This thesis for the Master of Science degree was performed at Solectron Corporation in Norrköping. The background for the thesis was a need to develop and build two test fixtures to automatize testing and adjusting of transmitter modules (TX-fixture) and receiver modules (RX-fixture) which are head devices in DWDM-systems. The basic elements for the test fixtures are: Test board, switch board and DC/DC board. The main function of the test board is to handle communication between the transmitter and receiver modules and supply voltage to these modules. The test board was insufficient and modified with a microprocessor to handle the communication between the PC and the receiver module.

A growing need to strengthen ones position on the market, even as a city in competition with other cities, has resulted in an increasing number of municipalities developing brand platforms. When the city of Umeå developed their platform, they identified decision makers and investors as one of four important target groups.The aim of this study is to explore the portrayed image of the city of Umeå in two Swedish trade journals which addresses the specific target group decition makers and investors in both public and private sector. The aim is also to compare the image of Umeå in the two papers, to the ambition of the municipality, expressed in the brand platform.In order to make the observations as firmly established as possible, the method of the study is a combination of a quantitative content analysis and a qualitative text analysis. The study draws on the theories of Eli Avraham and Philip Kotler, concerning how to improve city images and how to market a specific city among others. The study shows that the city of Umeå in large extent is portrayed in accordance to the ambition which the municipality expressed in the brand platform.Umeå is displayed as an expanding city.

Studiens syfte är att belysa mellanchefers komplexa arbetsvardag och hur detta påverkar deras välbefinnande. Denna undersökning genomfördes inom den privata sektorn med fem mellanchefer. Underlaget för resultatet grundas på delvis strukturerade intervjuer och detta resultat visar att mellancheferna i den studerade organisationen i hög grad uppvisar tillfredsställelse i sin position. Undersökningen pekar på att mellancheferna har de resurser som krävs för att de ska kunna utföra sitt arbete på ett tillfredsställande sätt. Upplevd kontroll över arbetssituationen, socialt stöd, delaktighet samt stolthet i sin yrkesroll generar ett tillstånd av välbefinnande för mellancheferna i undersökningen.

AbstractTitle: Change of communication strategy when the compulsory nation membership falls (Byte av kommunikationsstrategi när nationsobligatoriet faller)Number of pages: 51 (58 including enclosures)Author: Elin RantakokkoTutor: Peder Hård af SegerstadCourse: Media and Communication Studies 30 hpPeriod: Spring of 2008University: Division of Media and Communication, Department of Information Science, Uppsala UniversityPurpose/Aim: This essay will result in some guidelines how the nations in Uppsala can act if the law according the compulsory membership in the student union and the student nations change. This essay focuses on how the nations can communicate to keep their members.Material/method: I have done seven interviews with persons that work in three different nations and the head of the Curators convent (the collaboration center between the nations), I have read articles from the largest newspapers and web pages. I have also read the Commission of Inquiry's recommendation according abolishing the law regarding the compulsory nation and student union membership. I have created two scenarios based on the material, according to Peter Schwartz advises.Main results: These scenarios show that the student nations have to become better at communicating with their new members and their already existing members.Keywords: Scenario planning, marketing, communication, student union, student nation, market segmentation, strategic communication, profile, organizations change..

To make a company or an organization reach a goal it requires the right way of thinking when recruiting new employees. One mistake and one wrong recruitment can cause a company or an organization huge expense, which are possible to avoid. A right recruitment is about having a good recruitment process which will support the right decision when choosing new employees. The purpose of this thesis is to do an analysis on three recruitment companies recruitment process and show the significance of the recruitment process for hiring the right person for the right position. The information for this paper has been collected through interviews and literature which concerns this subject.

The result of this work is a plan for the development of an 1128 m2 elderly raised garden. The purpose has been to create an overall plan covering the long-term development of the garden. The work process has covered a description of the garden of today, review of requirements, analysis of the garden sections, design of a new plan as well as starting the construction of the new garden. The plan covers a time period of a couple of years to create the new garden since the construction work is carried out during spare time with small resources available. The planning must contain review of functions such as protection from insight, eating area and compost area. Also the esthetic expression must be planned. Colors, shapes, choice of material and plants together make up the esthetic expression. It is recommended to include anything you wish to create in the garden. In a raised garden one has to overcome the step to remove trees and shrubs and think different.

This thesis focuses on immigrant fathers and the specific situation they face arriving in Sweden. The purpose of this study is to examine various systemic obstacles and eventual possibilities these fathers may encounter in the new country and how they affect their fatherhood. The paper is based on four interviews, with three men and one woman, who work with immigrant fathers partly in parenting educational programs. The informants? professional background varies.

Titel: Pole Position ? en komparativ studie om hur Volvo kan anpassa sitt positioneringsarbete på grund av skillnad i varumärkesuppfattning.Författare: Robin Karlsson och Robert WibergHandledare: Thomas HelgessonNivå: Kandidatuppsats i marknadsföring, 15 HP, vårtermin 2012Nyckelord: Varumärken, varumärkesidentitet, varumärkesuppfattning, märkeskännedom, positionering, positioneringsstrategierProblemställning: Hur kan ett företag, verksamt på olika geografiska marknader, anpassa sitt positioneringsarbete på grund av skillnad i varumärkesuppfattning?Syfte: Syftet med denna uppsats är att utifrån den teoretiska referensramen genom kvantitativ och kvalitativ forskning förklara hur ett företag, aktivt på olika geografiska marknader kan positionera sig på de olika marknaderna på grund av skillnad i varumärkesuppfattning.Metod: I uppsatsen har vi haft en abduktiv ansats och en kvalitativ datainsamlingsmetod. Vi har jämfört ett företags verksamhet i två länder och har således utfört en komparativ uppsats.Teoretiskt perspektiv: Inledningen av den teoretiska referensramen beskriver varumärken i allmänhet. Teorin övergår sedan till en förklaring av varumärken ur ett internt- samt externt perspektiv. Avslutningenav teorin belyser ämnet positionering och strategier för ändamålet.Empiriskt perspektiv: Empirisk data är insamlad genom en kvalitativ intervju med Volvo Personvagnar AB i Sverige och en intervju via mailmed motsvarigheten i Brasilien.

Soft rubber flooring have gained in popularity over the last years. Rubber flooring al-lows cow to move more freely without slipping and improves claw and leg health. The purpose of this study was to investigate the influence of a stepwise introduktion of soft flooring on cow`s placement in cow houses with robotic milking. A case study was carried out in a herd in northern Sweden with 41 cows. Observations were made every 15 minutes between 09.00 and 16.00 concering cow placement in cu-bicles, in cubicle alley, in feeding alley and in feeding alley with the head through feed-ing gate. One observation period was carried out per flooring alternativ: 1) all concrete slatted floor, 2) rubber slatted floor in feeding alley and concrete slatted floor in cubicle alley and 3) rubber slatted floors in feeding alley and solid rubber floors in cubicle alley. The study showed that 6 %-units fewer cows lay in the cubicles when the feeding alley surface was slatted rubber.

This thesis is a part of the DySCAS (Dynamically Self-Configuring Automotive System)project which has the overall purpose of creating a middleware for the electronics in an automotive environment. The thesis has been made with collaboration with ENEA AB who is a member of the DySCAS project. ENEA AB has developed a demonstration platform to test the fundamental ideas which the DySCAS project is built on.The purpose of this thesis was to design and implement a GPS application to be added to the demonstration platform. This was done by adding a GPS receiver to the original DySCAS demonstration platform and designing and implementing an application to be able to extract the information from it. The resulting application is able to present cur- rent position and absolute time to the DySCAS networks as services to be used by other applications or by the network it self.

The colour choice of spiders and the effects of competition on this phenomenon were examined in the laboratory using the sit-and-wait predator goldenrod crab spider (Misumena vatia, (Thomisidae)). This species can  be both white and yellow (could also change colour)  and it was here examined whether individuals preferred to sit on flowers which has the same colouration as their bodies. I found that M.vatia showed preference for flowers that matched their own body colour, but when competition was introduced this preference disappear. It seems, however, that position is a factor that can influences the substrate decisions of M. vatia, where the edge of the flower is preferred..

Many companies choose to position themselves in New York. The city is one of the main cities when it comes to advertising. The competition is strong and for new companies, it is hard to survive on the market.In our thesis we have investigated how Swedish people, who open new advertising agencies in New York, should market themselves to be successful on the market in New York.To gain as much information as possible about this subject, we traveled to New York and interviewed three advertising agencies, who were started by Swedes, and also the Consulate General of Sweden, and Swedish Trade Council.Our investigation resulted in that the best way to be successful on the American market is to differentiate your work from what the market has to offer. By doing this potential customers may find your work interesting and thereby chose to work with your company..

Often, the green is handled as an opposite to the built, but if it could be seen as a part of the built and the society, the planning will be easier to handle. The thesis work wants to create a method that treats villages in an analytic way in a context; with green, blur, grey and all the other colors that together are the completeness.This master's thesis is made to be used as foundation in detail plannng in the municipality of Örkelljunga. Target audience is on one hand those who work with planning and green matters in Örkelljunga municipality, but also other planners who work with landscape.Literature in the field of green city planning has been studied and 30 methods for analysis have been valued. The method for analysis that has been used in this work is a merging of ten different methods and has included literature studies, sketches, interviews and work on spot. The ten methods are consciously chosen to together make one comprehensive and true image of the village, as far as it is possible.

The purpose of this masters´ thesis is to examine the attitudes of public librarians towards easy-to-read literature and see whether a connection between these attitudes and accessibility can be made. The study has been performed with a qualitative approach and consists of four depth interviews with emphasis on how librarians relate to and experience easy-to-read literature and its´ users. As complement to the depth interviews, two micro interviews were made. The study can be seen as a follow up to a survey I made 2005, commissioned by The centre for Easy- to-Read. As analytical tools the cultural sociological theories of Pierre Bourdieu, with his concepts field, cultural capital and habitus, have been used.

SyfteSyftet med denna studie är att undersöka hur idrottslärare upplever möjligheterna att förverkliga friluftsundervisning mot bakgrund av dess position i ämnet idrott och hälsa i den nya läroplanen Lgr 11. Med följade frågeställningar till hjälp:- Hur ser idrottslärarna på uppbyggnaden av nya kursplanen för idrott och hälsa?- Hur ser idrottslärarna på friluftslivets position i nya kursplanen för idrott och hälsa, Lgr 11 i jämförelse med Lpo 94?- Hur ser idrottslärarna på möjligheten att förverkliga friluftsundervisning i relation till den nya kursplanen, Lgr 11?- Arbetar hela skolan tillsammans för att eleverna ska uppnå målen inom friluftsliv? MetodStudien är gjord med en kvalitativ forskningsansats för att få en ökad förståelse inom det valde området. Studie innehåller intervjumaterial från fem utvalda idrottslärare som jobbar på skolor runt om i storstockholmsområdet. Detta val är delvis strategiska då jag fick kontakt med idrottslärarna genom mina studiekamrater.