The product "urinal funnel" for women has fascinated me for a long time. Not only because it solves a practical problem in a simple way, but also because it challenges our definitions of gender and behaviour. This report describes the process of making a new design for a funnel, taking material, ergonomics and construction in consideration. It also includes structuring a launching of the product in Sweden. It starts up with a large amount of information gathering, both by interviewing testgroup-perticipants, but also by researching and evaluating the range of existing funnels.

Intention: The purpose of this thesis is to see if an active investment decision in the Swedish Premium Pension System would result in a higher return than a non-active investment decision. A non-active investment decision is equivalent to leaving the money in AP7 Premium Savings Fund.Method: This thesis is a statistical analysis and has a descriptive character in which the calculations are based on secondary data, thus the thesis has a quantitative character. Furthermore three active portfolios in different risk categories have been chosen. These portfolios are compared with the AP7 Premium Savings Fund?s returns.

The project in question is a joint effort between students at Karlstad University and Marcus Norström at the company Hovercraft solutions. The project is divided into two parts, one focusing on the purely technical aspects of engineering the product and one focusing on the design aspects of the product development. The project described in this report is the design of the product. The assignment from Hovercraft solutions is regarding design engineering of a cabin for the hovercraft 380TD from the manufacturer Griffon hovercraft. The product lacks a cabin and none is offered from Griffon at the time being. 380TD is a relatively small hovercraft with a length of 6.8 metres and a width of 3.8 metres.The surface available for the cabin is not much different from the body of a car.Because of this, research has been focused primarily on car bodies.The product development process used in the project is following a systematic approach.From a chosen concept, the project was finalized with a CAD-modell as well as a detailed prototype.The weight target of 80 kg was reached and the ergonomic aspects were considered developing the sight field, roof- and entrance height.    .

The main goal with this thesis report was to come up with ideas of how to make the use of energy more effective and thus save money for the company.First a survey was made to find out where and how the energy consumers were divided within the company. The results were then used in calculations to find out how much money that could be saved and how long it would take to get back the investments.There is a big potential in saving money by recovering heat from the UV-lamps with a heat exchanger. It would also even out the pressure in the factory which is a source to heat loss and a cause for discomfort amongst the employees. It?s possible to save 105 000 kr in a year and the money needed for the investments is 600 000 kr.By using the recovery air more effectively the company could save up to 250 000 kr a year in lowered heat purchases, but this would require the use of automatic dampers.If you reschedule the running times for the wood chipper and invest in some kind of load management, for example Sydkraft?s ?Energidirigent? you can save at least 42 000 kr.

I will write about product placement in film from a Swedish point of view. This entails writing about Swedish films with different types of product placements, not only how they are done but also discuss how they succeed from a sales perspective. In my earlier work I have written about the product placement of watches. In this thesis I focus on the film series about the Swedish agent Carl Hamilton, since here you can see how Swedish film has developed during the past 30 years with regard to product placements. Both world politics and the concrete placements are illustrated in a clear way.

This master?s thesis was performed during the fall of 2006 at Cloetta Fazer AB in Ljungsbro. Cloetta Fazer is the market leader in Scandinavia of manufacturing confectionary and chocolates. The purpose of the project has been to identify causes that impact the quantity of waste in production as well as a cost/benefit analysis of the solutions that can reduce the problem of production waste.The work includes four production lines that are individually designed depending on what kind of product that are produced on the line. By using qualitative and quantitative methods such as focus groups, interviews and observations data has been collected.

The advantages with product placement in blogs compared to traditional media is shown in earlier empirical findings where consumers found blog posts more credible and informative than a corresponding article in a web paper. It can therefore be argued that the informal structure and personal tonality of the blog reinforces the effects of product placement on brand attitude and intention to buy as the consumer has no persuasion knowledge and does not detect the rewriting of the product as commercial.This paper?s overall aim is to provide concrete implications for how to manage product placement on fashion blogs. The purpose of the essay is therefore to investigate the communicative effects of product placement in fashion blogs as well as to examine if a revelation of commercial interest behind a blog posts about a certain brand effects the consumers? attitude towards the blog and/or brand attitude and intention to buy.

The mission from IKEA of Sweden was to make a further development of their existing trolley in the FRAKTA -serial. IKEA wants that the new product would make the opportunities better for people who don't have cars to carry their goods home easily on the bus, train or walk after their purchase.The report includes a suggestion for a new product that will fit into the existing FRAKTA -serial. The new development product will continue the same standard as the other products in the serial and it will also make it possible for customers to carry their goods home by public transportations..

Gestaltningsförslag till nybyggd villa i Kivik med hänsyn till i huvudsak ståndorten. Tomtens öppna läge göra att den är utsatt för stark vind och marken består till större delen av sand, vilket ställer ett högre krav på det valda växtmaterialet. Omgivningen består av hästhagar, ett villaområde från 70/80-talet och ett ljust och öppet läge med naturen som bakgrund, vilket har en stor påverkan på trädgårdens design. Huset har en modern arkitektur och skiljer sig från den övriga bebyggelsen och utmaningen har varit att integrera detta till den övriga omgivningen med hänsyn till den speciella ståndort som finns på platsen.

We have conducted a quantitative study investigating whether an Ingredient Branding collaboration between private label and national brands could be executed with success in the Swedish market. The objective was to measure the consumers? response to two products from different product categories, representing hedonic and utilitarian products. We have been able to establish that by adding a branded ingredient to a private label product, one obtains a more positive product attitude as well as a higher perceived product quality and taste. The study also shows that attitudes towards the ingredient brands were improved by the collaboration whereas the brand attitude towards the private label did not change significantly.

The purpose of this study is to further develop the understanding of Nextopia, the belief that the next product will always be better, and the effects it has on Word of mouth, both oral (WOM) and electronic (eWOM), and investigate possible causes of this effect. This has been made through an experimental study of responses to two mineral water ads, with a manipulated time frame. First, this thesis supports the fact that there is a general Nextopia-effect on customers being exposed to a future product, which makes them evaluating the product higher in terms of feelings, attitude and intention. Further this study shows that there is also a Nextopia-effect on WOM and eWOM, by customers being more likely to recommend a future product rather than a current one. This propensity to recommend the product also has a relationship with responsibility, which correlates much stronger with WOM than eWOM.

PR appears to be an indistinct division and a complicated resource for companies to value. The current circumstances are negative to the credibility and reliability of PR. This study emphasizes how an application of return on investment contributes to a more strategic use of PR and increases the status and credibility for the division.We experience that measuring the economic value of PR is of great importance and of current interest with few prior studies made. The purpose of this study is to find out how a PR-agency and one of its clients relates to and works with evaluation of PR-activities and to which extent the economic contribution of the activity is measured.The foundation which the theoretical reference grounds on is theories of Delusions of PR and the use of benefit-cost analyzes, Stages and Levels for Evaluating Public Relations Programs, Marketing Return on Investment and PR Return on Investment. The theoretical reference serves as a base during the analyze of the study.The conclusion, based on the empirical body of information, is that an application of return on investment could contribute with a higher status and credibility for the PR-division.

The mission from IKEA of Sweden was to make a further development of their existing trolley in the FRAKTA -serial. IKEA wants that the new product would make the opportunities better for people who don't have cars to carry their goods home easily on the bus, train or walk after their purchase.The report includes a suggestion for a new product that will fit into the existing FRAKTA -serial. The new development product will continue the same standard as the other products in the serial and it will also make it possible for customers to carry their goods home by public transportations..

The translation of financial records of foreign subsidiaries gives rise to currency translation adjustments that affect total group equity. If unwanted, fluctuations in translation adjustments can be avoided using net investment hedges. This study aims to find the extent of net investment hedging in Sweden today and in a short historical perspective, and find explanations to varying levels of hedging and firms' decisions to hedge. Based on annual reports, we determine Swedish firms' net investment hedging policies and their level of hedging. The 32 largest companies listed on the Stockholm stock exchange in the years 1993, 2004, 2006, and 2009 are studied.

It is found that the properties of the record years of 1965-1975 is leaking a lot of energy andthese properties are facing a major energy efficiency. From the energy aspect, the facade isafflicted with poor thermal insulation which is a big problem. To address this problem addinginsulation is a good alternative to reduce overall energy consumption of a building. Thewindows on these buildings are also a problem from the energy point of view. Therefore,there are many reasons considered for energy upgrading.