The purpose of this thesis is to map out and investigate how the banking sector affects a customer?s willingness to change bank, and what the switching costs are for a customer when making these changes. A case study was performed through qualitative and quantitative questionnaires and interviews. The qualitative part was carried out to create hypotheses. The hypotheses was tested in a quantitative survey to be able to either accepted or rejected these them.

Purpose/Aim: The purpose of this study was to investigate future marketing channels from the perspective of professional marketers.Material/Method: The study is based upon interviews with six professional marketers.Main results: Traditional marketing is not being put aside but needs to be combined with new methods. There are several new and exciting ways to gain attention from the audience, all depending on the purpose of the campaign. Mobile technology is considered upcoming and target group defining is a key issue..

This paper reports a study on the usability of e-commerce accessed through smartphones. There is much research in the usability of mobile interfaces and many sets of design patterns have been created but a few studies are available for specific domains, and in this report we focus on mobile e-commerce. In this study a framework is developed for how to design mobile e-commerce interfaces with a high degree of usability. Furthermore, the study also contributes a method to how other specific domain can develop a framework with general standards to work from when creating a web interface. By examining two sets of design principles and 14 design patterns, we evaluate which ones are critical in the design of a mobile e-commerce interface for achieving a high degree of usability.

Merparten av de kommersiella system för mobilkommunikation som finns och byggs i världen idag bygger fortfarande på GSM, antalet abbonnenter är över 2 miljarder. För att utöka funktionaliteten med mobila terminaler har det forskats på att införa positionering i GSM-nätverk. Tjänster som använder abbonnentens positionsinformation kallas Location Based Service och de ger möjlighet att utöka funktionaliteten och spara användaren av tjänsten arbete. Rapporten beskriver olika tekniker för positionering och slutsatsen att CGI-TA är den teknik som positioneringen ska byggas på. Denna teknik finns tillgänglig hos de svenska operatörerna idag och för att kommunicera med dem används Mobile Location Protocol 3.0.0.

Increased consciousness about environmental and sustainable issues has led to consumers and companies who are more in favor of reuse and recycle. Even though this is a fact, people today are buying new things more often compared to before. For instance for a mobile phone the functionality lifecycle is eight years which can be related to the economic lifecycle today which is 1.5 years compared to 3 years in 1995. Only 1-2 percent of the mobile phones thrown away in Sweden today are handed in for recycling. The purpose of this study is to investigate whether an international company within the recycling and reuse of mobile phone industry has a market in Sweden.

With my bachelorwork I aimed to design a new mobile ?livingspace? which should become as small, functional andeasy to assemble as possible.The ?living space?is made for people who are interested inhaving a biking vacation and getting more close to naturebut at the same time wish to have a comfortable and easyway of traveling and living. The ?living space? is a multipurposevehicle which you transport with a bicycle. Thevehicle contains a kitchen with workspace, a refridgerator,space for luggage and a comfortable sleeping space.In my workingprocess I made research, sketches and modelsto find a functional solution..

The objective of this study was to examine three common mobile phoneplatforms in relation to their network traffic features. The platforms to beexamined are Android, iOS 5 and Windows Phone. After the investigation wascompleted a prototype application was implemented in order to demonstratethese features in the most suitable platform. The application will function as atelephone call exchanger. In addition, the application must also send the userstatistic to a Web server, accept contacts from a Web server, as well as having aspecial administration part in which the userstatistc can be presented.

This exam paper has been a collaboration between the writers and SYSteam Utvecklingspartner in Huskvarna. The assignment was about finding a need for a mobile application, making a requirement specification document with design documents and parallel to this constructing a prototype. The assignment is summarized in the following questions:? How can companies in the forest industry benefit from mobile information technology?? How can a user centered perspective be used in the process of making the requirement specification document and the design documents?? How do guidelines for usability apply to a mobile application?Three visits to companies in the forest industry were made to find a need for mobile information technology solutions. After a small analysis of the different companies? problems and conditions the decision was to use Tenhults Impregneringsverk AB in the case study.We used the FA/SIM method in our job of finding the organization needs for change and the principles of User Centered Design in the work of constructing a prototype.The result of our work is a requirement specification with design documents and a prototype.

In healthcare settings, administrative routines have been made more efficientthrough digitalization of information and the introduction of stationary computers.This situation is especially true when it comes to radiology, where pictures,referrals and patient information now is completely managed by advanced stationarycomputer systems. However, studies have shown that these rationalizationsdo not support flexible and mobile work routines.PocketRIS is a prototype illustrating a mobile terminal for radiology that hasbeen designed to simplify workflow and reduce the cognitive workload of healthcarepersonnel. PocketRIS includes a visualization of the clinicians work situationincluding a personal referral list that can make the user attentive of importantevents.Contextual Design has been used to elicit the basic system requirements for thesystem; 19 contextual inquires was conducted with physicians, nurses and assistantnurses at two different radiology clinics in Sweden during six days. The purposeof the study was also to identify the groups that have the greatest need for amobile terminal. The study was concerned with design and evaluation of differentsolutions with healthcare personnel.The result shows that physicians and assistant nurses have the greatest need ofa mobile terminal.

Near Field Communication, NFC, is a short-range wireless communication technology that enables data exchange between devices in a secure way. A NFC phone has the potential to enable the convergence of wallet, phone and keys, but as many other technological innovations, the launch is struggling. We have discovered that technological innovation is only the first step. For an innovation to be adapted, there need to be business model innovation too. Many actors form the ecosystem of NFC and the business model for each service is still an unsolved problem.

The PhonePages of Sweden is a company that develops software for mobile units, especially cell phones. This thesis treats the development of, and contingencies for, a mobile phone directory, using the limited resources found in a mobile unit. The project was implemented and executed at The PhonePages with the intention of creating a product to sell to a third party.By studying different solutions, their benefits and drawbacks, an abstract picture of the product was constructed. Problems covered include compatibility problems caused by todays platform diversity as well as problems with saving, organizing and presenting data.The main goal was to create a phone directory which does not make external information retrievals. The service should contain both company and personal information, with name and phonenumber.

This dissertation is performed at the request of Lagafors AB who develops and manufactures stationery and mobile hygiene solutions for companies in the food- processing industry. The objective of this dissertation is to develop and construct a new, cost efficient cleaning station based on an innovative technology.The technique is based on serially connected dosing pumps which allow the customer to work with concentrated detergents. This leads to serious reduction in the clients use expenses. Two units have been developed with this technique, one that is stationary and one that is mobile.The dissertation has led to good results which resulted in the sale of the first stationary unit of the Lagafors CPU before the end of this dissertation. .

Cellular IP är ett nytt nätverksprotokoll på ingång som är tänkt att lösa prestandaproblemen i Mobile IP. Influenser har tagits från hur mobiltelefonnäten är uppbyggda för att lösa problemen med förflyttning mellan basstationer på ett smidigt sätt. Detta examensarbete syftade till att optimera routingfunktionen i ett Cellular IP nätverk och integrera det med Mobile IP. I uppgiften ingick också att installera och om nödvändigt modifiera befintlig kod för Linux Mandrake. Rapporten innehåller dokumentation för installation och konfiguration av protokollet samt all nödvändig programvara.

Right now a major generational change is taking place within the banking sector. The new generation entering the labor market is often referred to as generation Y and it consists of individuals born between 1980 and 1995. Previous research has shown that the banking industry as a whole put a widespread emphasis on monetary incentives within the reward system. At the same time several studies highlight that individuals from generation Y are rather motivated by primarily non-monetary incentives.The aim of this dissertation is to explain how various monetary and non-monetary incentives affect the motivation of bank employees from generation Y. A positivistic research philosophy has been used with a deductive approach and a quantitative research method.This study indicates that bank employees from generation Y are motivated by retirement savings as well as a personal mentor or chief who draws attention to their development.

The company Pilotfish has developed the system MIVEO which is used by car-sharing to wirelessly monitor, book or otherwise manage a fleet of cars. In a car pool the system has three different types of users with varying degrees of eligibility. These are end users, administrative and service personnel. We have chosen to focus on opportunities to streamline the administrator and service personnel work with a mobile service, as these users of MIVEO often are movable and mobile. From this position we have in the study attempted to answer the following question: How can mobile services used to streamline administrative tasks? This study is about developing a mobile application that will contain the same features as the existing system, but must be mobile suit.