The purpose with our study is to investigate in which way a public field of action has succeeded to make the economic management more effective and also find out which factors/activities that have contributed to get the result of the budget in balance. We also want to find out in which degree the balanced scorecard (BSC) has contributed to the positive result of the budget. Method: We had started out from the qualitative method theory which is based on the hermeneutic theory, because we will interpret and understand. With this starting point we have chosen to use a case study with semi-standardised interviews supplemented with information from different documents, and to get the theoretic connection we have studied literature in the subject field. The analyse and even the theoretic connection have then started from, for this study, a special analyse model. Results: Througt systematic and target-concentrated management and through cooperated factors, with stress on a leadership that is both professional, visionary and un-combined, and there the staff´s is seen as a important resource, and there it is a clear strategy and objective to keep the cost of the activity within assigned budgetframe, has a public field of action, as the clinic of hab./rehab.

This paper aims to investigate if the underlying effects of the marketing phenomena clutter can be explained by negative priming. Although a lot of research has been made in the field of marketing, many people still claim "all marketing is good marketing", which we intended to challenge. In order to do this a tailored experiment analyzing the effects of clutter was created. The experiment consisted of two activities with the objective to manipulate the participants by making them avoid distracters. To maintain high ecological validity throughout the experiment actual brands were used as distracters.

In order to understand user behaviour and navigation patterns, user logging is today widely used in analysis and development of user interfaces. These user logs tend to be quite many and can contain a lot of different data. A big issue is how to process and display this data in a perspicuous way to the stakeholder. This study is about how to develop a prototype to handle this issue. It was solved by various methods from human-computer interaction.

Background and problem: Higher and other demands are made on management control systems in organizations which have a superior non-financial objective. Systembolaget, a state-owned company with monopoly to sell alcoholic beverages in Sweden, combines two main objectives which can be considered as conflicting, one financial target and one superior non-financial public welfare target. The research questions are focused on the translation of information through the organization?s levels and if the management control system makes it possible to run the organization according to both of the two main conflicting objectives.Purpose and Delimitations: To describe, analyze and evaluate how management control can be used in an organization, which is not profit maximizing and has both non-financial and financial objectives. The essay does not try to describe or draw generalized conclusions regarding general perspectives on Systembolaget?s assignment and objectives.Method: A qualitative and evaluative case study based on interviews with five employees at different levels in Systembolaget has been carried through.

Even though provocative marketing is a widely used tool among companies to distin-guish themselves from the crowd and catch the attention of consumers, there are several variables that remain relatively unexplored. This paper aims to investigate what impact the brand has on how provocative advertising is perceived and how it affects attitudes and behavior. An experiment was conducted where several well-established measures of ad effectiveness such as brand attitude, buying intentions and word-of-mouth intentions were used to analyze the effects of brand knowledge. The results show that a provocative advert lowers attitude and buying inten-tions for the established brand while it remains unchanged for the unestablished brand. This implicates bigger freedom for unestablished brands to elaborate with provocative elements in their marketing.

Construction companies are frequently criticized for high prices and long construction time. At the same time, statistics shows that construction workers are on the sick-list for occupational injuries or casualties more than other groups at the labour market.Skanska built a block of flats with tenant-ownerships in Gävle. The construction consists of concrete walls with in-fill walls in the front. The purpose with this degree project is to perform a risk analysis in work environment with focus on repetitive strain injuries and control the time report for in-fill walls manufactured in a field factory. The result of this project will help to make more realistic cost predictions in the future.This degree project has been performed in cooperation with the construction company Skanska.

In this thesis we propose a conceptual plan for thedevelopment of an Agroforestry Training Centre (ATC)in Musoma, Tanzania. The aim is to make a proposalto support peasant education in agroforestry. How canan ATC in Musoma be developed into a stimulatingand educational park suitable for teaching agroforestrymethods to peasant farmers and other potential users?To answer that a field study was conducted to investigatehow our client Vi Agroforestry Programme (Vi) and thetarget groups of the client can benefit from the site.The thesis begins with a short explanation of thecontext, in which the ATC plays a part followed by amethodology chapter. Next are three chapters presentedwhich introduce the reader to the research conductedbefore starting the proposal, these include: results ofliterature studies, study of precedents, and results of fieldstudy.

In order to evaluate different afforestation methods for exposed heath lands a field experiment was established in Mosfell on southern Iceland in 1989. The trial comprised six different site preparation methods (control, herbicide application, tree shelters, patch scarification, TTS trenching and mounding). In total 960 container seedlings (1+0) and 960 Nisula roll transplants (2+1) of lodgepole pine were planted. Various planting positions (furrow, hinge, no site preparation (control) and on top of mounds) were tested within the site preparation treatments. This study involves renewed measurements and analyses of the trial.After 19 years the overall survival was 51,7 %.

The thesis ?Vi fixar och trixar oss fram till att hjälpa människor? focuses on social work in the field of prostitution and human trafficking in Sweden. Through semi-structured interviews with social workers in the municipalities of Stockholm, Göteborg and Malmö working with persons selling and buying sex, and through discourse analysis, the author analyses the perceptions among these social workers of the relation between human rights, prostitution and human trafficking, and the social work which they conduct.The thesis concludes that although the social workers perceive prostitution and human trafficking and social work in this field as human rights related, they are not explicitly using a human rights based approach in their work.The thesis concludes that the social workers identify several aspects that infringe on the rights of their clients in relation to the human rights principles of Universality, Non-discrimination, Accountability and Rule of law and the principle of Participation and Inclusion. They portray the human rights situation of street based sellers, especially those not being Swedish citizens and those affected by human trafficking, as severe.The thesis concludes that the social workers find several obstacles (legal as well as structural) that diminish their ability to strengthen their clients? human rights situation.

In December 2008 the municipal council in Nybro, decided that the municipality shouldreduce the budget for food service. The budget should be reduced by 2 100 000 SEK.They decided that the children- and education committee, and the care committee would haveto lower their budget with 1 264 000 SEK respectively 636 000 SEK. The change have to bedone under two years, 60 % should be done under 2009 and 40 % under 2010.As a result of the decision, many kitchens have to become kitchens that only serve food, notcook it. This will result in preschool staff and nursing staff take over some of the tasks fromthe kitchen staff. The municipal council also decided that entrepreneurs could take over one(later two) cooking areas.A kitchen that serves food means that there isn?t any cooking involved.

This essay is about a debate concerning the magazine Axess, feminism and antifeminism - in relation to a issue of Axess called To a new feminism. The theoretical foundation of this essay is Pierre Bourdieu and his field theories. The battles taking place in this particular field concerns the positioning of feminism and antifeminism in the way we culturally interpret these in our society. The essay shows that the magazine Axess (at least in the first edition of 2012) links feminism with a very prominent symbolic capital in a culture context. This discussion can at times seem confusing, and this is probably due to the fact that Bourdieus symbolic capital can be a very abstract concept. The journalist and author Maria Sveland writes about the development of a culture moving towards accepting antifeminism (and also xenophobia). She expresses the opinion that this, to a high degree, is due to actors in the culture domain with a big amount of trust in the public eye has moved towards expressing anti-feministic (and xenophobic) views.

The idea with constructions made out of prefabricated elements is that it should be quick and easy to build as the demands for lower production costs, increased profitability and shorter production times are constantly increasing. High accuracy in measurements and well-balanced tolerances is required to achieve this. The fact that the concrete-elements doesn?t fit and that damage occurs during assembly is a highly topical issue even though we now have methods and systems that make this high-intensity construction possible. Through this report we want to highlight the problems that cause the dimensional and tolerance problems and give suggestions on how to come to terms with these.

Abstract The aim of this essay has been to deepen the knowledge of how professional social workers, therapists and almoners experience working with children who have psychical disturbed parents. By interviews we have examined the experiences of people who, through their work, comes in contact with children whose parents suffer from psychical disturbance. In our interviews we have concentrated on specific themes, such as working with these children, the situation these children are in, parenthood and cooperation with other actors in the field of action. Literature has earlier shown that children with psychical disturbed parents have been difficult to discover. This was confirmed in our study.

The main objective of this essay is to present the views of nine Swedish publishers and four other agents in the literary field regarding the possibilities of and obstacles to publishing fiction in an electronic format. Furthermore, whether or not electronic publishing is today actually a viable alternative. A substantial part of the essay functions as background to our interview findings and is based primarily on material originating from the Sociology of Literature field. The introductory chapter expounds the methodological and theoretical basis of the essay and is followed by a chapter placing our study in a larger, international media, context. Chapter three deals with the past decades? restructuring of the publishing sector, the professional functions involved in traditional publishing and Pierre Bourdieu?s theories on the cultural and economic forces at work in the literary field.

Title: The role of social media on today?s markets ? Companies? desire to understand theircustomersAuthors: Kristoffer Avci-Nåmark & Patrik WidlundBackground: The markets of today are characterized by dynamic conditions because of thecontinuous change in consumer preference. Due to this, the interaction between the company and its consumers is gaining importance as companies find the need to increase their knowledge about the market. Out of this need social media has emerged as a tool forcompanies to improve their communication with customers. The popularity of social media isincreasing at a rapid rate and sites such as Facebook now has around 500 million usersworldwide.