Our thesis focus on how retirees perceive Tv4s news casts of economy news where we focused on five different aspects: What is the relationship between the news cast and the viewer and how does the viewer express their understanding of the news cast and the way it is constructed? What are the viewers attitude towards the news content and how do they find the news cast useful for them personally?We choosed retirees as our target group due to their vulnerable economic position in today?s society and TV as an important medium for them due to the digital divide. The study was performed with twelve qualitative interviews and one group interview where six retirees took part.We discovered a big interest for economic news in the target group. The majority had a sympathetic view of the news cast they saw but they also expressed skepticism toward the economy segment and/or news castings. The majority expressed a lack of trust for the journalists and the experts brought in to share observations and make announcements, and the financial business overall.

The object of this bachelor thesis is to examine how publiclibraries are working to reach out to boys in their early teens,and from a relationship marketing perspective see howlibraries are using marketing as a tool in creating long-termrelationships with this user group. The following questionsare asked: How do public libraries market themselves toboys in their early teens? How are children?s and youthlibrarians working to create long-term relationships with thisuser group? How do children?s and youth librarians viewmarketing as a way to create long-term relationships with theuser group? The theoretical framework of the study is EvertGummesson?s model of relationship marketing. Interviewswith five children?s and youth librarians make up theempirical data.

The study is divided into three parts ? the development of wage labour towards becoming the dominant norm in society, how this norm is challenged in a specific geographical context, and lastly a study of two unemployed individuals and their everyday activities, what and especially why certain behaviour occurs. The main purpose with the text is to study unemployed people in a specific geographical context in a overall society where wage labour is thought to be the norm. Questions that is being asked is how the unemployed individual works in a society where wage labour is the dominant activity for the day. This is connected to a study of Möllevången, a district of Malmö, where the wage labour norm can be thought of as being challenged.

The study examines medias impact on every day racism through Agenda Setting and Framing. Prior studies on the subject are either conducted from an American perspective, or are several years of age. In this study we highlight how todays media depicts our society and how it affects the concept of the world on an individual level. The study is a content analysis of the case study on the news stories ?The hunt for the unregistered immigrants?, which have been analyzed through critical discourse analysis.

The purpose of this study is to research into the role of the citizen and the educational system in Sweden throughout periods of time based on previous theoretic works, and also to deepen the understanding of students with special needs in Swedish education focusing on the primary school years. This shall be carried out by illustrating the different points of view and choices within the educational system that are at hand for students with concentration difficulties and social difficulties.I will analyze these points through a cultural and social perspective on contemporary society in order to contribute towards today?s discourse on the norm. The result of this empirical investigation presents a dilemma existing in the democratic educational system of today. Nationally and internationally, the educational system has been structured around a normative system containing both rights and duties that effect everyone working within it.

This Masters thesis is a study of the truck-driver profession and their use of libraries located in gas-stations and restaurants along the highways in Sweden. The reason for this interest is the positive trend that has occurred concerning men without any university education and their reading-habits, that is due to their increased interest in listening to audio books. This challenges the general opinion that this group is not particularly interested in reading literature. Questions posed in this study are: How do the truck-drivers relate to the activity of reading literature, what part does the road-libraries play, and how can the services that the road-libraries offer be improved according to the truck-drivers. The method used in the study is interviews made by telephone.

Syftet med detta arbete är att, utifrån en fallorganisation, undersöka och belysa premisser försäsongsanställda reseledares arbete och arbetsuppgifter. Därutöver vill vi specifikt fokuseraoch analysera, om och i så fall hur, erfarenheter, lärdomar och kunskaper ges utrymme iorganisationen och hur dessa sprids och ges legitimitet.Arbetet tar sin utgångspunkt i en kvalitativ fallstudie bestående av åtta halvstruktureradedjupintervjuer och en deltagandeobservation. Den studerade fallorganisationen är enresearrangör som säljer paketresor med en omfattande personlig service och har under mångaår varit ledande på marknaden. Fallorganisationens filosofi uppges vara att alltid tillföra någotextra till resenären, och att ge gästerna mer för pengarna.För att förstå den insamlade empirin användes begreppen empowerment och storytelling.Genom empowerment kunde engagemanget hos organisationens reseledare och hur dettaengagemang påverkade deras vilja att dela lärdomar och erfarenheter emellan sig tydliggöras.På vilket sätt själva delandet och informationsöverföringen skedde blev tydligt genomstorytelling. Med hjälp av Ellströms (2005) teorier om utvecklingsinriktat och reproduktivtlärande blev också typen av lärande tydligt och hur denna kan relateras till empowerment ochstorytelling.Studien fann att reseledarna inom fallorganisationen kände sig stärkta i sitt utförande avarbetet på grund av det självstyre som organisationen öppnade upp för.

The Swedish metropolitan politics have had the bottom-up perspective as a major principle to evolve the democratic participation in segregated areas. My objective was to investigate if a bottom-up perspective has been used as a method of evaluation in a sample of 10 evaluation reports made about democratic participation in Malmö.The key questions were; In the evaluations:- How was the bottom-up perspective and related concepts defined?- What criterias and theories were used?- What values surfaced?- What methods were used?- Has a critical approach been used?The method used is analysis using the theories of Critical Social Method by Alvesson & Deetz, Values in evaluation by House & Howe and Choices of perspective by Eliasson.None of the analysed evaluations have used participatorial methods. As participation is defined mainly statistically, the criterias are usually quantitative measurements, though the evaluators agree that democracy is a matter of quality. There is a common lack of theoretical basis of analysis and methodology description.

Since the disintegration of the Soviet Union a lot of hope has been put on civil society to help develop Russia into a more democratic society. This study explores the constructive elements in the relationship between civil society and the state in Russia, and how this enables the work toward political development. By using Julie Fishers theory about political development and organisational autonomy I discuss the varying and often complex ways in which civil society and the state interacts. These are often not mentioned in the liberal tradition, which believes that civil society's most important democratic function is to act as a watchdog for the state.There is very limited political space for NGO's in authoritative Russia. The existing oppositional NGO's are important for the political development, but they are few and their impacts on society are limited.

The purpose with this study was to show the relations between parents and youths from an adult perspective. We wanted to examine in what way the individualized society, limits and psychic health and unhealthy with parents could affect their youths. We chose to make a qualitative inquiry about this subject and had implemented interviews with social welfare secretaries, recreation leader and night walkers. To receive a deeper insight participant observation with night walkers, participant in parent education and participant in three different recreation centres was carried out.Both writers were interested in relations and relations making between people, which led us in to the chose subject. We did not found any earlier research in the subject which made the investigation even more interesting.

According to several surveys, womens´ mental illness is increasing. Today the mental illness is the reason why a third of women are sick listed. Furthermore, these surveys also show an increase in the use of pharmaceuticals. For an example, has the use of antidepressant drugs multiplied by six times for the last 20 years.The aim of this paper is to examine experiences of womens´ mental illness and the use of pharmaceuticals. This is looked upon from two different perspectives: the treatment perspective as well as the perspective of female users.

Syftet med denna studie har varit att undersöka hur personal på dagliga verksamheter i södra Sverige gör för att arbeta för att främja deltagarnas empowerment. Studien tar sin utgångspunkt ur ett personalperspektiv. Metoden för insamling av material består av sju kvalitativa intervjuer med personal på dagliga verksamheter som samtliga har olika utbildningar. Personalen arbetar på fyra olika dagliga verksamheter som kan kategoriseras som samhällsintegrerade respektive traditionella dagliga verksamheter. Studiens resultat baseras även på en observation som utfördes på en av de dagliga verksamheterna.

Bakgrund: Diabetes mellitus typ 2 fo?rva?ntas o?ka drastiskt de kommande a?ren. Fo?r att uppna? fo?ra?ndring beho?ver personerna fa? insikt och fo?rsta?else fo?r sambandet mellan delar i egenva?rd. Empowerment har visat sig vara av betydelse fo?r att uppna? egenkontroll och sja?lvsta?ndighet i egenva?rd.Syfte: Syftet var att beskriva effekten av empowerment pa? egenva?rd hos personer med diabetes mellitus typ 2.Metod: En litteraturo?versikt har genomfo?rts baserad pa? vetenskapliga artiklar med kvantitativ design och analyserades enligt Fribergs trestegsmodell.Resultat: Resultatet a?r en sammansta?llning av totalt tio artiklar besta?ende av ett sjukdoms- specifikt- eller patientdrivet program inneha?llande empowermentinterventioner.

Purpose/Aim: In the information and communication technology society (ICT) we live in today it is easy to feel that we are constantly expected to be available. The daily contact with the Internet and the use of cell phones has changed our way to communicate. With this in mind in combination with the increased stress among young adults my aim is to investigate how young adults, aged 23-26 years, experience to be constantly connected and available through the Internet and the cell phone. What are their opinions, attitudes and feelings about what this entails in their lives?Material/Method: The essay is based on four focus group interviews with sixteen students from Uppsala University aged 23-26, two groups consisting of women and two groups consisting of men.

Faith is a phenomenon that engages the individual into emotional, social and daily manners.Religion tends to engage the individual in different levels in the daily life. In the church communion, there is a belief to the traditional and the repeteated behaviour. This shared group is strength by ceremonies and rituals and people in this collective somehow experience another type of reality. This study has a social - psychological perspective and the purpose is to study people?s know-how of faith and why they seek religion in today´s secularized society.