This paper examines the impact of conscious shelf management on online grocery stores. An S-O-R framework is used to unveil if some established shelf management techniques from physical stores are applicable in an online context. We also explain some of the cognitive processes customers experience as they get exposed to online buying situations. A main study with two data sources is conducted: one quantitative website experiment with 168 participants who got exposed to five different organisation patterns within five different categories; and one more qualitative eye tracking experiment with 20 participants. The results indicate that a disorganised product page evokes not only different scan paths and cognitive patterns but also generates higher sales.

The aim of this thesis is to investigate how a valuation of a company preceding an acquisition can be affected by the fact that a strong brand is attached to the target company. Techniques to value a company and theories of brands are well developed, but the link between them is partially missing even though the needs to value brands have increased. A case study of five Swedish acquisitions is conducted to identify possible complicating and simplifying factors and how these are handled in the context of a valuation of an acquired company with a strong brand. Important findings are that a decreased volatility of future earnings can lead to more accurate prognoses and valuations due to the existence of a strong brand. A strong brand can, on the other hand, also make the valuation of the target company more difficult due to the fact that it is a subjective asset which increases the overall risk of the company.

Swedish school children exhibit deteriorating knowledge results in terms of reading comprehension. Previous research shows that a method to increase the level of knowledge is the use of evidence-based learning techniques. Test based learning generates what is commonly referred to as a test effect, which proved to strengthen the relationship between learning and memory, as well as being applicable to various test formats. The purpose of this study was to investigate whether test based learning, in terms of learning english words leads to increased performance in a reading comprehension test, more specifically a cloze test. The study was based on a within-group design and was conducted three times over four weeks.

The first ad was published in Sweden 1645. Advertising itself is not a new phenomenon, it's just the conditions that has been changed. Today, advertising is a matter of course in our daily lives, every day we are exposed to thousands of messages that wants to persuade and convince us to consume. In this paper, we have looked into the semiotic and rhetorical tricks that are used for this particular persuasion, and we have investigated whether they have changed in the last 60 years or if the same tricks are still being used today. Our two hypotheses is: A) the rhetorical and semiotic basis of an ad looks the same today as 60 years ago.

This thesis considers the use of an oldrock cavern as thermal energy storage.With a large system of differentchillers a model was created to find anappropriate future system. There aremainly two trajectories to take. Eitheran installation of chillers needs to bemade or the rock cavern can be used tomeet the future demand of districtcooling in Solna, Sweden. Additionallythis thesis investigates the possibleuse of different techniques to utilizethe phase change energy of water.Simulation shows that it?s possible toutilize the phase-change energy of afluid; however it?s not economicallyfeasible due to the thermodynamiceffects on the Carnot cycle.

S2 CRM is a Customer Relations Management system built in classic ASP that runs on a web server servicing customers with varying needs. The purpose of this thesis work is to convert parts of the system to the web development environment ASP.NET. The purpose is also to gain knowledge of the framework itself. The ASP.NET environment is compared with another framework, JBoss Seam, in order to understand the differences and to evaluate the possibility of using another framework than ASP.NET, when building the new system. The outcome of this comparison is that although JBoss Seam is just as good, and in some aspects better than ASP.NET, the use of ASP.NET simplifies the continuation of development on the S2 CRM product.

For centuries it was a crime to be without work or an income in Sweden. Those breaching this law were called vagrants and could be sentenced to forced labor. They stood outside of society in many ways as they were being criminalized. Society's view of them becomes clear by the laws enacted against vagrancy. The investigations that were made in creating the laws do not only say something about society's view of vagrancy, but something about the society itself.In Sweden we have a unique collection of investigations and referrals that are public records through Freedom of the Press.

This work is about presenting the weave in a new and different context, by bringing textile and glass together. The work is characterized by material and shape experiments with silver and copper weave and hand blown glass. From experiments and sketches, the work has resulted in four sculptures, symbolizing four selected stages in a lifecycle; the birth, the development, the maturity and the death. One important part of the work has been to combine different materials and techniques.Studies of literature, sketching, handweaving and integration of silver and copper weave in the glass have been important methods in the working process. Inspired by the flower, the human being and the universe, a story about the life cycle has taken shape.The paper describes the working process with choices and analyses.

Magnetic resonance imaging (MRI) has the potential to be used for the diagnosis and study of osteoarthrosis in the equine tarsal region. In the development of new diagnostic MRI techniques cadaver specimens are often used. To allow the use of cadaver legs for these types of studies it is important to know the effect of time after death on the MRI image. Since the relaxation times are temperature dependent, it is interesting to examine whether the time after death and the temperature of the cadaver may play a role in the image appearance and quality. The radio pulse sequences that show the different types of tissues are also important to know when pathological evaluation with MRI is used.

This study aims to examine how the interventions for homeless persons in the municipality of Kalmar are organized. The study is based on four half-structured qualitative interviews with both representatives from different instances and also from persons who have experience of being homeless.The theoretical bases we have used to analyze the material are organization theory, specifically the concept of bureaucracy. Our results show that homelessness is not seen as a problem in itself, since the general view is that homeless people often have a complex problem scenario where drug- and alcohol abuse and mental illness are common.It is often the latter that takes priority in the interventions and the housing question is therefore neglected. We also found that social services do not have a satisfactory structure around the organization of the work on homelessness. They do not have any specific device in Kalmar that focus on homelessness issues with the result that the existing units are forced to take care of the work of homelessness.

Thoroughbred racehorses have suffered from exercise-induced haemorrhage for over 300 years. Almost all competing horses develop exercise-induced pulmonary haemorrhage (EIPH) at some point but most horses don?t suffer from reduced competing capacity due to the disease. The cause of the exercise-induced haemorrhage is unknown. The most believed theory today is that EIPH is induced by pulmonary stress failure caused by pressure over 100 mmHg in the pulmonary arteries during exercise.

Education systems face a number of challenges regarding social justice, diversity, difference, and inclusion and membership for all students in the groups that schools create. This invokes questions of how well these challenges are met in curricula and teaching materials. Through discourse analysis of eight Swedish geographical textbooks, this essay aims to seek out the perspectives surrounding difference within the subject of geography. It concludes that the idea of fixed homogenous cultures as meaningfull in differentiating among people dominates throughout the latter half of the 20th century and during the last decade. In addition, it concludes that the discourse surrounding diversity in Swedish geographical teaching materials mainly has a binary liberal view of plurality focused around tolerance.

Due to increasing international competition and new technology IT-consultants has been forced to oversee their business models lately. The main purpose of this study is to investigate the process and consequences of a shift in business model for a consultant by using a methodology based on action research. The empirical foundation consists of a field study with observations, notes, interviews and business related documents. The case describes a consultant?s process of shifting business model from profits based on man-hours to selling a standardized system.

AbstractThis thesis is a qualitative study that provides an insight into the Nordic offshore market, focusing on the North Sea and investigates indications of how the near future may develop in the area and how these developments may affect the Nordic seafarers. Questions central to the work are aimed primarily at how shipping companies, agencies and seafarers active in the offshore industry look at future activity in the North Sea, Nordic seafarers' status in the global labor market, and how today's employment conditions look like for seafarers in the global offshore industry. The majority of the information was collected through interviewes and questionnaires. The purpose of this study was to examine whether and how the expected development in the North Sea, in terms of availability of oil and gas, may have effect on the Scandinavian seafarers' future work prospects and employment conditions in the global offshore labor. The conclusions that have been drawn are that competition among seafarers in the offshore industry is higher 2015 than previous years (2000-2014) and are expected to increase.

A large part of the interactions between horse and rider during horseback riding takes place through the reins and the bit and devices for measuring the tension on the reins, rein tension meters, has fairly recently been developed. To safeguard the welfare of the ridden horse riders need to be aware of the rein tension they apply and actively work to decrease it. Furthermore, there is a need to develop the study of rein tension through new techniques and refined analysis procedures. A good-quality rein tension meter should be small in size, sensitive, durable and as accurate for light rein tension as for strong forces. Rein tension meters used in research on horse and rider interaction commonly depend on strain gauge technique for generating rein tension data.