Thesis purpose: The purpose of the master thesis is to analyse the battle of meaning creation regarding the notion of smoking and to reveal the production of unequal power relations. The battle is fought by different stakeholders through means of language and the study focuses on the tobacco industry in Germany. Methodology: A critical discourse analysis is applied with a qualitative research strategy. Our data collection was inspired by grounded theory and is limited in scope through a relevant case within the context of smoking in Germany. Empirical data is collected by means of an internet based document study of publicly available texts.

Grasslands which have been actively managed for a long time and which in modern times have not been subject to cultivation such as fertilization are called semi-natural grasslands. These rare and species-rich areas hold an ecological, biological and historical value and if the management stops these areas will likely diminish. More effective agricultural systems and a declining number of grazing animals have in Sweden, among other countries, made semi-natural grasslands less valuable as foraging areas. Shrubs and fast growing plants rapidly colonize abandoned semi-natural grasslands, threatening biodiversity. The objective of this experiment was to determine the effects of breed and season on diet composition, with special reference to four competitive species found in wet areas ? in cattle grazing heterogeneous semi-natural grasslands ? and thereby contribute to improved management of these areas.

AbstractMaster thesis of one year in Business Administration, Swedish Business School at Örebro university,Marketing, HT 2011.Authors: Grunér, Linus and Malm, Ludwig Tutor:Pia Lindell Title:Brand building and creating relationships ? A study of a small business in the B2B market Keywords:Brand building, business relationships, SME, B2B. Problem:How does a small business in the B2B market work with brand building and creating relationships? What critical factors can be identified regarding the process of relationship-building and brand building within the context of a small business in the B2B market? Research objective:The purpose of this study is to use existing research to create understanding for how a company in the B2B market is working with relationship-building and brand building. The study also aims to identify any critical factors concerning the process of relationship-building and brand building.

This thesis includes a review of scientific studies of tree injuries following mechanized thinning. Interviews have been made with drivers of single grip harvesters and forwarders in forest thinning and a number of essential factors have been identified as the most important to take into account in order to minimize and/orprevent injuries to stems and roots of remaining trees..

In recent years, awareness of the climate change has increased around the world. Environmental issues have been taking into consideration, both by individuals and companies. Therefore the demands for new environmental friendly technology have increased, also known as cleantech. To further establish and develop cleantech it requires capital. Venture capitalists have as well seen the potential.To increase the number of Venture capital investments in cleantech, it is important the investments generate good returns.

After the mandatory rules for clearing was removed in 1994, the clearing area has increased in Sweden. After the storms Gudrun and Per, the areas became planted with new plants, mainly spruce, but also other tree species. Storm areas are now being invaded by naturally rejuvenated birch in the tilling tracks. Since the birch often is initially growing faster than the spruce it is inhibiting the growth and is also damaging the spruce. The purpose of this thesis is to study the new brush saw with chain and compare it with the conventional clearing saw, mainly in terms of performance and ergonomics. The results show that the new brush saw with chain is very good in almost all clearing operations compared to the conventional clearing saw.

Titel: Value stream mapping in practice ? A case study at Light MyFireAuthors: David Rydman and Tomas ÖnnemarMentor: Veronica Ülgen SvenssonExaminer: Åsa GustafssonBackground: Companies push their prices in today's markets to be competitive, which means that companies need to find ways to reduce costs while maintaining profits. (Cudney, 2009) According to Bergman and Klefsjö 2007, the basic rule of quality improvement says "there is always a way to achieve higher quality at a lower cost". One way is to improve a company's processes to get a more efficient flow and improvements that may cut costs. (Bergman & Klefsjö, 2007) Why it's important to look at the processes are that they often contain waste that can be eliminated.

The origin of the word ?communication? is the Latin word communicare, meaning to make common. The reason for our communication is to share thoughts, feelings and information, we want to affect and confirm.We are used to interpersonal communication, but even if we have had a lot of practice at it during our lives, we still find our selves facing misunderstandings and conflicts. The more people we meet during a day, the greater the chance is for interruptions in the communication.In pharmacy practice, good communication is vital for the client?s health and quality of life.

This study?s purpose is to identify and analyse the risk associated with outsourcing of services within real estate management. Completing this study I have used the method induction with qualitative personal interviews. A number of risks are identified, however, the advantages of outsourcing generally dominate over disadvantages. The companies studied are generally able to handle the risks associated with outsourcing..

The Pallas cat is a small cat living in central Asia. The cat is approximately the size of a domestic cat but the Pallas cat is more stocky build and has a much thicker fur that enables the cat to live in a climate with temperatures plummeting to -50°C. The thick fur is one of the reasons this cat has been a popular game for hunters in the past. Nowadays there are other threats to the Pallas cat. One of the major threats today is the reduction of food sources.

The aim for this study where to investigate the frequency of cutting cracks in saw timber harvested in the storm-damaged forests in regions where the storms Hilde and Ivar hit. The idea for this work came from one of the region?s biggest actors, SCA Skog and Jämtlands district. The purpose where to find out how big proportion of the saw timber that contains cutting cracks, their financial cost in lost wood value and also give advice and suggestions on how to work against the frequency of cutting cracks. For the field-study some guidelines where used to make sure that the samples were taken under the same conditions, they were: ? The field-study must be performed under harvesting of storm-felled forest, which are horizontal/inclined trunks. ? The averaged sized tree will make it possible to harvest saw timber. ? The trunks can?t be root cut. A methodology called in Swedish ?Trissmetoden? was used because it is the most frequent used methodology in earlier performed studies and the only one that can be used I field. Under the field-study data were collected from 570 saw timber logs, 30 logs from each one of the tested harvesters.

The rainforests of the world are important not only to the countries in which they grow but to the world as a whole. They influence oxygen and water circulation as well as carbon sequestration which in turn affect global radiation and global warming. The forest also have great value and in Malaysia as in many other tropical countries large volumes are harvested which leaves great areas of degraded forest with little growth and biological diversity. Due to their low financial value these forests are often transformed and used for other purposes than forestry such as oil palm plantations. The trees are often transported out of the forest using large bulldozers. They are heavy which causes compaction of the forest floor and during transport the top soil layers are moved to improve mobility.

Reindeer husbandry and Forestry are both area related industries and will in big extent use the same lands. Conflicts often arise because of that the industries have different interests. Many of the activities done by the forestry influences the reindeer husbandry in an undesirable way, simultaneously as the reindeer husbandry activities can have negative consequences for the forestry. One such forestry activity is fertilization. It was during the 1960´s forest fertilization began to be practiced and the reason was that the increase in growth that the fertilization gave could be able to cover for the future shortage in wood many feared. During the 1970´s when the fertilizing activities were most intensive about 200 000 ha was fertilized annually.

The purpose of this study was to analyze and develop a workflow for assessing and representing the value of ecosystems to professionals involved in municipal planning. A thorough literature review was conducted and supplemented by interviews and observations. Frameworks for ecosystem service assessments were analyzed and combined with methods in urban planning in order to assess social and ecological conditions. A workflow was set up and methods were evaluated by applying them to a case study in the area Åstråket in Uppsala. Experience from the case study was compiled in order to improve the workflow.Complex assessments were identified and simplified for the method to be useful for practitioners.

Background: With an increased global market, where companies seek capital abroad, the demand for a more uniform accounting standard has been raised. This uniform accounting standard is not yet available, differences between accounting standards still exists. Several Swedish companies seek risk capital in the USA and some are part of a concern that is listed on the American stock exchange. This means that the Securities and Exchange Commission requires the companies to do a reconciliation to US GAAP on those items that are considered material. This can be an extensive work for the companies if the knowledge about the differences between Swedish GAAP and US GAAP does not exist.