The competition for people´s attention becomes harder and harder. If the libraries want to continue to attract visitors it´s important that their business is promoted. The purpose of this thesis is to in-vestigate how two public libraries work with marketing. The study is based on a marketing model, introduced by Philip Kotler and further developed by Eileen Elliott de Sáez. Kotler believes that marketing is a social process and that everything can be promoted.

Sweden is known to be one of the world?s most equal countries. Nevertheless, out  of  Sweden?s 262 listed companies, only seven  of  them  has  a  female  president, which  is  equal  to  3,4  percent. To  counteract  these  numbers  there  are  several  possibilities.  One  arrangement  that  is  highly  controversial     is  affirmative  actions.  But  there  are  other  options,  for  instance  more  and  more female  networks  are  starting  to  rise  and  many  of  them  also  offers  a  mentoring  program  where  the  mentee  gets  the  opportunity  to  learn  from  someone  with  more  experience.The  purpose  of  this  study  is  to  examine  what  difference  the  female  network  Q80,  with  focus  on  its  mentoring  program,  is  doing  for  the  mentee.  As  an  underlying  purpose  the  study  is  also  examining  what  visions  and  attitudes  the  management  and  the  mentors  is  communicating  within  Q80.  The  focus  is  mainly  on  the  visions  of  Q80,  menas  mentors  and  business  exceeding mentorship.  A  survey  has  been  carried  out  among  mentees  from  three  different  seats of mentoring  programs  where  they  have  answered  19  different  questions  regarding  their  time  as  a  mentee.  Furthermore  interviews  have  taken  place  with the management  of Q80  and  two  mentors.  The  results  are  analyzed  based  on  theories  about  gender,  women  in   management,  leadership,  mentoring  program  and  organizational structure.  The  result  shows  that  Q80i  as  a  source  of  inspiration  and  a  support  for  the  category  of  "career  women"  with  its  core  mission  to  strengthen  the  participation of  individuals  on  a  personal  level  more than  to  work  to  even  out  the  gap  in  the  Swedish  labor market.

This BA Thesis in Journalism is a quantitative analysis of the coverage of wolves in Swedish printed media. Namely four daily newspapers, two national and two local. The two national newspapers are Aftonbladet which is a leading tabloid newspaper with national coverage and Svenska Dagbladet which is one of the two major newspapers with national coverage, as well as coverage of the greater Stockholm region. The two local newspapers are Falu Kuriren, which is located in Falun and mainly cover the province of Dalarna and Nya Wermlands-tidningen which is located in Karlstad and mainly cover the province of Värmland. These are provinces which have a large wolf population.As the work progressed we found that the newspapers have handled the coverage of the wolf in, what we believe, a good way.

The Swedish society and welfare model are under constant changes anddevelopment. One of the core areas in this welfare model is the social policy. By analysing the changing role of the organizations in the civil society on a local level with a theoretical typology changes in the roles can be noted. These changes can with a model for ideal types raice questions about bigger changes concerning issues of legitimacy and accountablility. I uses qualitative method including interviews with actors on the local level, earlier reseach in the field and public documents.

AbstractEssay in political science, C-level, by Samanta Pudic´, spring semester 2008. Tutor: Susan Marton. ?The relationship between national government and local municipality when a refugee centre shall be located.?The purpose of this essay is to examine the relationship between government and municipality with the help from the interdependens theory when a refugee centre is located. To be able to say something about the relationship between those two actors I have been using two municipalities as examples.

My purpose in this work was to find out how staff in a middle sized school uses its local Equal treatment plan in its work against bullying. But also to see how the use of a standardized anti-bullying program works to prevent bullying. I have interviewed the principal, teachers, and what we in Sweden call a ?fritidspedagog? and the members of the anti-bullying team to get answers to my questions.  The conclusion of this study is that the school follow and work according to what the Equal treatment plan states, both in terms of prevention, as in working with actual bullying cases. The school has also followed the National School Agency's recommendations on what should be the local Equality plan, but also to follow up and revise it each year. The interview shows that the staff at the school placed great emphasis on talking and discussing with students about how to behave towards each other, they also brought up things that happened at one time and talked about this. The staffs were very committed to work towards the prevention of bullying and the same was true with the school's headmaster.

This master project in landscape architecture is named Interactivation Design - places for social imagination and conversation in Lindängelund. There are two main purposes of this thesis the first being to bring forth a study of interactivity implemented in the subject of landscape architecture. The second purpose of this thesis is to present a proposal to design a confluent landscape weaving together the upcoming botanical garden of Lindängelund and the residential area of Almvik, both situated in southern Malmö, Sweden, and also weaves people and their experiences together. This project may be described as investigative and experimentative reaserch by design.The first part of this project, Interactivation, is consisting of a theoretical report which discusses different ways of approaching when, how and why we interact in public space. Literature studies in for example space, placemaking, social life, people, participation and Japanese emptiness concepts has been undertaken to gain knowledge in the aim to create interactive landscape design.The second part, Context and Design Proposal, introduces the project context area of Southern Fosie in Malmö which consists of different kinds of residential areas, people of different nationalities and a large building site for a botanical garden and recreational area.

Örebro UniversityThe Department Behavioural, Social, and Legal SciencesEducation of social workC-essay 41-60 pAbstractTitle: Work for everyone? An interview study of how three professions within the introduction programme in the local-government in Falköping looks at structural obstacles and discrimination in immigrants? access to the Swedish labour market.Authors: Emma Gustavsson and Sandra TjärnbergTutor: Rúna Baianstovu Deniz and Urban KarlssonToday many immigrants stand outside the labour market. To get established on the labour market and to get self-sufficient are important factors to a rapid integration process. The main purpose of this study is to investigate how three professions within the integration work in the local-government of Falköping looks at structural obstacles and possibilities with immigrants? access to the Swedish labour market.

In this Masters thesis the image of the public library in the local press and in the eyes of the public is examined. The questions posed to examine this are: - What activities of the public library are described in the local press? - What activities does the public associate with the public library? - What functions and roles of the public library can be found in the articles and interviews and how are they expressed? - What opinions of the public library and hereto related activities can be found in the articles and interviews? This study is based on an analysis of 127 articles, published in Borås Tidning during a period of six months, and of interviews with 35 people from Sjuhäradsbygden. To analyse the articles and the interviews Marianne Andersson and Dorte Skot-Hansen´s model of roles for the library has been used. The model includes four roles for the library: the library as a cultural centre, a knowledge centre, an information centre and a social centre.

The scope of this master thesis is the scientific publishing at Uppsala University's Faculty of Arts. The aim of the thesis is to investigate publication patterns and publishing strategies. To investigate how the publication patterns of the faculty is structured and what priorities and considerations the researchers have regarding scientific publishing. Furthermore, the aim is to compare these publishing strategies and publication patterns to incentives and selection principles of the bibliometric indicators in the performance based research funding systems on the national and local scale.The thesis is based on the theories of disciplinary differences developed by Richard Whitley and Tony Becher and Paul R. Trowler. These theories suggest a framework based on organizational and sociological perspectives, that offers ways to explain differences in publication patterns between different scientific fields.The study is based on two empirical studies of the faculty.

The municipality of Falkenberg is a result of a unification of several smaller municipalities in 1971, each one with a small library. This left Falkenberg with an unusual large amount of smaller branch libraries. The object of this thesis is to describe and try to understand the political conflicts that have erupted during the period 1971-1994. Through a case study containing press clippings from the local newspaper, different reports, political meeting protocols, a historical background of the library and a study of library specific norms and regulations I can create an image of the heated debate. The participants in this debate can be divided into politicians and civil servants and the conflict circles round the fact that from an economical perspective, there is not enough budget to keep all the small, local libraries.

Bakgrund: Media är idag en av övervakarna inom bolagsstyrningen och forskning visar på att det är den viktigaste övervakaren för att förmedla information till allmänheten. Det finns dock tvetydig och motsägelsefull forskning kring effektiviteten i medias övervakning, då det kan finnas incitament till att inte rapportera på ett opartiskt och oberoende vis. Denna studie kommer granska medias rapportering, för att öka förståelsen för dess rapportering och huruvida det är en fungerande övervakare eller inte.Syfte: Att öka förståelsen kring om media fungerar som en övervakare inom bolagsstyrning och i sådant fall hur.Metod: Studien har en deduktiv forskningsansats där vi genomfört en komparativ flerfallstudie bestående av medias rapportering från fem svenska företagsskandaler, där rapporteringen hämtats från fyra av de största tidskrifterna i Sverige. Det empiriska underlaget har analyserats med hjälp av en analysmodell som beskriver stigmatiseringsprocessen och denna har underlättat behandlingen av det insamlade empiriska underlaget.Resultat: Studien visar på tendenser att media fungerar som en övervakare i en svensk bolagsstyrningskontext, då dess rapportering överensstämmer med de kriterier som en övervakare bör följa..

This essay examines the Swedish party Miljöpartiet de Gröna and their election campaign 2006. Focus is set on the local organisations in the region of Skåne by examining how they have carried through their campaigns as well as if they have experienced any obstacles in their campaign work. The primary research aim is to give a theoretical contribution as well as an increased knowledge of the local organisations work in the election campaign.Mainly this is a qualitative examination that revolves around the experiences of the organisation members. The material has been collected by interviews and a question survey. For analyse a concept device that correspond with campaign work- and election theory through a partly rational point of view has been constructed.

We are living in a society where the digital technology is a tool that integrates into our life and changes our daily life and the way we communicate. The easy access to information and the opportunity to communication change the schools organization and demands new ways of teaching with and in contact with the surrounding world. That is why it is interesting to know how teachers can create an education environment with support of digital tools that fulfills a meaning for themselves, the pupils and the goals of the curriculum. This study is about how six teachers in one elementary school creates an education environment with support of digital tools and how they think the affect the pupils cooperation, communication and participation.The theoretical frame for this study is built in a sociocultural perspective, where people learn and develop through participation in social practices. To get the understanding of how teachers are thinking about the challenges and possibilities that digital tools have in the education environment, I choose a qualitative research method.

The purpose of this study is to find out what the educators idea of educational documentations in ratio to childrens inclusion and impact in pre-school are, together with the child's own perception of the concepts of documentation. We proceeded from the following issues: What are the significance of educational work according to the teachers? What is the teachers idea of a childs impact and inclusion in educational documentation? In what way do the children have influence over, and inclusion in educational documentation? What are the childrens feelings of the documentations? In order to find answers to our questions, we used qualitative examinations consisting of seven educators and seven children from various pre-schools in Stockholm, and thereby, we have analyzed our results. As our theoretical frame, we used ourselves of Vygotskijs and Säljö's sociocultural perspective that is about "progress and learning", which is achieved by interaction and cooperation in a social context. The result shows that the aim of educational documentation is to reveal the childs development and learning, and also to involve the parents by putting up documents on the wall.