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10742 Uppsatser om Media studies - Sida 41 av 717
Den amerikanska drömmen Rika fruar och lyxproblem : En kvalitativ fallstudie om hur familjerelationer ironiseras i Svenska Hollywoodfruar
This study highlights the stereotypical depictions of journalists in film using a narrative analysis of four major Hollywood productions, starting with All the President?s Men from 1976 through The Girl with the Dragon Tattoo from 2011. Its purpose is to highlight traits given to journalists in the movies and re-occuring themes in the portrayal of the media and the journalistic occupation. Differences and commonalities between the films are concluded in a discussion of ethics, personalities and the media?s self image.
Media i undervisningen : Hur undervisas elever i årskurs 4-6 i media?
Syftet med denna rapport var att undersöka om det bedrivs undervisning kringmedia inom årskurserna 4 till 6. Undersökningen som jag bedrivet är en kvalitativundersökning kring ämnet. Jag har intervjuat fem stycken lärare inom dessaårskurser. Intervjuerna tog upp frågor som undersökte om lärarna använder olikamedieverktyg i sin undervisning, samt om det sker en viss form avmedieundervisning i deras klasser. Resultatet jag fick från dessa intervjuer varväldigt intressanta.
Svenska sociala medietjänster : En studie om svenska sociala medietjänsters uppkomst och hur de gynnas av det svenska klimatet
AbstractTitle: Swedish social media services (A study about Swedish social media services birth andhow they benefit from the Swedish climate)Number of pages: 38Author: Robin SchwabeggerTutor: Else NygrenCourse: Media and Communication Science CPeriod: Fall 2009University: Division of Informatics and Media, Uppsala University.Purpose/Aim: To see if the Swedish advantage or interest in developing new social mediaservices and networks has anything to do with our society. With society I mean our culture,attitudes and history. Do people, especially young people, have a more positive attitudetowards the Internet and has the fact that we, as a country, were among the first to use theInternet anything to do with it.Material/Method: Data collected from books, newspapers and articles from several sites onthe internet. I?ll use the information I?ve gathered to try to find an answer to my givenproblems for the paper.
Om jag säger Rinkeby, vad tänker du då?
The objective of this research was to study how two newspapers in Sweden, Aftonbladet and Expressen are creating an image of the Stockholm suburb Rinkeby. The method used to do the study was qualitative content analysis. Ten articles were chosen, five off either newspaper and were found on the internet homepages of the newspapers on 15 November of 2013 and 27 January of 2014. Several theories were used in the study. Agenda setting theory, a media theory that explains the power of media, Figuration theory developed by Norbert Elias that deals with power struggles between different groups in society.
Framtidens bank : en studie av hur banker skulle kunna utformas med hjälp av användbarhet och social media
The retail banks are usually looked upon as conservative. Since the launch of internet banks in the 90's they have not developed much. Meanwhile the internet is developing in a fast pace and social websites are increasing in popularity. The purpose of this essay was to investigate how internet banking will develop in the near future based on interviews, literature and trend studies. With web 2.0 techniques the internet bank could develop to help the costumers take more informed decisions regarding their economic situation.
Skolkuratorers syn på ungas användande av sociala medier : Med en diskursteoretisk ansats
AbstractAuthor: Josefin Gustavsson, Moa OsbäckTitle: School social workers view on young people using social media ? a study with a discourse theoretical approach [Skolkuratorers syn på ungas användande av sociala medier ? en studie med en diskursteoretisk ansats]Supervisor: Anders GiertzAssessor: Jan Petersson The aim of this study is to investigate school social workers view on young people using social media. With this study we are intended to understand how discourses affect the interventions of school social workers. This study has a qualitative approach and contains seven interviews with school social workers and one social worker who responded through a written response document. The interviews were semi-structured to enable spontaneous reflections and to catch the essence of the respondent?s language in the context as a school social worker.
"Arken är skjuten i sank": En kvalitativ studie kring rapporteringen av The Arks medverkan i Melodifestivalen och Eurovision Song Contest 2007
The purpose of this study has been to follow how the Swedish press covers the Swedish music competition Melodifestivalen and the Eurovision Song Contest. To do so, I have followed how the image of The Ark, a Swedish rock group, changed in the press during Melodifestivalen and the Eurovision Song Contest 2007. They won in Sweden, but in the big European finale they ended up in 18th place. The study is based on a discourse analysis with the focus on the social dialogue of the band in the newspapers. I have applied the analysis on 14 articles published the day after Melodifestivalen and a week ahead, and 14 articles published the day after the Eurovision Song Contest and a week ahead.
Sverigedemokraterna. : En kritisk diskursanalys av medias framställning avpartiet.
SammanfattningSverigedemokraterna (SD) är ett parti som har befunnit sig i hetluften under det gångnavalåret. Vi har valt, att genom en kritisk diskursanalys analysera och presentera hur media iform av dags- och kvällspress konstruerar talet om Sverigedemokraterna. Det teoretiskaramverk vi genomfört studien inom rör socialkonstruktionismen, där vi utgått från att allt i våromgivning är socialt konstruerat. Tidigare forskning har visats oss hur olika medier anpassarsina texter efter sociala och ekonomiska intressen och att all information vi tar del av ärkonstruerad. Forskning kring rasism och fascism i Sveriges historia samt forskning kring detdiskursanalytiska perspektivet har hjälpt oss att uppnå vårt syfte.
Hur blir politiska skapelser virala succéer? : En komparativ argumentationsanalys.
Since the beginning of the 1990s, Swedish society has gone through a great change. Firstly with the personal computer and then with the internet moving in to everyday life, a new arena for interaction with society evolved. Work, education, doing bank errands and reading or discussing the news, just to name a few, now all take place in the virtual world online. Not to mention social media sites such as twitter, instagram or facebook, the last of which has over half of the Swedish population represented as members. Companies, corporations, interest groups, political parties and politicians must be aware of the massive impact that a post spread through social media can have. This thesis will, with the text analyzing tool, argumentation analysis, and on the theoretical platform of political communications theory, analyze three of the most viral Swedish political posts spread over 120 000 times each, to see if there are any combined qualities that point to the fact that there is a formula for getting a post to become a viral success on social media. The main result showed that of the three posts analyzed, all were built up around a factual thesis, argued for with foremost example arguments, not only appealing to the logical branch of argumentation but also to the ethical, and that they tended to be of high relevance and sustainability. The conclusion must therefore be that these are all qualities that tend to be of relevance for making a political post on social media into a viral success..
En skola för alla : Pedagogers syn på integrering och inkludering av särskoleelever i grundskolan
This study examines the cultural place and status of video and computer games in the Swedish public library. Using works on popular culture and the theories of Pierre Bourdieu, this study employs quantitative methods, as well as textual analysis, to analyze the results of an online questionnaire with 19 questions focusing on selection criteria, shelf placement, perceived competence, as well as reasoning for having or not having these games in the library. 286 out of the 440 libraries contacted is participating in the study, and the libraries consist exclusively of public libraries in Sweden that are found in the database of the Royal Library.The results of this study show that a larger number of libraries than previously indicated have started to provide electronic games to their patrons. At the same time, patterns in the data and comments suggests that these games in many cases still do not enjoy the same level of cultural recognition as other media. Indicative of this is the way most libraries seem to focus on the medium being exclusively for their young patrons, with seem-ingly very little in the way of investment for adults.
Internkommunikation hos en mobiloperatör : ? en studie av motivation och upptagningsförmåga av information hos butikschefer
AbstractTitle: Internal Communication at a large mobile operator (Internkommunikation hos en mobiloperatör - en studie av motivation och upptagningsförmåga av information hos butikschefer)Number of pages: 43Author: Helena IsakssonTutor: Peder Hård af SegerstadCourse: Media and Communication Studies CPeriod: Fall term 2006University: Division of Media and Communication, Department of Information Science, Uppsala University.Purpose/Aim: The purpose of this essay is to gain an insight in how a corporations store managers motivation affects the degree of information they absorb from information channels.Material/Method: The method that had been used in this essay is quantitative. It is based around a questionnaire aimed towards store managers and consequently used it to run regression analysis using the software package SPSS.Main results: The main result of the essay is that the motivation among store managers is positively related to the degree to which they absorb information. Thus, a possible problem exists for the corporation in that they need to make sure that the store managers are and stays motivated. Further, it seems that the longer a store manager has been employed by the corporation the less information is absorbed. The reader should although interpret the results with caution, since the limited sample could bias the estimates.Keywords: Internal communication, organizational communication, motivation, information, information channels and absorption of information..
?Nätdejting för olika åldrar? : En studie om Internet och dejting
Title: Nätdejting för olika åldrar (Netdating for different ages)Author: Henri NekmouchePurpose: The purpose of this study is to investigate what influence the medium Internethas had on building up relationships between people who have dated online, and tocompare two different age groups.Method/Material: In this study the author has conducted personal interviews with sixpeople who all have experienced Internet dating, and had their first contact with agirlfriend/boyfriend online. The questions asked were designed to help answering thepurpose of the study.Main results: This study shows that in general there is a positive view of Internet datingamong both groups. They appreciate the opportunities it provides, as they get to knowthe other persons personality first. Even so, it should be noted that they still tend to be abit ashamed to talk about Internet dating, and some don?t want to be associated with it.The communication pattern tend to be pretty much the same among both groups.
En barnomsorg som inte räcker till : En undersökning om hur nattis framställs i media
This is an examination that investigates how daycare during nights, evenings and weekends, so called ?nattis?, is produced in media with restriction to three big Swedish newspapers during 2004-2012. The main intention and the base to this work is to see how media chooses to produce daycare during nights. As a help to find a result to this main intention there are four questions. These questions are which similarities and differences that can be shown in the articles, which main arguments that can be shown, if it?s a positive or negative picture that the articles are producing and which patterns and themes that can be shown. The method to find an answer to these questions and the main intention were an investigation of 21 articles.
10 000 nya invånare till Luleå! : En studie om en kommuns platsmarknadsföring i sociala medier
Today, nine out of ten municipalities are active on social media and it has become increasingly popular among municipalities that make use of placemarketing to promote their particular region. A problem that is raised in this study is that the population of the municipalities in northern Sweden often is in decline. The purpose of this study is to investigate how a democratic-controlled organization such as Luleå Municipality uses the social media Facebook in its placemarketing, to highlight a place of scale and to attract new residents and stakeholders to move to or visit the city. In order to answer the purpose I have with the help of a critical discourse analysis examined how Luleå Municipality using social media Facebook in their marketing of Luleå as a place. The results were then analyzed using theories of placemarketing, Norrland and the market-oriented municipality.
Skapande och kommunikation av varumärkespersonlighet i svenska klädbranschen
The purpose with this thesis is to investigate how Swedish clothing companies create and communicate a personality for their brand. Case studies were conducted with three companies: Nudie Jeans, Koppartrans and J.Lindeberg. These firms can be considered as established clothing brands nationally as well as internationally. The study found that individualism, logotype and moral standpoints play an important role in the creation and the communication of a brand?s personality.