The study has shown that retailers in the mid-price segment differentiate their brand through developing a strong company Identity around the brand. The personality involves store atmosphere, merchandise and advertising. Larger companies have chosen to lay the responsibility on management level, which facilitates on store level. By controlling the strategies on a central level the company can make sure that the stores are steered in the direction that the company wants them to be steered in, and also that they follow the positioning-concept. The company can also devote its efforts to working with its core value, which is service.

The study has shown that retailers in the mid-price segment differentiate their brand through developing a strong company Identity around the brand. The personality involves store atmosphere, merchandise and advertising. Larger companies have chosen to lay the responsibility on management level, which facilitates on store level. By controlling the strategies on a central level the company can make sure that the stores are steered in the direction that the company wants them to be steered in, and also that they follow the positioning-concept. The company can also devote its efforts to working with its core value, which is service.

The study has shown that retailers in the mid-price segment differentiate their brand through developing a strong company Identity around the brand. The personality involves store atmosphere, merchandise and advertising. Larger companies have chosen to lay the responsibility on management level, which facilitates on store level. By controlling the strategies on a central level the company can make sure that the stores are steered in the direction that the company wants them to be steered in, and also that they follow the positioning-concept. The company can also devote its efforts to working with its core value, which is service.

The study has shown that retailers in the mid-price segment differentiate their brand through developing a strong company Identity around the brand. The personality involves store atmosphere, merchandise and advertising. Larger companies have chosen to lay the responsibility on management level, which facilitates on store level. By controlling the strategies on a central level the company can make sure that the stores are steered in the direction that the company wants them to be steered in, and also that they follow the positioning-concept. The company can also devote its efforts to working with its core value, which is service.

Migrationsverket är den centrala utlänningsmyndigheten i Sverige. De ansvarar bland annat för visum för besök, tillstånd när en person vill bosätta sig i Sverige och handläggande av asylärenden. Migrationsverket är uppdelat i fem verksamhetsområden och Besök och bosättning är en av dessa. Medarbetarna inom detta verksamhetsområde arbetar främst med seriositetsintervjuer och förlängningar av uppehållstillstånd.Uppsatsen handlar om organisationsidentitet, som kan beskrivas som medarbetarnas uppfattningar, tankar och känslor om den organisation de är medlemmar i. Vi utgår från medarbetarnas perspektiv, och detta har sin grund i vårt syfte som handlar om att belysa och tolka organisationsidentiteten på Migrationsverket.Vi använder en kvalitativ metod och genomför tio ostrukturerade djupintervjuer.

The study has shown that retailers in the mid-price segment differentiate their brand through developing a strong company Identity around the brand. The personality involves store atmosphere, merchandise and advertising. Larger companies have chosen to lay the responsibility on management level, which facilitates on store level. By controlling the strategies on a central level the company can make sure that the stores are steered in the direction that the company wants them to be steered in, and also that they follow the positioning-concept. The company can also devote its efforts to working with its core value, which is service.

The study has shown that retailers in the mid-price segment differentiate their brand through developing a strong company Identity around the brand. The personality involves store atmosphere, merchandise and advertising. Larger companies have chosen to lay the responsibility on management level, which facilitates on store level. By controlling the strategies on a central level the company can make sure that the stores are steered in the direction that the company wants them to be steered in, and also that they follow the positioning-concept. The company can also devote its efforts to working with its core value, which is service.

I denna uppsats har vi gjort en studie där syftet är att undersöka hur tobaksföretaget Philip Morris använder marknadskommunikationen i sin kommunikation av varumärket Marlboro och deras produkter.Denna uppsats är uppbyggd på tre frågeställningar: Hur marknadskommunicerar Philip Morris sitt varumärke och produkter? Vilka aspekter är det konsumenterna tänker på när de ska köpa cigaretter? Upplever konsumenterna någon påverkan från tobaksföretagens marknadskommunikation?I vår studie har vi valt att en kvantitativ studie som genomfördes i form av en enkätstudie och den besvarades endast av rökare. Respondenterna som besvarade vår enkät hittade vi i sociala medier, i tobaksforum på internet och genom att ta kontakt med personer som precis hade köpt cigaretter på ICA Luthagen i Uppsala.Huvudresultaten i uppsatsen är att Philip Morris har trots restriktiva lagar- och förordningar hittat nya sätt att vistas bland potentiella och redan existerande kunder. De flesta började röka för att det var socialt. Smaken, rutinen och varumärket var de tre viktigaste aspekterna när respondenterna köpte cigaretter.

A lot of various substances can be detected by dogs, as oestrous in cows, endangered species or non-biological substances like accelerants, narcotics, explosives, mines and pollutions and biological substances like Identity (suspects), cancer (breast, lung, colorectal and bladder cancer), human remains (cadaver), bacteria and mould in buildings. The dogs are trained using non-scientific methods and not much research in detection training exists. This is a review of different types of dog detection, with focus on new research..

The purpose of this essay is to examine Swedish HR-managers who have either received, or been nominated for, the award ?HR-manager of the Year?. We investigate the managers? personalities, how they think about their own role and HR?s function in the organization, all in an environment that can be characterized by some skepticism towards HR. We find the HR-managers to be ?winners?; strong individuals that are confident, communicative, and driven.

PURPOSE: To find out how Identity creating and community utter within the Black Metal culture, to get an insight of why people are drawn to Black Metal, and what function it fills to the adherents/practicians.METHOD: Analyses of interviews done by the authors. In addition to them literature, mainly in book form, is used for theories.RESULT: We have seen that there are shared Black Metal values, despite a strong individualism within the culture. And death is important for the survival of the culture and the individuals..

The study has shown that retailers in the mid-price segment differentiate their brand through developing a strong company Identity around the brand. The personality involves store atmosphere, merchandise and advertising. Larger companies have chosen to lay the responsibility on management level, which facilitates on store level. By controlling the strategies on a central level the company can make sure that the stores are steered in the direction that the company wants them to be steered in, and also that they follow the positioning-concept. The company can also devote its efforts to working with its core value, which is service.

In my project I have collaborated with Linda Larson, who is the creator behind the fashion brand Elveel. The goal was to produce an Identity and a graphic profile for Elveel. The aim was that the graphic profile would act as an extension of the clothes aesthetics. I wanted to explore if I by different folding and cutting techniques, in tags and packaging, could reflect the details of the clothes expression. But also how different design elements can reflect the story behind the clothes.

This thesis project is a vision of an Identity building in Gothenburg, situated on the pier called Bananpiren. The purpose of the project is to create interest and stimulate discussions around the place and the building.In order to gain inspiration of what such a place can contain and express, a number of similar projects have been analysed, for example the Sydney Opera and the Yokohama International Port Terminal.A number of suggestions was then created and analysed, all of which are presented in chronological order in order to show the rejections and the developed designs that resulted in the final formation to proceed with.The result was finalised in a number of presentation images of the project that can be used by Cullbergs Arkitektkontor AB when presenting the project..

This thesis explores how Muslim youths? lifeworlds are depicted and narrated in the following two studies on Muslim youth in Sweden and Denmark: Muslima (2007) and Samtidsislam (2010). The aim of this thesis is to answer the following question: In what ways do these works treat the aspects of the lifeworlds that are being highlighted in their studies of Muslim youth in contemporary Sweden and Denmark? An underlying aim is to analyse the results within the framework of theories of socialisation, cultural emancipation and rituals and traditions.With a hermeneutic approach I analyse the texts and operationalize the research question into four themes: the effects of socialization, cultural emancipation, rituals and traditions and secularization. The texts are treated in the analysis with textual analysis and hermeneutic method.