
Sökresultat:
2489 Uppsatser om Male consumer behavior - Sida 19 av 166
Fysiologi och beteende hos golden retriever i hemmiljö och under en testsituation
To fit into our society the dogs of today need a good mentality. To investigate their mentalitydifferent behavior tests have been developed. The tests are useful tools in the selection ofbreeding animals as well as for working and companion dogs. To counter the demand for atest that could be suited for all kind of dogs, regardless of their future function, the mentalitytest Beteende- och personlighetsbeskrivning hund (BPH) was developed. BPH consists ofseven subtests that expose dogs to various situations that can be found in everyday life, suchas meeting an unfamiliar person, sudden noises and suddenly appearing objects.The aim of this study was to find out if there are differences in physiological values betweenindividuals, validate the behavior observations during BPH and get aware of how the dogsexperience the situation.
Talar kvinnor och män samma språk? : En intervjuundersökning av män och kvinnors vardagsspråk i Halmstad
The purpose of this study is to determine if and how male or female everyday languagesdiffer. The study is based on ten interviews with five men and five women living inHalmstad, who are between the ages of 22-29. The interview results were analyzed andcompared with previous research on the subject. The result shows that there is adifference between the male and female informants use of language. Women laughing,using italics, hedges, the word så ?so? and response signals to a greater degree than men.The reason may be that men and women basically use different conversation styleswhen they communicate, that men prefer a public speech, intended to provideinformation and knowledge.
Kvinnliga entreprenörer : och relationer till manliga och kvinnliga normer
line of business/industry and family, to more clearly discern how male and female norms are acquired among female entrepreneurs. The purpose of this study was to gain a greater understanding and knowledge of women's conditions regarding entrepreneurship, in relation to society's norms. The study is based on a textual thematic analyses, using two themes derived from Helene Ahls ?The Scientific Reproduction of Gender Inequality. A Discourse Analysis of Research Texts on Women`s Entrepreneurship?.
Var går gränsen? : Om sexuella trakasserier i arbetslivet
The purpose of this study is to investigate how the legal protection against sexual harassment at work functions, and where to draw the line. The study is limited to focus on the sexual harassment directed at women from men, because it usually occurs that way even though only a few report the incidents. The results are discussed from a gender perspective on how the distribution of power is between men and women as a way to explain sexual harassment.Sexual harassment is currently protected by the discrimination law and the EU principle of equal treatment for men and women. For a behavior to be considered as sexual harassment it has to be unwanted by the receiving party and the person practicing the harassments must be aware that the behavior is perceived as offensive. The behavior shall be of a sexual nature and contribute to a disadvantage for the victim in the form of a violation of that persons integrity.It is the victim that determines whether the behavior is perceived as sexual harassment or not, what one person believes is a friendly behavior may be perceived as offensive by another.
"Omstart" : En studie om co-creation inom scenkonst
The process of value creation is rapidly shifting from a product- and firm-centric view to personalized consumer experience today. Informed, networked, empowered and active consumers are increasingly co-creating value with the firm. The interaction between the firm and the consumer as well as the experience factor plays an increasingly important role in determining the success of a company?s offering. In this study, a special type of co-creating experience is investigated - ?omstartspex? - where the audience is interacting with actors during the play.
EKONOMISTYRNING AV BUTIKSVERKSAMHET: ? en fallstudie av modeföretaget ?Alfa?
The aim of this thesis is to examine how salesperson control can be exercised in a retail store environment. A case study has been performed on a Swedish fashion company emphasizing the relationship between the company?s upper level management and their retail store operations in order to describe, analyze and classify the prevailing management control mechanisms. The paper presents an agency theoretical approach to the relationship applying behavior- and outcome based control theory, performance measurement theory and incentives theory in order to give a comprehensive image of the control system. The main finding is that the company?s management control system as applied to the sales force in its retail stores can be categorized as mainly behavior-based despite several explicit outcome-based features..
Genomförande av e-handelsdirektivet i svensk rätt
Along with the development of technology, the cross-border trade is increasing and therefore there is a need for greater consumer protection. A good consumer protection creates a feeling of safety for the consumer and that by itself may help to increase cross-border trade. This is one of the reasons for why the EU has established regulatory framework for electronic commerce, for example the Directive2000/31/EC. The direc-tive strives to create a similar law for electronic commerce within the European Union. This paper?s main purpose is to ensure that the directive is implemented properly in Swedish law, and if there are other possible ways to achieve the objective, other than the ones that the Swedish legislator has chosen.
Den vilsna konsumenten : Hur konsumenter av ekologisk mat orienterar sig i märkesdjungeln
There are many eco-brands on food products. It can be confusing for the consumer to know which one to trust or choose and since July 2012, there is an EU law and a mandatory EU organic label that must be displayed on all food products marketed as organic, eco or bio.Organic brands from a consumer perspective have previously been studied in England. This is a similar study in the form of focus groups, to explore and examine how consumers perceive and trust organic brand or labels in Sweden. It also explores which knowledge consumers have regarding why a product has an organic brand and what it means.The study shows that consumers perceive organic brands by brand recognition rather than knowledge regarding what each label means. It also shows that the consumer is confused by and skeptical to the wide range of markings and symbols on organic food products.
Från vilda till domesticerade djur - kan man gå ett steg längre?
Domestication has resulted in the ability for animals to adapt to environments created by the human over time. The behavior differs very little between wild and domesticated animals, but the difference seen is how often and to what degree a behavior is performed. The need for efficiency in modern animal production has led to welfare problems in the productionsystems where the animals have difficulties coping with their environment. Attempts to environmentally adapt individuals by selection for reduced frequency of natural behaviours have been made. These have shown that natural behaviours are complex and are controlled by several different mechanisms, making selection for reduced natural behavior difficult, and it may also lead to unwanted and abnormal behaviours.
HÅLLBART KONSUMENTBETEENDE - En undersökning om hur kunder kan engageras att främja hållbarhetsaspekten vid klädinköp
Hållbarhetsfrågan i klädbranschen är fortfarande i en utvecklingsfas och tidigare forskning visar att det finns ett flertal möjliga faktorer som är bidragande till att kunder i dagsläget inte konsumerar på ett sätt som går i linje med deras värderingar.
Syftet är att utforska hur kunder kan engageras att främja hållbarhetsaspekten vid klädinköp. För att uppfylla syftet utformas två forskningsfrågor. Metoden är en flerfaldig strategi med ett huvudsakligt kvalitativt fokus. Angreppssättet är abduktivt genom kombination av deduktion och induktion. Studien består av en kvantitativ enkätundersökning följt av kvalitativa semistrukturerade intervjuer.
Förannonsering och medieval och dess påverkan på attityder, third person effect och investeringsattityden
This bachelor thesis explores earlier findings regarding the Nextopia effect and the choice of media for advertising, and how these phenomena influence consumer attitudes toward the ad itself as well as the brand. It also explores the effect of advertising future products and advertising in two different media on the third person effect. Lastly, it addresses the effect of advertising of future products and media choice on the attitude of potential investors..
Förlagsredaktörers informationsbeteende. En studie av förlagsredaktörer som arbetar med facklitteratur.
The main purpose of this work was to examine the information behavior of nonfiction publishing Company editors. Three problem areas were presented and expressed in the following questions:- What is the information need of the editor in every day work?- Which sources of information do the editors use when they are looking for information and how do they make use of them?- Are there any factors that have an influence on the information behavior of the editors and in what way do the factors effect the information behavior of the editors in their everyday work? And finally, do the editors experience any factors as barriers to information behavior?Six editors, all with academical background, all employed in different publishing companies were interviewed. The result of this study have been analysed within a theoretical framework influenced by the work of Tom Wilson, Lars Höglund and Olle Persson and Block and Lagberg. The result shows that the editors had various regular needs of information in their every day work.
Hylluppställning och användarbeteende i en skönlitterär samling : en fallstudie av Lunds stadsbibliotek
The aim of this thesis was to look closer into the shelf arrangement and user behavior in a fiction collection with the municipal library in Lund as an example. The purpose was to investigate to what extent the shelf arrangement in this library is adapted to the behavior of users when it comes to searching for and choosing fiction. The study is mainly focused on the division between Hc- and Hce-classified books (Swedish fiction and fiction translated into Swedish), the special shelving of the publications of the last five years, and the genre categorization. The user behavior is primarily examined from the perspective of three search strategies; looking for a specific author or title, browsing within a genre or browsing without having a specific genre in mind. The study also deals with within which genres of fiction the users are searching and if they are looking for a book that is translated or not, new or older.
Sexuella trakasserier och identitetsskapande bland unga
Sexual harassments have since long been an issue all over the world and schools have not been an exception. Reports from Swedish secondary schools show how 47% of the female pupils state that they have, sometime during their time in school, been the victim of sexual harassment. Other studies claim that pupils exposed to sexual harassments will develop low self-esteem and a decreased sense of self. The Swedish curriculum state that all children shall have the right to a harassment free school environment, but still many pupils claim to be exposed to sexual harassment in school. Several studies have theorized about why sexual harassment is so prevalent in schools but what do the pupils think? This study aims to reveal and analyze pupil opinions about sexual harassment; what do they think it is and why do they think it occurs? This will be done from a post-structural feminist point of view with focus on the shaping of identity among the respondents.
Mötet med det okända : En jämförande och symboltolkande studie av kvinnlig och manlig problematik under 1800-talets mitt såsom den är gestaltad i Charlotte Brontës Jane Eyre och Fjodor Dostojevskijs Brott och straff
The aim of this study is to investigate how the female author, Charlotte Brontë, describes the development of her female protagonist in Jane Eyre and to compare this to how the male author, Fyodor Dostoevsky, describes the development of his male protagonist in Crime and Punishment, inside the patriarchal 19th century.My basic idea is that both characters in these two books have to reach their own unknown to find satisfaction and a new existence, and I want to investigate what the characters have to go through to find that existence. To help me in my exploration of Jane Eyre I make use of Gilbert and Gubars? book The Madwoman in the Attic and in the case of Crime and Punishment, I make use of Pelikan Straus? article ??Why did I say ?Women!??? Raskolnikov Reimagined?. Both authors discuss literature from a gender perspective, but without comparing female and male characters or authors with each other, which I believe is important for a more holistic understanding of gender issue.The conclusion of this essay is that these books are describing the main characters? evolution towards their personal unknown with the same tools, a double self, an important symbol, and in the end a love partner that embodies that unknown.