Obesity and overweight are today classified as one of the largest epidemics in the Western world and is threaten a large part of the population. As a reaction to this a major health trend has emerged in recent decades. Every day consumers are exposed to information from the media about what is healthy or unhealthy to eat and the recommendations change frequently.There is great interest in healthy food on the Swedish food market, but still healthy foods only represents a small proportion of the total food sales. The essay examines the gap between the current and potential demand for healthy food and if it can be explained by any of the following factors: lack of information, price, taste or cognitive behavioral.To study these questions a quantitative method have been used and 213 questionnaires were collected. The intention is to draw general conclusions about the entire population.

Increasing volatility and less political intervention from the CAP in the market price of wheat is making it more difficult than in the past for Swedish farmers to determine the price at which they should sell their wheat. In the past, the Swedish farmer-owned company Lantmännen has traditionally set a guideline price for Swedish wheat every year to which farmers could adapt, but ceased doing so last year. Therefore this study sought to identify the parameters on which the price of wheat is dependent on by using a reduced form model. The perspective adopted was that of farmers. The model proved able to identify the main factors determining the annual price fluctuations in wheat, with all variables included having an impact on the wheat price, except export quantity in the previous year.

The challenge that companies currently face in their attempts to break through the media clutter has resulted in an increased use of provocative advertising worldwide. History shows that this strategy can result in a brand crisis due to negative consumer sentiment. Despite this fact, advertisement generated crisis remain a relatively unexplored field in the academic world of marketing. The objective of this thesis is to further explore crisis creation from provocative advertising, evaluate the affiliated negative consumer consequences, and to examine the effects of two contrasting company strategies to remedy these types of crisis situations. An experiment was conducted on Swedish and Norwegian students in order to examine whether the communication and information sharing between the target consumers and others could explain the development and consequences of provocative advertisement crisis due to its psychological effects.

Titel: Internationalisering med entry mode i fokus ? en fallstudie av Zero BelysningarKurs: 2FE03E ? 15 hp. KandidatuppsatsFörfattare: David Gustafsson 870926, Emmie Thurn 880909, Jasenko Arsenovic 890119Bakgrund: Globalisering och inträde på internationella marknader har för SME blivit en trend. Åtskilliga företag väljer att konkurrera på en internationell nivå och internationaliseringen sker snabbare och på flera olika sätt än någonsin tidigare. Att välja rätt entry mode har en stor påverkan på om företaget kommer att nå framgång eller ej på den nya marknaden.Syfte: Syftet med studien är att undersöka olika faktorer som påverkar småföretag val av entry mode vid expansion.

The purpose of the study is to see differences and development of two institutions for social care (work science) in two countries - the University of Lodz, Polen, and the University of Lund, Sweden.The central question is, if there is any convergence between these Institutions for Social care.The method has been to use both earlier research and to have two interviews. I did interviews with two professors working at two Universities, one with professor Ewa Marynowicz-Hetka at Lodz University and the other with professor Hans Swärd at the University of Lund. I started to study relevant literature and took part of secondary material in both countries.The main result of this study is that some convergence tendencies between those two trainings exist. All of them have connection with international cooperation. There are also same forces that stopped those tendencies; one of them is tradition on institutions..

The purpose of this thesis was to study a selection of Swedish government agencies and their usage of new media to convey information. We thought that the relationship between government agencies and the media should be addressed. This because of the current transitional period between traditional and new media. We have studied five different Swedish government agencies; Swedish Armed Forces, Swedish Tax Agency, Swedish National Institute of Public Health, Trafikverket and Sida.We used a qualitive content analysis and analyzed their homepages on the basis of six different criteria. In addition to this we studied their presence on external social communities and how the government agencies comply with the requirements of their communicative efforts.The study shows that the government agencies? media usage varies.

Increased consciousness about environmental and sustainable issues has led to consumers and companies who are more in favor of reuse and recycle. Even though this is a fact, people today are buying new things more often compared to before. For instance for a mobile phone the functionality lifecycle is eight years which can be related to the economic lifecycle today which is 1.5 years compared to 3 years in 1995. Only 1-2 percent of the mobile phones thrown away in Sweden today are handed in for recycling. The purpose of this study is to investigate whether an international company within the recycling and reuse of mobile phone industry has a market in Sweden.

This essay is about the engineer platoon. The engineer platoon has many different tasks and from my own experience sometimes too many. The platoon is able to build bridges, clear mines and to perform all kinds of construction work in rural or in urban terrain.In this case study I compare goals/demands for the battalion to goal?s set up for the company and finally what effects this has on the engineer platoons abilities. The main question is, if the engineer platoon really can solve all tasks given to them in the document TOEM? Abilities such as effect, protection and movement are the bearing parts of the case study.The materials I have analyzed are mostly from documents published by The Swedish Armed Forces.

This master thesis consists of the creation of shock absorber models for percussive rock drills. A model of the rock was also developed. These models were connected to existing models of the rock drill to create a complete simulation of the rock drilling process.When the models had been created the rock model was evaluated by comparison with measured values from lab tests. The verified rock model was then used to evaluate the shock absorber models.Four new shock absorber concepts have been developed. Three of these have been modelled, while the fourth have only been sketched and described.The evaluation of the models showed the following:? Simulations of the single shock absorber don?t correlate to reality very well.

The world?s population reached more than 6.9 billion people in July 2011. It is expected that the population growth during the next 40 years will take place mostly in low-income countries and the population increase will be 2.3 billion people during 2011-2050. A rapid urbanization is also expected to result in 57.7 per cent of Africa?s population living in urban areas in 2050.

The aim of this thesis is to examine the underlying causes for the opening of Karlstad Public Library. In doing so a theory based on the actor/structure model within social theory is used. The structures and actors are intertwined and therefore need to be analysed together. To do so the theory poses a series of questions that needs to be answered. The method used is document analysis.

The aim with this study is to achieve an increased understanding and knowledge about terrorist groups. The factors that the study come to be focused around is the groups' objectives, their organization, which enemies they have and with which means that they use for there terrorism. In order to respond to this aim the four different terrorist groups, Colombian revolutionary armed forces (FARC), Baskien - our native country and our freedom (ETA), red Army fraction (RAF) and al Qaida is studied.To achieve the aim of this study the methods qualitative text analysis and comparative method is being used. It is designed also within the framework of this study a categorization model that is used as method in order to do a division of the studied groups based on their objective, enemies, organization and means. The model is also constructed to be used in order to analyze others terrorist groups than these current groups.The result of the study is presented in the categorization model on page 32 in the essay..

The Swedish Armed Force has a need to streamline the preparation of an exercise in tactical training for soldiers because the preparation of an exercise is currently laborious and time consuming when commanders manually share files to each computer that will be included in the exercise. The degree project was to create a file sharing program within the internal network of the Defence Forces? international centre (Swedint). The program is used by the training management to effectively start up an exercise where soldiers train tactical training in a simulated combat environment. The training management use this program to upload files to a server which notifies all the computers on the network to download these files.

The children's ways of showing interest in writing and reading in pre-school have always fascinated me. The joy and pride they show when they start writing their own doodles and then eventually go on to write real letters and words, is a joy so see.The origin of this essay is based on Dante 3.5 years old. He wants me to spell my name so he can write to me. When I mention the second letter, Dante happily says "E, that's what my name starts with! From the other direction" I am amazed by his thoughts, and my enthusiasm for his knowledge knows no bounds. In the same moment I become aware of Alma, who quietly has seen my reaction to Dante's skills.

Background: The numbers of crime towards women are increasing in our society. It is the medical caregiver?s responsibility to take care of these women when they are seeking help post assault. The caregiver?s task is to provide good care and performe a forensic evidence examination.