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6903 Uppsatser om Mass media and language - Sida 55 av 461
Samtalet på Facebook : En studie om IKEA Sveriges kommunikation i sociala medier
IntroductionIn this study, we have explained the complexities of social media, as it is still a relatively unexplored area. With the rapidly growing use of social media in recent years, companies have chosen to establish themselves in social networks to advertise themselves and communicate with their customers. In this study we analyze IKEA Sweden and their use of social media on the national market, where focus lies upon IKEA Sweden Facebook-page. The study intends to find out how the company uses social media as a marketing and communication tool and also analyzes the relations and conversations that occur on the Facebook-page. Purpose and research questionsThe purpose of the study was to gain a deeper understanding of how a large Swedish company as IKEA has chosen to use social media and how it's perceived by them. We also intended to find out how IKEA Sweden uses social media in their daily work and how the company communicates through this media channel.
Kritik som transformation : ett utvecklande av Walter Benjamins konception av kritik i relation till språk, verk och historia
The present essay concerns Walter Benjamin´s engagement with the concept of critique in four of his early writings from 1916-1928. It revolves around three main themes, or objects of interest: the critique of language [Sprache], the critique of the work [das Werk] and the critique of history [Geschichte]. The main objective of this study is to show how we can understand Benjamin?s conception of critique and how he develops it in regard to language, the work and history. The essay argues that this is a vital part to understand his philosophy in general as well as his later philosophy of history in particular.
för att förstå tänker jag på arabiska Arabisktalande barns möte med litteraturen i skolbiblioteket, en intervjustudie med åttaåringar och elvaåringar
The purpose of this study is to the increase knowledge and understanding of the meeting between children with Arabian as native language and a Swedish school library. The study is made as a qualitative investigation built on interviews with eight-year-olds and eleven-year-olds. Only the childrens needs and views are considered. The study is centred on twelve key issues and aims to document the childrens thoughts and views of reading as well as their reading habits and their use of the school library. Through the childrens own words their evaluation of reading and literature, their abilities to assimilate the text and their de facto use of the books can be known.
Lärares syn på digitala media i undervisningen : en studie om lärares inställning och uppfattning om digitala media i grundskolan
SammanfattningVi har undersökt ett antal grundskollärares syn på användningen av digitala läromedel och läroverktyg i undervisningen. Vårt syfte med undersökningen är att synliggöra lärarnas uppfattningar om digitala lärresurser genom deras didaktiska val. Som undersökningsmetod har vi använt oss av intervju. Informanterna har alla en positiv inställning till den digitala resursundervisningen. De anser att det är ett konkret och perfekt verktyg för att nå så många elever som möjligt i undervisning.
Barns läsutveckling : På vilket sätt påverkas den vid användandet av Phonics respektive Whole language?
Barns läsutveckling har länge delat upp forskare och lärare i två läger. The reading war i USA spred sig över världen under 1970-talet och påverkade även lärare och forskare i Sverige. Debatten gällde om elever skulle fortsätta undervisas genom att lära sig alfabetets bokstäver och tillhörande språkljud eller om det var mer effektivt att använda sig av en helordsmetod. Syftet med denna konsumtionsuppsats har varit att undersöka skillnader i barns läsutveckling vid användandet av Phonics och Whole language och hur dessa skiljer sig mellan olika ortografier. Vi har även analyserat tidigare forskning där de kombinerat dessa två metoder.Denna vetenskapliga litteraturstudie har genomförts genom att jämföra resultat av tidigare forskning.
Trots allt, en människa : En undersökning av två dagstidningars framställning av personer med fysiska funktionsnedsättningar
The aim of this study is to illuminate images and discourses, in which media describe people with disabilities. The purpose of the study will be fulfilled, by answering the following questions: Is it possible to discern categories of how people with disabilities are described in the media and is it possible to find associations to handicap models? We have chosen to focus on how media describe people with physical impairments and have made a content analyses of articles, based on the theoretic aim of this study, social constructionism, handicap models and earlier research. Underlying the analyses, are six articles from two Swedish news papers. The results of our research are divided in three categories: assumptions which are taken for granted, hidden meanings and contradicted categories.
Finansiell Kommunikation 2.0: En kvalitativ fallstudie om de svenska storbankernas syn på och användning av sociala medier i syfte att bättre tillfredsställa ekonomiska journalisters, investerares och finansiella analytikers informationsbehov
Social media has today reached a level of maturity similar to the Internet in the beginning of the millennium. More and more people get involved both on a private and professional level and companies are starting to realize the need to keep up with the new online behavior of its target groups. The Investor Relations(IR) function has for a very long time been carried out by writing reports and press releases, but maybe as times change so will the tools needed to communicate the IR-issues for the companies? The purpose of this paper was to examine the views on and involvement in social media for IR-purposes at the four main banks in Sweden: Nordea, SEB, Handelsbanken and Swedbank. The study was carried out in the form of a qualitative case study in which the banks were analyzed separately with the help of Davids and Venkateshs TAM2-model(2000) and also analyzed against one another.
Berättelsen om bloggen : en analys av bloggens framställning i media
Jag följer bl a en debatt om bloggfenomenet och analyserar den utifrån upplösningen privat/offentligt. Jag granskar en mängd artiklar om bloggar för att se om man kan hitta generella tendenser i hur de omnämns. Lite jämförande textanalys av ledartexter och bloggtexter får jag också plats med..
Mätning av abrasivflöde för vattenskärningsmaskiner
The content of the following report is the summarized result of three students
thesis at Blekinge Institute of Technology in co-operation with Water Jet
Sweden AB.
This report will give the reader a description of principles how to measure the
abrasive mass flow in a waterjet cutting system.
The work began with a visit to Water Jet Sweden AB to get a closer look at the
problem. When the analysis of the problem was done the criteria were defined in
the form of demands and desires. The main task of the criteria was to guide the
search for the solution. The work proceeded with an extensive search for
abrasive flow meters along with obtaining information about flow measurement in
general. When the search for abrasive flow meters resulted in nothing all the
efforts were concentrated on finding a principle of measurement that could cope
with the criteria.
Modellbaserad temperaturregleringav partikelfiltrets regenereringsprocess
Due to increasing regulations regarding new diesel vehicles particulate matteremissions the new Scania truck, Scania Euro 6, has been equipped with a particulatefilter. This component effectively stores the particles in the exhaust gas but must becleaned in order to prevent itself from clogging. The filter is cleaned through aprocess named regeneration which is a thermodynamic process in which thetemperature of the filter is raised through fuel supplied to the exhaust gas.The purpose of this thesis is to contribute to the development of improved controlstrategies of the temperature during the regeneration process through thedevelopment of model-based controllers. These controllers are designed in order tohave good performance in stationary as well as automatic regeneration.In order to develop these model-based controllers a model of the system isconstructed. The model is described as a linear thermodynamic grey-box model withflow varying parameters, showing good results in validation.The model provides a simulation environment during the controller design, which isfocused around the development of linear regulators with the exhaust gas mass flowas a scheduling variable whose size determines controllers? mode of operation.
Detektion av kolvläge i hydraulcylinder med elektromagnetisk metod
The purpose of this study was to examine what students themselves think about using computers in school. The study was conducted in a school in central Sweden. The students in focus were students with reading and writing difficulties, dyslexia or language difficulties such as an other native language. A total of eight students were interviewed. The interviews were analyzed using thematic analysis.
Massmedias makt i bolagsstyrningen : Om och hur massmedial publicitet påverkar bolagsstyrningen
Background and problem: Corporate Governance is a well-known phenomenon which has been the focus of plenty of research where the board of directors and the CEO have been regarded as important actors. What's affecting decisions regarding these actors has been debated whereas media has been pointed out of having an impact. To decide whether or not media can affect Corporate Governance have shown to be problematic whereas it exists divergent views regarding this. At the same time this relationship is more explored in other contexts than the swedish one, although this one is considered suitable for this. Consequently there is a motive for examining medias impact on Corporate Governance in Sweden. Purpose: The purpose of the thesis is to explain if media has an impact on Corporate Governance at an overall level.
Steget närmare till egen produktion av rörlig media? : - En studie om produktion av rörliga medier på Styrelsen för internationellt utvecklingssamarbete (Sida)
I denna rapport görs en kartläggning på uppdrag av Sidas kommunikationsavdelning hur organisationen arbetar i dagsläget med rörlig media. Utifrån detta tas förslag fram på förbättringsområden och strategier för Sidas fortsatta arbete med rörliga medier. Rapporten är tänkt att bidra till underlag för framtida planering och beslutsfattande kring rörliga medier.Bakgrunden till studien är att kommunikationsavdelningen på Sida har märkt en ökad efterfrågan på rörlig media som kommunikationsmetod. I dagsläget är det främst tre typer av rörlig media som tagit fram hittills; filmning och direktsändning av seminarier, videointervjuer med experter och kända personer och en videoserie med namnet ?Människan i centrum?.
Alla dessa analytiker
During the last decades business journalism has vastly increased its share of media coverage. Hvitfelt och Malmström (1990) states that media space devoted to business reporting have more than doubled since the mid 1980s. This fact alone is an important reason for studying the same. Hence this study, which is aimed explicitly at investigating how business press use and manage experts, in this case primarily equity analyst, in their reporting. Our purposes are the following: Examine to what extent media players use analyst in their business reporting.
Identitetsskapande på Instagram : En observationsstudie om visuell självpresentation från ett genusperspektiv
The use of social media has increased in recent years and has become a part of everyday life. Through the use of social media grows new opportunities for constructing ones identity, this enables individuals to selective self-presentation. The social media trend has gone from largely consisting of a linguistic communication to become directed towards a more visual form of communication, this encourages individuals to be more visual in their self-presentation. This study aims to create an understanding of how individuals present their identity through visual self-presentation, more precisely via Instagram. Previous research has shown differences between men's and women's use of social media.