Businesses role in society is changing. Corporations are expected to take responsibility, not only for their traditional business conduct, but also for social and political issues. A rise in globalization and international trade has led to an increased interest in the concept of CSR. Accordingly, stakeholders are expecting multinational companies to be accountable for existing issues in developing countries. New business models are needed to meet increased expectations of responsibility and shared value creation. Based on an understanding of the need for new business models a multinational corporation is studied in a local context, where a radically new way of doing business is developed.

The main objective of this essay is to examine how the identities of young people are influenced by their choice of an individual sport or a team sport.The following questions are the focus of the essay:? How does the sport influence the creation of an identity for active young people?? How will the choice of an individual sport or a team sport affect the development of an identity in young people who practises sport?To achieve the objective of this essay I have used a qualitative research approach. The empirical material has been collected with help of eight semi-structured interviews. Four of them were held with young people who practised swimming and the other four with young people who played soccer. The essay is structured from Derek Layders model regarding how to understand the social reality.

This paper aimed to investigate how Swedish politicians use social media Twitter and Instagram and if there was evidence to discern of personal branding and identity creation. Main method used was the observation of four politicians? shared content on Twitter and Instagram. In order to strengthen the results of the study, interviews were also made on the same politicians, of which two responded. The study showed, among other results that Twitter is used more for political aspects and Instagram to show personality and lifestyle.

The focus of this study is to identify important factors affect, how teachers' professional identity and role are shaped and changed during and after teacher training. Study's focus is to identify important factors bearing on how teachers' professional identity and role are shaped and changed during and after a teacher training. Respondents included in study are all teachers in vocational subject in upper secondary school. They also have experience from at practical profession before they began to work as teachers and started the teacher training. Method used in this study is the life stories of narrative nature.

This thesis explores how public art is received by the general public in Borås, Sweden. As a point of departure it was assumed that a study of the local papers would offer an accurate insight in to the debate of public art. Hence, press clippings were chosen as primary source material together with the works of art. The questions addressed in the study are: what is written in the local daily press about public art? Who writes in or makes statements to the local dailies about public art? Textual analysis is the predominant method employed while hermeneutics is the underlying theory.

This is a study of the trade union journal for female blue collar women in Sweden, Arbetets Kvinnor, between 1927 and 1931. The purpose is to examine how a female trade union activist's constructs collective identity by those notions of social class, sex, and moral values that are articulated in the journal. The main theoretical basis is Alberto Melucci's analysis where he argues that a collective identity in social movements is made in an interaction between individuals, where the action possibilities and limits are defined. Another purpose is how the female blue collar worker's resistance and/or adaption to the male hegemonic trade union and the bourgeoisie hegemonic society are presented. The essay shows how the collective identity is made of both historical and contemporary images of the working class women as workers and trade union activists.

In this textual analysis I have examined the book Att följa Jesus by Ulf Ekman and information from Word of Life's official website. The aim of this study is to see how a religious leader is shaping the identity of the groups members after a certain pattern that differs from the surrounding, secular society. The research focus  of this essay includes several aspects:  how a culture is formed in a religious minority in contrast to the prevailing cultural context; how the material can be explained by Paul Pruyser?s theory on the psychological worlds; how what Ulf Ekman writes about distinguishing themselves from the environment differs from how other religious minority groups distinguish their identity;  and,  how the psychological world, expected behavior, and context of Word of Life can be structured by Valerie DeMarinis? model of assessment. I have placed Word of Life in a realistic illusionistic world developed from Paul Pruyser?s theory of psychological worlds.

The current field of research concerning the impact of railroads in Sweden beside from the State main-line network is relatively narrow. Including cultural impact to the area narrows the results even further. The purpose of this study is to open the field even more into the local societies and to what extent the impact of the introduction of railroad might have had on smaller county villages. Sweden holds a unique position concerning ?station towns? or ?railways towns? in terms of railway policy and the industrial development in towns that were affected by the railway, as the affected towns continued development were based on a hybrid between direct democracy and adaptations of city-law policies.This study takes place in Kisa, a small town in southern Östergötland that during the beginning of the 20th century turned into a municipal community due to the building of Östra centralbanan (roughly translated Eastern central-line).

This study focuses on why people not longer want to be a part of a religious communion they have earlier been a part of. To examine this I have made seven interviews with people who have left their previous communions. Together with the methodological and theoretical discussions on discourse analysis, Richard Jenkins discussions on identity and theories concerning the post-modern society, I have made an analysis on how these people consider their previous communions and its members. They refer i.e. to the social control, the ?closed? culture and the non-questioning-culture that constitute the communions and its techniques.

Today Sweden is both a secular and multi-religious country, of which Christianity historically has been a dominant player. Both processes of individualization and migration have contributed to a changed religious character as the current Swedish social situation represents. An interesting question to consider is how the Swedish school system has been able to adapt to the changed religious climate. This study examines the policy documents for religious education produced for upper secondary school, to see how the role of religion in the processes of individualization and migration, and the changes that these processes have brought the role of religion in today?s society as a whole, are described within them.

Sammanfattning Detta arbete har som syfte att ge förslag på hur man kan använda sig av Malmös parker i undervisningen med tonvikt vid historia och med utgångspunkt i den offentliga grönskan. Metoderna jag använt mig av har varit litteraturstudier av olika slag samt föreläsningar, samtal och grupparbete under kursen Stadens historia på Malmö Högskola samt studiebesök på Malmö stadsarkiv och stadsbibliotek. Vidare redovisas stöd för tanken att arbeta utifrån parkerna lokalhistoriskt i styrdokumenten och inom historiedidaktiken. En modell för hur man kan använda parken som ett pedagogiskt redskap presenteras samt en förteckning över litteratur innehållande olika övningar och uppgifter att använda i samband med parkbesöken..

The Catalan movement of Independence is a well debated subject in Spanish news for the last decade. This thesis aims to examine what kind of identityarguments that spanish versus catalan newspapers make about the independence movement, in relation to nationalism and national identity. This is to deeper the understanding about the current complex situation in the Iberian Peninsula. The research shows that identityarguments about the independence movement presented by catalonian newspapers clearly put focus on identifying the ethnic and cultural reasons for the growing nationalism in the region, as well as discussing the political possibilities and obstacles of a sovereign Catalonia. In comparison, the identityarguments presented by spanish newspapers has another view of the situation, where the political aspect of the nationalistic catalan movement, identify the process as defying the Spanish Constitution and challenging the traditional historic unity of Spain.

The purpose of this thesis was to create a visual identity to the café Trädgårdscafét. This was to increase the awareness of the cafe among the population of Borlänge. To make the company's visual identity visible, we also organized a guerrilla marketing. The outcome of the guerrilla marketing were then measured by calculating the number of guests during a certain period of time and also through a survey conducted in Borlänge.Graphic material, such as a graphic identity, business cards, feel good-cards, store signs, standing information folders to place on the tables and pavement board was created. Flyers and posters were also created for the guerrilla marketing.

The agriculture of today is getting larger and larger and it demands more efficient machines to handle these larger units. But all farmers don?t have the opportunities or don?t want to expand. What should they do if they want to remain on the farm? An alternative is to start a farm shop.

Nowadays in our society we find it hard for some groups of people to integrate in society. It?s known by media, that the suburbs are presented by a negative view, which often highlights the social problems in these suburbs. We can see that the suburbs still get associated with social problems such as segregation, different attitudes and behaviors, cultural conflicts, poorness etc. This kind of presentation of the suburbs affects not only the society but also the individual living and the personal perception of the individual.