Jag har studerat och försökt att undersöka varför förpackningar av sexleksaker ser ut som de gör och i processen har jag också undersökt hur deras visuella kommunikation uppfattas och vad som eventuellt skulle kunna göras bättre. Anledningen till denna uppsats är att min uppfattning av förpackningar i sexleksaksindustrin är sexistisk, kränkande och framför allt består av dålig design. Jag redogör för litteratur som jag anser vara intressant för uppdraget och den behandlar både byggandet av varumärken och förpackningsdesign. En undersökning och intervjuer med experter kommer också att presenteras. Slutligen ger designarbetet ett exempel på hur en stilren förpackningsdesign kan vara svaret på frågan om hur man bäst kommunicerar förpackningen till en sexleksak. Uppsatsen är inte avgörande i den aspekten att den inte ger ett svar på varför paketen är utformade som de är, dock utvecklar jag vad några av möjligheterna skulle kunna vara.

This degree project has been done in parallel to the advertising agency Hera in Uppsala, and containsthe creating of a logotype and graphic profile for Aircall, a new big chain of shops dealing with telecommunication.Aircall was found 1 February 2004, when three smaller companies became one. Thisnew company were in need of a common brand and a uniform profile. The created graphic profile hasbeen applied to visiting cards, letterhead, envelopes, letter cards, bags, cars and advertisement. Thegraphic profile has also been used when designing the shop interior end exterior. Research has beendone on competitors graphic profiles and advertisement.

Workplace accidents in Sweden have in recent years increased. Companies are at the same time putting a greater emphasis on preventing accidents and inform about safety and risks. Therefore there is a need to know how to visualize this safety information. This study is based on a part of a project proposed by the industrial company AB Wahlquists Verkstäder, in which they want to visualize their safety information for new employees and existing staff, and also for temporary contractors and apprentices. The purpose of this study is to see what is required of the visualization of safety information and what guidelines that should be followed.

Sammanfattning Mitt arbete handlar om datorn som hjälpmedel i matematikundervisningen på Malmös gymnasieskolor. Syftet med detta arbete var att kartlägga tillgången till och använd-ningen av datorn som hjälpmedel i matematikundervisningen på Malmös gymnasiesko-lor. Utgångspunkt för detta arbete var att större tillgång till datorerna leder till större användning. För att uppnå syftet har jag formulerat några frågeställningar om i hur stor utsträckning datorer används i matematikundervisningen och vilka datorprogram mate-matiklärarna använder på dessa skolor. Jag har även undersökt om det finns några framtida planer för förändring av tillgångar till och användning av datorer i undervisningen.

Trust is the most important thing for a webshop. The consumers must be able to feel trust to choose to submit their personal information to a webshop. In this study we examine the impact that design has on the consumers trust and confidence. We study six consumers that are engaged in e-commerce in their everyday life. By allowing these participants to be presented with two different webshops, an assessement could be made in both how much design is affecting and also which parts of the design that leads to trust and lack of trust.

Denna rapport beskriver processen av skapandet av en webbaserad säljpresentation av en av företaget PROSK8?s planerade produkter. Målet med presentationen är att skapa nyfikenhet och förtroende genom visuell design och ska fungera som ett verktyg och stöd för företagets presentatörer vid möten med investerare. Centralt för denna process är upplevelsedesign, varför utgångspunkten för arbetsflödet bygger på Jesse James Garretts modell av ?The elements of user experience?.

Competition in the market of interior design during the last several years has drastically increased. The consumers of today are very conscious about what the market can offer and therefore they have high demands on the products. It is not only the function of the product that matters but also the design that makes a difference. Companies are becoming more aware of this and as a result they have to find a way to set themselves apart in order to attract customers. This realization has led designers and economists to cooperate in a different way than before.

The purpose of this essay is to present a thesis work that has been executed during a period of 10 weeks, as part of a bachelor degree in Graphic design and communication and also to present what has led to the design of a sales brochure for the freely distributed lifestyle magazine LKPG. The purpose of the thesis work was to examine the answers to the questions ?What does clients and local company owners want to achieve from their advertising in newspapers and magazines?? and ?How should a sales brochure for a freely distributed lifestyle magazine be designed to be at most advantage and out of most interest to its clients??. The work has been carried out through an competitors analysis, qualitative interviews, literature studies and a survey on the target group. The findings of the work are that the market of freely distributed  magazines, both nationally and locally, is extremely wide and has many similar competitors.

The degree project has been implemented abroad in Brisbane, Australia. A literature study has beenperformed parallel to the practical work within the subject »Corporate identity through graphicaldesign«. In this study deeper research has been made concerning the establishment and manifestationof a corporate identity and its program. The knowledge given from this study has been put into practicethrough two larger projects.The first project was carried out at De Pasquale, advertising agency in Brisbane, where a corporateidentity program was designed for a new company. The company is a fitness centre, called KnockoutFitness, which specializes in different types of boxing training sessions such as Boxing, Thai Bow andBoxercise but also Aqua aerobics.

This paper describes the redesign of a site (Kolonn.se). Some of the problems with the site were a lack of structure and a design that was unclear both visitor and search engines. The site now has a new design and structure that has been taking form in Axure prototypes that has been tested and applied into WordPress. The results are a site with a new main menu, new graphic profile and logo. Also SEO-adapted content such as correctly structured headers, meta tags, descriptions and key words that has been implemented in the content.

In this study we are seeking to discover the norms in the design of logotypes and how they havechanged over time. To achieve this we have chosen to analyze the logotypes of twenty companies withthe largest expenditure on advertising in Sweden. We mapped chosen design attributes within the logoto discover the similarities and then we selected the five oldest brands to analyze how their logos havechanged over time. The design changes in the logotypes over time is can be related to the changingattitudes of the general public and the designers ambitions to draw on convention to create iconic designthat will spark brand-recognition. However many changes can?t be directly explained through changesin convention.

TitleThe communicative office ? A study of the effects that Activity based offices has on internal communication.      Authors                             Carl Varli, Jonas Eklund and Petter Göransson Course                              Business administration III ? Organization ? Bachelor? thesis Tutor                                 Olle Duhlin           Examiner                          Mikael Lundgren Background                      The prime focus of activity based office designs are the though of choosing your workplace along with your work task, instead of the other way around. This means that you do not longer have a set workstation of your own, you move around according to where to your current work will be best performed.  Problem                           We want to explore how the communication within a company?s departments has been affected by the introduction of an activity-based office design.Purpose                             The purpose of this study was to get an understanding of how this office design could effect the communication within companies that uses it. Further more, we wanted to study the effects that this kind of office would have on the communication within a department.

Studien undersöker hur fysisk gestaltning i pedagogiskt drama formas under ett lärotillfälle i skolmiljö. Studien använder sig av ett socialsemiotiskt synsätt och en multimodal ansats för att undersöka eleven som utövare av fysisk gestaltning. Fysisk gestaltning betraktas som ett medium och sammanhanget analyseras utifrån ett designteoretiskt perspektiv på lärande. Två grupper elever i 10 års-åldern har filmats och observerats. Resultaten visar att påverkan från regler i skolan, instruktioner och pedagogen beskriver elevernas formella design.

The following report describes an exploratory work about Furillen,an island that belongs to the area Rute, in northern Gotland. Theproject is a result of a selection of texts taken from the author ClasEngström - my grandfather. He wrote, among other things, about theinhabitants of Rute and their experience and ways of dealing with thedevelopment of their society. Through the use of graphic design I havetried to update the content of some of these texts.Much have changed since my grandfather wrote about Rute, whichgave me further reason to update the topic.In addition to the research, I looked at graphic design?s importancefor interpreting the literary content.

Spotify is a music service that offers on-demand streaming and is available in several countries worldwide. As the company and the interest for it grows, more and more parties are involved and those involved, including the record labels want to control and get an overview of their products. They want to be able to see, for example, when a product is available on Spotify and in which countries.Spotify is in May 2013 in process of developing a to be used by administrators on Spotify in order to meet the record labels with the information requested. The new software intends being used by administrators but also by the record labels so that they will be able to overview their products availability.We were asked by one of the developers to conduct user interviews and tests to result in a design proposal on how the display page of information about a product could be visualized more clearly so that it suits both record labels and employees at Spotify. The results of our contextual interviews were translated into a prototype with two display pages.