Seen in many trends and studies, consumers of today feel a growing desire to experience the uniqueness in products and services. This is forcing companies be more innovative and creative in their marketing, in order to distinguish and differentiate themselves and their products/services. We believe that creating a top-to-bottom experience strategy is one way that a company can succeed in this.The purpose of this thesis is to analyze and clarify how a business can reinforce their product experience through a complete experience strategy. In order to demonstrate this we have made a case-study research for the New Wave Group, advising them on how they can place blown glass art at the heart of the town of Kosta.The authors have used qualitative methods and an abductive approach. Four interviews have been completed with executives from the New Wave Group, including the project manager, hotel manager, head of the Kosta Boda smeltery and head of guides and visitors at Kosta museum.

Through wing pattern, posture and movement, a harmless moth of the family Brenthia imitates an eight-eyed jumping spider. When an octopus of the species Thaumoctopus mimicus sense danger it can alter its appearance to that of a venomous sea snake. They are both drawing attention to themselves. Nevertheless, and because of this, they are protected. The mechanism is called mimicry.

Liniment används idag både på tävlings- och hobbyhästar. Det smörjs oftast in på hästens ben eller rygg och påstås kunna motverka överansträngning genom att mjuka upp muskulaturen innan ansträngning, påskynda dess återhämtning efter träning samt motverka inflammation och ödem. Liniment kan innehålla extrakt från växter som traditionellt inom folkmedicinen har använts som medicinalväxter och anses ha effekt på en rad olika besvär såsom t.ex. muskelvärk och svullnader. Denna litteraturstudie syftar till att undersöka om några växtextrakt som kan förekomma i hästliniment har antiinflammatoriska och/eller analgetiska egenskaper.

A pilot-study was used to investigate, types of assistance, assessed needs, outcomes and effects of special-needs assistance given to a subsample of compulsory school pupils in an effort to develop an evaluation strategy for identifying educational impacts of specific special-needs inputs.  Preliminary results indicate a tendency for postive outcomes for most pupils in the pilot group (n = 11) but also that many pupils have residual difficulties.  Pupils with residual difficulties mostly required special education asssitance with Maths, English or Swedish.  More pupils also needed support with behavioral difficulties.  More research and an expanding knowledge base is required in order to effectively evaluate outcomes of teacher support.  Schools need help in devising different methods of assistance and particularly for pupils with behavioral difficulties..

The purpose of this study is to understand school counselors knowledge and work with cyber bullying among students. Our study is based on the result from eight qualitative semi-structured interviews. These interviews were conducted with school counselors working at elementary and high school in the state of Kronoberg, Sweden. Our theoretical base is human services organizations, street level bureaucrats and acting space. Our study shows that school counselors have adopted cyber bullying in various ways which has an impact on their knowledge and systematical work regarding this question.

The Swedish wolf population is like continue to grow and this will eventually lead to an increase in the predation of livestock. In Sweden carnivore attacks happen most frequent on sheep farms and the majority of these attacks are performed by wolves. Because of this, the main focus in this study is on the sheep and wolf problematic. It is not only the direct killing of livestock that affects the animals and their owners in a negative way. It has also been shown that livestock that lives close to carnivores sometimes change their behaviour in a way that will affect their ability to reproduce and to forage efficiently.

H-1 parvovirus (H-1PV) är ett autonomt onkolytiskt parvovirus. Dess naturliga värddjur är råtta, men det kan även infektera andra vertebrater. H-1PV kan tas upp av alla celler men är endast skadligt för prolifererande celler i neonatala djur och tumöromvandlade celler. Vid infektion av tumörceller kan tumörsupprimerande mekanismer genereras. Dessa kan vara direkt cytotoxiska och celldödande, eller indirekta genom att aktivera viralt eller tumörspecifikt immunsvar.

This empirical work and base has been to analyze the government?s investigation (SOU 2008:27): the future road ? a reformed high school, which led to the high school reform that the Swedish government introduced as proposition (2008/09:199) about: Higher demand and quality within the high school. Skolverket (part of the Swedish government) has worked with the development of this steering document within their own mission Gy2011 in connection with the high schools during the transition. The reform comes into effect 1 of July 2011. This led to the main purpose to ask questions what high school principals and teachers think of the reform and to what extent it effects the high school programs, the examination system, what impact they see on the individual and the demand from society, and to some extent what the respondent´s answers about the government?s definition of what the higher demand and quality in the reform signify.

This degree project is an investigation of solar cells and their ability to deliver electric power as well as reducing the need for cooling. The main object of interest is a BASE-X shelter. The shelter is purchased by the Swedish Defence Materiel Administration, FMV to be used for command and camp in the new force called Nordic Battlegroup, NBG. The demand on the equipment is firstly that it should have a small weight to be easy to transport and handle and secondly to be easy to bring up fast. Therefore the choice of solar cell technology fell on thin film cells.

The purpose of this paper has been to study how users experiences and behaviors are influenced by a "like" function, when publication of images in social media with the photo app Instagram as the selected base. In this study respondents has been part of a study regarding their experiences and behavior related to "like" function in Instagram. The results of the question form have then been analyzed to find patterns in their behavior and to exemplify/reinforce different type of user-behavior found in related scientific articles.The study has shown that the behavior of Instagram users is affected by the "like" function, when they believes that the function is a status marker that raises the interest for certain users by the number of likes. Through my results, I have been able to amplify and illustrate several theories of Goffman, Buckingham and Gripsrud which are presented in the report..

This study aims to describe how a company behind a well-established brand in the fashion industry has strategically chosen to communicate with their target market. Interviews with four individuals in different positions within the company have generated qualitative data, which is presented and analyzed in relation to the theoretical frame of reference in this study. The results show that the company does not use conventional marketing, but relies rather on marketing based word-of-mouth generated by its customer base due to its unique store concepts. Previous research has shown that this type of marketing strategy is effective and beneficial to the brand equity, a conclusion that is demonstrated to also apply to the survey object of this study. Furthermore, it is also shown that this is largely due to the distinct and coordinated image that the company maintains through strict standardization..

Alwén, L & Holst, S. (2006) Sova med fiende, en litteraturstudie om hjärtviktspatienter och deras närståendes upplevelser av sömnstörningar, trötthet samt dess påverkan i dagliga livet. Hur kan sjuksköterskor stödja patienter och närstående i denna problematik? Examensarbete i omvårdnad, 10 poäng. Malmö högskola: Hälsa och Samhälle, Utbildningsområde omvårdnad, 2006.

The aim of this essay is to discuss the meaning of the human and its possible overcoming in Friedrich Nietzsche?s doctrine of the eternal recurrence of the same, with Martin Heidegger?s readings of Nietzsche as point of departure.According to Heidegger, Nietzsche?s doctrine of the eternal recurrence of the same represents the end of occidental metaphysical thinking. The thought concludes a thinking of being as the presence of beings, where the original question of being was never developed out of its own ground.But at the heart of this interpretation, often considered ?violent?, lies the question of whether man is able to think being out of his finitude. This is the question I will unfold, through a reading of Nietzsche?s thought of the eternal recurrence of the same, as it is presented in his Thus spoke Zarathustra, as an attempt to think beings in their being beyond a ?humanization? of them, expressed in transcendental aims, purposes and categories.

The aim with this essay is to emphasize the problems that ethnical belonging causes at schools today. We have chosen to examine and compare two schools with each other, one school is called ?the new school? situated in Stockholms kommun and the other school is called ?the old school? belonging to Huddinge kommun. We have had contact with these two schools for a longer period as substitutes and students. This essay is based on how these two schools prominently differ from each other.

Bakgrund: Hjärtsvikt är en kronisk sjukdom som påverkar livet både för den drabbade och dess närstående. Prognosen är allvarlig och slutskedet kan liknas vid cancersjukdom. Allt fler vårdas i hemmet, vilket ställer krav på egenvård och närståendes delaktighet. Närstående är ofta inte förberedda för den nya ansvarsfyllda rollen som sjukdomen kan medföra. Syfte: Syftet var att beskriva närståendes upplevelser av att leva nära en person med hjärtsvikt.