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6509 Uppsatser om Message design - Sida 38 av 434

Hållbar design för en bättre värld - med hemlösa i fokus

The aim of this project is to examine the needs and problems that exists amongst homeless people and to develop a solution that will help them in their everyday life. Since the homeless are a relatively large vulnerable group i Sweden, their everyday lives could be made easier in many ways.A clear definition of the target group is put together to create a good starting point. What state and help orginazations do to help the homelss and the society?s view of the homeless is also relevant and has been documented. Four personal stories have been put together to desicribe cases of clear problems existing in everyday life.Several interesting problems has been defined from the research and acceptance in the communtiy, desire to be seen and heard and a lack of confidence were the main needs.

Att lokalisera kompetenser på flexkontoret :  

To find competencies on a workplace with flex office structure.Companies today, 2012 are facing new opportunities and challenges. Information technology develops, competition is bigger today than ever, increased environmental requirements will be added and new patterns of life and values are occurring. This means that people who work in offices feel strong pressure of conversion, which is something that people experience differently. Therefore it is essential how the working environment is designed in an office. Working in an office means a lot of information processing and we can see large changes taking place.

Känsla kontra information i fotokommunikation

Photography has a big role in information sharing today. Especially in the hotel industry where it is the closest thing a customer can get to the product that is being sold. This study intends to find out how you can make use of rhetorical models and techniques of photography to enhance the communication skills of photos of hotel rooms. The main focus was to understand the difference between informative and emotional photographs and what consumers themselves focus on when choosing a hotel, and also how to use the collected information to create a larger buying interest through hotel photography. Using previous research work and quantitative data collection method, we have concluded that the informational and emotional photography methods have obvious differences but also many similarities, and are most effective used together and that the hotel consumer is more aware of the images influence then we assumed..

Musikens påverkan på varumärket i TV-reklam

The purpose of this thesis was to examine the relationship between brands and music in TV-commercials. We investigated why companies use music in TV-commercials to affect their brands and how music affects the brand?s image. We also investigated how companies choose music genres for their TV- commercials. A case study based on interviews was conducted with four informants from SAAB, Lowe Brindfors, Riviera and Catt & Co.

Ständiga förbättringar : Motivera ICA:s kollektivmedarbetare till ett ökat engagemang

 AbstractTitle                                      Continuous improvement ? Motivating ICA´s  personnel to    a greater engagement.Problem                                  Getting ICA: s employees involved with continuing improvements.Purpose                                  To motivate ICA: s employees to a higher degree of commitment and    contributing with ideas and embracing approved improvements. Research questions   - How should the employees be properly motivated to contribute with   suggestions for improvement?  - What message and content should improvements send to inspire the   employees? - Witch channels should be used to capture the employee?s attention? - How can best practice be recognized and how can the knowledge be spread  through the organization?Methodology                          Initially a theory study was completed and from the results a case study were  conducted.Conclusion                             Combining success factors for continuing improvements.  To get the      employees feeling appreciated with their work. Results             By combining ten sucessfactors and trying to see the whole picture.                .

"JAG BLEV V*LDTAGEN AV EN SK?DESPELARKOLLEGA?. En kvantitativ studie om svensk dagspress rapporteringen av uppropsgruppen #tystnadtagning inom metoo

Sexual harassment is something that has existed for several decades, and are something that still occurs today in many places around our society. In the fall of 2017, a movement called the Metoo-movement, started and spread across the whole world, which made an impact on many countries ? particularly Sweden. Serval women from different occupational groups started to share their stories to the media, about sexual harassment that they gone thru, in order to show that the perpetuators are just ordinary men in their industry, which is something that media previous misconception provided about. The first stories that reached the Swedish residents were from the Swedish film- and theater industry, and were also one of the most known and visible first call-out groups. They shared 703 different stories about sexual harassment to one of Sweden's leading newspapers, Svenska Dagbladet, in november of 2017.

Kinematisk och dynamisk modellering av den haptiska enheten TAU i sex frihetsgrader

The thesis presents an optimally designed kinematic structure for a new 6-DOF haptic devicebased on TAU configuration. The configuration of the TAU-2 proposed by Suleman Khan andKjell Andersson [1] was modified and its mobility was verified by using Grübler criterion tohave a 6 DOF. Analytical kinematic models for the inverse and forward kinematics weredeveloped for the haptic TAU configuration to determine a set of optimal design parameters.Kinematic performance indices such as volume of the workspace, kinematic isotropy and payload index, were defined based on the singular values of the Jacobian matrix. The Jacobianmatrix was scaled to homogenize the physical units. The Jacobian matrix dependent on theposition and orientation of the end-effector gives local isotropy and pay load index, so globaldesign indices were defined, which represent the performance of the mechanism in the wholeworkspace.

Multitorget :

This is a final project which makes up 20 credits at the Landscapearchitecture programme at SLU in Alnarp. The thesis is design based. My final project is comprised two parts; of a competition entry for ? A New Square in the Centre of Täby? as well as a theoretical study that derives from the competition proposal. The competiton itself was announced on March 1st 2007 with the final hand-in date on May 28th 2007. The program of the competition asked for a flexible urban square that offers a diverse range of activities that can be used during both night and day, all year around. I became interested in the term ?mutlifunctionality? and I went on to use the subject as a base for my design approach.

Vardagsprat eller marknadsföring? : En studie i Buzz Marketing

This essay is focused on the marketing phenomenon buzz marketing. Buzz marketing is all about making the consumers to talk about your product. In the world we are living in with all the marketing messages, companies tries to find new ways to reach the consumers with their marketing message. The essay consists of 6 interviews with a low level of structure and standardisation. The material from these interviews has been analyzed with the help from the theories of buzz marketing, word of mouth, marketing communication, consumer behaviour, relationship marketing, one-to-one marketing and marketing ethics.

Incitament för fastighetsägare att omvandla bruna kontorsfastigheter till gröna - När och varför de väljer att investera

This thesis of 15 hp has been implemented at Halmstad University, in collaboration with Saab Dynamics in Linköping. Saab Dynamics is a company operating in the defence industry where competition is tough. This necessitates new ways to increase efficiency in the company, which is the basis for this thesis. Saab Dynamics wants to introduce simulation driven design. Since Saab Dynamics engineers have little experience of simulation, required a user methodology with clear guidelines.

Design av förarhytt till skördare

This bachelor?s degree thesis was conducted in mechanical engineering at Halmstad University during spring semester 2010 in close collaboration with the company Gremo AB, located in Ätran, Sweden. Gremo AB produces, developes and sales forest machines in both Sweden and on the international market.Gremo AB belongs to one of the market leaders in forest industry, especially with their forwarder. In order to become a market leader even with their harvester, the company decided to change the harvester to have a swivel and a leveling driver cabin.The aim with this bachelor?s degree thesis was to develop a design concept for the harvester driver cabin, which Gremo AB can apply on the new harvester.

Förbättrad vakuumtätning mot kabeln under plastextruderingsprocessen

This thesis is about developing a design that provides improved vacuum seal between a lead coating and a plastic coating during plastic extrusion processes of cables. This report is a part of the course MSGC 17 for Bachelor Engineers in mechanical engineering.The work is performed at Nexans Norway AS in Halden where they have a production of high voltage cables for sea-, and offshore industry. A problem they face is that they do not get enough good seal at the attachment to the plastic extrusion machine. They want to achieve a vacuum between a lead coating on the cable and a plastic coating of the cable for plastic extrusion, which is something they do not achieve today. The thesis is thus to come up with a design that provides better sealing against the cable.The work involves a construction part with the phases of product development processes.

Geoteknisk bärförmåga hos borrade injekterade pålar i åsmaterial Fältförsök: Slussen i Stockholm

This thesis describes the redesign ofequipment designed for drying bags thatis used in Fresenius Kabis´manufacturing of their nutritionmedicine in Uppsala. The need of thistask arise during the start of thedevelopment of a new packaging line werethis equipment were meant to be used. Anevaluation of the bagdryers capacity andcapability was necessary.The work started with gathering ofinformation from suppliers of the usedcomponents and from the responsibleengineers for this equipment. Aneducation to learn how the equipmentworked and how to operate it were taken.That was followed by the creation of astudy plan were the tests were plannedto test different parameters effect onthe drying result and to see if thebagdryer managed to handle the bags ofthe correct format in the pace that theequipment should be designed for.The test results detected a need ofdesigning a unit with a function thatholds the bags in place while passingthrough the dryer in order to attainhigh quality results. The results werelater used for optimization of thedesign.

Aktiv design av internetbaserade självhjälpstjänster - gentemot spelberoende. Att påverka en individs förhållningssätt mot sitt spelande

Technological developments have affected many different areas. Something that has undergone major changes in this respect is gambling. Because of technology, the accessibility to games has never been greater. Using smartphones, tablets and online casinos makes it possible to play virtually any time of day no matter where you are. This development has caused that more people, got stuck in a gambling addiction which have become an increasing problem in the last decade.

Effekten av design och radla?ngd pa? en handha?llen dator - designriktlinjer fo?r presentation av text pa? ett litet ska?rmutrymme

Denna kandidatuppsats är en uppsats gjord på Programmet för Pedagogisk Mjukvaruutveckling vid Högskolan i Halmstad år 2004. Uppsatsen tar upp problemet med att presentera stora mängder text på små skärmar samt vad tidigare forskning framför om design mot dessa. Syftet med uppsatsen var att undersöka effekter som kan påverka läsförståelsen och läsbarheten vid läsande på handhållna datorer. Den litteratur vi använde bestod främst av artiklar inom området för design, framförallt design mot små skärmar. Den primärdata vi fick fram insamlades genom ett läsförståelse test med efterföljande djupintervju angående läsbarhet.

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