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139 Uppsatser om Execution - Sida 10 av 10

Framtidens distributionslogistik : - Effekter av en ökad centralisering hos ABB i Västerås

Executive SummaryThis final thesis has examined the effects of an increased centralization and better coord­in­ation of the distribution logistics at ABB in Västerås. The company is today strongly decent­ralized and there is a minimum of collaboration between the 20 business units. This is why the questions were raised; how could the business units coordinate outbound logistic activities and what effects would that provide. The obj­ect­ive of this final thesis is to provide basic data for a future decision-making which desc­r­ibe these effects.The report has mapped out the factors that are important to ABB in an evaluation of their logistic activities and how the outbound logistics work today. The four factors are cost efficiency, delivery service, environmental impact and logistics capability.

Packaging Design as a Brand-building Tool

The topic of our thesis is Packaging Design as a Brand Building Tool and we are presenting the Scandinavian perspective. We found the topic interesting because, from a theoretical point of view, we identified a scarcity in research focusing on packaging design as a brand management tool, and from a practical point of view, we found out that businesses use packaging design at different levels in their communication efforts. Thus we wanted to provide both academia and business world with a clear picture to what extent and how businesses use packaging design in their brand-building process. Therefore the aim of our thesis is to provide practitioners and academicians alike with a better understanding of how packaging design can be used to create strong brands in the FMCG sector in the Scandinavian market. To reach the stated aim first we provided a solid theoretical background of packaging, its elements and its role in the marketing mix.

Bioenergins pedagogiska utmaningar. : Utveckling av utbildningsmaterial inom bioenergi och hållbarhet för användning i extramurala lärandemiljöer

The aim of this project was to develop educational resources concerning bioenergy and sustainability. The initial purpose was to produce two sets of material: one suitable for children in their first years of Swedish compulsory school, and one designed for upper secondary students. In the report, however, the possibilities are discussed for this material to be used with even wider audiences.In the first phase of the process, literature (books, reports etc.) with relevance to bioenergy, sustainability and theories of learning were studied. This insight, along with the appropriate course curriculums, was used in the development stage to produce learning material for the targeted audiences. The development was followed by tests and evaluations carried out with high school students, upon which an analytical discussion is held regarding the consequences and possibilities that the results of this project pose.The content of the learning material is based on the curriculum and course requirements provided by Skolverket (The Swedish National Agency for Education) for lower elementary and high school students.

Wicking ? Utvärdering av två standarder

Syftet med rapporten är att utvärdera och jämföra två standarder, AATCC Test method 198-2011: Horizontal Wicking of Textiles och AATCC Test method 197-2011: Vertical Wicking of Textiles. Standarderna publicerades år 2011 av American Association of Textile Chemists and Colorists. Standarderna mäter wicking, det vill säga, med vilken hastighet som vätska transporteras genom textil, med en horisontell och en vertikal testmetod. Hastigheten anges i olika enheter beroende på standard, enheten för AATCC Test method 197-2011: Vertical Wicking of Textiles är mm/s och AATCC Test method 198-2011: Horizontal Wicking of Textiles anges i mm2/s. Skillnaden i enhet och mätmetod innebär att standarderna inte kan jämföras rakt av genom resultat och mätvärden mellan de båda standarderna.

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