Social media have become a bigger and bigger aspect of daily life for many ages and especially within the youth culture growing from digital interactions. At the same time libraries seems eager to use this medium to reach out to the youth to inform and to educate. But do we know enough about how these two groups? views each other to be effective at this work? And is it even something that is wanted? What?s the image of social media from their point of view?The goal of this study is to investigate the image of social media from the point of view of two groups, librarians and youth. The study is based on a qualitative approach with a random selection of candidates.

In recent years, the characterization of the Third World and its inhabitants in West-originated children?s books has been subject to debate. Media attention around a selection of books has generated discussions on how this relates and aligns with Sweden?s national teaching curriculum. The objective of this study is to explore how a selection of authors, born in Western countries, have characterized and presented the Third World and its inhabitants in its literature.

Title: Under the surface - Fredrik Reinfeldt and Stefan Löfven in a comparative photo studyAuthors: Jon Demred, Fanny Wijk & Olivia WikströmLevel: Bachelor of JournalismLocation: University of GothenburgLanguage: SwedishNumber of pages: 39This thesis compares how Stefan Löfven was being portrayed in Swedish media the week after the generalelection 2014 with how Fredrik Reinfeldt was portrayed in the first week after 2006?s general election.There has been made a lot of research on how politicians are portrayed in the media, but most of theresearch focus on text portrayal. This thesis focus on something different, it compares how the two ?winners? were portrayed in news photos.A semiotic approach was used to analyse news images in the newspapers Aftonbladet, Expressen, SvenskaDagbladet and Dagens Nyheter. It was important to not only look at the pictures, but also the outer context, i.e the headlines, had to be analysed to come to any conclusions.Fredrik Reinfeldt was portrayed more positive and more as a winner than Stefan Löfven was.

This thesis describes a method of measuring axial magnetic leakage flux in an operational hydropower generator. Axial magnetic leakage flux is the magnetic flux at the ends of a rotating generator, which goes through the stator parallel to the rotor axis. This flux can cause circulating currents in the stator iron, giving rise to losses, and can in the worst case overheat a generator, causing it to melt down. To measure the axial flux, and how it affects the generator temperature, a measurement system was constructed on behalf of Vattenfall. The system consists of search coil sensors and a signal-processing unit with amplifiers and active filtering.  To confirm the behaviour of the axial leakage flux and the functionality of the measurement system, a test installation was made.

The purpose of this study was to examine how food managers of Östergötland County disucss around their possibilities of reaching the government´s orientation towards 25 per cent of the food - procured, prepared and cooked in the school meal - coming from certified organic production. The study was a cross-sectional study in wich a qualitative approach was used. The sample consisted six food managers in Östergötland. Data processing was done through a semantic content analysis.  The result showed that involvment and intrest were significant factors for the introduction of organic food in the school meal. The three municipalities with the highest percentage of organic food used the SMART - concept.

In the 2011th Swedish football league three games were suspended because ofbangers that exploded on the terraces. The first suspended match was played by Syrianska and AIK. We have performed an image analysis of two of Sweden?s biggest newspapers, Aftonbladet and Dagens Nyheter, to see how they reported fromthat incident. The reports from the first incident are important because the mediareporting from the first incident might have determined the attitude of the press and the Swedish football association (SvFF) towards the supporters for the remainder of the season.

This paper discusses how librarians are being represented infilm. Is it through stereotypes or with a more modern andrealistic approach? This is something that is examined byreviewing a number of movies based on various stereotypesas previous research has addressed. This work describes whystereotyping of occupational roles are a problem andtherefore examining how well research on the subject isconsistent with films from various years and genres..

Bakgrund: Idag satsar distributörerna i detaljhandeln på differentiering genom att lansera egna märkesvaror till flera olika segment och till högre priser. Detta brukar kallas den fjärde generationens EMV och det är ett relativt nytt koncept i Sverige i jämförelse med andra länder. Detaljhandelskedjan Axfood är en aktör som har inlett en utökning genom lanseringen av Garant som vi anser vara en EMV av fjärde generationen.Problem: Leverantörernas varumärken har under lång tid ansetts vara ?riktiga? märken medan distributörernas egna märkesvaror endast är för priskänsliga konsumenter. Tidigare studier visar att konsumenter är villiga att betala ett högre pris för LMV pga.

This bachelor thesis brings up a discussion about museums availability and access to thearchaeological display objects towards blind and visually impaired visitors. The study phasewill take start in analyzing four museums in south Sweden, all which have exhibitions aboutthe prehistory.Visually impaired and blind visitors don?t have a lot to go on at the current exhibitions aboutprehistory. This is because of the lack of access and availability when it comes to their specialneed. To raise awareness to this problem I took out a survey for the museums to answer.

Palm oil has been used in processed food commodities since the 19th century. An increasing demand for regulating and ensuring a more sustainable palm oil production has resulted in various initiatives. However, these initiatives have received critique due to lack of compliance and insufficient revisions of palm oil plantations. The initiatives for creating an ethical, social and environmentally sustainable production are not sufficient for the Swedish industrial users of palm oil. As a result, stakeholders such as Swedish food processing companies, commit to ethical sourcing codes of conduct that go beyond the international palm oil initiatives.

This thesis revolves around an obvious fact: printed (or otherwise two- or three-dimensional) poetry is always and inevitably visual. By analysing a representative selection of poems, including conspicuously experimental and image-like poems as well as examples of more conventional poetry, the thesis points out that visual iconicity is an equally inevitable consequence of the visuality of printed poetry. The analysis applies terminology relating to iconicity and intermediality (presented by Lars Elleström, whose theoretical basis is the semiotics of Charles Sanders Peirce) to the selected poems, while avoiding making too specific interpretations, in order to maintain a discussion of the ever-present phenomenon of visual iconicity as such, and not just the individual examples.Rather than introducing visual iconicity specifically to confirm more or less specific interpretations of poetic texts, this method of approaching poems as two-dimensional works of art is what this paper mainly aims to propose, as a productive starting point for literary analyses in general; as is concluded in the theoretical framework by Elleström, the actual modal and iconic properties of printed poetry contradict mutually exclusive dichotomies such as verbal/visual and text/image. While indirectly visually iconic poems tend to have a wider range of possible interpretations at the outset, the existence of iconic potential, however, does not depend on any specific interpretation..

In this essay I consider a self-experienced dilemma, and review how I, as a preschool teacher, treat a child with special needs. With the support of literature and theory, I can, with an essay writing approach, reflect and analyze the dilemma. In this way I will examine my practical knowledge and personal experiences of a complex situation. I want to examine whether children with special needs who are included in regular preschool activities, really get the support they need and deserve. Do educators have the conditions and does preschool have sufficient resources to realize this? Do educators have sufficient knowledge of how children with special needs should be responded to? I want to find out how the included children's social development and self-image is shaped by the treatment they receive at the preschool.

Ett sätt för företag att utnyttja existerande varumärken är att utveckla sitt befintliga produktsortiment med hjälp av dessa, en så kallad varumärkesutvidgning. Teorin tar upp diverse risker med varumärkesutvidgningar och hur dessa kan påverka konsumenternas syn på huvudvarumärkets image. Syftet med denna uppsats är att analysera hur en horisontell varumärkesutvidgning påverkar imagen på kapitalintensiva varor som innehar en stark varumärkesimage. Som kapitalintensiva varor har vi valt att undersöka bilar då det är en vara som på ett mycket bra sätt förespråkar den gruppen då en hög finansiell risk måste tas i samband med förvärv. De varumärken som undersöks är BMW, Mercedes, Audi, Volkswagen, Toyota och Volvo, som alla är bilmärken med stark varumärkesimage.

In this degree project a study of the importance of a graphic identity to companies has been done. A questionnaire among small companies in Dalarna has beenmade. From this, three sets of graphic profile-program have been formed andthese are suitable for new companies. Finally a practical application has been made on Greenfield in Mora, a graphic profile has been designed.To cause an identity is to prove that someone or something exists by individualizingand distinguish. Every individual or company has its qualities or charasteristics.The way to a desirable identity is going by a corporate identity-program that containsthe companies strategies, people, products, buildings, trademarks, graphic design.

On Ericsson Ltd in Borås a wireless communication system called MINI-LINK? is produced. In order to sell their product with the best possible quality guaranty, there is a signal processing circuit called ATLAS implemented in the system. This circuit would eventually be useful in the production and for the repairs of the radio units. Our commission was to examine the possibility for this use.