The purpose of this thesis is to show what advantages and opportunities social media offer for B2B-companies (business-to-business), and how they can be used for marketing communications.We have studied how companies can use social media, for example evolving the organization, developing products/services, staying up-to-date, building relations, creating customer loyalty and engagement, building the company?s identity and image, and affecting the buying decisions. We have also studied how B2B-companies can choose media channels, set goals, and measure the results.We have carried out interviews, through phone and visits, with four chosen companies that fit our criterias: Swedish B2B-company that is successful in social media.The result of the interviews show that B2B-companies use social media for various purposes, for example networking (to create and build long term relations with other companies) and to improve the company?s image among the end customers. Most of our interviewees reach their end customers (consumers) in first place and customers (companies) in second place, since many B2B-companies do not yet use social media.Half of our respondents mention that social media should not be used for advertising and campaigns (one way communication).

After been told that an ordinary winter service for our combine should cost more than 20000 SEK, not included spare parts, I decided to write this paper about today?s requirement of the workshop on a farm. I think that the lack of proper premises is the reason way not more of the ordinary machinery maintenance or upkeep is performed on the farm. When I did my literature survey I found that the Swedish environmental code, set by the Swedish law regulate how drain or sewer should be built. The environmental code however leaves a lot for your own interpretation. It might not be so bad but it must be very hard for the local environmental office to interpretation the regulations, since they are the ones that gives permission for the sewer in your workshop.

The society strives for sustainable development, in the construction industry it is expressed through sustainable building. Energy and LCC analyzes increases the ability to make conscious decisions in the process. A problem in the construction industry is that energy and LCC analysis is not used to the desired extent, as they are perceived as complicated and time consuming. The report aims to achieve a more sustainable building through increased use of energy and LCC analyzes.The goal is to show how BIM can be used to improve the efficiency of the energy and LCC analyzes.The study was conducted with a literature review and a case study to answer which information that is required in a BIM model to perform energy and LCC analyzes. The study also shows which software can be used in BIM based energy and LCC analyzes and how the analyzes can be carried out efficiently.The result shows that effective analyzes may be performed if the BIM-model contains the relevant information for making analyzes.

Automatic milking systems (AMS) provide the opportunity for less manual labour and an increased milking frequency. But in order to reach an optimal milking frequency a well-functioning cow traffic is crucial. There are many factors affecting cow traffic but one factor that has not been studied thoroughly yet is the effect of different light intensities during the night, 22.00 h to 05.00 h. Therefore the aim of this study was to determine the effect of different light intensities during the night on number of selection gate passages (GP), milking frequency and milk yield. The study was conducted as a Latin square were three light intensities were applied: LOW (11 ± 3 lux), INT (33 ± 1 lux) and HIGH (74 ± 6 lux), in three different herds.

With a larger awareness of the climate changes and increasing electricity prices, energy efficiency measures in the industry have become more common. By rationalize the activity and by the same time decrease the emission of greenhouse gases the company can both save money and reduce negative environmental impact. For the Swedish industries the electricity price have traditional been relative low, which has resulted in a considerable larger usage than other European countries. By a deregulation of the European electricity market the electricity price will level off between the countries, which will cause a higher electricity price in Sweden than we are use to. To prevent that the Swedish industry don?t lose competitiveness against the other European countries, it will require energy efficiency activities in all different forms.ABB Sweden has decided to decrease their total energy usage with five percent in two years.

The purpose with the examination is to examine a preschool head and three teachers experiences and opinions of whether the tablet can be used to support childrens linguistic development and social interactions in preschool. To answer the purpose we will use these questions of issue:What is the purpose with tablets and how are they used in preschool activity?What pros and cons do the teachers see with tablets?How do the teachers resonate about the use of tablets to develop childrens language skill and social interactions?What type of social interaction occurs when children use the tablet?We have used interviews and observations as our methods. We interviewed three teachers and one preschool head in the capital city of Sweden. They all have a positive attitude towards the use of tablets in preschool.

The purpose of this Masters thesis is to examine the representation of student life in Uppsala in the 1860s and 1870s in memoirs. This purpose is achieved by contextualising the memoirs in two different analyses. In the first, the representation of student life in the memoirs is compared to that in another literary genre, the university novel, and it is found that the two representational forms paint completely contradictory pictures, where in the novels the higher education is depicted as rotten and in dire need of reformation, whereas in the memoirs the system, albeit somewhat flawed, works. The memoirs and the novels thus seem to be competing systems of representation, created in different discourses, wherein the purpose and nature of higher education widely differed. In the second analysis, the examination of the memoirs is based on research concerning the nation building process in Sweden during the 19th century.

This thesis concerns five Gotland Bronze Age cairns. They have been analyzed in order to compare their inner and outer burial - and building context. The analysis then forms the basis for the discussion of the similarities and differences observed. These five cairns along with the cairn Uggarderojr are presented in detail and compared. Major similarities were found between four of the five cairns.

Studier som berör ämnet hur fysisk aktivitet påverkar det psykiska välbefinnandet hos äldre är något som berör alla. Fysisk aktivitet har i tidigare forskning visat sig påverka båda den fysiska och psykiska hälsan positivt. Mycket forskning är gjord på området, dock är de äldre underrepresenterade som målgrupp inom området. Syftet med denna studie var att undersöka i vilken utsträckning fysisk aktivitet påverkar det psykiska välbefinnandet, med inriktning självkänsla och fysisk självuppfattning, hos äldre. Undersökningen innefattade en experimentell undersökningsmetod med en randominiserad, kontrollerad design.

Motivation is a key factor in sustaining a healthy and active lifestyle, and technology has afforded us new methods for attaining information concerning exercise and health. This paper aims to examine how social media can motivate individuals to obtain and maintain an active and healthy lifestyle, as well as identify which particular social media channels are preferred for this purpose. Both quantitative and qualitative methods were used as data collection in this research. The results of this report show that images and text shared on social media, as well as the communication therein, can function as motivation for individuals to commence and maintain a regular physical activity and health regimen. Additionally, an individual?s sharing of their own training and health routine is enough to motivate the person in question to sustain their training and health procedure.

The aim of this master?s thesis is to explore what learning potentials there are in Demoteket. Demoteket is an on-going project that preserves and exhibits young people?s artistic creations. The idea is that public libraries receives and lends out the young people?s artistic creations.

pelago. There is an old inn that is located on the island that has become a very popular attraction in the last couple of years. The inn has both a well-known restaurant as well as conference facilities that are used by tourists as well as the people of Stockholm over the summer months. The inn was built 1908 and has since remained in the same condition.make islands in the archipelago more environmentally friendly and promote sustainability. One of their project islands is Grinda.

Uppsats för avläggande av filosofie kandidatexamen iKulturvård, Bygghantverk, 27 hp, 2013. På omslaget felaktigt 2012..

The purpose of this investigation is to study how librarians experience bookcrossing. We focused on the two following questions: Which variations are there in librarians conceptions of bookcrossing as literature exchange and reading support activity? Which variations are there in librarians conceptions of bookcrossing compared to other methods of literature exchange and reading support? Bookcrossing is an international book club where you share your books by leaving them at public places. The thesis is focused on librarians? conceptions and not the conceptions of members of bookcrossing.

It is a common view that companies should focus on building brands to increase profitability and stabilize cash flows. However, building and keeping brands alive is costly. Many firms spend large sums on branding only because they are supposed to, without knowing if they will actually gain from it. Up to date, there is limited convincing evidence that branding actually contributes to shareholder value creation. This thesis aims to investigate the relationship between brand strength and profitability and shareholder value.