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898 Uppsatser om Loyalty programs - Sida 32 av 60
Elevers uppfattning och användning av sitt skolbibliotek i en invandrartät gymnasieskola
This thesis examines the perception and use of the school library for students at an Upper Secondary School. The school has a high frequent of immigrant students, and the students interviewed all have an immigrant background. The intention was to find out how the students used the school library and what perception they have of the school library. The method used was semi-structured interviews with eight students, both males and females, who studies different educational programs. The instrument of theory was that from Elisabeth Tallaksen Rafste?s theoretical framework.
Kön, klass och etnicitet inom integrationspolitiken : en idékritisk intersektionell analys av etableringsuppdraget
The integration policy in Sweden has received criticism for being disintegrating due to the structure of division between those that integrate and those who are to be integrated, a division between ?us? and ?them?. In 2010 the reform Act on introduction activities for certain newly arrived immigrants (2010:197), was carried out to facilitate the integration of newly arrived immigrants on the labor market. The purpose of this thesis is to study power and discrimination structures within the reform by applying an intersectional theoretical framework. Intersectionality is based on the notion that different forms of discrimination such as gender, ethnicity, class, sexual orientation etc.
Bloggen: ett effektivt marknadsföringsverktyg? : en studie om bloggen som IT-strategi
Background: The background shows that since the consumption patterns constantly are changing and the Internet usage is growing it creates more opportunities for the companies to interact through new media. There are two ways to go for companies that intend to use social media as a marketing strategy, to be in the possession of their own information or get help from a third party.Problem definition: What factors are important in the long term survival of the companies when choosing a social media?Objective: The objective of this essay is to analyze and evaluate the personal blog and the company blog as an information technology strategy.Method: The essay will have a hermeneutic and quantitative approach in the form of a survey. Theories: Consumer Behavior, The Buying Decision Process, Involvement Theory, Business Concept, Branding, Total Communication Theory, Word-of-mouth/web and Service Profit Chain.Empiric: The empiric will consist of the results from the survey.Results: The result shows that the blog is effective as an information technology strategy however the companies should adapt their choice of blog to the products that they sell.Conclusion: Important factors for companies that seek long-term survival are involvement, communication and loyalty. It is also important to use a relationship marketing approach. .
Första linjens chefers skattning av sina ledar- och chefsegenskaper samt strukturell empowerment före och efter utbildningsinsats för chefer inom kommunal verksamhet.
The purpose of this study was to examine whether there were any differences in how first-line managers within municipal care rated their management leadership qualities, and structural empowerment before and after the course in "leadership, learning and improvement". The study had a quasi-experimental design and 64 managers participated. There was a significant improvement in the LaMI factor ?Achievement orientation?, after participation in the course "leadership, learning and improvement". In other factors, there was no significant difference before and after training.
Dynamisk styrketräning av M : Quadriceps femoris hos personer i övre medelåldern
AbstractElderly people are going to be a growing number in Europe. Between one third are going to be 60 years or older at 2025. For Sweden the situation is going to be similar. A reduced muscle function could lead to complications for the individual to perform daily tasks and will lead to a higher rate for falling and getting bone fractures. The positive sides are that for men and women there are a possibility for maintaining physical function and strength even in older years.
Effekten av suggans näringsstatus på fostertillväxt och smågrisöverlevnad
The pig industry suffers economical loss due to stillbirths, piglet mortality and low birth weight. This is due to breeding programs that have resulted in larger litters. It has been suggested that these problems are due to the metabolic state of the sow during gestation and the fact that she might not be able to supply her foetuses with enough nutrients for survival and a high and even birth weight. A lot of research has been done to investigate whether body weight and back fat thickness of the sow has any impact on her reproductive traits and if there are any special feed components that improve reproduction. Fibers and unsaturated fatty acids have a positive impact on reproductive traits as long as the sow is fed a sufficient amount of energy and protein during gestation and lactation.
Motiverande samtal Inom Kriminalvården MIK : En kvalitativ studie om frivårdsinspektörers upplevelser av MIK
The purpose of this essay is to describe how probation service officers regard their professional role and their liberty of action within the motivational treatment program, MIK, and the probation organization. To answer the purpose three questions were formulated: 1) Does the probation service organization affect the individual discretion for the probation service officers, and in that case how? 2) Does the motivational treatment program, MIK, influence the probation officers? professionalism and their professional role? 3) What advantages and disadvantages do the probation service officers consider MIK being related to? The method conducted in the study was interviews with five probation service officers in Stockholm. The interviews were combined with a theoretical framework based on themes as organization, professional role, professionalism and motivation. The result showed that probation officers consider themselves to have a relatively high discretion within their work.
Poverty Reduction Strategy Papers och deltagande
The failure of Structural Adjustment Programs and its neoliberal policies to effectively reduce poverty have led to the creation of Poverty Reduction Strategy Paper (PRSP) by The World Bank and International Monetary Fund. PRSP, connected to both the Comprehensive Development Strategy and the HIPC initiative, are built on the notion of national ownership and stakeholder participation and thereby expand potential conditionality to include matters of governance. This thesis examines the evolution of PRSP and how the process of participation affects national governance structures. By analyzing the role of rules and norms within the World Bank and IMF from a historical point of view the thesis explains why the participation process has developed the way it has. It concludes that neoliberal norms, still at heart within the World Bank and IMF, have an impact on the process of participation within nation states and thereby its governance structure.
Retargeting : När annonsering bygger lojalitet
ABSTRACT Title: Retargeting- When display advertising builds loyalty Authors: Mikaela Johansson och Anna Svensson Kjällberg Advisor: Thomas Helgesson Level: Bachelor´s in thesis in Marketing, (15 Swedish credits) Spring 2014. Keywords: Retargeting, branding Question: In branding, how should small e-enterprises work with retargeting? Purpose: The purpose with this essay was to identify how retargeting should be used in small e-enterprises when branding. This was done by comparing two e-enterprises practical use of retargeting, with two brand consultants and two retargeting consultants theoretical knowledge within each expertise. Method: A qualitative method with a deductive approach has been used to answer the problem statement. Theoretical framework: Earlier theories about retargeting, brand building and recommended practices, related to marketing on the internet, were presented in the frame of reference. Empirical framework: Primary data were presented by two respondents representing each area: Companies, Retargeting consultants and Brand consultants.Conclusion: The marketing tool allows companies and their brands to get the chance to appear in wide area networks on the internet. The tool is primary used for a sales purpose but the tool also has potential in brand- building purposes.
Hur ska tall- och gran bestånd i Götaland gallras för att minska risken för vindskador?
With knowledge of how the southern Swedish forests have been affected by storms the past years, this study intended to find out which factors affect the storm firmness of a stand the most. The study was based on data from stands in the, by the storm Gudrun, affected area. The results of the analyses that tested the stand factors that influence the amount of storm damage to the greatest extent showed that the storm sensitivity of Norway spruce stands were largely due to previous management actions. The factors that could be controlled by thinning and had relevance of storm damage standpoint, according to the results were; the dominant height, volume, basal area weighted mean diameter and stand age at last thinning. In this study, these results are not as clear for Scots pine.
Ekonomisk utveckling : Nigeria och FN:s millennieutvecklingsmål
In which ways have composing processes in music appeared over the past 300 years? How may composing processes work today? What does new technology do to this processes?The key purpose of this study is to investigate various composing processes. A further purpose is also to gain an awareness of how we use modern technology by computers and their notation programmes.The research design of this thesis includes a display of literature related to composing processes. along with an analysis of the writer?s own experiences in the area.
Valfrihetssystem i äldreomsorgen : Äldre personers erfarenheter av att välja hemtjänst.
Utvecklingen inom äldreomsorgen har under de senaste decennierna lett till en mer marknadsanpassad äldreomsorg. Den äldre ska efter att ha fått sitt biståndsbeslut välja vilken utförare som ska tillhandahålla den beviljade insatsen. Valfrihetssystem blir allt vanligare i samhället och valfrihet i sig har länge varit ett politiskt mål. Syftet med denna uppsats var att undersöka äldre personers erfarenheter av att välja hemtjänst. Frågor som har tagits upp är hur man väljer, vad som påverkar hur man väljer, om valet anses vara lätt och om man generellt är nöjd med det system som finns.
Fritidsgårdens kontroll och system: En analys av förebyggande arbete mot ungdomars alkohol- och narkotikaanvändande
The purpose of this essay has been to examine how the city of Helsingborg´s prevention of alcohol and drug use among youths is laid out. It has been of special interest to examine the youth centers (after school programs) preventive work with youths and its effects on frequency of alcohol and narcotics use among youths.The people we have interviewed are all involved in the three organizations: the youth centers, schools, and social services. The results showed that the youth center staff does not think that they work actively preventive against alcohol and narcotics. On the other hand, the staff at the youth centers points out that just keeping the youths in the neighbourhood and making them involved in the activities at the youth center, is preventary work. The staff at the social services points out that it is not the facilities that is part of the preventive work but the activities and the skill of the staff that is improtant for the youths..
Ekoturism som underhållning : en analys av ekoturismens visuella gestaltning
Because of the mass tourism industry that exploits sensitive locations all over our planet a new kind of tourism came into focus in the 1980?s. This new form of tourism was named ecotourism, and as the name reveals ecotourism deals with low-impact travel. Today, all sorts of places can be gazed upon in a flick of a switch; all you need is a television set. It is well known that destination marketing successfully uses visual media as a tool to sell trips to potential tourists.
The nurse´s care of obese children
Background: Children in our present society spend more time sedentary, and food has become more accessible. It is important to pay attention to obese children, because of the risk for serious diseases in the future. Obesity can also cause mental suffering for the child. Aim: The aim of this study was to describe the nurse?s care of obese children.