Titel: Brödrafolkens bro. Ett byggprojekt i tre norska och tre svenska tidningarFörfattare: Anders JalakasAntal sidor: 72 inklusive bilagor, innehållsförteckningar mmInstitution ochuniversitet:Institutionen för Journalistik och masskommunikation (JMG)vid Göteborgs UniversitetSyfte: Syftet med undersökningen är att undersöka innehållet i nyhetsrapporteringenom Svinesundsbroprojektet i norsk och svensk press samt att undersökaom det finns skillnader mellan svensk och norsk press i rapporteringenom broprojektet.Frågeställningar:Frågeställning A. Vilka delar av Svinesundsbroprojektet beskrivs mestfrekvent i norsk respektive svensk press? Hur ser frekvensrangordningenut i norsk jämfört med svensk press.Frågeställning B. Vilka tema är mest frekventa i nyhetsrapporteringen omSvinesundsbroprojektet i norsk respektive svensk press? Hur ser frekvensrangordningenut i norsk jämfört med svensk press?Frågeställning C.

Avslut. Många bra artikeluppslag föds i den plötsliga reaktionen över något. Så även här. En text i Göteborgs-Posten satte fart på tankarna om hur romer egentligen behandlas i svensk media..

Before the general election 2006 all of the Swedish parties represented in the Parliament held their political party conference. At each political party conference, the leader for respectively party held their opening speech, a speech that was covered by the press. This essay deals with how the press covers these speeches. Analysing how the different speeches were covered by the press, some tendencies regarding how the press report could be visualised. In this comparison the ?quantitative content analysis? was used.

The purpose of this thesis was to study local bank offices work with customer satisfaction. A case study concerning two local bank offices was made, the cases were based on interviews with the managers at the bank offices. The research questions that we wanted this thesis to answer was how local bank offices create customer satisfaction among small business customers, and how local bank offices assess customer satisfaction among small business customers. The study showed that local bank offices find customer satisfaction among small business customers important and use complaints as the primary source in the process of creating customer satisfaction..

Political marketing has changed the way political parties internationally behave in relation to the voters. The purpose of this study was to investigate how political marketing is conducted on a local level in Swedish political parties, and how the local and national level of the political parties coordinate the message they send out to the voters. An explorative study was performed by interviewing experts in the field in the form of politicians on both a local and a national level. Initially the local parties' methods were investigated, followed by a second stage where we researched the link between parties on the local and the national level. Marketing of parties on a local level turned out to a large extent to follow traditional methods.

This study aims to gain greater knowledge about the use of framing in local sports journalism. We did this by doing a qualitative content analysis of the local Swedish newspaper Barometern/OT and it?s coverage of the largest local football team, Kalmar FF. We randomly selected six of the team?s games during 2014 and analysed all the texts that had to do with the games, except for shorter texts and texts that are supposed to be based on personal opinions, such as chronicles.

The purpose of the present thesis is to investigate the interaction between the branches in the different villages and its users and the importance of the branches for democracy. To illustrate these points, I have focused on Högsby municipality, a local council in Kalmar county. Högsby municipality is of particular interest in this connection, since all seven of the branches have been closed recently; only the main library remains. Moreover, three of the closed branches were, in 2005, taken over by citizen organizations local to the part of Högsby municipality where the libraries were located. The specific issues that were addressed were:- What needs were satisfied by the local libraries in Högsby council and is it possible to satisfy these needs in other ways and then, how?- Does the absence of a local library affect democracy?Interviews were performed.

AbstractKent Klang: Ett omusikaliskt genombrott: Mottagandet av Elvis Presley i svensk press under rockmusikens etableringsfas 1956-1958. Uppsala Universitet: Institutionen för musikvetenskap, uppsats för 60p. 2007När Elvis Presley gjorde sitt stora genombrott i USA i mitten på 1950-talet kom han att angripas hårt i bland annat amerikansk press. Upprördheten hade sin grund i Elvis sexuellt utmanande kroppsrörelser och rhythm and blues betonade musik. De här artistiska stildragen avslöjade också Elvis influenser från den svarta kulturen i ett USA som vid tiden var präglat av rasism och segregation.

The aim of this study has been to explore local cultural policy documents in some municipalities in the geographical region of Västra Götaland. Do the municipalities have these kinds of documents for their local cultural activities, and how are they designed? These are questions which the study has focused on. The study has been concentrated on the library activity in the local cultural policy documents. The research has been a comparative one.

Relationship marketing is an important part of the new view of communication strategies. The theories around this subject has a general and global perspective on how to manage relations and communication problems. But somehow the local perspective is forgotten. In this thesis we have focused on the local market and which demands it has on the work with relationship management. The purpose of this thesis is to find out how relationship marketing can contribute to create a high valued brand on a local market.

Journalists and communication managers are becoming more professional and to reach out to its stakeholders in society today, organizations must work strategically with communication, to enter the news. Many make use of press releases to provide journalists with information, hoping to influence what is published on the news. With a background in the medial change that occurs is the purpose of this study to elucidate and problematize which role press releases has for newsrooms and for organizations today and in the future. A qualitative interview study has been used, and communication managers from three organizations and journalists from three newsrooms has been interviewed. The study has been combined with a quantitative pilot study of selected press releases and articles from the selected organizations.

This BA Thesis in Journalism is a quantitative analysis of the coverage of wolves in Swedish printed media. Namely four daily newspapers, two national and two local. The two national newspapers are Aftonbladet which is a leading tabloid newspaper with national coverage and Svenska Dagbladet which is one of the two major newspapers with national coverage, as well as coverage of the greater Stockholm region. The two local newspapers are Falu Kuriren, which is located in Falun and mainly cover the province of Dalarna and Nya Wermlands-tidningen which is located in Karlstad and mainly cover the province of Värmland. These are provinces which have a large wolf population.As the work progressed we found that the newspapers have handled the coverage of the wolf in, what we believe, a good way.

The purpose of this paper is to investigate in which aspects the public library is affected by its local community. This is re-searched by means of an exemplified case study of a Swedish public library in which we analyze governing documents and the library website with respect to environmental scanning and mar-keting of library services.The research questions are: How are the local community?s demands on the public li-brary being described in the governing document? How is the public library?s response to the demands of the local community being described in the operational plan? How are the demands of the local community, as shown in the governing document and the operational plan, re-flected in the marketing of library services on the library website?Our conclusions are that:The demands of the local community are described in a general fashion in the governing document, but there is a lack of concrete political guidelines.The public library's response to the demands of the local commu-nity is described to some length in the operational plan, but not with respect to economical factors.The demands of the local community are reflected to some length in the marketing of library services on the library website. Many of the overall themes that we identify in the governing document and the operational plan can be found in the marketing directed towards important target groups..

The concept of sustainable development is a challenge that demands cooperation from all levels of society for it to be successful. The focus for this thesis is how politicians within the local councils understand the concept of sustainable development and how they implement it in political decision-making.The basis for the study is a questionnaire that was distributed to 303 local politicians in three municipalities of varying size in Southern Sweden. The study concentrates on departments within the local councils that are directly connected to the Swedish environmental law and the Swedish planning and construction law. One of the primary goals with the aforementioned laws is the achievement of sustainable development within one generation.The outcome of the study was that over half of the local politicians could correctly define sustainable development according to the World Commission on Environment and Development?s (WCED) definition.

The municipality of Falkenberg is a result of a unification of several smaller municipalities in 1971, each one with a small library. This left Falkenberg with an unusual large amount of smaller branch libraries. The object of this thesis is to describe and try to understand the political conflicts that have erupted during the period 1971-1994. Through a case study containing press clippings from the local newspaper, different reports, political meeting protocols, a historical background of the library and a study of library specific norms and regulations I can create an image of the heated debate. The participants in this debate can be divided into politicians and civil servants and the conflict circles round the fact that from an economical perspective, there is not enough budget to keep all the small, local libraries.