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2490 Uppsatser om Male consumer behavior - Sida 61 av 166
"Yes! Man kan bli kranförare." : - En studie av manligt tolkningsföreträde i svensk inrikesnyhetsjournalistik
The free press is an invaluable part of the democratic society and a pillar stone in the creation of ideas, opinions and norms. According to theories such as agenda-setting and framing the media have a significant influence on people?s perspectives and opinions. With this view of media along with the gender system provided by Yvonne Hirdman as a framework, this study intends to examine the gender representation in Swedish domestic news journalism. The study consists of a quantitative analysis of two major Swedish morning papers, Dagens Nyheter and Svenska Dagbladet, where the gender representation regarding journalists, main news sources and pictures are being accounted for.
Att skapa en motkultur : En religionspsykologisk undersökning av Livets Ord som religiös minoritet i en sekulär kulturell kontext
In this textual analysis I have examined the book Att följa Jesus by Ulf Ekman and information from Word of Life's official website. The aim of this study is to see how a religious leader is shaping the identity of the groups members after a certain pattern that differs from the surrounding, secular society. The research focus of this essay includes several aspects: how a culture is formed in a religious minority in contrast to the prevailing cultural context; how the material can be explained by Paul Pruyser?s theory on the psychological worlds; how what Ulf Ekman writes about distinguishing themselves from the environment differs from how other religious minority groups distinguish their identity; and, how the psychological world, expected behavior, and context of Word of Life can be structured by Valerie DeMarinis? model of assessment. I have placed Word of Life in a realistic illusionistic world developed from Paul Pruyser?s theory of psychological worlds.
Etiskt konsumentbeteende - en studie om den svenska etiska modekonsumenten
Textil- och modeindustrin har på senare tid uppmärksammats i allt större utsträckning för att vara en ohållbar bransch och som följd av problemen har en rad etiska modevarumärken lanserats. De tar hänsyn till påverkan på miljö och människorna i produktionen, varför deras produkter kallas etiskt mode. De varumärken och de butiker som säljer etiskt mode har kunder som tar hänsyn till etiska aspekter i sitt köpbeslut, så kallade etiska konsumenter.Senaste decenniet har forskning på etiskt mode genomförts, men då framförallt på den vanliga konsumenten. Då forskning på svenska etiska konsumenter är begränsad har författarna till den här uppsatsen funnit det intressant att se närmare på dem. Tidigare forskning på etiska konsumenter har uppmärksammat ett gap mellan de etiska konsumenternas attityd mot etiskt mode och deras faktiska konsumentbeteende, ett attityd-beteendegap.
En studie om barns läsvanor och läsutveckling
The aim of the study is to investigate how pedagogues working with gesticulation and facial expressions to communicate with children aged 3-5 years. The methods used are observations as well as interviews of educators. My empricial evidence was collected on two different preschools in Värmland County. The pedagogues are dealing with body language in a conscious way by collections as they sing and they reinforce feelings of characters support. In my conclusion I have come come to the conclusion that there is no difference on how male and female educators use gesticulation and facial expressions without its personality traits and body language often are unconsciously in conversations with children..
Separatism vs. Demokrati. Den nya maskuliniteten eller jourrörelsens backlash? En studie kring kvinnojourer och deras (il)legitimitet i dagens samhälle.
Sammanfattning:Efter den omtalade dokumentären "Könskriget" rördes det om i jourrörelsen. Bidrag hotades och jourernas legitimitet ifrågasatten. Utifrån den feministiska backlash som tycks ha sköljt in över det svenska samhällets feministiska organisationer var mitt syfte att undersöka hur de aktiva inom föreningarna SKR och ROKS uppfattar det samhälleliga motståndet samt att utreda hur de ser på separatism, manligt samarbete och maligt ansvar. Som empiririskt underlag ligger kvalitativa intervjuer och ett frågeformulär och som teoretiskt bas har jag lagt Maud Eduards och Robert Connell. Uppsatsen har även som syfte att bredda förståelsen för jourrörelsens situation.
Mittens Rike : etableringsmöjligheter och framtidstrender
China has the world?s largest population and during the last thirty years the country has implemented political and economical changes that have affected China to move towards a more western market economic direction. At first this development was going slow but during the last five years it has increased which today has made China the world?s greatest growing economy. China?s improved cooperation with the world is one reason for this growth which has led to a cumulative of the consumer market.
BIM Building Information Model : Hinder & Drivkraft
The construction industry is a costly business such in respect of capital for most construction defects which then require rework, tear down and rebuild again. This study is meaningful awareness of tools that can reduce this best through communication and information sharing between the parties. The construction industry is known as temporary projects organizations, where the construction project consists of several actors who have to communicate and share information between them to avoid mistakes later in the build time. These actors are bounded together thus for the duration of the project, then broken when the project has reached its end. The challenge here is for these actors to apply a tool that can help and simplify communications, information sharing, and perhaps the most important aspect is to create a routine for the association and the shattering of these actors. To implement such behavior using a tool such as BIM in the industry whose size perhaps is indescribable may be a very hard task. BIM (Building Information Model) could be seen as the solution to this problem because it acts as a portal where the actors involved must sign in and communicate, share information, and eventually create a behavior, a routine for this association and division of the actors following the end of the project. The technology could help the involved from the beginning of the project, already in the model stage, break down and prevent any construction barriers when the building has been placed in the works.
Förekommer kränkande behandling? : En kvalitativ studie av förskolebarn och pedagoger.
The following paper is about degrading treatment in preschools and the essay discuss degrading treatment according to the Swedish school law, in preschools and the chosen focus for this study is three to four year old children. The aim is to see whether or not preschool children proceed with degrading treatment towards other children and if preschool teachers believe that children this young have the ability to do so. The questions for this study are: Can children proceed with degrading treatment towards each other? Which conflicts evolve through children?s interactions? Can children in pre-schools have a degrading behavior? To answer these questions participant observation at two preschools and interviews with four preschool teachers were chosen as method. The perspective of this paper is based on the view on children as actors, which is used to acknowledge and enhance the possibilities of letting the children?s own voices be heard.
Spelentusiasters val av analoga spel : En kvalitativ studie om användare på boardgamegeek.com
This qualitative study examines how users of boardgamegeek.com chooses which analogue game to buy. The purpose of the study is to find out which factors constitutes the choice of games and how the information of these factors reach the consumer. The investigation is executed by users of boardgamegeek.com explaining their latest game purchase in a questionnaire survey online. The results show that many of the respondents research the games they are interrested in beforehand and based on this information make their choice. Despite of this we can see that many game developers and distributors does not make this information available for the consumers, but leaves this task to the public..
Ungerska modevarumärken på den svenska marknaden?
Executive summaryOn todays fashion market, no product will become successful without branding. The competition in the growing fashion market is tuff, which makes it hard to reach the target costumers. Competition makes it difficult to reach out with a message and it is crucial to differentiate the company in the consumer market.Differentiation of the brand requires knowledge of competitors who are on the market. Understanding competitors, as well as the customer, is the basis for a well functioning communication. Different markets have different conditions and today's global market is complex.
Hur görs kön i vägledningssamtalet? : Samtalsanalyser av vägledningssamtal med gymnasieungdomar.
Syftet med denna uppsats var att undersöka hur kön görs i sex stycken vägledningssamtal på gymnasiet. Med stöd av några utvalda könsteoretikers forskning analyseras samtalen som utförts av tre stycken olika studie- och yrkesvägledare på tre stycken olika gymnasieskolor. Varje studie- och yrkesvägledare samtalade med en tjej och en kille i årskurs tre och deltagarna valde själva ut vilka elever som spelades in på band. Resultatet pekar på att studie- och yrkesvägledarens förhållningssätt delvis skiljer sig åt beroende på elevens kön. Genom att undersöka samtalsinnehållet och jämföra detta med normativa föreställningar om kön så ges olika exempel på hur kön görs i samtalen.
Musikaliskt skapande : improvisation och komposition i olika sammanhang
An analysis in the work of Martin Kellermans comic ?Rocky? of the interaction between the male and female characters and of how each of their gender are portrayed. We are going to find out if it is probable for young adults to be affected by any eventual gender-stereotypes that we can find in ?Rocky? or if ?Rocky? consolidates a stereotypical image of men and women that young adults might have developed through different media. We conduct this analys by first reading through random seleceted ?Rocky? books and present some of the comic strips where men and women interact with each other or discuss the opposite sex..
Vad håller vi på med? En kartläggning av kommunikationsprocessen kring kampanjen "Vad håller du på med?"
The aim of this thesis is to use Gabriel Tardes theories concerning imitation, repetition and the public opinion as a way of understanding how transmedial communication develops over time. This involves a study of social media, traditional press and public organizations in relation to each other. The campaign, What are you doing? (Vad håller du på med?, 2013), launched by the Swedish military as a way of drafting more soldiers, is used as an example of how the theories can be applied to help us understand connections, patterns and social behavior in the rapid mutation and viral spreading of information. By discussing the campaign and its effects, the ambition is to give an understanding of how a campaign of this scale could be planned for and structured.
Masterarbete del I. Dokumentation av masterarbete : en sångteknisk undersökning av sångidealets utveckling genom tiderna
An analysis in the work of Martin Kellermans comic ?Rocky? of the interaction between the male and female characters and of how each of their gender are portrayed. We are going to find out if it is probable for young adults to be affected by any eventual gender-stereotypes that we can find in ?Rocky? or if ?Rocky? consolidates a stereotypical image of men and women that young adults might have developed through different media. We conduct this analys by first reading through random seleceted ?Rocky? books and present some of the comic strips where men and women interact with each other or discuss the opposite sex..
Nya kvinnor och ny samhällskritik : en feministisk läsning av Anne Charlotte Lefflers Tre komedier
My essay is about the latter period of Anne Charlotte Leffler?s authorship. In Part I of my essay, I describe her path from the 1880s, where she described femininity as a shortcoming, as writes Ingeborg Nordin-Hennel, towards the 1890s and towards describing femininity as a possibility. This development took place on two levels ? on an outer level, where all the woman writers in the late 1880s were influenced and where they were pushed out by the male writers, and on an inner level with Leffler herself.Her late literary works depict new and more independent types of women, and eroticism is given a more prominent position.