Today Internet is clogged up and packed with homepages and information from both private persons and commercial companies. This has led to a decreased availability for a company to be noticed. The most common tool for consumers to use while searching for products online is via search engines. But because of the nature of these, not all companies can have good placements. Our research question was, "How do small online-companies attract consumers to their website"? The purpose of this thesis is to identify how a company works through online-communications and how to attract consumers to their home page.

Purpose: We will understand and explain Dell?s value gap through an extended intellectual capital theory. This will be done by deriving the value to the different parts of the intellectual capital value scheme. We will also use value scheme to describe the ongoing strategy shift. Methodology: The qualitative method and an abductive reasoning have been employed during the progress.

The purpose of the study is that based on focus groups with personal assistants understand how self-determination and participation, expresses itself in work with the users. The study has a focus on the concepts of power and help and social citizenship in the context of self-determination and participation. We are interested to explore how personal assistants reason and argue about different design cases and situations related to self-determination and participation in the relationship with the users. For this study we have used a qualitative method and to collect our data we have used focus groups and different design cases (vignettes). To analyze our data we used the theory about power and help and the theory about social citizenship.

The aim with this independent degree project of master thesis is to find what the user opinions of the intranet in a county council is. The paper seeks how the question about how the culture in the organisation was affected by the use of the intranet. An important part is to explore the expectations and acceptance of the intranet and get a picture of which functions and services support day-to-day work with good quality. One goal is to find out how the intranet users feel that the communication, information and usability can be developed.The focus group interview is a qualitative method that has been applied for gathering data from the respondents, who participate in the investigation from the county council. The used method is unstructured focus groups containing the three dominating categories of staff in the county council.

Facilitated by the breakthrough of the internet, new ways of organizing internet-based projects that harness the power of the crowds are becoming increasingly common. Today there are ways of using the crowd as paid labour, as funders of your new project ventures and even for helping scientists doing science. Staying true to its traditional principles of objectivity and trustworthiness while asking the crowd to contribute, crowd generated ?Citizen Science? does not provide even the slightest amount of pay in exchange for the time and effort put in by their contributors. Surely there can not be many people willing to do such a thing voluntarily? Actually, practice is showing the exact opposite with contributions counted in their millions among the more popular Citizen Science projects.

The aim of the study was to see how men and women taken into custody care byLVM were described in the sentences through a gender perspective. The aim wasalso to lay more focus on young substance abusers and see in which extent youngsubstance abusers are judged to institutional care through custody care by LVM.Through a documentary study of 77 LVM sentences in Småland in Sweden, theintention of the study was to see whether women and men are judged and treatedequally or if gender makes a difference and in which way the judgement is different?The questions are in witch extent men and women are judged to institutional carethrough custody care by LVM and how the social indication LVM 4 § 3 b) are usedin the sentences when it is younger men and women that are substance abusers. Thestudy also covered a survey about how women and men are described in the sentencethrough a gender perspective and more focus is laid on younger substance abusersunder 30 years old. The methodological approaches that were used in the study areboth qualitative and quantitative with focus on the qualitative method.

The purpose of our study is to examine how parents experienced their participation and their involvement in a solution-focused parenting group. The parenting groups are a part of the social welfare system in a town in south of Sweden. The study is conducted as a qualitative study with focus groups. 11 parents have participated. The study´s theoretical framework considers solution focused theory, social constructionism and process within groups.In the study we found that participants generally perceived their participation as positive and that they received confirmation by meeting other parents in the same situation.

Syftet med föreliggande studie var att undersöka och beskriva manliga patienters uppfatt- ningar av kateterisering och hur det är att, tillfälligt i samband med ett operativt urolog-iskt ingrepp, få och bära kateter. Studien genomfördes genom kvalitativa intervjuer av tio patienter på en vårdavdelning. Materialet från intervjuerna bearbetades och analyserades med en fenomenografisk ansats och detta resulterade i fem kategorier: Vikten av ett gott bemötande, Informationen före operation har stor betydelse, Obefogad rädsla för smärta, Betydelsen av val av material, Tryggheten och relationen till medpatienter i samma situation..

Evidence-based psychotherapeutic methods compete with each other, while meta-analysis have shown that variability due to different methods related to outcome is remarkably low. In this qualitative study six former patients were interviewed about experiences of method and technique in Affect-focused therapy, with a slight overweight towards unsatisfactory experiences. Responses were analysed and categorised in emergent themes. Methodological focus on affect showed to be a much appreciated, as well as insufficient, element. Alongside positive experiences or summaries of therapy, methodological frames were felt to be at times restrictive, even invalidating, as far as not allowing focus on what was felt to be the more predominant need.

Abstract The purpose of this essay is to compare the integration policy between Socialdemokraterna, Moderaterna and Sverigedemokraterna with focus on labor-market integration, housing segregation and language knowledge. The international immigration has in recent years increased significantly and this has also enriched the receiving countries and still the numbers of extreme right parties have increased. In Sweden a racist populist party, Sverigedemokraterna, are only a few steps away from entering the parliament. The question in focus is: What differences or similarities are there between the integration politics between Moderaterna, Socialdemokraterna and Sverigedemokraterna with focus on the areas housing, work and language?  By applying the theoretical framework to the data, I have been able to present answers and build up an analysis. The study concludes that there are more similarities than differences in the integration policy between Moderaterna and Socialdemokraterna.

This essay is called Imaginary non-community, How Swedish press portrayed the fight for freedom in Tunisia and Hungary 1955 and 1956 and it describes how two similar struggles for freedom are portrayed through the eyes of the most popular Swedish news papers Dagens Nyheter, Aftonbladet and Expressen. In 1955-56 Sweden is a country where the focus lies within the nation itself with economic growth and the building of folkhemmet. The Swedish social program for a more improved living condition. Outside of Sweden the cold war is reigning and the Swedish international politics is careful and passive. The fear of communism makes Sweden side with the western powers and therefore they (Swedish politicians and news papers) do not object to the French military effort to strike down the rebellions by force in North Africa.

The aim with this independent degree project of master thesis is to find what the user opinions of the intranet in a county council is. The paper seeks how the question about how the culture in the organisation was affected by the use of the intranet. An important part is to explore the expectations and acceptance of the intranet and get a picture of which functions and services support day-to-day work with good quality. One goal is to find out how the intranet users feel that the communication, information and usability can be developed.The focus group interview is a qualitative method that has been applied for gathering data from the respondents, who participate in the investigation from the county council. The used method is unstructured focus groups containing the three dominating categories of staff in the county council.

This study examines how management consulting firms work with business- and functional strategy and how these strategies are interrelated. More specifically we focus on business strategy (business unit level) and knowledge strategy (functional level) and whether these are aligned or not, i.e. whether strategic congruence exists.A number of recent studies have examined the importance of business strategy and knowledge strategy in management consulting firms separately, but few have pointed out the importance of the alignment between them. With this study we contribute to the strategic field of research with a model that describes how management consulting firms should work with their knowledge strategy given their business strategy. The model is developed through a synthesis between theories in the field of strategic congruence, business- and functional strategies and thereafter tested by an empirical case study of six management consulting firms.

This Masters thesis is concerned with the complex planning process of setting up a citizen bureau in a public library. The aim is to find out how citizen bureaux are designed and to suggest a simplified model of strategic planning. The planning process is studied from a business perspective in the library context, and this perspective is also used to study citizen bureaux and their written plans elsewhere. A combination of qualitative methods are used: observations, focus group discussions and interviews. Observations in the public library showed a great need for an environmental analysis as well as structure to the planning process.

The Civil Engineering office in Skellefteå needs to develop the users' participation in the planning of parks and playgrounds. In order to get such a procedure to work one have to find a method that can work in the daily activity. My work aims to find such a method and to implement it in practice. Apart from helping the Parks departement to find an functional method I will also develop a deepened knowledge about users?participation wich can be very useful i my future profession. This work can be divided in three stages.