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5555 Uppsatser om Keywords: working woman - Sida 41 av 371
Value creation form a gender perspective - a case study of Caran
Women ledaers and profitability, is there a correlation? Earlier research show different outcome on the correlation between women leaders and profitability. A Swedish consultant firm, Caran has a belief that more women leaders would create more financial profit, we ask us if that is the true situation. Using two different IC measurement methods we have shown the difficulties in calculate intagible resources, which methods that can/ can not be used and if women leders create financial value. We found the women leaders in Caran to add more value per dollar spent on the woman leaders than the value added per dollar spent on men leaders.
"For the sake of the community" : om heterosexualitetens makt i Namibia
My study focuses on how heterosexuality became, and still is, the norm for sexuality in Namibia. My aim is to through interviewing young academics from University of Namibia and by using discourse analysis, queer- and postcolonial theory, try to find out how these young academics perceive sexuality. My findings are that my respondents perceive heterosexuality to be natural, normal and given by god, and that they perceive homosexuality to be ?a big no-no?. There are certain institutions in the Namibian society that regulates how the Namibian people thinks about sexuality, and my findings are that these are Christianity, culture, family, government, and the traditional picture of a good man and a good woman.
Att anpassa sig som attraktiv arbetsgivare : En kvalitativ studie gjord på uppdrag av en mindre kommun hur de arbetar för att vara en attraktiv arbetsgivare
In recent years it has become way more important for organizations to use their brand to market themselves as an employer. In a market where organizations are competing for labor it has been known that the brand can make it possible for organizations to differentiate themselves as unique and attractive place of work. The concept is called Employer Branding and if an organization wants to suceed they have to have a clear and defined structure. The concept is well known among private organizations and not as common with the public sector. The purpose of this study was to examine how a small municipality in northern Sweden is working to be an attractive employer.
CRM-En fallstudie av Nordea Private Banking
Title: CRM ? A case study of Nordea Private BankingAutors: David Johansson & Mikael Westin Advisor: Ulf AagerupLevel: Bachelor thesis in International marketing, (15 ECTS), Spring 2013.Keywords: CRM, Relationship marketing, Private BankingQuestion: How does Nordea Private Banking work with CRM to get high customer loyalty?Purpose: Study and to learn how Nordea Private Banking is working to bring in new customers and keep existing customers loyal. We also want to see if Nordea uses additional strategies that goes beyond the theory and what their customer relationship strategy is.Method: The study has a qualitative research method with an inductive approach. Interviews with leading and skilled profiles at Nordea Private Banking has been interviewed to provide answers to our research question.Theoretical framework: The chapter starts with theory about what relationship marketing is and what is driving customer loyalty. Thereafter theory that define CRM and its pros and cons are addressed, and finally the chapter describe the implementation phase.Empirical framework: In the empirical framework we present the qualitative interviews that were done with employees at Nordea Private Banking.Conclusion: The result from this study shows that Nordea Private Banking uses strategies that are common in theory of CRM to gain high customer loyalty and the use of recommendations from satisfied customers is of a much higher significance in Nordea Private Banking?s case than of what the theory is implying.
UA OPAC OK? En kvalitativ undersökning av Uppsala stadsbiblioteks OPAC ur ett användarperspektiv
Abstract: The aim of this study is to investigate the attitudes towards the labour movement?s strategies, goals and organisational issues in Swedish Miners? Union?s (Gruvindustriarbetareförbundet, hereafter Gruv) paper, Gruvarbetaren 1917-1925.The theoretical starting point is Engels? view on the class state. This perspective turns the question of socialism and the way to get there into an issue of working class power over the state. Another theoretical perspective is the partition of the labour movement into a trade-unionistic branch, seeing unions as financial organisations of interest, and a pro-state one, considering unions as political organisations.During the period investigated Gruvarbetaren was quite radical and advocated a firm class struggle strategy towards employers. Since these were considered unreliable, class struggle was seen as the only way to better the conditions for the working class.
Hur ser bibliotekarier på referensarbete? En fenomenografisk undersökning av bibliotekariers uppfattningar om referensarbete
Abstract: The aim of this study is to investigate the attitudes towards the labour movement?s strategies, goals and organisational issues in Swedish Miners? Union?s (Gruvindustriarbetareförbundet, hereafter Gruv) paper, Gruvarbetaren 1917-1925.The theoretical starting point is Engels? view on the class state. This perspective turns the question of socialism and the way to get there into an issue of working class power over the state. Another theoretical perspective is the partition of the labour movement into a trade-unionistic branch, seeing unions as financial organisations of interest, and a pro-state one, considering unions as political organisations.During the period investigated Gruvarbetaren was quite radical and advocated a firm class struggle strategy towards employers. Since these were considered unreliable, class struggle was seen as the only way to better the conditions for the working class.
För kunskaps skull? : En kvalitativ intervjuundersökning med sex bibliotekarier på folkbibliotek om läsning och förmedling av skönlitteratur.
The aim of this master's thesis is to examine whether librarians working in public libraries see fiction as a source of knowledge, and what role this plays in the educational mission of the public library. This investigation, which consists of a literary study and an empirical section, shows that the concept of phronesis denotes practical wisdom and moral thinking, and that it can be applied to that form of knowledge to which reading can contribute. An important issue in this context is the reader's motivation to learn. The interviews show that librarians see literature as a source from which knowledge can be drawn. When they mediate literature, they believe that they are conveying something of value and they set great store in mediating literature which could have a not inconsiderable import to the borrowers.
Matematik i ämnet matlagning : Hur förändra elevernas attityd till matematik på Restaurang- & Livsmedelsprogrammet
Most of my 16 students show a negative attitude towards mathematics and have difficulty understanding why they need mathematics to work as cooks. Their lack of knowledge has a negative effect on their work in the kitchen because they cannot master relatively simple mathematical solutions. The purpose of this study is to examine if an integrated working method of the subjects mathematics and cooking can change students? attitude towards mathematics and increase their understanding of the value of it in restaurant work. An integrated working method means to integrate the core subjects with programme specific subjects and that teaching is directed towards the main features of the vocational programme in order to create a holistic view.A theory of action research has been applied in this study, aiming to change something perceived as problematic through combining theory and practice in the cooking subject.
Krigsbytets många ansikten. En undersökning av krigsbytet ur en museal och historisk synvinkel
Abstract: The aim of this study is to investigate the attitudes towards the labour movement?s strategies, goals and organisational issues in Swedish Miners? Union?s (Gruvindustriarbetareförbundet, hereafter Gruv) paper, Gruvarbetaren 1917-1925.The theoretical starting point is Engels? view on the class state. This perspective turns the question of socialism and the way to get there into an issue of working class power over the state. Another theoretical perspective is the partition of the labour movement into a trade-unionistic branch, seeing unions as financial organisations of interest, and a pro-state one, considering unions as political organisations.During the period investigated Gruvarbetaren was quite radical and advocated a firm class struggle strategy towards employers. Since these were considered unreliable, class struggle was seen as the only way to better the conditions for the working class.
Flickor, pojkar, böcker och bibliotekarier. Genusfrågor på Östermalms barn- och ungdomsbibliotek
Abstract: The aim of this study is to investigate the attitudes towards the labour movement?s strategies, goals and organisational issues in Swedish Miners? Union?s (Gruvindustriarbetareförbundet, hereafter Gruv) paper, Gruvarbetaren 1917-1925.The theoretical starting point is Engels? view on the class state. This perspective turns the question of socialism and the way to get there into an issue of working class power over the state. Another theoretical perspective is the partition of the labour movement into a trade-unionistic branch, seeing unions as financial organisations of interest, and a pro-state one, considering unions as political organisations.During the period investigated Gruvarbetaren was quite radical and advocated a firm class struggle strategy towards employers. Since these were considered unreliable, class struggle was seen as the only way to better the conditions for the working class.
Bemanningsanställda : Upplevelsen av arbetsklimatet hos kundföretag utifrån bemanningsanställdas perspektiv
This study examines how temporary agency workers experience the working climate in client firms, i.e. how their psychological climate is affected. The study has a qualitative approach based on semi-structured interviews with temporary agency workers. The purpose of the study is to contribute with knowledge about the triangular relationship between the temporary worker, the temporary employment agency and the client firm. Another purpose is to describe how the temporary workers experience the working climate and how this experience is influenced by a number of circumstances. The research question this study aims to answer is How do temporary agency workers experience the working climate in client organisations? And What factors influence this experience? The conclusion of this study shows that the volun- tariness of the psychological contract positively influence the psychological climate, and also whether the temporary workers? expectations correspond to those of the client firm or not.
Relationen mellan den personliga tränaren och klienten : att marknadsföra ett personligt varumärke inom träningsbranschen med hjälp av digitala medier
Purpose ? The purpose of the study was to examine how to promote a personal trainer in the fitness industry, as a personal brand, with digital media.Method ? To fulfill the purpose, the author have used three different methods. Both literature and quantitative and qualitative data in forms of a digital survey and interviews with two personal trainers regarding marketing and branding.Result ? Based on the collected literature and empirical evidence, facts could identify the importance of having a strong brand as a personal trainer, in order to recruit new clients. The result revealed that digital media is an excellent communication channel to nurture the relationship when you already have existing clients, but not when you want to recruit new customers.Implications ? This study is only developed through empirical data from a particular demography and a certain range, which could give a different result with other respondents.
Gymnasieverksamheten : en kvalitativ undersökning om Ungdoms- och familjeteamets samverkan med gymnasieskolan och polisen i drogpreventivt arbete
Upper secondary schools programme - a qualitative study about the collaboration of the Youth- and family team, the upper secondary schools and the police to prevent drugsAuthor: Åsa GöranssonSupervisor: Björn JohanssonThis essay discuss drug preventative work performed by the members of the ?Upper secondary schools programme?, which is a part of the Youth- and family team of the Social Services. They perform this work in collaboration with the police and upper secondary schools in Örebro.The purpose of this essay is to investigate and describe this collaboration. More specifically, the purpose is to study the contents of documents of the municipality of Örebro concerning drug prevention aimed at youths through collaboration and compare with the actual work that is carried out by the Youth- and family team through collaboration. Further issues dealt with are possible improvements and if the parties concerned feel a need for a documented structure concerning their way of working.I have used a qualitative method and I have interviewed members of parties concerned.
Folkbibliotek och marknadsföring. En undersökning av marknadsföring på åtta svenska folkbibliotek
Abstract: The aim of this study is to investigate the attitudes towards the labour movement?s strategies, goals and organisational issues in Swedish Miners? Union?s (Gruvindustriarbetareförbundet, hereafter Gruv) paper, Gruvarbetaren 1917-1925.The theoretical starting point is Engels? view on the class state. This perspective turns the question of socialism and the way to get there into an issue of working class power over the state. Another theoretical perspective is the partition of the labour movement into a trade-unionistic branch, seeing unions as financial organisations of interest, and a pro-state one, considering unions as political organisations.During the period investigated Gruvarbetaren was quite radical and advocated a firm class struggle strategy towards employers. Since these were considered unreliable, class struggle was seen as the only way to better the conditions for the working class.
Kvinnlig könsstympning : attityder och upplevelser
Female genital mutilation is an ancient custom, practiced mainly in African countries. For several years, Africans has immigrated to Sweden and many of the women are genitally mutilated or circumcised. The aim of this study was to bring some clarity to the attitudes and experiences regarding female genital mutilation among those who are affected. Articles for this literature review were searched for in international databases, and in the university library database. The outcome of this study shows that health care staff is in need of greater knowledge about this custom, in order to be able to handle the situation appropriately.