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9726 Uppsatser om Market Specific Experience - Sida 27 av 649
Entrébänk för Bonum seniorboenden
The following report comprises my bachelor´s thesis in Industrial design, 30 hp. It is executed in collaboration with Bonum senior housing, who has been the client and assignment- maker of this project.The goal was to design a bench for their entrances, which could represent not only the needs of the target group but also Bonum as a trademark. The work is done with great care for both human kind and the environment, with sustainability as beacon.The design process has been followed.Initially, you will find the definition of a bench for entrances, the framework including inclusive as well as sustainable design, a function- and market analysis followed by the inspiration part of the project. Getting to know the target group and their specific needs has been essential for this work.Investigations about what senior house living and senior products are and what the target group thinks and feels, has been done. As a result, two ?personas? has been developed.With the help of a purposely chosen group of people, surveys and ergonomic studies has been executed, as well as prototype-testing.The fact-finding has formed the stable and unavoidable foundation of this project, which later on gets more creative and idea based.
?Flykten till Sverige var en flykt till frihet och inte till destruktivitet av min identitet? : En studie om invandrarakademiker på den svenska arbetsmarknaden
The aim of this essay is to examine how educated immigrants from former Yugoslavia are experiencing the Swedish labor market and if they feel that there are factors that complicate their ability to establish themselves in the Swedish labor market. We have also examined whether and if so, how their status has changed in connotation with the move to Sweden. The method we have used is a qualitative interview study where we asked questions from a semi-structured interview guide. We chose to make use of both previous research and a number of analytical tools for using these to interpret inequality and discrimination that exist in the Swedish labor against educated immigrants. The results presented four factors that our respondents perceive contribute to difficulty in establishing themselves in the Swedish labor market, these are: contacts, name, validation and trainee post.
Goodwill, aktieägarens vän eller fiende? : En kvantitativ studie av hur goodwillpostens storlek pa?verkar fo?retags fo?rma?ga att ge avkastning till aktiea?garna
We investigate if the size of goodwill compared to total assets has any effect on the shareholders return on companies listed on the Swedish Stock market. We put up two different hypotheses with a foundation from previous research and later dismiss one of them. Our evidence does not show any indicators that the size of goodwill have an effect on the shareholders return, which brings us to believe that there, from a share holders point of view, isn?t any need for concern regarding the standards about accounting for goodwill as stated by IFRS. .
Decemberkompromiss eller Januariförlovning? : - en komparativ studie av svensk och finsk avtals- och arbetsmarknadsstruktur, reglering kring kollektivavtal samt reglering kring stridsåtgärder och sympatiåtgärder.
Declining union memberships are a fact in both Sweden and Finland. At the same time, the autonomous labour market parties and the high membership rates are the most significant factors for the two countries compared to Europe and the rest of the world. These two factors have in turn been developed and strengthened since the beginning of the twentieth century. By autonomous labour market parties I refer to the fact that the labour market parties themselves through collective bargaining are agreeing on the labour market conditions, without interference from the government.This paper is therefore taking it's stance in the question of what happens with the autonomous labour market parties when the membership rates are in decline. With this in mind, this paper describes the judicial development, the collective agreement and labour market structures, the legal consequences of collective agreements and the opportunities of industrial and sympathy action in both Sweden and Finland. The two countries' systems of labour law have caught some negative attention, hence two of the most discussed cases of recent years are given some attention as well. The collective judicial conditions are very similar in both Sweden and Finland regarding the labour market main actors' collaboration, the collective agreement structures and legal consequences and the opportunities of industrial and sympathy action.
Gymnasielärares informationssökning: En studie av samhällskunskapslärares informationssökning i yrkesrollen
The aim of this thesis is to examine Social science teachers infor-mation seeking in their professional role.The focus in this study has been on what sources the teachers use for information seeking, examine and analyze their information practices and how they state their reasons for using different in-formation sources, and finally how these teachers experience con-ditions related to information seeking and how these conditions in-fluence their information seeking.This study is based on four semi structured qualitative interviews. The empirical material from the interviews has been compared to earlier relevant research and analyzed with a theoretical frame-work, which includes conceptions from a sociocultural perspec-tive, a matrix over different kinds of information sources devel-oped by Höglund och Persson and McKenzie?s model of infor-mation practices.The results of this study are:- These teachers use both formal and informal sources and external and internal sources. Digital sources are important and these have consequently been added to Höglund och Persson?s original matrix from 1985.- Information practices tend to overlap each other, for example ac-tive seeking (more specific and prepared information seeking) and active scanning (less specific), which are the two most common information practices among the teachers.
Lågkonjunkturens påverkan på den svenska konsumentmarknadsföringen
The purpose of this essay is to analyze and understand the effects that a recession can have on a company?s marketing department. In times of a recession most companies have less means to promote their products to their target market and to build their brand. This means that cutting the marketing budget will show some effects on today?s way of marketing.
Kvinnors preventivmedelsanvändning under olika faser av det reproduktiva livet
Introduction: Studies have shown that women are not always satisfied with the effects of contraception and that contraceptive advice is perceived as non-specific. Aim: The purpose of this study was to investigate what contraceptive women have chosen to use in the different phases of their reproductive lives, and what they felt had influenced their choice. Method: A retrospective cross-sectional comparative study with a quantitative approach. A survey with fixed and multiple-choice options was sent to five hundred 45-year old women. Result: The study shows that various birth controls are different in the normal reproductive life.
Föräldrars upplevelser av att leva med ett cancersjukt barn : en studie av självbiografier
Background:Approximately 300 children get a malign cancer diagnosis every year in Sweden, 80 % of them survive. Parents of the children who have a cancer diagnosis experienced that they didn't have mental health, nurses care of parents are to keep a mental health so they can handle their parent role. Nurses should meet families through their life-world because caring should be done with dignity and integrity.Aim:The aim of this study was to describe how parents experience the daily life with a child who has a cancer diagnosis.Method:The method used in this study was a literature study based on autobiography, which means analysis of autobiographies. Four books were analyzed.Results:Four categories emerged from the analysis of the autobiographies, experience of powerless, desire of a regular, experience of anxiety and fear, to experience joy and have hope.Conclusion:This study shows how life changes when a child in the family gets a cancer diagnosis and how it affected the parents. The study points out the importants to create a great relationship between the nurses and the family so they can have a good care..
Byggnationsskillnader i Sverige, Finland och Tyskland
This paper is written as an examination paper at the University of Jönköping. The subject is chosen by Peab Sweden in Jönköping with whom further cooperation has been hold. The aim is to compare building methods and building materials in Sweden, Finland and Germany for further inspiration for Peab?s own market.BackgroundThe development of the construction industry develops new materials and methods to the market which has been forced by shorter construction times and the environment aspect. To pursue the development, further knowledge exchange should exist between the countries.
Etableringsprocessen på en tillväxtmarknad : En fallstudie om Scanias etableringsprocess på den indiska marknaden.
Objective: The objective of this thesis is to investigate how Scania has attained success to establish on the Indian market and to inquire into the establishment process of Scania and their entrance in the Indian market. The thesis describes different factors such as the product, mode of entry, time of entry and choice of market that play a role when a company establishes and invest in a foreign market.Method: This thesis is limited to the process of establishing Scania on the Indian truck market. A qualitative approach has being utilized in this study, consisting of interviews withStaffan Sjöström, development manager at the R&D department, Koen Knoops, vice president at Financial Services and Henrik Fagrenius, former managing director for Scania in India. Data collection from various journals and articles have been conducted for the presentation of the number of sold newly registered trucks in comparison to the number of sold newly registered trucks in India by Volvo, Tata Motors and Ashok Leyland during 2010, 2011, 2012 and the first three quarters of 2013.Theory: With a starting-point in empirism, we have used a theoretical frame of reference to describe Scania´s establishment process. Scania makes use of an internationalization strategy, namely Market Selection, Time of Entry and Entry mode and the network model, which describes the process of establishing on a foreign market as a business association with various players on the market.
Högskolebibliotekariens pedagogiska roll
The Swedish academic libraries have gone trough radical changes during the last decades. The development of information technology, the educational expansion and new pedagogical ways of learning within the higher educational system have changed the conditions, not only for the academic libraries, but also in many ways for the librarians. The aim of this Masters thesis is to examine how Swedish librarians experience their pedagogic role and task in the context of an academic library. The following four questions in this investigation were asked: How do the librarians experience the formal task that they have? How do the librarians experience the physical library environment? How do the librarians experience the co-operation with others involved in their work? How do the librarians experience their own pedagogic knowledge and competence in their daily practice? The study showed that these librarians believed the physical environment to be very important and is seen as a pedagogical tool in their daily work.
Biggi förvaring : förvaringsskåp för utomhusbruk
Manne Bouveng, CEO of Optimel AB had an idea for a new kind of storage cabinet that could be adapted especially for townhouse owners. I came in contact with Manne by a familiar friend for us; we met and decided that it would suit as my thesis.What was needed to be done was a market research that would possibly show that there was a need for a new kind of storage cabinet on the market. Because of this we continued to work on the basic idea. We came up with a solution where we developed a box that resembles Optimels known mailbox Biggi Rondo, the storage cabinet is a new solution of a storage cabinet, adapted after a market that need of a lot of new space. The solution is based on a simple construction which sits an inside hang-off device which can attach tool hooks, tool holders and shelves and so on.The purpose of the assignment was to develop a new type of storage cabinet with some kind of solution to attach tools and other garden related stuff. With this we have succeeded and the concept meets the requirements we set ourselves at the beginning of the project..
Vetenskap och erfarenhet: en analys av kunskapsrepertoarer i gravidforum på webben.
The aim of this Master?s thesis is to examine how health information is integrated into knowledge in an everyday health related context on the web. The more specific aim is, from a LIS point of view, to map knowledge related discourses with the focus on pregnancy, in discussion forums on Swedish health related web sites. The following main questions in this paper are: (1) a) What discourses on pregnancy knowledge can be found and b) how are they expressed? (2) What are the functions of the recognised discourses? and (3) what are the relations between the identified discourses? The theoretical and methodological starting-point is discourse theory with the main focus on discursive psychology according to Wetherell?s and Potter?s theoretical and empirical work.
Våga Vara Annorlunda?: En uppsats om hur produktengagemang och motivation påverkar inkongruent marknadskommunikation
To be seen is essential. Presently, the marketing of different well-known brands within the same product category is done with little variation. To marketing professionals, this creates an opportunity to market products in an unexpected way. The use of incongruent market communication and by creating a discrepancy between a well-known brand?s advertisement and brand scheme, which is already established in customers? minds, is one way to be different.
Aktielån : En studie av den svenska aktielånemarknadens utveckling
Stock lending is primarily a professional activity. The supply of stocks in the lending market comes mainly from pension funds and insurance companies, while intermediaries provide valuable services by taking positions as borrowers as well as lenders. Borrowers use stock lending for various reasons. For instance, hedge funds usually borrow stocks to cover a short position. There has been a lot of controversy in the stock lending industry and the debate has mainly concerned its effects for the stock markets.