Many product launches are postponed today, however very little research regarding to customer responses to such events has been carried out. The purpose of this paper is to investigate how people react to a postponed product launch. An experimental study of responses to a postponed launch of a mobile phone, a mineral water and a music album is used to investigate customer reactions. The respondents exposed to the postponed launch showed a higher value of reactance. This reactance affects the attitude, purchase intention and perceived quality of the product in a negative way.

The aim of this study is to describe how reviews of literature in Bonniers litterära magasin and Expressen changed during the period 1964-2004. The investigation is based on 20 reviews of novels and short stories, which are analysed with a method described in Hellspong and Ledin (1997) and inspired by Halliday. The theoretical frame of the investigation is founded on critical discourse analysis (Fairclough 1992 & 2001) and Habermas´social theory of the public sphere.The investigation shows, among other things, that the reviews became shorter and easier to read in both paper during the period. The investigation also shows that the genre´s style, composition and contents are relatively stable, and that current ideologies in society have a tendency to be reflected in the reviewers´Evaluation of the books. To generalize, the reviews thus developed from a poetic genre in 1964, to become political in the 1970s, academic in the 1980s, feminist in the 1990s and finally an intermedial genre in 2004..

Earlier research has shown that combining education with entertainment can improve students motivation in school. With this study we aim to learn more about interactive digital learning resources and how they should be designed to entertain and thereby contribute to motivation. We have identified aspects of educational games that also could be considered when developing interactive digital learning resources, to make them more entertaining and motivating. We have chosen to study and evaluate an interactive digital learning resource called ?Grasp the Disaster?, a fictional online adventure created for students in the ages between 13-15.

Purpose: The purpose of this study is to examine the difference in return between Swedish and Russian hedge funds while considering the risk taken.Method: This study is based on quantitative data on funds' historical returns from the electronic database Morningstar.se. Additional data is taken from the funds websites, the Swedish National Bank and Fondbolagens förening.Result and conclusion: All hedge funds, both the Russian and Swedish performed better thanthe index. The Russian hedge funds nevertheless performed better than their Swedishcounterparts in all three Evaluation methods..

The use of chainsaws in both private forestry and commercial companies is highly associated with personal injuries and accidents with deadly outcome. As a result to this, a driver?s license for chainsaws was presented in the year 2005. To get the license you have to attend a course given by the Swedish Forest Agency or one of several private educators. This study is an Evaluation of one course given by the Swedish Forest Agency in Uppsala.

In this work we have compiled results from various studies concerning medical conditions that may possibly be avoided by castration and the effects that may occur after castration of the healthy bitch. The work is a literature review but it also includes a summary on the age recommendations for castration of the healthy bitch, castration before or after the first heat and the castration method most commonly used of ovariohysterectomy and ovariectomy. The summary is based on a questionnaire answered by personnel from 20 veterinary clinics and animal hospitals evenly distributed throughout Sweden.The summary showed that ovariohysterectomy was the most common method of castration and the recommendation in age ranged from 6-12 months. Regarding castration before or after the first heat 75% of the veterinary clinics and animal hospitals answered that they recommended castration after the first heat. Literature study shows that there are both advantages and disadvantages of castration of the healthy bitch and that it therefore is important that each bitch get a personal and individual Evaluation before a decision is taken concerning a castration..

certain building or environment can get a protection as a notable building if it contains certainvalues. These values are established by a certain category of people from the cultural sector.These people use established criterions to define the cultural value of the object. The objects canbe evaluated differently depending on who has done the Evaluation. The people who protect thecultural environment and choose which buildings that are to be defining as notable buildingsoften uses a special model to characterise the different cultural values. This model is produced bya man called Axel Unnerbäck.

The Swedish Transport Agency has for a long time collected data on a monthly basis for different variables that are used to make predictions, short projections as well as longer projections. They have used SAS for producing statistical models in air transport. The model with the largest value of coefficient of determination is the method that has been used for a long time. The Swedish Transport Agency felt it was time for an Evaluation of their models and methods of how projections is estimated, they would also explore the possibilities to use different, completely new models for forecasting air travel. This Bachelor thesis examines how the Holt-Winters method does compare with SARIMA, error terms such as RMSE, MAPE, R2, AIC and BIC  will be compared between the methods. The results which have been produced showing that there may be a risk that the Holt-Winters models adepts a bit too well in a few variables in which Holt-Winters method has been adapted.

This essay analyses how Swedish authorities implement the EU regulations on the application of social security schemes and, more specifically, when it comes to health care and sickness benefits. The research is based on a survey and several interviews and aims to answer how the lower echelons of the hierarchy work towards the implementation, what are their working conditions and how the authorities evaluate and optimize the implementation process.The general conclusion of the study is that there are several flaws in the implementation process. The results have shown that there is a lack of resources as well as of tutoring and education amongst the actors. The complexity of the regulations does also seem to have influenced the process. Finally the results have shown that the public instances do not proceed to a systematic Evaluation of the implementation process which has led to a bad communication between the different actors as well as to difficulties in improving the flaws in the implementation process..

Timber floating operations in Scandinavia during the 19th and 20th centuries has contributed to severe negative impacts on riverine ecosystems. Increase in water velocity and lack of stream bed heterogeneity as a result of stream channelization lead to increased bed load transport. Since availability and recruitment of new suitable spawning substrate in Scandinavian watercourses is sparse, spawning habitats for salmonids has become a scarce commodity. Lately, increasingly more attention has been given to the recreation and improvement of brown trout (Salmo trutta) spawning habitats in restoration projects. While much of the research on spawning habitat has been focused on Evaluation of the influence that the constructed spawning grounds have on fish populations, few studies have been conducted to evaluate the persistence of these constructions over time. I evaluate erosion of constructed spawning beds as an effect of sediment transport attributable to water discharge.

The purpose of this study was to evaluate if there is a difference in maximal aerobic power (VO2-max) between walking with poles and without poles. Thirty-four healthy women between the ages of 22 and 60 years participated. They were randomised into two groups, seventeen individuals walked with poles and seventeen walked without poles. Both groups walked four kilometres three times a week, for eight weeks. Each completed a submaximal cycle ergometertest before and after the exercise period.

Since the demands from authorities regarding lower energy consumption havebecome increasingly strict, this puts new pressure on designers and builders, who notonly have to ensure an esthetically pleasing building, but also make sure it issufficiently efficient to pass under new laws and regulations.This thesis takes into consideration a wide range of various parameters and theireffect on a building?s energy consumption. For this Evaluation a computer softwarecomparison between the two programs Autodesk Ecotect Analysis and AutodeskProject Vasari was performed.Autodesk Ecotect Analysis is better suited for studies made on individual factors whileAutodesk Project Vasari is better used in experiments regarding the geometricalshape of the stucture itself.The results from the two different software tools used, give us both differences andsimilarities. For instance, both software programs produced the same resultsregarding the importance of the windows of the buildings to ensure a highly energyefficient building, both when it comes to the windows size and their U-value..

What amount of knowledge of guitar playing can be expected after completing upper compulsory school? A qualitative research involving three different music teachers provides their view of knowledge. Their expectations have been compared to a quantitative research involving 58 upper secondary students from the social sciences programme. The idea is to compare their pedagogic intentions to the pedagogic realities of music teachings.The study shows a clear advantage for students who has attended some form of external music tuition as well as for those students who have someone in their families who play an instrumentIf the knowledge primarily is due to extracurricular activities perhaps there is time for a reformation of the music subject so that all may enjoy the education, not merely those who already possesses a curtain amount of knowledge...The experience must not be allowed to submit to the vast forests of chords, by doing so one misses the purpose entirely.

The purpose of this thesis is to examine the organizational buying behaviour in the purchase of travels abroad. We have conducted a case study of two companies, one medium sized and one larger. Our empirical studies have shown that the companies? buying process is divided into two types, the process of recruit a new travel supplier and the process of a straight rebuy of a regular travel service. In the recruiting process we found that the Evaluation process of the purchase is an ongoing process that contradicts estab-lished theories.

Tidigare forskning har visat att hundägare är mer fysiskt aktiva än de som inte äger hund. Deras motivation att vara mer fysiskt aktiv bygger på den sociala interaktionen med hund eller träningskompisar som hundträning/rastning medför. Med hjälp av Self-Determination Theory (SDT) undersöktes vad som motiverar just hundspannsförare att träna själv och hunden. Åtta personer som ägde hund och körde hundspann intervjuades. Frågorna kretsade kring tiden före och efter det att de ägde hund.