AbstractTitle: Företag X? the hidden power? a study of internal communication, culture and internal branding. Företaget X has in real life a different name.Number of pages: 42 (49 with enclosures)Author: Charlotta Babington ThorszeliusCourse: Media and Communication Studies CPeriod: Autumn 2007University: Uppsala University, SwedenPurpose/Aim: To analyze the internal communication, culture and internal branding of an insurance company and how they can improve these company tools can be improved.Material/Method: qualitative method using interviews, analysis of internal communication policies and observations.Main results: The policy documents do not match how the internal communication works in every day life. There is a structure that is working and the information flows through the different levels. The vision and goals are difficult to understand as they are written in a complicated way.

This study aims to map out the degree of mediatization present in the communication between Swedishpublic service journalists and politicians in the 2014 election campaign. In doing so we chose to look at thepresence of media logic in their communication with each other. Specifically, we have used the pre-electioninterviews with the party leaders from Sweden?s two biggest parties. Furthermore, we have chosen to focuson Sveriges Radio, the Swedish public service radio company.Sveriges Radio concists of four different radio channels, of which we have chosen to focus on the channelsP1 and P3, the first having a somewhat more ?serious? profile, focused on producing quality news and otherjournalistic products, while P3 is leaning towards a younger audience and describes its own work as ?soft,humorous and important radio?, mixed with music and other forms of entertainment.

Då vi har ett stort intresse för fysisk aktivitet på recept (FaR) fick vi en möjlighet att genomföra en intervention i form av viktminskningskurs för en grupp långtidssjukskrivna FaR-patienter. Syftet med arbetet var att planera, genomföra och utvärdera en viktminskningskurs för FaR-patienter. Vi valde att i en enkät utvärdera kortsiktiga mål såsom förändrad motivation, attityder, self-efficacy och vanor beträffande kost och motion hos deltagarna samt genom fysiska mätningar utvärdera långsiktiga mål som mindre midjemått och lägre BMI. Distriktsläkaren Ingrid Bertilsson vid Samverkansteamet i Västra Frölunda valde ut tio lämpliga deltagare, det vill säga motiverade personer som skulle kunna fungera i grupp, varav sex av dessa tio formade gruppen.För att få information om gruppdeltagarna och deras matvanor genomfördes personliga samtal i kombination med en kostintervju (24-h-recall). Ytterligare information som bland annat deltagarnas ålder, ursprung, ekonomi, livsstil och familjeförhållanden erhölls från läkaren och Samverkansteamet.

This study is about how the dialog can help students with special needs to feel participation and inclusion in the class and the teaching. My purpose with this study was to look for how the students with special needs interact with other students and teachers through the dialogue. I also wanted to know if there is any positive and negative effects to teaching students with special need in the classroom compared with the teaching at the special teacher.I have taking purpose of the sociocultural theory in my study because it says that children learn together when they communicate with each other. The theory central words are dialog and scaffolding in the zone of proximal development. I also describe central words like participation, inclusion and students with special needs in the special teaching.I have investigated in four interviews, two of them were with a teacher and a special aids teacher, and two of them were students with special needs.

Managers operating within the dynamic society of today are said to rely on intuition when effective and quick decisions are to be made. This skill or phenomenon has aroused an interest within the academic world of management whom has explored intuition, its relation to decision making and its influencing factors, especially in the private sector. Intuitive decision making is however not isolated solely to this sector but also involved in decision making associated to the public sector. Therefore, the aim of the thesis is to investigate whether managers at the hospital Akademiska in Uppsala involve intuition in decision making and to what extent the factors time, amount of information, individual experience and decision complexity influence the intuition.The theoretical framework includes academic research regarding how intuition and rationality affect decisions, the concept of intuition and factors influencing the intuitiveness of decision making. Furthermore the theoretical discussion explores intuition connected to leadership, negative aspects of intuitive decisions and a comparison between different factors that separates public and private sector in terms of decision making.

 This essay is a study of whether Japan is secularized on an individual level or not. It is written with the aim of examining if secularization on an individual level has taken place in Japan, and if so, is it possible to make a comparison to Europe and the USA.Key words: Japan, Secularization.

AbstractTitle: Strategic Communication within franchising, a case study of GallerixNumber of pages: 60 (65 with enclosures)Author: Charlotta Babington ThorszeliusCourse: Media and Communication DPeriod: Spring 2008University: Division of Media and Communication, Department of Information Science, Uppsala University, SwedenPurpose/Aim: To find out, by doing a case study, how communication between the two parties in a franchising relationship works, and how communication can strengthen the concept and brand. By analysing the communication, identify strengths and weaknesses and make suggestions for improvement.Material/Method: Qualitative method by using interviewsMain results: The understanding of the concept and the relationship between franchiser and franchisees are vital for the success of the franchising chain. The main internal communication channel today is the Intranet, and more personal contacts and meetings are requested. The yearly meetings are appreciated by the franchisees, but the content of the meetings are of varied quality. The chains value words, which are important for how the brand is perceived by the customer, are slightly different from how the franchiser and the franchisees sees them.

Syftet var att undersöka skillnader mellan olika studentgrupper uppdelat efter år av arbetslivserfarenhet och ålder. Detta för att se om arbetslivserfarenhet och ålder hade någon betydelse för studenters interna motivation, externa motivation, amotivation och kontrollokus. I tvärsnittsstudien deltog 71 studenter (60 kvinnor och 11 män) från en högskola i Mellansverige och deltagarnas ålderspridning var 19-47 år. Undersökningen byggde på två enkäter; The Academic motivation scale (AMS-C28) for college students (Ryan & Deci, 2000) och Academic locus of control scale for college students (ALC) (Trice, 2013). Statistiskt signifikant skillnad fanns mellan en studentgrupp som var 19-22 år gamla och en studentgrupp som var 26 år och äldre på kontrollokus, där resultatet visade att den äldsta gruppen upplevde mer externt kontrollokus än den yngre gruppen.

Allt fler företag fördjupar sig i personalutveckling och arbetstillfredsställelse. Arbetstillfredsställelse har kopplats till begreppet ?core self-evaluation? (CSE), som bygger på fyra personlighetsdrag: generell self-efficacy, locus of control, neurotisism och självkänsla. Studien sökte svar på vilken inverkan CSE och bassjälvkänsla har på arbetstillfredsställelse samt om dessa variabler skiljer sig åt mellan yrkesgrupper. En enkätstudie med 103 respondenter i tre olika yrkesgrupper genomfördes i två städer i mellersta Sverige.

The topic of this essay is core value issues, how they are mediated in school and how they are practiced. I am investigating a problem concerning the existential worth of the core values-content for children, or in other words, the difficulty of reconciling the theory of the core values and their practice. This problem is portrayed by two stories. The aim of this work is to investigate how to combine the core values theory with its practice, in other words, make it meaningful. In my essay, I turn to recent research in the field to provide a background to my issue, and hereby further point to my problem.

This thesis is intended to respond to the extent to which South African textbooks on the subject of history is linked to the governmental policy documents and whether they are producing and reproducing national identity. The two textbooks are aimed at students in grade 10. Both books were produced in 2008 but published by different publishers.The essay is based on Norman Faircloughs critical discourse theory which has been supplemented by Michael Billings theory Banal Nationalism, which assumes that it is the national words that remind us daily of our homeland that is producing and reproducing national identity.  The survey shows that both textbooks are closely tied to the government policy document for the teaching of history. The textbooks refer to the policy, both explicitly and implicitly. The two textbooks reproduce a common national identity in South Africa based on the discussions taking place in society.

The purpose of this study is to examine political crimes in and women?s political activity in 18th century Sweden. The cases of political crimes which has been used range from 1700- 1789 and they form an outline of the patterns of political crime in this century. These cases contain different types of political crimes, but most common ar defamation of the royal family, defamatory writings, rumor-spreading and treason. To study women?s political activity, seven cases ranging from 1749 to 1758 have been more closely studied.

The aim with this master?s thesis is to examine the information practices and information literacies among social workers in the field of the social services and in the work with child welfare investigations. This is in this study related to their ambition to fulfill the requirements of an evidence-based practice. On a theoretical level, the study is based on three theories grounded in the idea of situated learning and of human activities based in a social context. These are the sociocultural theory, the theory of communities of practices and the theory of information practices.

The aim of this thesis is to evaluate a Swedish subject headings list for childrens and young adults fiction, from the perspective of consistency, and to analyze this concept's importance as a tool for measuring indexing quality. Another aim is to examine how librarians view the subject headings list as an aid for indexing fiction. The main questions are: How does the degree of consistency change when using a subject headings list for indexing fiction compared to free indexing? How does indexing change according to the facets Form/Genre, Time, Space, Matter and Person when using the list? What do consistency calculations reveal about indexing quality? How do the participants look upon the list as an aid for indexing? The empirical material consists of results from two different indexings of fiction, conducted by librarians. Consistency is calculated using Hoopers and Rollings algorithms.

Librarians like to think that libraries contribute substantially to the progress of research. However, libraries still seem to have serious problems getting integrated in their parent organization on equal terms with other parts of that organization. The degree of integration of the library is thus the main topic of this thesis and the purpose is to examine how the interaction between librarians and scientists is formed and can be developed. That issue leads to concrete questions concerning what part librarians play in the scientists work and which factors influence the cooperation or lack of cooperation. We have chosen, for reasons of comparison, to make two case studies; one is a branch of a university library and the other is a library in a large pharmaceutical company.