. Discourse and Ideology in the Press (1991) samtNorman Faircloughs Media Discourse (1995).

Titta dom snackar! : En studie i svenska politikers försvarstal

Political scandals are constantly abound in the media, rulers face the global tribunal of the mass media and are forced to defend their actions and above all, their position in society. This essay concerns itself with that defence ? more specifi- cally with the defence of four Swedish politicians in high office during four different scandals. Gudrun Schymans? eva- sion, Laila Freivalds? dealing with the tsunami disaster in Thailand, Annie Lo?o?fs? tangle concerning representation notes and public documents and Tobias Billstro?ms? statements concerning undocumented immigrants and asylum seekers.

Marknadskommunikation mot en bred målgrupp ? En studie av Gina Tricot

The companies of today compete about the consumers? attention. In a society where the speed is increasing and the trends are constantly changing the marketing of today will soon be obsolete. This is something that is clearer in the fashion business where the consumers always are looking for news at lower costs. It?s no longer an economical question to be able to wear the latest fashion trends, the availability of cheap fashion clothes is constantly increasing.

Kvinnor gillar flärd, män är som de är : En studie om hur män och kvinnor skildras i samhällsmagasinen Filter och Fokus

AbstractAuthors: Mikaela Magnusson & Malin StenströmTitle: Jolly women and ugly men - a study of the way men and women are portrayed in the magazines Filter and FokusLevel: BA Thesis in JournalismLocation: Linnaeus UniversityLanguage: SwedishNumber of pages: 78 Everyday we're exposed to gender roles. It can take the form of our immediate family, our classmates, the books we read, the teve series we watch or the magazines we read. Everyday the world around us shape the way we think of men and women and how they're supposed to be. As a part of either (or neither) of those genders we are all shaped into the mold that society has set for us. The media is one of the largest contributors to this socialization and therefore we felt it necessary to study two, critically acclaimed, media outlets and shed some light on their portrayals of gender. We chose to study Filter and Fokus, two social magazines with close to a corresponding amount male as female readers and a reputation of being modern and free of prejudice.

?Content, Contact, Cash? - En kvalitativ studie om framgångsrik marknadsföring via sociala medier

Title: ?Content, Contact, Cash?- En kvalitativ studie om framgångsrik marknadsföring viasociala medierAuthors: Andreas Hadzikostas and Helli ShahidiAssigner: NewsroomCourse: Degree thesis in Bachelor of Media and communication at the faculty ofJournalism and mass communication at University of Gothenburg, SwedenSemester: Spring semester, 2010Tutor: Ingela WadbringPages: 49, including two enclosuresPurpose: To elucidate which factors are significant for successful marketing via the social media.Method: Expert interviews, Informative interviews and content analysisMaterial: Interviews with Lena Carlsson at Kreafon PR agency, Peter Baeza at IHM Business School, Eva and Kalle Bodestig at Mandel, Lena Ekman at Saltå kvarn and Rick Short at Indium Corporation.Main result: This study has resulted in both comprehensive and concrete proposals for how Newsroom should work and market themselves, but mainly their customers via the social media tools such as Facebook and blogs. In order for companies to be successful with their marketing, they ought to build a strong, personal and enduring relationship with their customers by being attentive of their target group. The main purpose of the social media is to encourage individuals to interact and conduct dialogue with the participants rather than focusing entirely on one way communication. Furthermore, in order for a company, regardless of size, to be successful in building a healthy relationship with their costumers, they ought to showcompassion for their feelings and needs, as well as providing them with as much information as possible, via all of the selected social media tools to work with.

Avtalsgodkännande på Facebook : En kvalitativ studie kring varför den enskilda individen ignorerar det elektroniska avtalet

Around the year 2007, several news segments appeared in the Swedish media with focus on the social website Facebook. At the time, an increasing number of people in Sweden started to join the social platform and accepted the terms of contract to get access of the website, without further consideration of what they were agreeing to. This resulted in some private individuals felt violated when it turned out that major points of the contract entail that user?s private information, photos, videos and other publications that was shared on the website, were considered property of Facebook cooperation. Even though this incident made users more aware of what they should, and should not publish on the website, the episode did not result in users closing there accounts on Facebook.

PR och marknadsföring inom sociala medier : En studie kring riskerna att vara social i sociala medier

Social media provides a new position of power to the single individual within PR and marketing campaigns. When a company uses social media as a communication tool in their PR and marketing practice, they have to adapt themselves after the customers' needs and the new communication structure within social media. Communication in social medi is different from traditional media, which is more one-way communicative and visual in its interaction, rather than the digital media that are more two-way communicative av viral through dialogue. If a company creates PR and marketing campaigns within social media without adjusting to the new rules of communication through dialogue, and instead try to apply traditional one-way communication to their social campaigns, they put themselves and their brands in risk of public humiliation and loss of customers; the speed of the viral dialogue over social media can spread bad news fast, and with the newfound power of the single individual, the impliacations can thus be devastating for a company and its brand. If an organization does not respond and take part of the criticism that may be directed at them through the customers' comments, the negative dialogue among clients and the public within social media can quickly create a hazard enviorment for a company and its brand to be seen in. The public within these social media platforms are more independent and continuously conversing with each other on a local an global scale.

OPAC på Internet: möjligheter för sökning på skönlitteratur. En jämförelse mellan en bokhandel på Internet och fem OPACs.

The aim of this master thesis is to investigate how the OPACs Online Public Access Catalogue used by public libraries have adapted the features and possibilities offered by online catalogues, for the purpose of searching for fiction. This is done by comparing five OPACs to Amazon.com, an online bookstore. The questions investigated are: Have the OPACs developed from the principles of the card catalogue and adapted to the features and possibilities offered by online catalogues, when searching for fiction? Can the library catalogue provide the same features as Amazon.com, when searching for fiction? How do the OPACs use the resources that online catalogues provide when searching for fiction, compared with Amazon.com? The thesis is based on two qualitative studies. The first study presents five OPACs from different library systems and examines which features they have in common with Amazon.com.

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