My ambition with his exam is to study how young girls are being depicted in swedish novels of 2010. I have analyzed how the identity and the search for identity are produced in these books. To be able to make my analysis of these books I have used Maria Nikolajeva?s book Barnbokens byggklossar. From wich I have worked out a few questions that I have used my analysis in the portrayal of these girls.

Edward Said's book Orientalism (1978) is the most important reference point in the post-colonial theory and describes how the West is dominant over the Orient. There is a clear distinction between "us" and "the other" and the purpose of this study is that, from a postcolonial perspective, focusing on Said's theoretical concepts "the other" and "discourse", examining how two foreign-born people with ethnic backgrounds living in the same place, are looking at themselves, at other foreign-born and native Swedes. My questions to answer this are; ?what are the concepts of "the other" and "discourse" and is it possible to use these concepts to examine how foreign-born people are looking at themselves, at other foreign-born and native Swedes in a specific location??, ?who is "the other" in a place where there are almost as many native Swedes as foreign-born??, and ?how do these two foreign-born people with ethnic backgrounds perceive Norrliden as a place and what effect has that place had on their identity?? I have used a post-colonial philosophical ground and a qualitative approach, focusing on two different interviews with two men, living in Norrliden. In Norrliden almost 50% of the inhabitants are foreign-born were both of the interview-persons are feeling safe and secure.

This bachelor thesis aim to explore in what way the Euro crisis have affected the reciprocal relationship between European identity and the attitudes towards the euro, and how it differs between the members in the Eurozone and members that have not yet introduced the euro. This thesis is grounded in a theoretical view that the euro is a symbol through which European identity is created, but also that European identity is a factor for the attitudes towards the euro as a single currency. By statistical analysis of empirical data collected through the Eurobarometer, I discover that there is a difference between how the relationship between the European identity and the attitudes towards the euro changes during the Euro crisis. Members without the euro seems to be more affected than members with the euro, as the correlation between European identity and attitudes towards the euro weakens for members without the euro, which do not seem to be the case in member countries within the Eurozone..

This study focuses on nationalism in Central and Eastern Europe. Anchored in theories that this region historically has been characterized by a nationalism that is based on the ethnic group rather than on liberal or civic concepts, it is the purpose of this study to explore whether these theories still apply in recent times when the region has been liberalized, for example manifested in the entry to the European Union. The research question has been tested through analysis of the constitutions of a number of Central and Eastern European countries in order to investigate what type of nationalism that the states have codified in their basic political documents. The results show that some of the states give expression to the historical ethnic nationalism in their constitutions, which indicates that the theories still are relevant..

The purpose of this paper is to examine the role of logotypes within the visual identity and identify possible reasons that motivate companies to change their logo. This paper should also clarify how different parts of the visual identity affect each other and how they are interconnected. The thesis research question is formulated with the purpose in mind and has led to the following question: How can a logo change contribute to enhanced visual identity? Since we wanted to obtain a better understanding of the chosen research area with help of interviews have we chosen a qualitative method for this thesis. During the process we have let the empirical material control the chosen theories.

Teching aid in form of schoolbooks plays an importent role. The teacher uses schoolbooks as a tool in its tutoring. I have examined how and whether the pictures in the schoolbooks are presenting people and ethnic minorities biased and stereotypical. The material I have examined consisted of a series of schoolbooks (So-direkt 1-3, samhällskunskap av Bonnier 2003).To find out if that is the case I have used a theory by Stuart Hall, his theory is about people and how they are represented in different types of media, like pictures and text. I studied it by using the method of image analysis where I investigated and interpreted the denotation and konnontation of the pictures.

The first purpose of this thesis is to investigate if, how, and why the perceived collective identity in the town of Karlskrona has changed. Collective identities can due to their socially constructed nature change rapidly in light of new collective experiences. The reason for suspecting such a change in Karlskrona is the immense impact that the change in the global economy, according to Saskia Sassen, has on cities. By interviewing politicians and media representatives from Karlskrona the perceived identity is drawn. The second purpose of this thesis will then be to test if the identity as it is perceived by Karlskronas habitants differ from the one that town officials present through city marketing.

A multi professional team use different professional skills to a specific target. The people in the team complement each other to achieve the best performance possible. Professional identity is a mix between the professional and personal identity. Social identities, like professional identity, is a product of social categorization and social comparison. The purpose of this study was to examine how increased cooperation in cross-disciplinary teams has affected the professional identity of home care staff.

The project Karin Park is an identity investigative project, to createa new interesting graphic profile for the ar tist Karin Park. Her newsound has taken her to a new kind of genre, where some standardsexists. The project creates a unique identity with logotype, ar tworkand package design. The graphic profile is created able to be appliedin different contexts..

Normal children acquire the necessary social habits without being consciously aware of this, they learn instinctively. (Author?s translation from Swedish to English) (Asperger & Frith, 1998, s. 21) This essay is about people who do not learn to socialize, the social habits, instinctively but through conscious learning. We have interviewed three adults with the diagnosis of Asperger syndrome with the aim to let them tell us about what it means to have a neuropsychiatric disability.

This thesis treats lending figures of literature on religion at libraries in Vårgårda and Lerum.Formulated hypotheses are: The use of literature on religion is higher at the library in Vårgårdathan at the one in Lerum; In Lerum the most literature on religion is used by highly educatedpeople; Ethnic groups and librarians have an influence on the stock.The Christian literature has other patterns than other literature regarding selection criteria,reviews and distribution. The conclusions are: The fact that there are many members ofChurch and Chapel in Vårgårda, does reflect the number of loans of literature on religion in apositive way; Education does not influence, but distance between school and library; Thelibrarians' interest and therefore knowledge regarding religious topics has an impact on theirtreatment of religious books, while ethnic groups do not effect stock and use in either Vårgårdaor Lerum..

Abstract The aim of this paper is to investigate whether Vara municipality has a continuous picture of their identity, profile and image. Globalization has contributed to the increasingly growing of place marketing. Therefore, the study goes on to using the concepts of identity, profile and image to find out if Vara Municipality communicates similar throughout the whole organization and find out their all through core values. Globalisation will be an interpretive framework for the work that describes why the place marketing is becoming more pressing. The sense of place will be a central part of this study as it is the feelings and images of different places that will be described by the municipality together with the identity, profile and image.

The purpose of this study was to examine how youth useFacebook and how Facebook perceives construct their own identity. Anotherquestion was if the construction of the self-identity is different between thegenders.The study is based on empirical material that has been collected by usingquestionnaires. The questionnaire was handed out in three different classes in3rd grade in secondary school in southern Sweden. The analysis in this studywas based on two different kinds of theories, Erving Goffman?s social theory ofdramaturgical analysis and stigma and Yvonne Hirdman?s gender studies.

The purpose of this thesis is to investigate emotions and collective identity in the handicraftmovement. Which are the collective identities of craft movement, and is it possible to speak ofan over all collective identity among the handicraft people? I will also examine the emotion workboth on individual and group level.Eight qualitative interviews were conducted to achieve the aim of this thesis. Research haspreviously drawn attention to handicraft from a gender and a historical perspective but neverfrom an emotional one. The theoretical framework derives from an emotion sociologicalperspective where Collins interaction rituals, emotional energy and Hochschild?s emotionmanagement is the main theses.

The purpose of this study is to examine in what way a strong corporate culture can have an effect on the ways that individuals perceive their own identity based on different social aspects, thereby meaning the influence of personalities in relation to the environment. In this essay I have used the theory of employer branding in an analysis of the corporate culture at Ikea Barkarby, with the purpose to answer the following questions: How does the relation between the employee and the corporate culture appear from an identity perspective, i.e can an individual?s identity be affected by the influence of a strong corporate culture? If the corporate culture has an influence on the individual?s identity, what rhetorical tools are part of this? How can the surrounding corporate cultures possibly influence the employee?s process of becoming a part of the corporate culture? The method of research that was used in this study is a framing analysis and a semistructured interview method. In the discussion of the influence of social environment on identity I have used the rhetorical term doxa. The material that was examined was an advertisement for employment from the Ikea Barkarby website as well as the response from my interviews of some of the employees.The result of the analysis shows that it is possible for an individual to negotiate with himself about his identity in relation to the actual situation and environment, meaning a possible transformation of the individual?s behavior in different social contexts, in this example the corporate culture at work.