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1 Uppsatser om Investmentbehavior - Sida 1 av 1

Hur skiljer sig investeringsbeteendet mellan män och kvinnor : en kvantitativ jämförande studie om skillnader i investeringsbeteende mellan män och kvinnor

In this paper the authors are trying to understand what separates men from women when they save and invest their money. But also what factors that influence them in their decisions. To investigate how men and women actually act when investing their money the authors construct a survey. The authors also turn to the Swedish banks for information on how they think there customers are behaving. The authors find that men are more risk- taking than women and therefore invest more in products with higher risk, for example shares.