Digital marketing has been changing continuously and rapidly since the introduction of Web2.0 ten years ago (Lin, Li, Deng, & Lee, 2013). Companies are now engaging their users intheir digital marketing by providing with interactive contents in digital campaigns. The digitalcampaigns are getting more converge with SNS (social networking sites) in order to let the usershare the content with others and therefore the e-WOM (electronic word of mouth) helps thecompanies digital campaigns to be shared by more users (Moran, Muzellec, & Nolan, 2014).The interactive content in the digital campaigns have shown to provide for engaged users andtherefore leads to loyal users. The reason for this has its roots in the culture of consumptionthat has brought our everyday consumption to a whole new level where we no longer justconsumes a product, we are the brand (Davis, 2013).The study, Click here for solidarity, aims to explain the interactive phases and rhetorical elementsthat companies use to engage the user to interact with the content of the digital campaigns.The study is based on four digital campaigns in four different market areas in order to providewith an overall picture of how companies work with interactive and rhetorical elements. Thusthe study falls into the area of marketing and branding.

The purpose of this dissertation is to examine and present six different texts produced by the Sweden democrats. This examination focuses its attention on the content and the technique of the arguments present in the texts. In addition, the results will be put in relation to the steering documents for the Swedish school system. The aim is to observe common features regarding content and technique present in the texts. More specifi-cally, I will examine how the texts produced by the Sweden democrats pose a problem to the Swedish school system.

Fuel pellets are in Sweden mainly produced from sawdust and cutter shavings. Before the pelletising process the raw material is dried to attain consistent Moisture content and ground up in a hammer mill. In the densification process (pelletising) the ground material is forced through holes in a rotating die. This heats up the wood particles which cause them to soften and self bond. After the process the pellets are cooled, sieved and bagged. The milling process creates a wide range of particle sizes.

I denna uppsats kommer vi dokumentera vidareutvecklingen av Softwerk AB?s Content Management System kallat AppCMS. I dagsläget innefattar AppCMS plattformarna iOS, Android och Windows Phone. Kunderna till Softwerk AB har dock uttryckt ett behov av att även kunna nå ut till sina användare med en webbaserad samt en utskrivningsbar lösning. AppCMS?s exportformat har därför analyserats för att undersöka möjligheten till att återanvända det existerande exportformatet från AppCMS  även för dessa plattformarna.

This study investigates the role of yeast in green crop and its impact on the aerobic stability of silage. Fresh crop was collected from 15 farms in southern and middle parts of Sweden during the summer 2014; samples from the primary harvest was collected from eight farms and samples from the first regrowth harvest was collected from seven farms. The grass was ensiled in 1.7 l glass silos. After three months of ensiling, silos were opened and silages were stored aerobically for 10 days. Samples from both harvests were ensiled in completely airtight silos, but samples from the second harvest were also ensiled in slightly ventilated silos. Chemical analyses and yeast counts were performed for fresh crop and silage.

Purpose: The purpose of the study is to gain a deeper understanding of influencing behaviours concerning individualized viewing in relation to VoD-services (Video on Demand), and how this reflects the perceived viewing behaviour in terms of habits, content and social actions.Theory: The theory that primarily underpins this study is Jacob Bjur?s thesis Transforming Audiences. Bjur?s thesis provides an analytical model of individualized viewing behaviour that has been used in this study case. The model is founded on three central tenet areas of individualization, Habitualness that ensures habits, Socialness that refers to the social space and Referential space that ensures content/selection and viewership as a referential act.Method/Material: The study is based on a qualitative research method underpinned by focus groups interviews.Results: The research demonstrates strong tendencies towards an individualised viewing behaviour in the use of VoD-services.

To investigate the possibilities for effective soil tillage, that could imply lower costs, lower negative environmental impact and in addition a meaningful occupation for foraging pigs, a field experiment was carried out in Gränna, Småland, during growing season 2006. The experiment contained two treatments that were repeated three times and were carried out on a couch grass-infected fallow on a light soil close to Sweden?s second largest lake, Vättern. Ploughing was one treatment and pig rooting followed by ploughing, was the other. The experiment was conducted according to the guidelines of organic growing and seedbed preparation was done the same way in the two treatments. The pigs, three groups of five half-year old Linderödssvin (an old Swedish breed), was encouraged to perform an even tillage by strip-grazing, i.e.

The cat has evolutionary become an obligate carnivore. Today it is common to feed the cat a dry food. Studies have shown that the dry formula can have negative consequences for the cat. A literature study where conducted to investigate whether the cats origin makes it incapable to compensate for the changes a dry food entails. The impact and implications regarding water intake, energy intake and blood glucose concentration when feeding the cat dry food where examined.

This essay researches how newspapers created fictional reader identities through their content. Three newspapers have been studied from the week first to eight of February 1890, Nya Dagligt Allehanda, Dagens Nyheter and Stockholms Nyheter. The question that the essay is attempting to answer is which fictional readers were created. This is done through both a content analysis and a deeper language analysis of the newspapers. The text is seen as an active agent, creating the identity of the reader that they imagine when they write, an ideal reader.

This paper investigates the presentation of Islam in textbooks used in the study of religion in high schools. The papers focus on two main questions concerning the ways in which Islam is presented in the analysed textbooks, and how the new curriculum has influenced the portrayal of Islam in the materials. Here, the paper utilizes a method of critical discourse analysis with Faircloughs three-dimensional analysis. The paper then concludes that the presentation of Islam is negative in nature, with the content and view of Islam having been simplified and stereotyped. Often the textbooks studied frame Islam as being an aggressive and oppressive religion, especially in matters con-cerning women.

Trenden i byggbranschen är att efterfrågan på täta, energisnåla byggnader ökar. Passivhus och andra lågenergikonstruktioner blir vanligare och vanligare. Riskerna med att bygga in organiskt material som trä i dessa konstruktioner har fått branschen att börja titta på alternativa material. Lättbetong är ett material som både har bärande och isolerande egenskaper. Dessutom är det inte organiskt vilket gör det okänsligt för mikrobiell påväxt.

The aim of this study is to look at the way four teachers in, and five workbooks for, the course Svenska 1/A+B in upper-secondary schools include language varieties in their content. The research is based on qualitative and quantitative analyzes of the workbooks, where words and content are examined, and also interviews with the teachers who presents how they work with language varieties in their education. The results show that language varieties are accepted in school-education at the same time as they are, and have been, alienated in a way. The results also show that language varieties are less prioritized than other areas of education in the same subject..

New energy resources that can replace petroleum diesel are needed and biodiesel may be an excellent substitute. During storage and use, biodiesel can oxidize and form peroxides, leading to degradation of the fuel. It is therefore important to determine the peroxide content of the fuel. In this thesis the triphenylphosphine method, which involves GC-MS analysis has been compared to the standard iodometric method which involves titration with sodium thiosulfate. Working standards were made to see how well the iodometric method worked and also in order to make a calibration curve in GC-MS.

The fork lifter chipper truck is a concept which has been developed for harvest and transport of bio fuel. The system consists of one fork lifter chipper truck and 1, 2 or 3 transport lorries, usually two, which serves the fork lifter chipper truck. The system is driven by the fork lifter chipper truck that produces chipped material into a container on the truck. When the container has been filled the truck drives to the landing site where it?s offloaded.

The purpouse of this study is to find out how and if a Content Managment System (CMS) can benefit from applied User Experience Design (UX). A work project has been executed where a client wanted the students to create a user friendly CMS for adding content to a global hotel review site. A prototype of a CMS was created based on literature studies about UX and CMS. The prototype of the user friendly CMS was then tested through user tests and interviews with key users. After input from the key users the prototype was changed until the users were satisfied with it..