The use of social media has increased in recent years and has become a part of everyday life.  Through  the  use  of  social  media  grows  new  opportunities   for  constructing  ones identity, this enables individuals  to selective self-presentation.  The social media trend has gone from largely consisting of a linguistic communication  to become directed towards a more visual form of communication,  this encourages individuals to be more visual in their self-presentation.  This study aims to create an understanding  of how individuals  present their  identity  through  visual  self-presentation,  more  precisely  via  Instagram.  Previous research  has  shown  differences  between  men's  and  women's  use  of  social  media.

Abstract Authors:                           Emmy Davidsson and Fredrik Doohan PehrmanTitle:                                  What?s on TV tonight?Swedish title:                  Vad är det på tv ikväll?Level:                                BA Thesis in Media and Communication StudiesLanguage:                                             Swedish Number of pages:          53 Aim: The purpose of this study is to chart and explain Swedish high school students? TV viewing and their attitude towards the TV medium. The aim is also to discuss the students? views on news and citizenship. The purpose is also to, through the term habitus, explore how the background of a person reflects on their choice of TV content, in what way they watch television and on their purpose of TV viewing.

The purpose of this study was to look for tendencies that social media can contribute to exposing users to a stronger perception of opinion polarization, and further to see if the daily presence of social networking sites can put normative pressure on the users. The study was made using a survey with participants from Umea? University during the time frame of november-december 2014. The theoretical framework behind the study was mainly drawn from The Spiral Of Silence by Elisabeth Noelle-Neumann and was further supplemented with more current research, studying the effects from The Spiral Of Silence in the modern and more fragmented media landscape that exists now then when her theory was written. Further theoretical tools for analysis of the results came from Michel Foucault and his discussions in Discipline and punish, specifically his views on how surveillance can be discontinous in practice, but still permanent in it?s effects.The results of this study indicates that social media users tend to isolate themselves from uncomfortable opinions, and do not follow or read opinions they do not already agree with.

Denna studie behandlar frågor om media, ideal och ungdomar. Media har stor betydelse i dagens samhälle och förmedlar bilder av utseendet som skapar olika ideal. Ungdomar är mer mottagliga för dessa ideal eftersom de befinner sig i en period i livet när de försöker finna sin egen stil. Syftet med studien var att undersöka hur tv presenterar utseendet i de tv- program som ungdomar tittade på. Vi genomförde en mindre enkätundersökning som visade att ungdomarna såg mest på tv-programmen Idol 2005, Vänner och OC.

With this paper my aim has been to investigate my subjectivity and responsibility as a landscape architect and to find ways to relate to it and handle it in my work. When I advocate a certain concept for a project, I influence the outcome, and in doing so I take on a personal responsibility. Even though my judgement is built upon facts and cooperation with colleagues and other consultants, I am always responsible for the part I play and how I affect the course of action. To what extent can I advocate my view and is it actually my responsibility to do it? How is my subjectivity part of my knowledge and influence as a landscape architect? I have interviewed three well known Swedish landscape architects to have their view on the matter. Since they are all strong individuals with huge experience and influence, the personal responsibility they bring upon themselves for their design action is as important. I have also used one of my own projects as a case study, analysing my design and standpoint and my relationship to the client to illustrate how these questions emerge even in the smallest projects. In the last section of the investigation I have searched for clues in diverse literature. This section is divided into three view points; the society, the profession and the individual..

 There is an ongoing reorganization within media industries today as they adapt to new and changing demands - the environment is changing fast and the organizations with it. The development of new technology is contributing to new forms of media distribution in the present media industry. The structure of media organizations is getting flatter and the co-workers are getting a new and bigger role. All this is bringing new challenges for the leaders of the organization. Caught in the middle of these new structures is the middle manager who now is facing different demands from all sides.

The purpose of this study was to find out how young children are allowed to influence and affect their daily lives in preschools, as well as teachers? views on the latter. My interest in this topic is born out of my experience of working with both younger and older preschool children. My view is that democratic work with older children is largely based on direct verbal communication while with toddlers it is based on an adult?s interpretation of a child?s often non-verbal expressions.

Title: Kreativ reklam. En bra idé? (Creative advertising. A good idea?)Author: Evelina KarlssonTutor: Larsåke LarssonCourse: Bachelor Thesis: Media and CommunicationPurpose: The purpose of this study is to, through qualitative studies inquire creative prized advertise in Sweden to see which influence creativity have on both creative director and the audience.

The purpose of this thesis is to study how Malaysia Airlines communicated during the two largest crises of 2014. Key questions to be answered are: Did organizational hypocrisy occur? If yes, in what way? Which communication strategies were used? Did the company mediate an unequivocal message and how was the information framed? Did any aggravating factors, which worsened the organization?s reputation, appear? How did Malaysia Airlines manage possible rumours? Was the word contact used as a keyword? The method of choice is a quantitative content analysis and the material consists of 20 different analysis units. These analysis units were collected from social media and Malaysia Airlines website. The quantitative content analysis is based on the theory Situational Crisis Communication Theory, taken from PR, Strategy and Application, Managing Influence, by W.

The purpose of this thesis is to study how Malaysia Airlines communicated during the two largest crises of 2014. Key questions to be answered are: Did organizational hypocrisy occur? If yes, in what way? Which communication strategies were used? Did the company mediate an unequivocal message and how was the information framed? Did any aggravating factors, which worsened the organization?s reputation, appear? How did Malaysia Airlines manage possible rumours? Was the word contact used as a keyword? The method of choice is a quantitative content analysis and the material consists of 20 different analysis units. These analysis units were collected from social media and Malaysia Airlines website. The quantitative content analysis is based on the theory Situational Crisis Communication Theory, taken from PR, Strategy and Application, Managing Influence, by W.

The purpose of this Master`s thesis is to examine if the pur-chase of media in public libraries reflects the library's role in society. Two questions have been posed: ? What view of public library's role in society is reflected in the purchase of media? ? What principles guide the selection of media in public li-braries in Sweden? In order to investigate these questions, we used a question-naire that we sent out to a sample of 120 public libraries in Sweden. The analysis is based on a theory of three ap-proaches to the role of the library developed by Douglas Raber. The three approaches are the conservative approach, the populist approach and the social approach.

Media har en central maktposition i dagens samhälleliga kommunikationsprocess, vilket har fått allt större betydelse i takt med att medborgarnas intresse för partipolitik har minskat. Allt färre medborgare ansluter sig till ett politiskt parti och flertalet medborgare får sin huvudsakliga information genom media. Under de senaste decennierna har kommunerna laborerat med olika lösningar och organisationsmodeller för att effektivisera verksamheten, spara pengar och öka medborgarnas inflytande. Denna utveckling har resulterat i ett ökat behov för politikerna att föra en dialog med medborgarna och få stöd för beslut och prioriteringar. Studien behandlar hur kommunpolitiker hanterar situationen med ett dominerande media, d.v.s.

The 17th October 2014 the Swedish Armed Forces (SwAF) introduced an intelligence operation in Stockholm archipelago after receiving credible observations regarding illegal underwater activities. Following the data collection and associated analysis it could be stated with certainty that a foreign submarine had violated the Swedish territorial waters. Media depend on SwAF to provide them with accurate information due to the confidentiality in these matters and the general area of investigation is therefore how the actions of the Swedish Armed Forces, in the submarine incident 2014, were portrayed in the Swedish media. Newspapers and blogs of defense policy represent the media and the thesis is based on the theories constructed by Graham Allison, the rational actor, organizational behavior and governmental politics. Furthermore, it is relevant to examine if there are any similarities or differences in how the submarine incident is illustrated, and what may be the reason for any possible occurrences.

The essay is a discourse analysis of the media's attitudes toward computing. The aim is to compare what the media is really saying about the usage of tablets, computers and compare it to what the research is saying. In addition, it examines what the media says about socialization. We analyze the newspapers Dagens Nyheter and Expressen and will first compare these two together and see what attitudes that emerge, and then seek similarities and differences with the previous research and theories including socialization learning, attitudes and consumption. Conclusions we can draw is that Expressen has a more negative attitude towards the use of computers while the Dagens Nyheter has a more positive attitude, but is also more objective to what they write about.

This essay is a meta study of essays published at theInstitution of Library and Information Sciences at theUniversity of Borås in 2009. It aims to answer the followingquestions:What attitudes about new media can be found in essayswritten within SSLIS and are there traces of media panic inthe discourse?The theoretical framework of the essay is based on a theoryof the concept of media panic as defined by Kirsten Drotneret al, and the concept of moral panic as defined by StanleyCohen.The method used is derived from Klaus Krippendorff?sideas on content analysis, as published in the book ContentAnalysis. The method in this study uses computerizedsearches for target words. The target words used were:Internet, web, e-, blogg, facebook and twitter.