Vätternrundan is an annual sporting event that takes place in the Swedish town Motala since 1966. It is one of the world largest recreational bicycle rides and attracts over 20 000 participants each year. This study focuses on event effects and how an event can be of value within the principles of place marketing. Within this study five representatives were interviewed with semi-structured interviews.The results show that the representatives describe Vätternrundan as a positive event which mostly generates positive effects for the city itself and for the people living and working there. The effects consist of the events ability to create awareness of the place, the possibility to extend the tourism season and several social effects like solidarity and interaction.The result also shows that Vätternrundan is a well-known brand and because of this it can be used as an advantage in place marketing.

This essey aims to investigate how inherited and acquired resources has influenced the choice of education. It is in this essays ambition to understand how the recources operates in a process from childhood to a certain education. The study was conducted using eight qualitative interviews with firstyearstudents in nursing and economics courses at Linnaeus University. By using Bourdieu's theories about habitus, capital and horizon of possibilities I wanted to understad how the students inherited and acquired recoures had operated in their choise of education. The main conclution is that the educational choice is strongly influenced by the individual's social belonging and must be understood as a result of the individual's history.

The subject of religion in Swedish schools is the single most talked about topic in the curriculum. One explanation could be that it is the oldest subject in Swedish schools and the topic has undergone the biggest change through time. This process of change has been anything but undebated. The subject of religion within schools has met debates through almost its entire history, partly from the state and from the church, but also from the teachers and the students. Debates concerning the existence of Christianity in Swedish schools as well as the Swedish traditions constantly reoccur in today?s government debates and various media but in different versions.

The purpose of this degree project is to come up with a new package to Renat Brännvin for »Vin & SpritAB« and make the product more attractive on the market of bars, restaurants and hotels. The commissionhas included to decide the material of the package, whether it´s possible to manufacture the productand to make an estimation of the costs.The conditions that »Vin & Sprit AB« set up was to make the product attractive to a younger targetgroup, in this case people from 20 to 40 years old. As Renat Brännvin is considered to be a product of firstclass it´s of great importance that the package reflects the look of a premium product.At first we looked at the history of the company »Vin & Sprit AB« and Renat Brännvin. We decidedthat the package schould consist of a bottle, glasses and a device used when serving the liquor. To getinspiration before sketching we studied different kinds of bottles, glasses and serving devices.

On March 1, 2012, Google introduced its new privacy policy which is applicable to all Google services. This means that search history may be saved by Google indefinitely and may also be associated with the specific account during the first 18 months. We assume that few people read this policy and we have hypotheses that a deeper knowledge of the contents of the privacy policy affects how users perceive Google as a company and/or the usage of Google services. In this study, we have conducted surveys at the IT University of Gothenburg, to investigate how many participants that have read or possess some knowledge of the privacy policy. We have found that very few participants claim to have read the privacy policy.

AbstractThe purpose of this thesis is to analyse the basis of Russian diplomacy, and by doing that develop the analytical instruments available, in order to improve the comprehension between the parties in negotiations. Descriptions of the national characteristics of Soviet and Russian diplomacy are made by an analysis of memoairs and other examinations of their negotiating behaviour. To ensure the result of the characteristics two case studies of the non-nuclear proliferation negotiations are made, followed by a comparation between the Soviet and Russian diplomacy. From these results, I analyse the groundworks of russian diplomacy, using three theories about how ideology, national identity and prevailing self-image can affect the national negotiating behaviour. The results show that there have been changes in only some parts of the negotiating behaviour and that there is a need for all three theories to explain different parts of the complex system of Russian diplomacy which is based on the plurality of culture, ideology, language, ideology and history..

This master thesis deals with questions concerning facts and fiction in the world of Beatrix Potter's rabbits. The purpose is first and foremost to find the connections between the pet rabbits, that she used as art models, and the rabbits that came to life through her "tales".The method has been to gather facts through biographic reading, and to analyse Beatrix Potter's rabbit tales, using tools developed by Swedish picture book experts. The rabbit characters are thoroughly examined and so are the settings where the tales take place. Matters concerning Beatrix Potter's painting technique and illustration style as well as her literary and pictorial inspirations are dealt with.Conclusions are, that the fictive rabbit characters have indeed a lot to do with the fact that Beatrix Potter was interested in natural history and studied animal behaviour and anatomy in detail. For a long time rabbits, both wild and domesticated, were her favourite study objects which provided conditions for her rabbit fantasies.

This thesis is a report of the practical aspects and the problems of classification and documentation of a collection of memorabilias from the Crown Princess Couple's Wedding in Stockholm 2010. The collection contains 38 objects collected by Nordiska museet [The Nordic Museum], Sweden's largest museum of cultural history. Nordiska museet has a total collection of over 1,5 million items collected since 1873. My ambition in this thesis has been to describe my work with the classification and documentation of these new objects and their context. One of the main problems was how to combine the modern objects with the old existing collection within the two classification systems used at the museum.

That parents should be a part in their children?s education is something that we educationalist wish for the future. Research show that if you have a good relation between parents and school, it can help a student's educational process. In this study I have concentrated on the Swedish minority group Roma. The study is qualitative and based on interviews with Roma.

This is a study of a group of Swedish travellers, and of the traveller community, a marginalized group named 'tattare', skojare, tavring, knävling, dinglare, resande (Gypsies, pikeys, tinkers, travellers), whose origins and history are unknown to most people.The purpose of the study is to find out what it is like to be a traveller and look at the culture of travellers, in older times and today. I have focused particularly on the women's situation within the culture, in the past and present.The study is based on interviews with 4 persons, from the traveller community, one man and three women. During the interviews other travellers joined and participated in the discussions and the reasoning.My conclusion is that the traveller community is a group, which has been subjected to severe abuse by authorities, but still managed to preserve their culture. The interviewed travelers share a culture, in which women play a prominent role as breadwinners, for the family cohesion and in raising the children. Functions that gives women the role of culture bearers, meaning that it?s through women the culture is carried onwards..

The aim of this essay is to do a queer reading of the early Swedish pentecostal movement, with a special focus on the women within the movement. The main empirical material is Gustaf Emil Söderholms Den svenska pingstväckelsens historia part I and II, published 1927 and 1928, in addition to this a selection of articles from the Swedish pentecostal magazine Evangelii Härold has been used. The theoretical framework consists of Judith Butler's concepts of heterosexual matrix and performativity, as well as interpellation, and of Adrienne Rich's concept of a lesbian continuum. The analysis shows that the evangelist role, as well as the charismatic practices of the movement, made it possible for women to take the position as leader and teacher of congregations, and thereby take up a male subject position. The role as evangelist also made possible a life outside of the heterosexual norm, within the lesbian continuum..

That parents should be a part in their children?s education is something that we educationalist wish for the future. Research show that if you have a good relation between parents and school, it can help a student's educational process. In this study I have concentrated on the Swedish minority group Roma. The study is qualitative and based on interviews with Roma.

The purpose of this essay is to analyse how and why culture and tradition is created and maintained within a minor student society at a Swedish university by looking at its history. The West Coast Nation student society provided the material which was subsequently analysed and three sociological perspectives were applied in order to give the study a theoretical base. In order to investigate the purpose of the society, durkheimian theories on functionalism were applied. Moreover, Bourdieu?s thoughts on social fields were used as well as Elias? theories on the established and the outsiders.

Syftet med denna uppsats är att undersöka hur den svenska gymnasieskolans förändringar sedan början av 1970-talet har påverkat en enskild lärares yrkesliv. Frågeställningarna lyder som följer; Vilka förändringar har skett i den svenska gymnasieskolan sedan början av 1970-talet? Hur har dessa förändringar påverkat en enskild lärares yrkesliv? För att uppnå mitt syfte och besvara mina frågeställningar har jag använt mig av en muntlig källa och av flera skriftliga källor. Mitt teorikapitel innefattar tre avsnitt; undersökningen Nära gränsen, gjord av Arbetslivsinstitutet, samt begreppen oral history och livshistoria. Förändringarna i den svenska gymnasieskolan sedan 1970-talet fungerar som en bakgrundsteckning.

Background: Sweden is one of many countries which have a long history of immigration during the past decades. Each yearSweden receives numerous immigrants from different parts of the world, which has madeSweden to a multi-culture country.Aim: The aim was to describe nurses? experiences of encounters with patients from different cultures.Method: A literature-based study based on qualitative research, nine scientific articles were performed.Result: The analysis of the data resulted in four themes such as; insufficient communication, family members as a link to the patient, unfamiliar situation, and attentive to the patients? vulnerability with seven subthemes.Conclusion: For a well functioning encounter between nurse and patient from different cultures, a prerequisite is that the nurses establish a relationship based on good communication with the patient and relatives. This can prevent inequality, suffering based on lack of nursing, violation and misunderstandings..