Sök:

Sökresultat:

10919 Uppsatser om External image analysis - Sida 41 av 728

Mer säkerhet och mindre frihet med risk att förlora dem båda: En kritisk diskursanalys av lagförslaget till FRA-lagen

The aim of this thesis is to contribute to a better understanding of the FRA-law. The focus of the study is to examine how Swedish politicians relate to the new draft of this law on intelligence. Key themes in the study are security, threats, surveillance and privacy. The power relationship between the individual and the state is also examined. Empirical data used in this study consists of a spoken plenary debate in the House which was held in connection with the adoption of the FRA law in June 2008.

FASTIGHETSMÄKLAREN - En oumbärlig mellanhand?

Syftet med denna kandidatuppsats har varit att, genom en studie av interaktionen mellan mäklare och dess kunder samt interaktionen mäklare emellan, försöka svara på hur fastighetsmäklaren agerar i sitt dagliga arbete. Metoden som använts har varit en kvalitativ studie vilken genomförts genom en deltagande observation. Mäklarna på en fastighetsbyrå har studerats utifrån ett dramaturgiskt och ett markandsföringsperspektiv. Mäklarens arbete med att skapa legitimitet för tjänsten och en god image illustreras i form av termerna roller, kundrelationer, kundnöjdhet och word-of-mouth. Uppsatsen utmynnar i en diskussion där mäklarens påstådda oumbärlighet som mellanhand vid fastighetsaffärer ifrågasätts..

Övergripande kvalitets och kapabilitets granskning av produktionsprocessen ? en implementering av SPS. : Overall Quality and Capability Study of the Production Process ? an Implement of SPC.

Quality was earlier only an issue for the company?s quality departments but today is the entire organization involved in quality- and improvements work. With the customers in focus, both external and internal, quality and improvement work should be integrated in the daily activities. The management shall state goals and visions together with a policy. Through participation the correct requirements for a successful work are created.With SPC, statistics process control, there is an opportunity to perceive variations in the process and with the correct tools make it stable.

Är imagen av ABB en spegelbild av företagets identitet? : En jämförande studie om en kunds varumärkesimage och ABB:s identitet  

För att skapa och upprätthålla ett starkt varumärke är det viktigt att sträva efter en så stor överensstämmelse som möjligt mellan dess identitet och image. Det betyder samtidigt att det är viktigt att regelbundet undersöka likheter och skillnader mellan dem. Denna magisteruppsats syftar till att utreda överensstämmelsen mellan kundernas image av varumärket ABB och företagets identitet. På så sätt har vi analyserat likheter och skillnader mellan hur ABB beskriver sig själva och hur kunderna i undersökningen uppfattar dem. För att sätta in läsaren i undersökningsområdet har vi använt teorier kring vad som utmärker ett starkt varumärke samt varumärkesbyggande för business to business marknader.

Europeiska mötesdestinationer : En jämförelsestudie om professionella möten & mötesindustrin i Stockholm, Warszawa & Rom

The meeting industry is a growing industry around the world, and the technological development in recent decades is one of the contributing factors to the increased travel opportunities and meeting industry's expansion. It can be assumed that the technology could replace some of the personal meetings, but humans have always had a need to meet in physical locations in work related purposes, therefore there is no evidence that personal meetings will disappear. Technological development should be seen as complementary rather than a substitute to the existing professional meetings. Public and private sectors within countries has drawn attention to meeting industry's potential, as favored destinations in terms of economic administration, image creation, expansion and acquisition of further market share in the global market. Meeting industry is complex precisely because there are so many different actors and stakeholders that integrate.

Effektivisering av arbetsplats : Effektivisering av monteringsplats vid Wigells AB

The work presented in this report is written at IEIs department on Linköping Institute of Technology. The report aims to increase the assembly efficiency at Wigells AB. The report shall be used as a guide for the implementation of changes at other workstations in the company. Together with Träcentrum in Nässjö, Wigells AB has identified the needs of this study and contacted IEI at Linköping Institute of Technology.In order to implement an efficient assembly line at the company, studies on lean production have been made. This theory has been studied and together with our own views and findings at the company we have analyzed the assembly area.Wigells is a small company that manufactures wood furniture.

Stadskampen om kunderna ? En studie om värdeskapande i handelsplatser

AbstractThe purpose of this study is to investigate how value creation influences consumers´ choice of market place. We have chosen to focus on how inner city centers can compete with external shopping malls by examining what values consumers find essential in shopping areas. The development within the retail market with more external malls outside cities has resulted in impoverished city centers; therefore, new strategies towards more attractive servicescapes in the inner city are crucial. The study is based on a qualitative approach due to deeper understanding and closeness to the subject, where Kalmar city is chosen as a case. We have completed a focus group study where respondents from each target group where represented.

Blir dubbel verksamhet dubbel upplevelse? : En studie om upplevelser i kombinationsbutiker

The purpose with this work is to describe the language that is built around the chronic fatigue syndrome (CFS) in Sweden. Our questions are: What does the professional field look like; who writes, about what and for which kind of readers? How do they describe the expressions and the upcoming of CFS? For which reasons can CFS be considered as a medical diagnosis/illness? How can CFS be understood from a social perspective? Our theoretical starting point is a social constructive theory and also Karin Johannisson's theory about medicalization and Foucault?s theory about power. We have from a literature-exposition of Swedish articles from 1989 to 2006, done a social constructive discourse analysis with help from Laclau & Mouffe's discourse theory, and Fairclough's model of social practices. In our textual analysis we found three dominating discourses: A medical discourse, a social/cultural discourse and a general/popular discourse.

Förväntningsgapets dynamik

Title: The dynamics of the Audit expectation gapIntroduction: The audit expectations gap is the difference that exists between what auditors and users of accounting information expects an independent auditor to do. Since the definition arose in 1974, much research has been done about the gap. What is relatively unexplored is how the gap changes over time within a country, and how it is affected by external events. This lack of knowledge has motivated this study.Problem: How has the audit expectation gap changed in Sweden, from the emergence of the definition until today? In which way have corporate scandals and legislative changes affected the gap?Purpose: The aim is to identify and create an understanding of how the audit expectation gap has changed in Sweden.

"När jag får ångest och känner att nu behöver jag skära mig, då kan jag gå till hästen? : En studie om hästunderstödd terapi som behandlingsmetod för flickor med självskadebeteende

In this study we have examined in which way the horse is used in Equine Assisted Therapy, and what effects the treatment staff experience and describes that the interaction with horses has on girls who self-harms. Our Empirical data was collected through qualitative methods such as interviews, participant observation and informal interviews with a total of six different informants, from five different activities with Equine Assisted Therapy for girls who self-harms. In the analysis we have assumed symbolic interactionism, a theory focusing on the human as a social being, where the self-image alters in the social interaction with other human beings. We interwove this theory with the Biophilia hypothesis, an explanatory model concerning human?s relationship to animals and nature.The conclusions we have found in the results are:Equine Assisted Therapy is a complementary treatment comprises both horseback riding and exercises which is not based on the horsebackEquine Assisted Therapy almost always involves three parts, the therapist, the client and the horse.

Att skapa ett framgångsrikt idrottsevenemang : En kvalitativ studie om hur svenska idrottsevenemang skapar samt bibehåller en framgångsrik marknadsposition.

What is it that makes some events so successful, while others do not achieve the same results? According to most researchers and writers there are several factors that must be achieved in order for events to distinguish themselves from the crowd and be successful, but what are those factors then? The study was aimed to investigating the factors that create a successful sporting event. One person from each of the six largest children's and youth football tournaments, participated in this qualitative interview study. The results showed that factors such as; possessing a good knowledge of the organization, its external market environment and its stakeholders, proved significant. Similarly, to use the correct custom marketing methods, maintain and attract new stakeholders, and to have nice and caring work staff, were factors contributing to the success of wealth..

Skapa och leverera kundvärde i ett teknikkonsultföretag /

The increased specialisation and complexity in products and services has created the need for Swedish companies to focus more on their core businesses. This has resulted in them opting to buy services and products that lie outside of their core business from consultancy businesses or other types of suppliers. When companies describe their offers in internal and external marketing it is done often in terms of company or service attributes that are not based on customer value or offered value for the customer. The reason for this is that companies have not adapted their services to the different needs of their customers. As a result of this, they run the risk of offering the same services as their competitors and communicate values that the customers either do not understand or experience as value adding. By using the theory on the data collection from the case company we have an understanding and shown how the customer values can be developed from a service company?s internal and external prerequisites and competitive advantages.

Familjediskursen : 1998-2008

Purpose/Aim: The purpose of this essay is to see how the media, through the newspaper, "Vi föräldrar?, produces family and parental roles, and to investigate how the image changed over time.Material/Method: The material consists of a number of selected texts from the years 1968, 1988 and 2008. The method used is a discourse analysis based on the three level model by Norman Fairclough. The three levels are the text, the discourse practise and the sociocultural practise. In this study two of the levels, text and sociocultural practise, are used in analysing the texts.Main results: Family and parenting in the texts from 1968 can be linked to the structural functionalist theory in which the core family is central and women and men are assigned to specific roles.

Re-design av StretchFlex UF : Skapandet av en stärkande visuell profil åt StretchFlex UF

This paper presents the creation of a strengthening visual profile for StretchFlex UF. The project consists of an external as well as an internal part. The external part is on the order of the company StretchFlex. The company is created under the education concept by the name of Ung Företagsverksamhet (Young Entrepreneurship) and has passed on to the Swedish Championships in Young Entrepreneurship at the Stockholm International Fairs. Of that we have been commissioned to develop an updated logotype for the company, for the current does not keep proper quality according to the client.

Hur har Schengensamarbetet påverkat främlingsfientligheten i Europas länder? : En studie av sambandet mellan främlingsfientlighet och Schengensamarbetets institutionella förändringar.

The xenophobic attitudes in Europe are stronger than even. Never before have the member states had as many right-wing parties in action. The aim with this report is therefore to consider whether the Schengen cooperation has had an influence on the development of xenophobia in the member states of EU. The Schengen cooperation became a part of the European Union in 1997, with the aim to abolish the internal border controls for citizens and strengthen the external boarders towards non-members. The intention is furthermore to investigate whether the distance to Schengen ?s external boarder has an impact on the xenophobic attitudes.Three countries are compared: Italy, Netherlands and the United Kingdom.

<- Föregående sida 41 Nästa sida ->