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5585 Uppsatser om New media consumption - Sida 43 av 373

Sverigedemokraterna. : En kritisk diskursanalys av medias framställning avpartiet.

SammanfattningSverigedemokraterna (SD) är ett parti som har befunnit sig i hetluften under det gångnavalåret. Vi har valt, att genom en kritisk diskursanalys analysera och presentera hur media iform av dags- och kvällspress konstruerar talet om Sverigedemokraterna. Det teoretiskaramverk vi genomfört studien inom rör socialkonstruktionismen, där vi utgått från att allt i våromgivning är socialt konstruerat. Tidigare forskning har visats oss hur olika medier anpassarsina texter efter sociala och ekonomiska intressen och att all information vi tar del av ärkonstruerad. Forskning kring rasism och fascism i Sveriges historia samt forskning kring detdiskursanalytiska perspektivet har hjälpt oss att uppnå vårt syfte.

Bajen var namnet : Studien av en elitfotbollsklubbs informationsarbete

AbstractÖrebro UniversityDepartment of HumanitiesMedia and Communication StudiesBachelor Thesis, Spring 2007Title: Bajen is the name ? The study of the information business of a professional soccer clubBy: Erik Johansson and Markus WelinSupervisor: Göran ErikssonPurposeThe purpose of this essay was to examine how a professional and multinational sport organisation works to present a positive image of it. The object of our study was Hammarby, one of the by media most intensive covered Swedish clubs. We have also investigated the relation between the sport communication strategies and the media.TheoriesWe have used prior research in the areas of sport and media, Sport Management, journalism and Public Relations. We have also applied Public Relations and Marketing theories.MethodWe chose to use the methods of qualitative interviews, and participant observations.

Hur blir politiska skapelser virala succéer? : En komparativ argumentationsanalys.

Since the beginning of the 1990s, Swedish society has gone through a great change. Firstly with the personal computer and then with the internet moving in to everyday life, a new arena for interaction with society evolved. Work, education, doing bank errands and reading or discussing the news, just to name a few, now all take place in the virtual world online. Not to mention social media sites such as twitter, instagram or facebook, the last of which has over half of the Swedish population represented as members.   Companies, corporations, interest groups, political parties and politicians must be aware of the massive impact that a post spread through social media can have.    This thesis will, with the text analyzing tool, argumentation analysis, and on the theoretical platform of political communications theory, analyze three of the most viral Swedish political posts spread over 120 000 times each, to see if there are any combined qualities that point to the fact that there is a formula for getting a post to become a viral success on social media.    The main result showed that of the three posts analyzed, all were built up around a factual thesis, argued for with foremost example arguments, not only appealing to the logical branch of argumentation but also to the ethical, and that they tended to be of high relevance and sustainability. The conclusion must therefore be that these are all qualities that tend to be of relevance for making a political post on social media into a viral success..

Värdet av att bygga grönt för kommunala bostadsbolag

AbstractThe real estate sector is today responsible for 40 per cent of the total amount of energy consumption within the members of the EU. All over the world there are collaborations within research and projects to find ways of reducing the amount of energy consumed by the real estate sector. In Sweden, a directive from the European Union has posed demands on authorities as well as on the private sector to reduce the amount of energy consumed by new building constructions. Together with the directive from the EU there are also new requirements and demands from Boverket for the real estate sector.  These requirements mostly concern the energy consumption of kilowatt-hour per square metre and that the consumed energy also should be renewable.  The aim of this study is to explain what kind of value municipalities experience in using certifications and environmental investments for new and existing buildings. Within the chapter theory, essential areas are described such as; environmental certification systems, economical viability, proceeds connected to building green, difficulties with building green, the performance of green buildings when affected by the behaviour of tenants and customer value.  The following chapter describes the methodology with which we have conducted this study.

Kan dans ge unga kvinnor livskraft, styrka och självinsikt

The first main purpose of this essay is to describe the situation of young women today here in this part of the world concerning influences from commercial media.The second purpose with this essay is to investigate if dance could be used as a tool against all these sterotyped and superficial pictures and ideals in the industy of commersial media.With some questions I also want to get closer to the answer if dancing is a way for young women to get insight knowledge. I also describe women from dance history who experienced that dance filled them up with energy but also environment where there was oppression.This essay has a gender perspective.The methods are manly based on literature studies but information is also gathered from the Internet and from one film.My results are that dance is a very constructive way to give the young woman that force which is needed when meeting media pictures everywhere. It gives her self-confidence, body awareness, joy and strength in life..

En barnomsorg som inte räcker till : En undersökning om hur nattis framställs i media

This is an examination that investigates how daycare during nights, evenings and weekends, so called ?nattis?, is produced in media with restriction to three big Swedish newspapers during 2004-2012. The main intention and the base to this work is to see how media chooses to produce daycare during nights. As a help to find a result to this main intention there are four questions. These questions are which similarities and differences that can be shown in the articles, which main arguments that can be shown, if it?s a positive or negative picture that the articles are producing and which patterns and themes that can be shown.                      The method to find an answer to these questions and the main intention were an investigation of 21 articles.

10 000 nya invånare till Luleå! : En studie om en kommuns platsmarknadsföring i sociala medier

Today, nine out of ten municipalities are active on social media and it has become increasingly popular among municipalities that make use of placemarketing to promote their particular region. A problem that is raised in this study is that the population of the municipalities in northern Sweden often is in decline. The purpose of this study is to investigate how a democratic-controlled organization such as Luleå Municipality uses the social media Facebook in its placemarketing, to highlight a place of scale and to attract new residents and stakeholders to move to or visit the city. In order to answer the purpose I have with the help of a critical discourse analysis examined how Luleå Municipality using social media Facebook in their marketing of Luleå as a place. The results were then analyzed using theories of placemarketing, Norrland and the market-oriented municipality.

Offentligt rum och vardagens politik. Social förändring:Demokratins förändrade villkor i konsumtionsestetikens offentliga rum.

Offentligt rum och vardagens politik handlar om hur 1990- talets sociala förändring, med en rörelse från ett samhälle integrerat av arbetsetiken mot ett samhälle organiserat utifrån konsumtionsestetiken, förändrar demokratins villkor i och för det offentliga rummet. Det mer preciserade syftet är att undersöka vilka konsekvenser den sociala förändringen får för utövandet av vardagens politik i det offentliga rummet. Den övergripande frågeställningen är vad ett fritt ord innebär, vad är det fritt från och för vem är det fritt? Centrala begrepp i studien är: Medborgaren, dvs. individens kollektiva identitet som politisk varelse.

Miljöbilsanvändning : En attityd- och beteendeundersökning hos ägare av bilar drivna med förnybara drivmedel

The aim of this report is to give a picture of how attitudes and behaviours of owners of environment cars look like and how they can be influenced. The alignment lies on environmental cars which run on biogas and ethanol which both are renewable fuels. The starting point is to sort out if it is environmental thinking that controls the choice and use of an environmental car. The feeling is that there are many other factors that can be more controlling, for example the price and the quality of the car. The result of the questionnaire survey which is the foundation of the report shows however that those who buy an environmental car do it mostly because of environmental reasons.

Vad hade du på dig? : Representationen av våldtäktsoffer och förövare i tre dagstidningar med olika ideologisk inriktning (Aftonbladet, SvD och DN)

The following Bachelor?s thesis examines how three Swedish national newspapers (Dagens Nyheter, Svenska Dagbladet and Aftonbladet), which all represent different points on the ideological spectrum, portray victim and perpetrator in their representation of rape during the year 2011. The thesis examines the newspapers news, editorial pages and reports of rape. The study uses a quantitative approach with qualitative elements which has its foundation in the theory of social constructivism and priming theory. Political science can be studied from the perspective of power, and media has a central role of this power.

?Vi och dom? -Mediediskursen om Islam och muslimer : En kritisk diskursanalys av medierapporteringen om Islamiska Staten i Irak och Syrien

Syftet med denna undersökning är att genom en kritisk diskursanalys av utvalda tidningsartiklar, redogöra för framställningen av Islamiska Staten (IS) i Irak och Syrien. Det avses genomföras i identifiering och analysering av framträdande diskurser i textmaterialet. Undersökningens kritiska ambitioner ligger i ett synliggörande av medias maktposition i samhället med fokus på diskursen om Islam och muslimer. Media tenderar att presentera en bild av IS och tillhörande diskurser utifrån ett västerländskt perspektiv, vilket ger upphov till ett skillnadskapande av ?vi och dom?.

Är det media som bestämmer genusordningen? En innehållsanalys av sportsidorna ur ett genusperspektiv. Do media decide the gender hierarchy? A content analysis of the sport pages from a gender perspective

Syftet med undersökningen är att utöka förståelsen på vilket sätt media förmedlar idrott ur ett genusperspektiv, och diskutera dess konsekvenser. Vi vill med undersökningen få en ökad insyn i medias makt kring föreställningar om kvinnligt och manligt på sportsidorna. Vi har med hjälp av kvantitativ innehållsanalys i kombination med kvalitativ textanalys argumenterat kring olika tänkbara svar. Underlaget för vår studie baseras på ett omfattande kodningsschema där sportbilagan i Dagens Nyheter (DN) under februari månad 2011 utgjort empirin. Resulta-ten av kodningsschemat har jämförts med litteratur om genus, media och idrott.

Musikartister ? ett underhållande innehåll En studie om hur kvinnor vill ta del av musikartister i media

Titel: Musikartister ? ett underhållande innehåll. En studie om hur kvinnor vill ta del avmusikartister i mediaFörfattare: Ann-Sofie Pettersson och Maja RönnbäckUppdragsgivare: Evelyn JonsKurs: Medie- och kommunikationsvetenskap, examensarbete, Institutionen för journalistik,medier och kommunikation (JMG), Göteborgs universitetTermin: Höstterminen 2011Handledare: Marie GrusellAntal ord: 17 480Syfte: Att undersöka hur kvinnor vill ta del av musikartister i media.Metod: En kvalitativ studie med respondentintervjuerMaterial: Analys av intervjuer med åtta kvinnor inom den valda målgruppen, kvinnor mellan30 och 49 år.Huvudresultat: Resultatet visar mönster som tyder på att målgruppens intresse ochengagemang för att ta del av musikartister i media är förhållandevis lågt. Musik ochmusikartister i media förknippas främst med underhållning, men musikartister fyller ävenbehov av information samt att styrka den personliga identiteten och sociala relationer. I tv och radio står innehåll om musikartister främst för underhållning, medan det i tidningar ochinternet främst står för information.

Om att leva i den "snåla världen" : En kvalitativ studie om ensamstående föräldrars och barns upplevelser och strategier i dagens konsumtionssamhälle.

Poverty among children has received a great deal of attention in the media the past few years. The group in which poverty among children has increased most is among single parents; therefore we have chosen to examine this group in this study. The purpose of this study is to take part in single parents and their children?s experiences of living within a very tight budget and the strategies they use. We found it interesting to put this information in relationship to the consumer society we live in today.

Men problemet är att man aldrig har facit i handen : Några socialsekreterares uppfattningar om deras arbete med barn och ungdomar

The opinion of social workers towards their work with children and young persons wasstudied in this essay. Even their point of view with reference to the term the child?s bestinterest has being considered and special focus was laid on the social workers attitudestowards media coverage and its criticism towards their work. A qualitative approach was usedconsisted of six interviews. The theoretical frameworks were based on the theory aboutfreedom of action and the theory of social representations.

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