The aim of the thesis was to provide further understanding on how Swedish consumers use the Internet as an information source in their purchase decision process. The subject was investigated from different perspectives: gender, product type and information type. The authors used a quantitative approach, and a survey (n=120) was conducted. It was concluded that men and women are equally influenced by traditional word-of-mouth, but more men than women search for product information online and they are more likely to let their purchase decision to be influenced by it. Women tend more to trust commercial sources.

I have in this thesis studied how guidelines for organizing information in a custom- made user interface could be made. Teletal is service with a special designed user interface were information is stored. The purpose of this study is to encourage a consistent organization, and management of information in a user interface. The methods used in this study are as follows ? qualitative interviews and two card-sorting tests, of which one was closed and the other open.

To establish sustainability reports is an increasing trend for more and more companies. This has led to a spread of the international framework Global reporting initiative, GRI, guidelines to make a sustainability reports. This trend has got a lot of critics from various stakeholders who believe that companies in these reports communicate the information in a way of window dressing. Both negative and positive information has to be represented according to GRI: s principle of balance.  Window dressing is created by adding a greater emphasis on the positive information. The researchers review the context of the negative information to study the extent to which it is reported and whether there are patterns and variations in the reported information.

Detta är en empirisk studie som handlar om relationen mellan arbetsliv och privatliv. Det som beskrivs i studien är innebörden av att ha ett serviceyrke samt att arbeta på obekväma tider. Är de två sfärerna, arbetssfären och familjesfären, relaterade till varandra eller är de två helt skilda sfärer? Kan det uppstå konflikter mellan arbetsrollen och familjerollen?Syftet är att undersöka hur relationen mellan arbetsliv och privatliv fungerar för flygpersonal och butiksbiträden. Olika teoretiska perspektiv presenteras på aspekterna av samspelet av arbete och familj.

The aim of this thesis is to accomplish an understanding on how librarians experience their professional role at private companies. The study is based on qualitative interviews with persons who have a degree in Library and Information science, but does not work as an ordinary librarian. To answer why the respondents work at private companies, this thesis dwells on how the education in library and information science prepares their students to face an alternative career; why the respondents wants to work at private firms instead of a library; if the salary is a key factor in order to choose a career; if the respondents think the companies appreciate their qualifications, and finally, if the respondents think they intrude on other professions' territory? Working at a private company, with a degree in library- and information science, is not, according to the respondents, easy. Although appreciated by their knowledge in the field of information, the interviewees think that the title librarian is hard to cope with.

The management of information is a significant competitiveness in companies. Companies stored and save information every day, and it is very common to save de information in different sources. This makes de management of information complex. To mange, monitor and analyze the information, companies can use a system called Business Intelligence. BI system is an analytical system that extracts and converts data into useful information that helps employees to make informed decisions.

Service delivery acts like a process. This can enable the possibility of attracting attention towards the company who?s making use of this, furthermore generate several opportunities. However, it?s far from easy to deliver new services.

Syfte: Att belysa patienters behov av information postoperativt. Bakgrund: Flera hundra tusen operationer genomförs varje år i Sverige på patienter som läggs in på sjukhus. Många av dessa patienter är stressade och oroliga och behöver få information för att minska deras oro. En av kärnkompetenserna för sjuksköterskor är att kunna ge information. Metod: Kunskap om vikten av patientinformation införskaffades genom vetenskapliga artiklar.

Syfte: Syftet med vår studie är att undersöka hur information kan hanteras med ett integrerat affärssystem till stöd för controllers och personer med ledande befattningar.Metod: Vi genomförde en fallstudie där vi intervjuade controllers och personer med ledande befattningar på WSP. Detta för att kartlägga de informationsbehov som finns utifrån deras centrala arbetsuppgifter. Med utgångspunkt från en teoretisk referensram och med vetskap om deras informationsbehov analyserade vi hur information kan hanteras med hjälp av ett integrerat affärssystem till stöd för dem.Resultat: För personer med ledande befattningar handlar det ofta om att få information för att ta sig till beslut, och de behöver oftast olika sorters information. Controllern har en central roll för att hantera och vidarebefordra information, och det är viktigt att det finns bra verktyg för att hantera och distribuera information. Ett integrerat affärssystem kan vara till stöd för hantering och spridning av information, och vid utformandet av affärssystemet är det viktigt att skapa en presentation av informationen som stimulerar användaren och ger möjlighet för användaren att förstå dess innehåll.

This bachelor thesis is about communication problems and treatment during the reference interview. The purpose was to investigate the reasons of why users? information needs are not always understood by the librarian and what to do about it. I have also investigated what kind of skills that can be useful for librarians to have and how a librarian can act in a way that makes the user feel welcome during the reference interview. The method I used was a literature study and an own study through interviews of library users.

Background: Heart failure is a complex condition which means that the hearts capacity topump blood is reduced. The aim of this study was to investigate how patients with heartfailure considered their knowledge and the information they received about their disease andself-care.Method: Patients suffering from heart failure, hospitalized at section 30 E (n=13), andpatients visiting the nurse led heart failure clinic (n=4) at Akademiska sjukhuset in Uppsala,were requested to participate in the study. The patients answered questions about knowledgeand information concerning self-care and their disease. Data were analyzed using SPSS 15.0.Results: The patients valued their knowledge about the disease as lower than their knowledgeabout self-care. The study showed that all the patients found the information they hadreceived about their self-care better than the information they had received about theirdisease.

I denna uppsats undersöker vi hur tre olika tidpunkter för visning av information på en secondscreen uppfattas av personer. Målet med undersökningen är att få en inblick i hur tittare upplever information som visas på en second-screen. Vi hoppas att resultatet ska kunna bidra till utformingen av kommande second-screenapplikationer. Dessutom har vi undersökt om tidpunkten av när information visas påverkar minnet av det personer ser på second-screenen. Vi utförde tester på totalt 18 personer med hjälp av tre stycken prototyper och varje testperson blev intervjuad efteråt..

The fast developments in information and data technology during the recent years have accentuated the need for the business manager to interpret and act on information from the surrounding environment. Today we know little about what information is really used in the unique decision-making. Further, little is known about how information should be designed to fit people with a more intuitive approach to interpreting information. This study is therefore about the difference between peoples approach to interpreting information and how information should be designed to fit those with a more intuitive approach to interpreting information. The application is made to dairy farms in Sweden. The literature review describes the strategic leadership, the decision-making process and the intuitive and the analytic thinking.

Background: For an individual a surgery may involve strains and risks. Many patients experience a loss of its own identity and often an inability to control the situation while going through a surgical operation. Fear of pain or to not wake up from the anesthetic or that the surgery will fail are worrying factors that some people experiences. Purpose: The purpose was to describe patients? perceptions of preoperative information in connection to elective surgeries.

The Methodology used to gather empirical materials for this thesis has been different types of interviews. The interviews have been mainly unstructured personal interviews directly with our respondents, due to limiting factors some of the interviews have been carried out via phone or email. The theoretical framework consists of literature from well-recognised authors and is divided into four different parts: Insourcing & Outsourcing, Intellectual Capital, Knowledge Management, China & Intercultural understanding. The empirical foundation has been gathered from a great variety of different sources in an attempt to cover the many complex angels in which this subject can be looked upon. Chinese students, managers in international companies with experience from China, Chinese employees in Swedish companies and different people with good knowledge of different areas of China are all among our respondents. In our conclusion we have reached the three following conclusions for why one should start a “bridge building” enterprise in between qualified Chinese human capital and Swedish structure capital: 1. To fill future shortage of qualified human capital in Sweden. 2.