The increased interest in relationship marketing and the potential of the Internet as a platform for relationship building activities have given rise to new ways for companies to interact with their customers, such as services based on a freemium pricing model. Based on the premise that relationships are processes consisting of interactive moments of value-creating activities, value is considered subjective, relative and dependent on the context in which the activity takes place. Value is therefore variable given its context and cannot be pre-defined without nuances being lost. Despite the Internet's given role in societal development, our understanding of what contributes to customers' intentions to build relationships with online services is yet to mature.As the music industry is well established on the Internet, alongside the change in how music is consumed, it is thus appropriate to examine activities in accordance with a freemium based service that distributes music online, since it still lacks in academic understanding.This study aims to provide insights about virtual relations and how online services that provide cultural content should relate to there users as well as contributing to the ongoing academic discussion regarding value and how it is manifested by highlighting contextual impact on relational activities. For a rapprochement of relations to online services in cultural industries, this study assumed a practice perspective.

The Swedish integration policy acts upon that all citizen should have equal rights and possibilities no matter ethnic and cultural background. In today's Sweden it is more or less a self-evident that immigrants ought to prepare the possibility to preserve their original cultural distinctive character according to the Governments Proposition 1997/98:16. Simultaneously the term integration and its actual meaning and its political significance are not always clear.Immigrants as a categorization are often overloaded with negative overtone and risk to seem discriminated. The category reinforces also a ?we? and ?them? thinking.

The limit for mercury in fish, set by health authorities, is exceeded in about half of the lakes in Sweden. Methyl mercury (MeHg) is the most toxic form of mercury and accumulates in fish. Therefore transformation of inorganic mercury (Hg) to methylmercury (MeHg) is an important process that we need to understand in order to possibly counteract the negative effects of mercury in the environment. The seasonal dynamics of mercury biogeochemistry is likely of great importance for the accumulation of MeHg in the aquatic food web. In thesis the chemical speciation and transformations of Hg and MeHg in bottom waters and sediments is followed in Ängessjön, a small lake located on the east coast in the middle of Sweden. The lake is not directly affected by any industrial pollution and concentrations of Hg in the sediment reflect the atmospheric deposition in this area, as well as processes taking place along the hydrological pathways from soil to lake. Samples from sediment, bottom- and streamwater were collected in average every second month during the period Feb.

That many creative workers have uncertain and uneven incomes is well-established, but how or why they make a living is not. This paper examines the elusive value exchanges between creatives, buyers, consumers, and other economic supporters, and offers a model of how creatives make a living. By mapping income statistics of Swedish creatives together with in-depth interviews some patterns emerge. This, combined with Bourdieu's theories of social, cultural and symbolic capital, and Knorr's objects of sociality, forms a basis for a structured model of value exchange. The paper shows how creative workers create economic and non-economic capital (capitalization), how they advertise this capital (signaling), and how they convert between different types of capital (conversion) in order to make a living.

The possibility for plants to utilize phosphorus in soil is a prerequisite for conducting agricultural production, both small scale and professional. Spreading of phosphorus fertilizers and manure is therefore seen as a necessity in today's agriculture in order to achieve high yield. Manure management, livestock farming and manure storage could contribute to the eutrophication of lakes and rivers. For instance, when the ground becomes saturated, phosphorus leakage could be seen in surface runoff or in point sources resulting from inadequate manure storage management.In the municipality of Växjö there is still many bodies of water that do not reach the Swedish environmental water quality standard of "good ecological status". This thesis has therefore analyzed the manure management and storage on agricultural farms which may have contributed to eutrophication in the municipality.The method for this thesis was a literature study, a questionnaire survey with 820 receivers and a summary of issued inspection reports from 2013.The results highlight the ways in which agriculture may have contributed to the eutrophication of lakes and streams in the municipality of Växjö.

The aim of the present study is to describe and analyse how an inter-cultural perspective presents itself in the didactic considerations and in the practice of preschool teachers on a multiethnic preschool.The theoretical perspective upon which the study is founded is social constructivism, but in addition to this Ingegerd Municio?s idea of two existing discourses present within the institutions in the Swedish educational system, as well as René León?s concept of a diversified normality, has been used as theoretical tools and points of departure.The empirical investigation consists of a qualitative field study at a multi-ethnic preschool, where participating observation and group interviews have been used to collect data. In these teachers from the preschool have participated.The results and the analysis of the data show that an inter-cultural perspective surfaces in the didactic considerations and in the practice of the preschool teachers in their construction of a diversified normality. The diversified normality thus constructed is constituted through different social processes. I have here identified the following ones: the preschool teachers emphasize differences among the children in general, they allow that the children behave differently and they allow them to be different; they recognize ?cultural? differences, differences in origin, and frames of reference, and they recognize that the children at the preschool are bilingual..

This study aims to give an account of five teachers? views and understandings of second language (L2) learners? previous knowledge, as well as, their linguistic and cultural backgrounds. This is carried out by the means of qualitative interviews, where the sampling consists of five primary school teachers at various schools. The findings are presented and analyzed using a thematic analysis. Furthermore, the study indicates that teachers in general have a positive attitude to learning more about their L2 learners? prior knowledge and backgrounds, both for the pupils, as well as, their own sake.

Adapting the concept of the ?popular cultural memory? and its necessary ?context knowledge? established by Karin Kukkonen, this bachelor thesis seeks to examine how this memory is ?at work? and expresses itself in contemporary fiction, by doing an intertextual reading of the swedish author Amanda Svensson's debut Hey Dolly. Within the intertextual structures of Hey Dolly the reader encounters allusions and references that address almost everything from contemporary popular culture to established authors in the swedish canon, mainly as means for the characters to help them express their emotions and thoughts, by ?choosing? from already available content of popular culture to use and modify. The intertextuality alluding to the popular cultural memory does at the same time address the concept of the ideal reader throughout the novel.

This study aims to discover pedagogues perceptions of children?s sedentary behavior linked to the school and its activities. Questions that the study sought to answer was: What do pedagogues think of when they hear ?sedentary children?. How do the pedagogues look at their own and the schools responsibility? Advantages and disadvantages with sedentary behavior? Relationship between physical activity and sedentary behavior and the impact of environment connected to sedentary behavior? The study is qualitative and implemented through seven interviews with pedagogues in the schools earlier years.

The aim of this master?s thesis is to examine the roles ofthree different public libraries in three differentcommunities. In order to get some answers about the roles ofthe public libraries I have used the following questions: Howis the local cultural policy formulated? How is the locallibrary structured? What or which profiles has the publiclibraries in the three communities?I have made three qualitative case-studies in three differentcommunities. These three communities are somewhatlocated in the same area in order to identify any cooperationbetween them.

The prevailing food and energy crisis of the world, due to the declining reserves of fossil energy and a never ending rise of consumption, forces us to look into new fields to supply our energy demand. The boom of bio energy is criticized, as food crops are used to provide biodiesel and ethanol and the volumes are ridiculously small to supply world demand. Algae are one of the world?s oldest life forms and exist in many different phyla, providing a great variety to choose from, for different purposes. Cultivating microalgae offer a way to produce energy at great volumes without competing with food production and at the same time the algae offer a way to use our expensive nutrients in a more efficient way, besides this the algae are carbon dioxide neutral since their carbon source can be supplied by the atmosphere and the additional energy required can be supplied by algal oil or other renewable sources.

Knowledge of ecological processes are a basis for the understanding of important environmental issues. Through qualitative interviews, 8 preschool class pupils have replied to questions concerning the concept nature, disintegration and environment. The aim of this survey was to examine what attitudes and knowledge children with different pedagogical background have about the nature and the environment.The result of this survey in whole demonstrates that all pupils have good and equivalent knowledge of the nature and the environment, independently of their different pedagogical backgrounds. A difference was however that children that have background from ?I Ur och Skur? (a Swedish outdoors preschool program) know the names of all small bugs that were in the survey.

In order to avoid harmful substances ending up at the municipal sewage treatment plants, it is important to purify the wastewater at the source. One such source is the wheel washers available in many tire garages which are used to wash the wheels on our vehicles when we change between summer and winter tires. It is important to wash the wheels before storage, to extend the tires lifetime. The purpose of this study is to find a green innovative solution for reduction of emissions of heavy metals at the source, so that the sludge from the sewage treatment plants can be used as fertilizer. The target is to find a wheel wash method which leads to compliance with the guidelines for car washers, and that also provides a better washing result than with the existing method.

Daily citizens are informed by the media about the environment and the climate changes. The schools purpose is to educate students according to events that are of current interest and take place in present time. According to Swedish curriculum, Lpf94, all Swedish education should include and discuss the problems surrounding durable development. The purpose of the study is to se how the textbooks in History, Social studies and Geography and their contents meet the demands of the curriculum. The study shows that only the textbooks in geography meets the demands that the curriculums have on durable development.

The European identity plays an important role for the EU and especially within its will to further integrate its citizens, hence it is a way for individuals to not only identify with its nation, yet also with Europe. Previous research has already established that an individual can possess two territorial identities, such as a national and a European identity, above all it has established how the identities can equally interplay. Further it has been explained how territorial identities are composed of two aspects: civic and cultural. While the previous research has stated how the European identity possesses both aspects, though to varying degrees, little attention has been put to examine how individuals who possesses multiple territorial identification, defines its European identity. This study therefore aims to study which aspects, civic or cultural, individuals with a citizenship who possess multiple territorial identification, assign their European identity.