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2143 Uppsatser om Keys to consumer relations - Sida 47 av 143

Aktivitens betydelse för åldersrelaterad kognitiv försämring

The current paper compares the relations between different measures of activity and some common neuropsychological tests. One-hundred and fifty five healthy elderly, aged 55 - 85, living in Sweden were included. Gender-specific patterns were found for both activities and correlations between activities and cognitive measures. The main findings suggest that activities are associated with cognitive speed in men, whereas, for women, active and passive activities correlate, positively and negatively accordingly, with education. In comparison, complex models of activity outperform simpler ones and theory-driven measures just barely outperform intuitive models..

Samverkansplanering : en jämförande studie mellan praktik och teori

Collaborative planning ? a comparative study of theory and practice Why There is today, according to my experience, a growing interest and demand for a more inclusive and transparent planning process. Also, if we are going to be able to reach a truly sustainable society it is my belief that there is a need for a more integrated collaboration between different actors. Where the social, economic and ecological values can influence and benefit from each other. The question then is, how can the planning system accommodate that kind of collaboration? Purpose My aim for this thesis has been to study a selection of the theoretical work that exist about collaborative planning.

Några grundskollärares uppfattningar om kulturell mångfald, värden och kunskap tolkade som ideologi

AbstractIn this study, the conceptions of a number of teachers in the Swedish primary and lower-secondary school about cultural pluralism, the values connected to this pluralism by the Curriculum for the Compulsory School System, the Pre-School Class and the Leisure-time Centre, Lpo 94, and the possibilities for pupils to gain knowledge about these values, were studied. The conceptions of the teachers were regarded and interpreted as ideology, since the study was made from a point of departure containing an assumption about how the content of the curriculum is of importance for the development of relations of power and dominance between different groups in society. The purpose of the study was to interpret the statements of a limited number of teachers about cultural pluralism, values and knowledge, regarding the ontological, axiological and epistemological assumptions and conceptions expressed therein. The empirical data of the study was gathered through qualitative interviews with eleven teachers working in six different primary and lower-secondary schools in the Mid-Sweden region. The conceptions expressed in the statements given by the respondents were categorized.

Utnyttjar konsumenter möjligheten att agera rationellt? : En uppsats om konsumenters sökbeteende inför ett köp med avseende på irrationella köpbeslut eller möjliggörandet av rationella köpbeslut genom informationssökningsprocessen

The buying decision process describes how the consumer makes a purchase decision through a rational process (Markin, 1979) and an understanding for how consumers make a purchase decision can according to Sands et al. (2010) be obtained by increased knowledge for the information search process (the second part of the buying decision process) before a purchase. Today?s society offers great opportunity to obtain information (Rahim & Clemens, 2012; Bawden & Robinson, 2009) and by that there are in other words good opportunities for a rational acting by the consumers. However, there are factors working against that consumers act rationally and seek information prior to their purchases primarily in the form of the concept of information overload (Bawden & Robinson, 2009) which claims that consumers are limited in their information search because there is too much information but also other factors such as lack of time (Wood & Neal, 2009) and ability to find information (Slegers et al.

Nespresso - Ett koncept att sträva efter

Background: Nespresso is a part of the Nestlé group and was founded in 1986, in the liaison of the revolutionary new method of brewing coffee. The idea was that everyone should be able to brew themselves a cup of espresso that would taste as if a professional barista had done it. Nespresso has now turned in to a new coffee culture. From the beginning Nespresso only sold their products via their club, Nespresso Club, but in year 2000 they opened their first store in Paris. The first store in Sweden opened year 2006 in Stockholm, followed by one in Malmö year 2012.

Att göra politiken personlig : En studie kring hur svenska partier arbetar med personifiering i sin strategiska kommunikation.

The purpose of this study is to highlight the existence ofpersonalization within Swedish political parties along withhow the parties work with this phenomena in order to achievemore voters.The method used is personal interviews with politiciansfrom four different government parties. As a complement, interviews with a political expert was also made. All parties use personalization in different ways as a strategy tocreate dialogues and relationships with both media and voters. We distinguished two sorts of personalization: individualization and privatization, and discovered that not all parties use both..

Internet som ett strategiskt verktyg för småföretag

Background: Internet is a new phenomenon; small companies have only used Internet a couple of years. Internet created a lot of new possibilities for the companies. Internet is a new marketing and communication channel for the company. Purpose: The purpose of this thesis is to examine how small companies can use Internet as a strategic tool. Another purpose of this thesis is to generate a better understanding of the application of Internet in small companies.

När livet vänder ? Närståendes erfarenheter av stöd i onkologisk omvårdnad.

Bakgrund: Cancer är en vanlig sjukdom som påverkar närstående i hög grad. Sjuksköterskan har en viktig roll i att möjliggöra de närståendes delaktighet i omvårdnaden och lindra lidande. De närstående förväntas stötta patienten, vilket blir svårt om de själva inte får stöd. Syfte: Att beskriva närståendes erfarenheter av stöd från sjuksköterskan i onkologisk omvårdnad. Metod: En litteraturöversikt med avsikt att få en överblick över forskningsområdet.

De sista entusiasterna? En studie av medborgarnas engagemang under ett decennium i Åsele, Borrby, Hasslarp och Tving

The purpose of this study was to examine how commitment to a cause on a local basis had developed in four smaller groups during one decade. In 1996 I interviewed representatives in Åsele, Borrby, Hasslarp and Tving about their commitment and citizen initiative. Now, ten years later, I followed it up by interviewing them again. I wanted to know if the groups/associations still existed, if they had achieved their goals as they where pronounced ten years ago and how a strong commitment on a local basis can develop during ten years. Which phenomena decide whether the group develop or phase out? I use the term citizen commitment instead of citizen initiative to stress the fact that it is no longer an initiative but an on-going commitment.

Varför Klass? Att studera ojämlikhet ur ett statsvetenskapligt perspektiv

This thesis contains a wider discussion on the analytical framework of classstudies in political science. The purpose is to put class into the light of a usefulmethodological and theoretical tool when it comes to studies on inequality and political,as well as scientific approaches and explanations to why people have awide range of differences in how they pursue their lives. It is my ambition to discusshow class relations can be theorized and explained within a given context, aswell as in society as a whole. I see the complexity of this field as a resource to enhancethe epistemological as well as the empirical discussions within the politicalscience scholars..

På jakt efter den produkt som flytt - en studie om uppskjuten produktlansering och dess effekter

Many product launches are postponed today, however very little research regarding to customer responses to such events has been carried out. The purpose of this paper is to investigate how people react to a postponed product launch. An experimental study of responses to a postponed launch of a mobile phone, a mineral water and a music album is used to investigate customer reactions. The respondents exposed to the postponed launch showed a higher value of reactance. This reactance affects the attitude, purchase intention and perceived quality of the product in a negative way.

Hur hanterar SAS kundklagomål? : En kvalitativ studie av den interna processen

It is important that companies knows how to handle a complaint when they receive one from a customer. This information could the company take care of and use when they develop new services. Furthermore a good complain handling leads to satisfied and loyal customers which increases the revenue for the company. We have examined how SAS handle their internal information process and if this process affects the information and in that case how. The study is performed with a qualitative method, based on deep interviews.

Musikbranschens förvaltare  : Hantering av professionella affärsrelationer i musikförlagsverksamhet

This thesis will guide you through the haunting Business marketing woods of snaring networks and ravel business relations in the dark landscapes of the mighty music publishing creatures. The task at hand (of this thesis) will be to present the secrets that lie beyond with the hopes that you, the daring reader, will gain knowledge and understanding of what these entities do, lurking in the shadows of the woods of business marketing (and of your unknowing mind). How they go head on with their partners in business to thrive on intangible properties and how they find their path through these woods. Explore and discover, if any, commonly found ways in the management of business marketing within the domain of the music publisher. We wish you a pleasant reading!.

Hard Decisons, Soft Laws : Exploring the authority and the political impact of soft law in international law

The question of whether there is soft law in international law has been as much the subject of contemporary debate as whether or not there is private legal authority in the international society. The legal boundaries seem to be blurred by the process of globalisation and the recent shift in international law. The traditional definition of international law has been outdated as new forms of treaties has introduced new subject of law to the judicial arena. At the same time a supplementary map of law has been added to the cartography of international law, soft law. These correlating processes have comprehensive political and legal consequences at both the international and national levels.

Vi lämnar spår på Internet : Integritet i relation till loggning på UpUnet

This study focuses on the integrity of students at Uppsala University that has used the university?s network, UpUnet. We?ve studied their opinions with the use of questionnaires that cover questions related to privacy and awareness about logging of data traffic.The results showed that more students than our hypothesis suggested were unaware of the surveillance on the network, and the majority of these also had a negative opinion towards logging of data traffic. However, we found that there were several relations between how the students responded on our questionnaire, and we?ve presented these in the analysis chapter towards the end of the essay..

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