The competition amongst companies is getting tougher and the economic markets are getting even bigger with new products and businesses. One way for companies to differentiate themselves from the competitors is through packaging design. If the merchandise is to send a reliable and solid message to consumers, the attributes of the packaging must be consistent and uniform. If the different attributes are not coherent, the message loses credibility towards the consumer. Through the sent messages, the pack signals the products? expected quality and price.This paper includes two studies, in which the main objective is to discover and build understanding about Swedish consumers? perception of a product?s price depending on the pack?s design.

AbstractThe intention of our study is to examine how the view of homeless people and their life situation looks according to a selection of persons, which in their work get into contact with homeless people. The study is based on a qualitative method that includes interviews.The result of the study is based on interviews with eight persons working in the social services, volunteer organisations, the police and a security organisation. The majority of the persons that have been interviewed are normalising homeless people; they do not look upon them as different. At the same time they have the opinion that homeless people live a tougher life and that they have to fight more for their living than other people. The persons that we have interviewed share the view that homeless people live under a constant pressure of finding a place to sleep.

The aim for this study was to investigate if it is less stressful for cow and calves in loose housing systems when separation is made so they can see and touch each other (Physical Contact-PC) instead of just hearing each other (Hearing Contact-HC). The behavior of eight cow- calf pairs (n=4 pairs per treatment) on an ecological dairy farm with cubicle housing were studied for four hours directly after separation and four hours the day after separation. The first four cows that gave birth were used for treatment PC, and the following four cows that gave birth were used for treatment HC. The only selection criteria used was that both cow and calf were healthy. Separation took place 3-4 days after birth and the calves were put separately in two different pens while the mothers were let loose into the cubicle system.

This study is a qualitative content analysis which sets out to examine the representation of stereotypic masculine traits amongst the main characters in two films from The Swedish Institute of Film's (Svenska Filminstitutets) selection for ?School Cinema? (Skolbio). The study is operationalised through the use of a scheme, constructed by Lorraine Evans and Kimberly Davies for their study No sissy boys here, which maps stereotypical masculine and feminine traits and originates from Sandra Lipsitz Bems ?Sex Role Inventory?. The masculine traits in the scheme are: aggressive, competitive, argumentative, decisive, assertive, risk-taking, self-reliant and adventurous, and the feminine are: affectionate, emotionally expressive, impetuous, nurturing, panicky, passive, tender, and understanding.

The fragmentation and reduction of deciduous forests in Sweden is threatening many species. Particularity worrying is the loss of broad-leaf trees, since a diversity of species is often associated to them. Today many deciduous trees are situated along the border between forested and open areas, and these small fragments can be important for biodiversity.The aim of this study is to analyze if wildlife management can affect the variation of deciduous trees and bushes in the landscape. In brochures and literature Svenska Jägareförbundet (the Swedish Association for Hunting and Wildlife Management) recommend hunters and landowners to promote deciduous trees ? often broad-leaf trees ? as wildlife management measures, while the Swedish forestry laws can be sensed as unclear regarding the treatment of these trees.Five properties in Södermanland, Sweden, were chosen as study areas and inventoried in respect of trees and bushes in September 2013.

Sheep breeding contributes not only with wool, hides, meat and milk but also with openlandscapes. The sheep?s wool is a good raw material thanks to a lot of different qualities as itis water rejecting and easy to form. The wool production today is concentrated to specificplaces in the world which leads to environmental problems and a distorted market. InJämtland, a province in Sweden, there is right now a staking going on for local production andrefining of wool in a project called Ullforum.

Att förstå sambandet mellan miljövariabler och fiskarters förekomst eller abundans är en väsentlig del i att bedriva ekosystembaserat bevarandearbete och ekologiskt hållbart fiske. Tånglaken, Zoarces viviparus, var klassad som nära hotad på rödlis-tan 2010 och på HELCOM Red List of the Baltic Sea 2013. Tånglaken är utbredd över hela Östersjön och används som en bioindikator för föroreningar i havet Att förstå vad som styr tånglakens utbredning är alltså viktigt både ut bevarande syn-punkt och ur miljöövervakningssynpunkt Meningarna går isär angående dennes ha-bitatpreferenser. Med hjälp av data i form av uppmätt djup och videosekvenser från provfisken inom projektet BONUS INSPIRE och data i form av rasterkartor för andra miljövariabler har generalized additive modelling gjorts för tånglakens före-komst i Östersjön. Tre slutgiltiga modeller valdes ut baserat på förklaringsgrad.

This study is an attempt to examine how hospital libraries should develop its activities towards their target groups in time of reductions. The method was a case study of the hospital libraries in Uddevalla and Trollhättan. An opinion poll was carried out among a selection of hospital staff, patients, medical researchers and students. In addition a patient group at some wards was observed. The libraries in the study produce an annual report, which presents a proposal for developments.

This Paper examine how a municipality hire employees and in what way they use relevantlegislation in the recruitment process. The purpose of this paper is to clarify one specific municipality and their recruitment process, where the selection of the candidates is in focus of the process.The premiss is that municipalities can hire whoever they want, although some legislation needs to be considered. The principle of objectivity, the precedence and prohibition against discrimination are some restrictions municipalities must be aware of and not contravene.Further on candidates have an opportunity to require probation of the legality if they experience that mistakes have been made with the recuritment. However, only members of the municipality can emphasise this request.The municipalities job advertisements conformation and demands will be clarified in the paper. Job advertisements has a validity regarding disputes refering to discrimination because only the advertisement can justify employers procedure and choise.

Bibaggen Apalus bimaculatus är en rödlistad skalbagge som förekommer i öppna sandiga miljöer och är starkt knuten till sin värdart vårsidenbi Colletes cunicularius vilken den boparasiterar på. Inventeringar av sekundära habitat i form av sand- och grustäkter har utförts i Västra Götalands län under tidig vår 2009 och 2010. Data från dessa inventeringar har i denna studie används i samband med undersökning av omgivande markslag runt dellokalerna/täkterna för att ta reda på om omgivande markslag påverkar förekomst av bibagge vid dellokaler/täkter. Inom sand- och grustäkterna registrerade inventerarna enskilda dellokaler där fynd av bibagge eller vårsidenbi gjordes. Om ingen av arterna observerades angavs en koordinat där en dellokal ansågs vara mest lämplig för en av arterna eller för båda arterna.

This essay describes and compares the extensive reindeer management to the more intensive, but grazing based, sheep management system in Sweden. Differences and similarities between the two production systems will be investigated by elucidating the economy, land use and possibilities to influence production and economy through breeding, feeding and product development. The reindeer management area covers the northern part of Sweden whilst the sheep management is dispersed over the country. Both reindeer and sheep are ruminants and have relatively high demands on the quality and digestibility of the feed however reindeers graze on mountain-and forest lands whilst sheep often graze inaccessible areas or cultivated grasslands. Selection intensity is generally lower in the reindeer management compared to the intensity in sheep breeding.

It is becoming increasingly important for companies to meet customer demands due to intense competition in today's global market, that forcing companies to improve their offerings and become better at managing their supply chain (Shen et al., 2006).  Long lead times can be reduced by using different methods and strategies shows various researches. Lead times occur in the planning, production, inventories and handling of products (Treville et al., 2003).The aim of the study is to develop a method to analyze the factors that affect the length of internal delivery lead time in manufacturing companies. The method also included suggestions for reducing delivery lead-time to internal customers.The main factors that influenced the length of the on delivery lead times has summarized to make a selection among the factors that can have the most significant impact. The selected elements will be used as a method to analyze how these areas affect a company?s length on internal delivery lead times.The study shows that the causes of the long delivery lead times was the location of the customer order point, uncertain forecasts, long material and production planning time, and long waits in the production and storage.The delivery lead time, according to this report?s suggested improvements reduced by centralizing CODP and makes more reliable forecasts.

This paper examines the existence of two different discourses on the causes of the wars in former Yugoslavia 1991-1995 in the editorial pages in Swedish newspapers. One discourse is titled "ancient hatreds" and explains the wars as a result of old historical ethnic conflicts typical of the "Balkans" and the second discourse, "poor political leadership," explains the wars as a result of deliberately conducted nationalistic policies by political leaders.Parallel to this discourse analysis is a media theory perspective of how news is selected and processed in the newspaper's editorial texts.The paper also examines the link between each discourse and a specific view on the necessity of foreign military intervention in former Yugoslavia.The starting point of the investigation are two high-profile events in 1995 and the impact they made in the 29 editorial texts in the metropolitan newspapers that were studied.The paper shows that none of the discourses clearly dominated in these editorial texts and that a clear link between a certain discourse and the advocated measure in the form of foreign intervention couldn´t be established in the material as a whole. However, the four texts that clearly belonged to the "ancient hatreds" discourse were all in favour of foreign military intervention.The essay concludes that there is evidence of a medial feedback which means that the news to a high degree influences what is discussed in the editorials and that the evaluation and selection of news, is similar in all the studied newspapers..

Bibaggen Apalus bimaculatus är en rödlistad skalbagge som förekommer i öppna sandiga miljöer och är starkt knuten till sin värdart vårsidenbi Colletes cunicularius vilken den boparasiterar på. Inventeringar av sekundära habitat i form av sand- och grustäkter har utförts i Västra Götalands län under tidig vår 2009 och 2010. Data från dessa inventeringar har i denna studie används i samband med undersökning av omgivande markslag runt dellokalerna/täkterna för att ta reda på om omgivande markslag påverkar förekomst av bibagge vid dellokaler/täkter. Inom sand- och grustäkterna registrerade inventerarna enskilda dellokaler där fynd av bibagge eller vårsidenbi gjordes. Om ingen av arterna observerades angavs en koordinat där en dellokal ansågs vara mest lämplig för en av arterna eller för båda arterna.

The web sites of Swedish public libraries display a high level of heterogeneity when it comes to design and graphical user interface. The thesis is based on the opinion that the visuals of a public library web site have implications for the user as well as for the library. The design of the graphical user interface influences the attention of the user and his/her ability to absorb information. Furthermore, there is a connection between the visuals and the users opinion about the credibility of the content of the web site, as well as of the organisation itself. The research question is: Which factors may have an impact on the design of the graphical user interfaces of a public library web site? The purpose is to create an understanding for these factors and emphasize them.