Background: Knowledge of customer needs is a key factor in companies? struggle to develop successful products. Several studies illustrate that the main reason for failure in product development is lack of customer understanding. Lately considerable changes have occurred. Large-scale mass production is continuously being replaced by customer orientation, especially in the high technological market.

In this thesis an explorative study was undertaken with the aim to study how a number of private care providers, as well as politicians and officials from councils in and around the Stockholm and Uppsala counties, think about the future of the Swedish elderly care from a property perspective, i.e. homes for the elderly. The analysis shows that there is a demand for capacity in 6 out of 16 municipalities, and that the property is an important part of this capacity, and the fulfillment of it. This was mainly due to the cost of capital, but also because of several other factors such as lack of land, a wish to guide the design, ideology, and in many cases a wish to use the property as an instrument of domination to control private health care providers.Also, the property was show to be connected to economic competition, to freedom of choice, and to quality. The problems related to the property in the market for elderly care still remains to be solved.

AbstractThis thesis discusses ideological and rhetorical change of the Moderate Party of Sweden. The aim of the thesis has been to study the party during a time-span of almost 20 years, trying to identify changes related to each of the three party leaders.A hypothesis was developed, suggesting that the three party leaders each represented a different kind of ideology namely neo-conservatism, neo-liberalism and social liberalism. By studying newspaper articles and protocols from the Swedish Parliament, riksdagen, I was able to verify the hypothesis in all but the first party leader, Carl Bildt. It was showed that his ideology had more in common with New Right than with neo-liberalism.After identifying these changes I looked for explanations within Party Strategy Theory and Social Change Theory. My conclusions were that the changes could be understood by the great loss of voters in the election of 2002 and that agents within the Moderate Party acted upon the ambition to win new and old voters to the party, thereby recognizing the need for change.Keywords: Ideological Change, Rhetorical Change, The Moderate Party,Neo-Liberalism, Neo-Conservatism, Social Liberalism..

AbstractCommunication and information has become a large industry in today?s society. More and more organisations use these means as tools of influence. Non-profit organization?s campaigns, which aim to change a behavior, often have a political responsibility and it is therefore important that these are carefully planned and carried through.

The swedish national board of housing, Building and Planning,recommends that all stakeholders in the construction industryperform a moisture control design to make sure that the buildingachieves good moisture resistance. Since June 1, 2006 there are nospecific requirements or quantitative values for air leakage.Although the swedish national board of housing does presentrequirement that the building envelope must be sealed so that theclient?s requirements for specific energy consumption and installedelectric power for heating purposes are met. Despite this, studiesfrom SP shows that few buildings meet the client?s requirements inspecific energy, which increases the risk of occurrence ofcondensation-related moisture damage.This study aims to evaluate curtain walls connections from airsecurity and moisture safety.

Modern IT systems tend to become more and more complex, while the number of active systems in companies increases. Furthermore, the number of security-related incidents is at an all-time high. These new conditions impose new demands on organizations. For example, it is no longer possible to manually collect and examine the systems log messages.The purpose of this thesis has been to make a comprehensive study of solutions for automated collecting and managing of log messages, analyze the Swedish Armed Forces specification for solutions for central log collection and management, and evaluating exis- ting solutions. The work consisted primarily of literature studies and evaluations of two of the Swedish Armed Forces of selected products: NetIQ Security Manager and Splunk.

Title: Co-operative, prevent or complement? - An essay on the relationships between control systems. Authors: Kim Eriksson and Victoria KarlssonPurpose: The essay aims to describe the relations between control systems and how they related to each other, based on an operationalization of the control systems. Research question: What are the control systems relations to each other? With regards whether control systems co-operative, prevents and/or complement each other.Theoretical framework: The essays theoretical framework is based on Malmi and Browns (2008) description of five different control systems and control mechanisms associated with each control system.   Research methodology: The method was based on three different data collection methods. These methods were observations, documentation, and semi-structured interviews.Conclusions: It is concluded that the control systems has comprehensive relations. Control systems have more, than one, relation to each other..

The main purpose of this Master?s thesis is to contribute to anincreased understanding of student teacher?s informationseeking for their studies. The role of cognitive authorities andapproaches to the critical evaluation of sources are taken intoaccount as well as what student experiences of informationseeking imply for their future profession. The study takes asociocultural perspective and the empirical material is based oninterviews with six student teachers at the end of theireducation. The interviews have been analysed with a departurepoint in the research questions to the following themes; seekingand finding information, critical evaluation of sources and,analysing and using information.The major findings concern the teacher students? emphasis onthe importance of the critical evaluation of sources and theirscepticism towards Internet use, both for their own studies aswell as for their future pupils.

The purpose with this essay is to examine different roles of leadership in the working environment by interviewing ex-students that have taken their degree from Halmstad Högskola and its construction program. How do these ex-students handle to be in a position of power in their everday life and how do they handle decision making? Do they find that the education they have recieved in any way has helped them in regard for leadership or do they rather conclude that further education in the area of leadership would be beneficial? These are the questions that I set out to shed some light over in this essay. This study consists of one part theory and one empirical part. The empirical part was accomplished by interviewing ex-students from Halmstad Högskola and this part was later compiled with relevant theories on the subject which were obtained from books , internet and various databases.The results from the interviews show that the general point of view is that the subjects containing leadership in their education hasn't really helped them.

???This research traces the trajectory of those methods of teaching grammar that five different teachers in Swedish from Stockholm municipality use in their practice. ?Their both constructive and negative attitudes towards grammar were in fokus when looking after the connection between their own experience of learning/teaching native language grammar and the methods that they are actually using in their own classes. I was trying to gain knowledge and achieve the purpose of this research by means of a qualitativ method.

This master thesis aims to examine the process of indexing fiction when it comes to area of sexuality and gender identity. The empiric work that forms the basis of the thesis are three investigations:(a) examining the current status of indexing fiction within the catalogues of six Swedish medium-sized libraries;(b) interviewing librarians who allocate the subject headings; and(c) an analysis of the Swedish subject heading system Att indexera skönlitteratur.This will be concluded with an analysis of the gathered material through queer theoretic standpoint with the help of critical classification and its inclusion through separation, and marginalization where subjects that differs from the norm is included but only by being separated from the norm, or ignored totally. This will show that there are similarities with how different groups get treated within the classification systems and how they are treated in subject heading indexing. An example of this in Att indexera skönlitteratur is that heterosexuality never is mentioned in the subject heading but is always present as the silent norm, while gender identity is marginalized through exclusion of the subject heading, and related words are instead being included under sexual identity..

The purpose of this study is to explore the Swedish site Funbeat which is a space dedicated to people who share an interest in exercising in general, and running in particular. By applying a netnographic analysis, I will investigate if Funbeat matches the criteria of a participatory culture and how the members manage to establish a collective intelligence within the community. In order to achieve this, I will analyze the interactivity between the participants which occurs in discussion threads concerning injuries related to running, in the sites discussion forum. The results will then be discussed in relation to previous research within the field for participatory culture, collective intelligence and interactivity.The outcome of the study revealed that Funbeat can be regarded as very good example of a participatory culture. By each member sharing their individual knowledge in matters regarding injuries, a collective intelligence was established.

The aim of this study is to get a deeper understanding about user tests as well as answer the question about if testing for users is necessary at all times. I've done a comparison between what the literature says, and what a company says, about testing. The tests that's been in focus in this study is prototyping and card sorting tests. Prototyping aims to give the developer feedback about the design and check if there are any obvious problems with the design. A card sorting test can be used to get input about how information architecture should be constructed.

With gas prices persistently rising, electric and hybrid vehicles are getting more and more common and in recent years several new electric cars have evolved on the market. Although the energy consumption and low emissions are a huge benefit of the electric cars, they inevitably suffer from high prices, short range and time consuming recharging periods. To be able to withstand the competition it is important that electric vehicles not only can withstand general were and tare, but also the harsh conditions that ordinary cars is exposed to in daily usage. The purpose of this project is to develop a test methodology which replicate situations that could appear in daily usage of electric or hybrid cars and to understand the problems related to usage of electric cars in winter conditions. This paper also discusses the major differences between hybrid cars and electric cars.

This qualitative research is about how Swedish media constructs immigrants in articles. The focus of the study will lie on ten Swedish articles and how they stereotype immigrants, but the demarcation will be for young immigrant boys related to crimes. The purpose of this paper is to highlight how media achieves its goal to construct a group as inferior. This will be implemented with the help of articles from different newspapers that reported on immigrants who have committed crimes. We have chosen to look at different newspapers to see if there is a curtain pattern in the construction of immigrant boy.