No other object is in our constant possession such as the mobile phone. The smartphone has been transformed into a worldwide forum for information-rich exchanges between individuals and companies, by which this rapid access to the smartphone has created and continues to create opportunities in terms of communication. Many researchers of today undertake the challenge of studying the smartphone's role as a marketing channel, and the role of the channel is now undoubtedly central in marketing. However, as the importance of marketing communication increases and despite the fact that survey methods are exceedingly dependent on a channel to fulfill its purpose, namely carry out questionnaires, there has been surprisingly little attention to the study of the channel's role and importance when carrying out surveys. The main purpose of this paper is to investigate whether the choice of a communication channel affects the survey outcome and, if so, further investigate how survey methods differ in terms of consumers' attitude and also their perception of their privacy.

Business development is to bring forth the entirecompany and through effective, market renewalprocesses to create sustainable profitability.1 This mightbe difficult, especially for smaller companies who lackthe experience and also tools to make correct forecast.2The purpose of my thesis is to investigate andexplain how a small business can remain flexible andcreate products in new markets by making the brandappealing and credible.In my thesis I have investigated how a company canextract benefit from its brand and identify the benefitswhich are the most unattended in a new market. Bydoing so, the company can systematically developconcepts for new business opportunities. I hopethat my thesis may provide tools and ease businessdevelopment process for smaller businesses.The purpous of my thesis I have studied theories ofbusiness development, brand and brand extension. Inthese theories I have used existing methods and I havecreated my own methods of business development.Through this thesis I have worked with AvelutionAB (a small that produce products for recoveryand comfort). I tested the theory and methods withAvelution which has resulted in a business developmentstrategy as well as two concepts that show howAvelution in the future might develop its business basedon the benefits Avelution and its products create..

This study investigates whether teachers working with children ages 6 ? 9 are including an LGBTQ perspective in their teaching methods. The purpose is to critically examine sexuality and gender as part of the teaching methods in Swedish schools; whether teachers are working with LGBTQ questions in their classes, and if so, how. The following research questions are answered: Are the teachers incorporating an LGBTQ perspective in their classes, and if so, in what sense?Are LGBTQ questions relevant and of interest in the education?Do teachers feel like they have gained the right tools in their pedagogical education and/or in their workplace to work with LGBTQ questions in their class room? And if so, in what way? The method used is qualitative research in the form of interviews and observations.

In this work, I describe the factors that affect the bucking of pine logs on the basis of the machine operator. The aim is to find an explanation why the bucking differs so greatly between requested length results and the actual length results in pine bucking. The used methods in this study were data from simulated pine outcomes, data from earlier length outcomes and analysis of the harvesters' PRI files. This is to identify the problem. To explain the background to the problems a qualitative research interview was used.

This master?s thesis investigates the contextualized relation between a reader and a text, in a non classroom-oriented situation. I am studying the questions of (a) in what way a persons education, personal experiences and opinions, and (b) how the text; its design (language) and message, holds a function in ? and forms ? the reader-text relation. At the same time I am testing the theoretical framework of Louise Rosenblatt, for the purpose of finding an adequate method to analyze this relation.

The usage of Unmanned Aerial Vehicles (UAV) for several applications has in-creased during the past years. One of the possible applications are aerial imagecapturing for detection and surveillance purposes. In order to make the captur-ing process more efficient, multiple, cameraequipped UAV:s could fly in a for-mation and as a result cover a larger area. To be able to receive several imagesequences and stitch those together, resulting in a panoramavideo, a softwareapplication has been developed and tested for this purpose.All functionality are developed in the language C++ by using the software li-brary OpenCV. All implementations of different techniques and methods hasbeen done as generic as possible to be able to add functionality in the future.Common methods in computervision and object recognition such as SIFT, SURF and RANSAC have been tested..

The purpose of this study is to contribute to our knowledge about what methods? teachers say they use in the work with pupils? early reading acquisition, and how they evaluate the pupils´ reading development. I also like to find out what educational interventions teachers believe that pupils with reading difficulties need, and how they say they work to meet the needs of these pupils. The project is based on the following questions: What methods do teachers say they use in the work with pupils early reading acquisition? What extra resources do teachers consider that pupils with reading difficulties need? How do teachers evaluate children's reading development? In order to answer my questions, I've done qualitative interviews with three teachers, at two schools, in two medium-sized municipalities.

Sustainability reporting in Sweden is a voluntary disclosure action for non-governmental companies. Since 2009 all state-owned companies must however publish a sustainability report according to GRI guidelines and with independent assurance statement. Three different sustainability reporting methods are primarily used: (1) Separate Sustainability Report, (2) Sustainability Report included in the Directors? Report, and (3) Sustainability Report forming part of the Printed Annual Report. The aim of this paper is to explore why some companies choose to publish a sustainability report and identify the motivational factors behind this decision, as well as attain an understanding for companies? choice of reporting method.

This thesis concerns how Sweden relates to life cycle assessment (LCA) in the construction process. LCA means analyzing a products impact and the analysis includes the whole life span of the product. A building has a high complexity and the combination with its unique shape will make the LCA more comprehensive, unlike e.g. aluminum cans. Recently there has been a development of a working procedure in the construction industry.

Our purpose has been to review and analyse the representation of rape, as well as discussions concerning rehabilitation, present in texts targeted at professionals and/or female victims of rape. We wish to investigate whether female victims of rape themselves are given the opportunity of individual positioning with regard to the crimes they have been exposed to. We consider it to be of relevance that female victims of rape themselves are given the opportunity to act, react and feel individually in the context in which they find themselves, without judgement or certain expectations on how to act being dealt to them from their surroundings. Our research questions have been as follows; what views of the phenomenon that is rape are presented in the texts? Do the texts apply any specific theoretical analysis aimed at the possible explanations of the phenomenon that is rape? In what ways do the texts present the significance of rape for the female rape victim? How are the victims feelings of disgrace, guilt and disgust with regard to rape explained, are these reactions linked to the understanding of female sexuality? How are methods of the rehabilitation of female rape victims presented in the texts? Do the texts render possible any other/varying subject positions as a female rape victim? To answer these research questions we have applied a critical discourse analysis on our selection of texts and thereafter made a connection to relevant theory.

The purpose of this essay is to describe how Boverkets Byggregler has affected the cost ofnewly built houses from 2003 to 2012, to Boverkets Vision 2025. The purpose is also to findagent-principal relations in the construction sector.When investing in an energy efficient house the operating costs are reduced compared to aconventional house. But due to the lower operating costs, the investment cost rises. In thisstudy, we find out if it is economically viable to invest in an energy efficient house comparedto a conventional house from the customer's perspective.The study's approach has been qualitatively where we in collaboration with Derome Hus hadaccess to three conventional reference houses and a passive house and data that was necessaryto conduct viability assessments on houses. We conducted five interviews with people fromDeromekoncernen and Varbergs kommun.The calculation methods we have used in this study are present value method, annuity methodand a sensitivity analysis.

Voltage sag indices are a way of quantifying the performance of the power supply, as far as voltage sags are concerned. Indices can be defined for individual events, for individual sites, and for a whole system. A standard method for single-event methods is part of IEC standard 61000-4-30.This thesis emphasizes the importance of voltage sag indices and different methods for calculating three-phase voltage sag characteristics. Three-phase events measured in a medium network voltage over period of one month were analyzed, results examined and statistically evaluated. An algorithm for calculating voltage sag characteristics and indices was created in Matlab.

The environmental debate is more intensive than ever before and the demands on companies increase. There are a number of methods to make it easier for the companies to fulfil the demands. Life Cycle Assessment (LCA) end ecodesign are some of the methods that can be used. Syntronic AB has the possibility to reduce the products´ environmental impact in the design phase. Therefore it is important for the company to make it possible to visualize the negative environmental impacts a product can cause in an easy way. It is also important to visualize for there clients if any improvement is possible. The purpose of this thesis is to develop a simplified model.

Aim: To evaluate nurse student?s apprehension of an interprofessional seminar as part of training. Method: A descriptive, qualitative study built on the analysis of 43 questionnaires and one group interview with nurse student?s who participated in the seminar. For the analysis of the collected material we used the method of analysis of contents as described by Graneheim and Lundman.

This thesis was performed as assignment from Fazer Food Services. The aim was to survey which food additives that were present in the products in the quotation list of one of their suppliers to the Education and Nursing segment. The aim also was to perform a theoretical analysis of these food additives and to make recommendations which food additives are acceptable and which should be excluded from the products in the future. The recommendations are not published in this report, for more information Fazer Food Services can be contacted. Food additives which have already been approved are regarded as safe according to the safety evaluation methods available at the time of approval.