This is an essay about love and gender representation in Håkan Hellström?s and Veronica Maggio?s lyrics. The purpose of this essay is to investigate how lyrics of indie-pop music represent gender, sexuality and love. The lyrics used is from love songs performed by Håkan Hellström and Veronica Maggio. The method for examining the lyrics of the love songs is discourse- theory and analysis.

Forskning hävdar att endast ett fåtal av styrelseledamöterna förstår vilka beslut som är värdeskapande för företaget. En av orsakerna är oförmågan att rekrytera rätt personer och flera röster har höjts för att en diversifierad rekrytering till bolagsstyrelser är en möjlig lösning på problemet. Diversifieringen kan ske utifrån olika demografiska faktorer som på en aggregerad nivå ska medföra att processen från beslut till genomförande blir effektiv. Vi finner stöd för en ökad diversifiering hos styrelsen i en rad teorier som alla är en del av tankegodset inom bolagsstyrning.Syftet är att konstruera och applicera en teoretisk modell för en lönsam styrelsesammansättning utifrån existerande forskning. Studien begränsar sig till svenska bolag på OMXS30 under tidsperioden 2003 -- 2014.Med stöd av vår modell visar vår analys att styrelsens storlek uppvisar en positiv korrelation med företagets förmåga att generera avkastning på eget kapital.

The main intention with this study was to explore how parents, employed in three Swedish small- and medium-sized companies, experienced their combination of work and parental leave. The investigation was carried out by a questionnaire, and the 21 participants estimated the attitude from and the treatment by mainly the management and the colleagues. The answers were analyzed both from a perspective of gender and in the aspect of high- and low utilizers of parental leave. The results showed that although both men and women generally estimated the attitude from the management and the colleagues towards parental leave to be positive, the parental leave was divided traditionally and unequally between the parents..

The aim of this study was to examine the existing discourse of assault in Aftonbladet from the years 2012 and 2013. We have studied news articles and analysed them by using discourse analysis as theory and method.The study shows that the portrayal of perpetrators and victims in assault cases tend to differ depending on gender. The women is portrayed as weak and part of a homogeneous group while the man is portrayed as dominant and offered a more individual role. The study also shows that the normative group is separated from the deviate groups in society. The analyze show that media, through this representation, maintains the normative power in society.

AbstractTitle: Correlation between the levels of education and conformity to traditional masculine normsAuthors: Larsson, M., & Ljungqvist, D. (2008)Objective: This study is an attempt to explain correlations between the levels of education and conformity to traditional masculine norms. It is mainly based on the social construction of gender. Background: A high level of education is associated with a healthy living, and a high conformity to traditional masculine norms associated with harmful health behaviours. The background also presents different views of masculinity, the construction of gender and the construction of norms.

Title: Familjära chefer och opersonliga ledare ? en studie om reproducering av stereotypa könsroller i intervjuer med kvinnliga och manliga chefer i Dagens industriAuthors: Linnéa Pettersson and Lovisa WaldeckSubject: Undergraduate research paper in journalism studies, Dept. of journalism, media and communication, JMG, University of GothenburgTerm: Autumn 2013Supervisor: Mats Ekström, JMG, University of GothenburgPages: 33Purpose: The main purpose was to identify and examine the difference between how thebusiness newspaper Dagens industri portray male and female CEOs and executives.The study focuses on longer interviews of more personal character.Method: Qualitative content analysisProcedure: Fourteen interviews in Dagens industri, with seven men and seven women, were described and analyzed.Results: By using qualitative content analysis we were able to find that stereotypic gender roles are being reproduced in many ways in Dagens industri. The interviews with the female leaders have a more personal character with a larger focus on their private life while men gets to answer more technical questions related to their company. Women are questioned about their children and home while men are not.

This essay aims to examine managers experiences of control at the workplace within the property sector, and how these experiences differ between female and male managers. This study is a qualitative single case study that intends to offer a deeper understanding of a unique case and uses an abductive method approach. The essay is based on two main theories, Foucault?s (2003) theory of control and the gender system of Hirdman (1988, 2001) and is supplemented by previous studies of the modern workplace. The study is based on eighteen semi-structured interviews that aims to capture the participants personal experiences regarding control at the modern workplace, and the norms, surveillance, hierarchies, and self-discipline that make up this control.

This paper is written in the field of Educational Science, and it focuses on literature that pupils read. Literature has the power to shape readers beliefs, that is why this paper aims to examine, and compare two novels that are used in Swedish schools in class settings. Both novels deal with the issue of psychiatric disorder from a woman´s perspective. Research done in the field of psychiatric disorder shows that it is an important subject that should be addressed in schools. Research done from the perspective of gender studies points out the need of representation of female perspective in literature that pupils are working with.

The purpose of this thesis is to examine projects for readingpromotion, aimed at boys, between 8 and 16 years of age. Therelations between librarians approaches to reading and methodsfor reading promotion are analysed with a gender perspective.The study is based on qualitative methods. Librarians involved infour reading projects have been interviewed. In the analysis, ourempirical material is related to theories of approaches to reading.Results have also been compared with earlier studies regardingboys reading, reading promotion, gender and male stereotypes.We find that an emancipatory approach towards reading is themost common. The librarians´ views showed that discussion,development, reading for pleasure and focus on the content of thebook were central to the methods used in the projects.

Purpose: The purpose of this thesis is to analyze and evaluate essentialprerequisites for companies and corporations aiming at marketingglobal brands in a restricted market.Method:The investigation strategy used for this essay was to perform a casestudy on the Islamic Republic of Iran. Both primary data ? such as asurvey, interviews and participating observation ? and secondarydata ? found in books, scientific articles and the internet ? have beenused to achieve the results. The gathering of empirical data wasperformed inside the Islamic Republic of Iran during two weeks inNovember 2007 in three different cities: Tehran, Ispahân and Bâbol.This was carried out by considering several theories: globalbranding strategies, brand equity, involvement theory andcommunication models.Results: The outcome of this essay show several factors that should be takenin consideration in relation to marketing global brands in Iran. Manycompanies have chosen adaptation as their promotion? and productstrategy because of countless rules and restrictions hindering globalmarketing.

Background: 2009 it has occurred a crisis in some of the member states of the European Union: Spain, Portugal, Italy, Ireland and Greece. Despite, some major banks in the world had begun to recover from the financial crisis that occurred from 2007 until 2009, there were still banks who found it difficult to survive. Greece is one of the countries that suffered from the financial crisis. The high budget deficit and the unsustainable debt are underlying the crisis.Banks as financial intermediaries have important function in a nation?s economy.

Similar to work of the feminist movement in the seventies, you nowadays can see an increased level of textile art expressions with feminist standpoints. In this thesis I compare two textile artists from each time period. These are Maria Adlercreutz with her composition I hennes ögon bevaras folkets ljus from 1972, and Lisa Anne Auerbach?s exhibition Chicken Strikken from 2012. The aim is to put the two artists in a contemporary context and explore their feministic approaches in the textile field.

Alcohol and drug abuse is something that undoubtedly exists in our society today. Our interest in this area was inspired by an earlier study of the influence of socialization on these dependencies. From this we developed new hypotheses concerning men and women?s drug and alcohol abuse. The main purpose of this study was to highlight the experiences and reflections of six women and seven men on their own alcohol or drug abuse.

Under hösten 2007 har vi genomfört ett utredningsarbete på en arbetsplats kopplad till politik och en folkvald församling. Utredningsarbetet inleddes med att en enkät sändes ut till alla anställda. Ur enkätens resultat formulerades sedan syftet: att undersöka hur jämställdhetsarbete kan utvecklas och arbetas vidare med på en arbetsplats som till synes redan har ett etablerat jämställdhetsarbete. Som ett led i att uppnå syftet frågade vi oss hur den informella jämställdheten kan te sig, och hur den kan relateras till jämställdhets- och mångfaldsplanen? Vi använde oss övergripande av teorier om genus, och applicerade bland annat teorier om könskodning, informella nätverk, könssegregering och motstånd.

Relationsmarknadsföring är ett perspektiv på företagande som, i motsats till transaktionsmarknadsföring, syftar till att etablera starka relationer mellan de involverade parterna. Perspektivet innebär att samtliga organisatoriska delar betraktas med ett relationstänk, det vill säga att även aktiviteter så som fakturering och back-office procedurer utförs med relationen i fokus. Begreppet har sin grund i en B2C-kontext, men har även fått fäste i en B2B-kontext. Syftet med relationsmarknadsföring i en B2B-kontext är att skapa tillfredsställande relationer mellan företag, med syfte att resultera i lojalitet. Lojalitet i sin tur, bidrar till ett högre brand equity som är ett varumärkes immateriella värde vilken har sin grund i en B2C-kontext.