Titel:     Mätinstrument: Kundnöjdhet ? Att jämföra image, förväntningar och upplevelser i modebutikerSyfte:Syftet är att undersöka de förväntningar om nöjdhet som kunder baserar enbart på en varumärkesmix. Vilka aspekter av ett butiksbesök dessa varumärkesbaserade nöjdhetsförväntningar framförallt rör, hur nöjda kunderna förväntar sig att bli med dessa aspekter och huruvida nöjdhetsförväntningarna infrias vid ett besök i en butik som har en specifik varumärkesmix. Som ett delsyfte undersöks vad i ett butiksbesök som är viktigt för de deltagande konsumenterna när de handlar kläder.Metod:Vi valde att använda oss av en kvantitativ metod där vi intervjuade 111 kvinnliga respondenter om vad de tyckte var viktigt, vilka förväntningar en varumärkesmix skapar samt hur nöjda de var efter ett besök vid dammodeavdelningen på Åhléns i Umeå. Vi utgick från ett deduktivt angreppsätt med befintliga teorier som stöd för våra frågeställningar.

High quality within a Lean production system begins with standardised work, which creates stable processes able to generate predictable output. If nonconformity from the standard procedures occurs, routines are needed to analyse, correct and prevent the nonconformity from occurring again. In that way, the nonconformity can be a trigger for continuous improvements toward more stable processes. In takted production lines, where the operator follows a standard sequence with tasks set to be completed within the takt time, a nonconformity leads to downtime in the operator?s sequence, and no value is added.

The aim with this study was to describe how the board members of athletic clubs view and value their youth program. A qualitative approach was used in form of interviews. The interviews were made face to face as well as being taped, this to facilitate the analysis. When the board members viewed their youth program to be in alignment with the overall club philosophy there was a discrepancy between their views and the ?de facto? conditions of the youth program.

This thesis is a study of humidity at Knauf Danogips external plasterboard. The study is performed at the building project Kv. Maskinen in Jönköping in cooperation with NCC Construction AB and Knauf Danogips. The measuring was performed during five winter/spring months to see how the weather influenced the plasterboard.The measuring was performed at a small two-storied building and a larger fourstoried building. From the buildings` placement were a couple of measuring dots selected and to get a good result was the dots located in the four cardinal points.

The increased specialisation and complexity in products and services has created the need for Swedish companies to focus more on their core businesses. This has resulted in them opting to buy services and products that lie outside of their core business from consultancy businesses or other types of suppliers. When companies describe their offers in internal and external marketing it is done often in terms of company or service attributes that are not based on customer value or offered value for the customer. The reason for this is that companies have not adapted their services to the different needs of their customers. As a result of this, they run the risk of offering the same services as their competitors and communicate values that the customers either do not understand or experience as value adding.

The aim of this study is to analyse and investigate a rather new field of LIS studies, i.e. link analysis which is a part of webometrics. Webometrics has been described as the quantitative study of web based phenomena drawing on bibliometric or informetric methods. Link analysis has its counterpart in citation analysis within the field of bibliometrics. The questions the study investigates are if webometrics can provide LIS with new knowledge and if there is a place for webometric studies in LIS research.

This essay explores how artwork in the public space can be analysed, conceptualized and described by bringing attention to site. Through an analysis of artworks in the yearly art exhibition of Fittja Open 2011, the essay draws attention to site-specific art and structures of power. The principal aim is to present not only the exhibition of Fittja Open 2011 but also other artwork in the public sphere in Fittja, a suburb to Stockholm. From this point of departure other interests evolve that concerns the "image" of Fittja. The analysis, based on research in art history, architecture, ethnology and philosophy as well as qualitative interviews, also focuses on understanding the role of site and the relations between art practice, institutions and site.The result shows that there are problems with a ruptured interface between the artwork and site.

Undersökningens syfte är att analysera hur Sverige, svensken och invandraren presenteras i läromedel i svenska som andraspråk. Dessa läroböcker är för många vuxna invandrare en dörr som leder till livet i Sverige då böckerna inte bara ger information om språket utan också om svenska traditioner, levnadssätt och hur man klarar sig i samhället.I resultatet framgår att läroböckerna ibland presenterar en stereotyp bild av landet Sverige och dess invånare. En del stereotyper kan anses vara positiva men en del är relativt negativa vilket ger ett dystert intryck. Vissa generaliseringar förekommer också vilket kan vara ett problem då läsaren, d.v.s. invandraren får en skev och vinklad bild av verkligheten..

The study is based on a new approach on how Swedish healthcare is supposed to be controlled and organized. There is a renowned administration problem within Swedish healthcare, which seems to be an obstacle to exploit the resources to the fullest. The latest venture within the healthcare system is patient involvement, where the patients become co-producers of their own care, which aims to both improve and make healthcare more efficient. A few wards in Sweden have implemented this new approach whereupon the study intends to discuss the effectiveness and efficiency in some of these.The study is restricted to three wards, whereof two of these are inpatient wards and the other one is an outpatient ward, within the medical clinic in Jönköping County Council, which has implemented the patient involvement approach in their daily work. The methodology for this study is qualitative in its nature where a time study of personnel time allocation and supplementary interviews with managing nurses on the wards have been conducted.

Syfte: Syftet med den här studien är att undersöka kulturprogrammet K specials profil kontra image, samt vad programmets medarbetare och tittare associerar till begreppet kultur.Metod: Studien är genomförd med kvalitativa metoder i form av personliga intervjuer och telefonintervjuer samt en nätundersökning.Resultat: K specials projektledare har en samlad bild av hur de vill att tittarna ska uppfatta programmet. Tittarna som har medverkat i denna studie har i många anseenden en positiv likartad uppfattning om programmet. Det finns dock en skillnad i hur en del tittare associerar till namnet K special, då namnet stundtals associeras med frukostflingor. Gällande kultur visar det sig att K special är en kultur i sig och utgör en livsstil hos tittarna som medverkar i denna studie. Både tittarna och programmets medarbetare ser begreppet kultur som ett samlingsnamn på livet och människors uttryck, allt som inte platsar inom ramarna för naturvetenskap.

The field of the social economy and of the work integration social enterprises (WISE) in particular, is for many a more or less unknown area. Unlike ordinary enterprises the WISE's are different due to their aim of integrating disadvantaged people through work. In comparison with other small enterprises earlier research has shown that the WISE's are dealing with challenges regarding recruitment, participation, leadership, sustainable business ideas but above all, the access to funding. The purpose of this essay has therefore been to examine and analyze the financial situation of eight WISE's located in the Stockholm County. The results indicate that half of the enterprises perceive their economic situation as very unstable and as an obstacle to their further development.

High quality within a Lean production system begins with standardised work, which creates stable processes able to generate predictable output. If nonconformity from the standard procedures occurs, routines are needed to analyse, correct and prevent the nonconformity from occurring again. In that way, the nonconformity can be a trigger for continuous improvements toward more stable processes. In takted production lines, where the operator follows a standard sequence with tasks set to be completed within the takt time, a nonconformity leads to downtime in the operator?s sequence, and no value is added.

Title (Swedish) Kommunikation i forskarbloggar ? En motivationsstudie bland forskare vid Göteborgs universitetTitle (English) Communication in research blogs ? A motivational study among researchers at the University of GothenburgAuthor Maike MohlinTutor Annika BergströmConstituent Information department of the University of Gothenburg (Informationsenheten vid Göteborgs universitet)Course Master thesis in media and communications at the institution for journalism, media and communication at the University of GothenburgTerm Spring 2013Pages/ word count 77/ 32211 wordsObjective To examine why researchers at the University of Gothenburg chose to blog in their role as a researcherMethod Exploratory analysis of qualitative, semi-structured interviewsMaterial Eleven interviews with blogging researchers from different fields at the University of Gothenburg, material gathered in spring 2012Main results In the context of research communication blogs play an essential role for researchers for directly communicating with the public. A strong motivation for researchers to blog is that they can represent and create an image of themselves. Also the blog isused in several ways as a tool in the researchers? daily work.Despite the fact that there are disadvantages with blogging, the researchers in the study find that it brings along far more advantages than disadvantages, which is why they keep blogging..

AbstractTitle: Cancer in media from a gender perspectiveNumber of pages: 33 (49 including enclosures)Author: Emma KreüTutor: Amelie HössjerCourse: Media- and Communication science DPeriod: Spring 2007University: Division of Media and Communication, Department of Information Science, Uppsala UniversityPurpose/Aim: The aim of this thesis is to investigate if there are differences between the picture given in media of women with cancer and of men with cancer. The result is aimed to give a deeper picture of how gender is represented in media.Material/Method: The method used in this thesis is discourse analysis, applied on twenty articles which contained personal interviews with women and men who have or have had breast or prostate cancer. Ten of the articles contain interviews with women and ten interviews with men. The articles were selected from criteria based on where and when they were published. They were picked from the two largest papers in Sweden, Dagens Nyheter (DN) and Aftonbladet (AF), ten from each paper, of which five were interviews with women and five with men.

Given a considerable increase in knowledge-based companies, the interest for measuring and valuing intangible assets, particularly human capital, has increased accordingly. Human capital has climbed the management research agenda as human assets make substantial contribution to the value creation in knowledge-based companies. Neither internal nor external financial statements reflect the value of an organization?s human assets. Against this backdrop, we find it interesting to explore how counting and controlling for human capital is devised.