Problem: Sveriges mikroföretag står för en företagskategori som tidigare har fått mindre uppmärksamhet. Denna grupp av företag har speciella förutsättningar för marknadsföring, exempelvis tid och pengar, vilket kan begränsa deras möjligheter att nå ut till kunden. Syfte: Uppsatsens syfte är att undersöka hur familjeägda mikroföretag inom turismbranschen, i södra Sverige, arbetar med marknadsföring. Metod: Vårt tillvägagångssätt under denna uppsats är två kvalitativa metoder där vårt empiriska material består av intervjuer samt observationer. De teoretiska utgångspunkterna i denna uppsats har huvudsakligen varit den utökade marknadsföringsmixen, som har kombinerats med modellen mål med relationsmarknadsföring.

Geothermal energy can be extracted from an aquifer, where the groundwater is used as heatexchange medium while heat and cold are stored in the surrounding material in the aquiferand to some extent in the groundwater. Application of aquifer storage for the use ofgeothermal energy is mainly used in large scale facilities and is limited to sites with suitableaquifers in the form of ridges, sandstone and limestone aquifers.Löwenströmska hospital in the municipality of Upplands Väsby, north of Stockholm, islocated nearby the northern part of the Stockholm esker. This means that it can be profitableand environmentally beneficial for the hospital to examine the possibilities of aquifer storagein the esker material next to its property.The purpose of this master thesis has been to investigate if geothermal energy storage with aseasonal storage of heat and cold can be applied within Löwenströmska hospital?s propertyarea using groundwater modeling. A hydraulic groundwater model was constructed inMODFLOW based on a simplified conceptual model of the groundwater system.

Introduction: Palliative care is based on an active total care where the patient's independence and participation are included. Few studies have been based on a concept of freedom in relation to this target group.Aim: The aim of this study was to describe the perception the nurse has about "freedom" - its significance and meaning from an existential perspective for patients with palliative care needs.Method: A qualitative content analysis based on a narrated and written down text from focus groups with adequate examples. The starting point in the focus groups was to focus on existential issues in relation to patients near death. Based on the concept of freedom, has the printouts been analyzed, categorized and codedFindings: Nature, identity, integrity and self-esteem are important aspects for our approach to freedom but freedom is also about existential questions where hope, reconciliation, freedom and forgiveness are included.Discussion: Discussion: We all have our own definitions and meanings of freedom. The largest and perhaps most important fullest freedom is our inner freedom - our own existential freedom.

The intrest and development of bioenergy and energy from renewable sources in Sweden has increased rapidly over the last few years. There are a whole lot of alternatives for those who would like to venture and invest in renewable energy production. Production of renewable energy opens up many opportunities for forestry and farming to venture a new branch of production, on basis of the primary production. Several of the new energy sources grows on farmland or in the forest. The opportunities exist in the primary products, as well as in refining and reselling, in the value chain of energy. The starting-point is the Farmer as an energyproducer. This master thesis studies the nature of farmer-own firms, who has invested in production of renewable energy.

Computer based information systems play an important role in modern military combat vehicles. The crew needs to be able to quickly get information about both the vehicle and its outer surroundings in order to quickly make the correct decisions. In this report, we describe the development of a prototype new information system for the BvS10 vehicle, manufactured by BAE System Hägglunds AB in Örnsköldsvik.An important aspect of the system is the time it takes from the point that the information is generated by the vehicle sensors until it is presented to the user. The system must be able to ensure that it never displays information that is out of date. Thus, it is important to create a layer and component based architecture for the solution, making it possible to control, in detail, the information?s age as it moves through the system.

In 2014 came new guidelines for after-school centers. These guidelines clarifies that it is the principal who is pedagogically responsible for the after-school centers. Due to that fact we became interested in investigating how principals describe their educational leadership for after-school centers. With qualitative interviews as a method we have investigated how four principals describe their educational leadership for the after-school center based on the new guidelines and how they talk about their employees and the after-school centers. Our results are based on the empirical material we received from these interviews. By analyzing this empirical material, based on the theory of situational leadership, we received answers to our research questions. .

In this day and age we carry out our purchases through different channels. We can shop our clothes and computers in a store or online. Nowadays we can even purchase our groceries through the Internet. The biggest retailer chains within groceries in Sweden have established virtual stores online and are distributing the goods in cities throughout the country. This thesis is dedicated to investigating crucial success factors when going about selling groceries online.

Vi har i vår uppsats funnit att den verkliga situationen för ett destinationsutvecklingsorgan som är i ett initialt skede av en eventsatsning är komplexare än vad den normativa teorin beskriver. Vår fallstudie påvisar tydligt att destinationsutvecklingsorgan inte alltid har strategier, mål och visioner för destinationsutveckling eller för hur de ska gå till väga i ett eventbeslut. Våra resultat tyder på att de som inte har några strategier som kan ligga till grund för sådana beslut styrs av irrationella ad hoc-beslut. För Region Skåne anser vi att det var ?Chansen? som var det primära motivet till att satsa på America?s Cup.

The purpose of this Master´s thesis is to examine howchildren?s needs, based on the Convention on the Rights ofthe Child, are provided for by the librarians when they havethe opportunity to create new libraries. We also examine ifchildren have been involved in the process and in that case towhat extent.Our theoretical perspective is based on MarianneAndersson?s and Dorte Skot-Hansen?s model of the fourdifferent functions the library can have for their users. Inorder to illustrate the degree of children?s involvement weuse Roger Hart?s model of participation.The thesis is based on qualitative interviews with seveninformants working at six different libraries.As a result of the thesis we can see that priority have beengiven to the function concerning how to find your way in thelibrary as a user.

The aim of this study was to highlighting social workers perceptions of women with disabilities and their vulnerability to domestic violence - and thereby problematize previous research on gender-based violence on the basis of category of functional ability. We designed this study by using a qualitative approach based on six semi-structed interviews with professionals from different professions. All of them have contact with women with disabilities in some way. The selection was based on gaining an understanding of the social worker?s perceptions regarding abused women with disabilities based on their different professional experiences.

AbstractThis report is made in cooperation with the municipality of Vasteras and technical committeestaff. The report addresses several topics that affect fuel stations in Vasteras. The reportcontains two parts, first is a inventory that review all stations in the area to be addressed. Theinventory is made with consideration to various things that geographic situation, whatcompanies are represented and what level of service stations have. And the second part of thereport, is done with the analysis of how it looks in daily situations review.

This thesis deals with the field of warehouse management, focusing on frequency control of stock. The purpose of the thesis is to reduce the warehouse staff mileage by placing an article based on its number of picks, i.e. how frequently it gets picked. In order to achieve relevant results the following four questions have been answered in the thesis: How should the articles be placed with regard to the picking frequency?Which factors, if any, needs to be addressed beyond the picking frequency when articles are placed based on frequency?Can the present picking system be improved?Is frequency placement with regard to the picking frequency profitable to implement for the company?The thesis is based on literature studies and on the data that has been collected from the company?s business system.

This master theses deals with different methods for automatic tuning of the existing controller for external axis. Three methods for automatic tuning have been investigated. Two of these are based on the manuell method used today. The third method is based on optimal placement of the dominant poles. Different sensitivity functions are important for this method.

Syfte: Syftet med denna uppsats är att undersöka hur bilden av Dalarna förmedlas genom internet och massmedia.Frågställning: Hur ser Dalarnas platsmarknadsföring ut via Visit Dalarna? Hur förmedlar kommunikationsföretaget VisitSweden bilden av Dalarna till omvärlden? Hur förmedlas bilden av Dalarna i massmedia?Metod: För att svar kopplade till frågeställningen har en text- och bildanalys använts där icke sannolikhetsurval har legat till grund. Vidare har forskaren valt att använda hermeneutiken som förklaras som läran av tolkning. Studien är skriven utifrån en induktiv ansats där en kvalitativ metod används.Resultat: Efter att ha analyserat insamlad data blev slutsatsen att Dalarna har en platsmarknadsföring som stämmer överens mellan olika kanaler. Dessa kanaler förmedlar Dalarnas identitet med hjälp av texter och bilder.

Abstract Semester and year: Spring, 2008Writers: Victor Andersson and Filip ForslundTutor: Thomas HelgessonProgram: Marketing program, Halmstad University - School of Business and EngineeringTitle: Differentiation from a consumer perspective - How important is differentiation from a consumer?s perspektive when choosing a residence? Presentation of problem: How important is differentiation from a consumer?s perspective when choosing a residence?Purpose: The purpose is on basis from previous theories on the subject to describe what kind of differentiating that from a consumerperspective is the most important when choosing a residence. Key words: Differentiation, brand, apartment market Methodology: This thesis is built on an qualitative method, where eight open individual interviews have been made. Our choice of respondents was based on what kind of respondents that could give us the most accurate information on the subject which we based on relevant variables. Theory: The framing of the theories is based on a marketing perspective within the area of differentiating and focuses on how companies use different tools to differentiate their offer to create competitive advantages.