The purpose with this essay is to evaluate the retrieval performance between Googles basic search and the advanced search functions. A secondary purpose is to evaluate the differences between the binary relevance scale and a 4- point scale. The basic search is defined as a search with two terms combined with the Boolean operator AND. The advanced search is based on search functions that are adequate to compare to the basic search. They are categorized as AND-searches, OR-searches, AND and OR-searches, exact phrase, and depending on where the terms occur on the page.

This study investigates verbal and visuospatial memory strategies used by individuals with perceptual or cognitive disabilities. The groups concentrated on in this study are deaf individuals who are native sign language users and individuals with dyslexia. The study comprises an experiment and an in-depth study in which a pre-test and a questionnaire were used. Nine deaf signers, two persons with dyslexia and 12 persons without any perceptual or cognitive constraints participated. Of these 23 persons, seven were selected to take part in the in-depth study.

The aim of this study was to increase the knowledge about and deepen our understanding for people who are treated with dialysis in aspects of quality of life and coping strategies. The research questions were: How does the scientific literature describe quality of life and coping strategies from people?s perspective who are treated with dialysis? How does dialysis affect patients and their lives? How/what can the nurses do for people who are treated with dialysis to keep or improve their quality of life. The result is based on eight scientific articles and after interpretation of the result we found six themes that describes how patients have to restructure their lives to a new normal life, how they adapt to a life with dialysis treatment, how dialysis affect their physical condition, witch meaning does the family and others have, how they keep their self-esteem in relation to the dependence of dialysis treatment and which factors are associated with a long life with dialysis..

Problem: Small companies dominate the skin care industry, and they also face moredifficulties, constraints and resistance in strategy implementation and sustainabilitywork than other operators. Still, the trend of sustainability strategies increasesignificantly precisely in this industry.Purpose: The purpose of the study is to contribute knowledge to the field ofsustainability strategies and motives for the implementation of them in smallercompanies who engage with skin care, in Sweden.Framing of a question: Why do some smaller Swedish companies in the skin careindustry choose to implement sustainability strategies in their business?Literature: The literature functions as a framework for the study and is considered toidentify the possible reasons why small companies choose to implement sustainabilitystrategies or not. The literature is collected before the empirical data.Method: This paper is constructed by a qualitative method approach. The empiricaldata were collected through interviews, by telephone, personal meetings and email,which were then transcribed and the interpreted by a model, which the authors havecreated.Conclusion: Smaller companies are often met by larger resistance and an until up tothe present slowly emerging industry with vague rules and controls as well as ancomparative knowledge of what is good and what is not.

The purpose of this master-thesis in library and information studies is to investigate how different views on children´s literature show up in pedagogical work in preschool. The aim is also to study methods used in the pedagogical work with literature. Are there any connections between views and methods? Is any view predominant or are they used in combination? The question at issue is: "Are there any connections between different views on childrens literature and pedagogical methods in preschool, and if so, how do they show?" The framework of theory is based on epistemological concepts viewing children´s literature by John Hultberg. In "Om humaniora, litteratur och tradition" he sorts out three strategies: the pragmatic, the traditional, and the emancipating.

This thesis tries to explore how different strategies of internal communication are used in actual situations within an organization. Specifically, the purpose is to investigate how the internal communication within the Swedish University of Agricultural Sciences (SLU) has been carried out during their work to change their organizational structure, and, how this can be understood in terms of existing theories for strategic communication. The research questions explored are:What are the chosen strategies used to communicate the changes internally?How can these strategies be understood in terms of existing theories?What are the views of the employees on the communication and what are the relations between their views, the chosen strategies and existing theories?The theoretical ground work chosen is mainly the work by Cornelissen (2008), Dalfelt (2005), Johansson (2011) and Larsson (2008). The method chosen for the empirical part of the study is semi-structured qualitative interviews.

The question whether controlled vocabulary or natural language free-text terms is the most effective search strategy has occupied researchers in LIS for many decades. This Masters thesis is an empirical study which aims to compare these two search strategies in LISA Library and Information Science Abstracts, an online bibliographic database. 22 topics from the discipline of Library and Information Science were constructed and out of each topic one query for each search strategy was formed. Queries in natural language were formed with terms from different sources, for example dictionaries, while queries in controlled vocabulary were built with terms from LISAs electronic thesaurus. The measures used in this study were precision, relative recall pooling method and overlap.

Det övergripande syftet med detta arbete var att undersöka hur kursplanen för engelska i grundskolan har förändrats under perioden 1962 till 2000. Undersökningen syftar således till att kartlägga kursplanernas utveckling av engelskämnet ur ett historiskt perspektiv. Denna uppsats har med utgångspunkt från en komparativ textanalysmetod undersökt hur kursplanerna i läroplanerna från 1962, 1969, 1980, 1994 och kursplaner 2000, den reviderade kursplanen från 1994 skiljer sig från varandra rörande beskrivningarna för de grundläggande kunskapsområdena ?höra?, ?tala?, ?läsa?, ?skriva?. Centralt för analysen har varit att försöka klargöra den kunskapssyn som framträder i kursplanerna och de språkvetenskapliga teorier som influerat deras utformning.

Title: Strategies for competition ? a study of the Swedish contact lenses market.Authors: Pernilla AArskog and Annika Lange.Background: As a market gets more mature and the competition increases, it is more important for a company to apply the right strategic perspective. There are four fundamental strategic perspectives for a service-oriented business: a core product-, a price-, an image- and a service perspective. This study is a about service management and take its point from the theories from the Nordic School about strategies for competition, customer value, perceived customer quality and customer loyalty.Purpose: The main purpose with this study is to analyze and evaluate how the actors at the Swedish market of contact lenses should compete to gain further competitive advantages.Method: The study includes four qualitative interviews with two traditional opticians and two Internet based businesses, but also a survey with 106 contact lens users is included.Analysis: In the analyse part of this thesis it was concluded that the traditional opticians conception about their customer not agrees with what the customer evaluate as important. Many of the customers have thought about changing their optician, and besides that do not recommend their optician, and can there for not be categorize as loyal customers.

This work is meant to contribute to the research of adaptation studies by focusing on a special case: the transformation of a fictional diary into a movie. In order to sustain the form of the literary source the adaptation to movie requires certain strategies. Först of all, the diary genre is characterized by a one-dimensional narration. Second, diaries only supply a few written dialogues, hence this "void" has to be compensated and filled by media specific measures. Third, the investigated diary is a story of individualization and emancipation of a single woman.

This study intends to use a text analysis and analyze Findus crisis communication, on their website, about the horse meat scandal in February and March 2013. The main focus is to examine if Findus crisis communication can be connected to Beniot?s image repair strategies and the rhetorical appeal forms, in five press releases and four blog posts, and also if they are different depending on the media format. The results show that Findus usually used three of the five image repair strategies and the three appeal forms (ethos, pathos and logos) interacted and therefore became Findus crisis communication consistent in all material. The results also show that Findus had a clear position because they conveyed a consistent message..

The intension with the thesis is to investigate how mass communication is adopted as a strategy to increase the membership activity within religious communions in Sweden. In the years past it has shown a decreased activity within religious communion, deliberate strategies have been missing and efforts on resources for less effective strategies have been made. The study has been carried out through a review of existing theory within the field of subject, communication within religious communion and the use of mass communication within religious communion. The Swedish church was chosen as a case, where three persons were interviewed. The result from this study shows that the Swedish church communication operates on several different levels: these are detached and self-determinate.

Purpose: The purpose of this paper is to contribute with knowledge regarding the connection between the socialization process and the organizational commitment perceived by junior accountants. Based on Van Maanen and Schein's (1979) model, we intend to identify and describe how selected socialization strategies affect junior accountants? perceived affective, continuous and normative commitment during the initial five years in the firm.Research methodology: Semi-structured interview was chosen as the key approach for gathering essential data. Interviews were conducted at three major accounting firms with a total of eight interview participants. The study has a qualitative approach because of the ability to go in depth on the studied phenomenon.Conclusion: The socialization process consists of individual, informal, sequential, fixed, serial, and investiture strategies.

This work is meant to contribute to the research of adaptation studies by focusing on a special case: the transformation of a fictional diary into a movie. In order to sustain the form of the literary source the adaptation to movie requires certain strategies. Först of all, the diary genre is characterized by a one-dimensional narration. Second, diaries only supply a few written dialogues, hence this "void" has to be compensated and filled by media specific measures. Third, the investigated diary is a story of individualization and emancipation of a single woman.

Abstract The purpose of this study is to identify how Swedish clothing companies strategically communicate CSR ? the issue being that CSR communication is frequently scrutinized and criticized. This is examined using semi-structured interviews with six company representatives. The result is presented thematically, dealing with (1) conditions for CSR and CSR communication, (2) how to manage the issue with criticism and (3) which communication strategies companies use. Following conclusions are drawn: the companies can be divided into Mirvis and Googins phases integrated or engaged/innovative, with conditions characterizing these phases.