In this text I will work on three situations from my daily work as a pedagogue at preschool. The situations are about how pedagogues at preschool relate to children in difficult situations, e.g. when they pee in their pants or long for their pacifier. Those are situations which occur frequently at preschool, but they are still rarely coming up for discussions. The problem in the situations is difficult to describe which makes the essay a suitable form for me to explore and discuss it.

PR appears to be an indistinct division and a complicated resource for companies to value. The current circumstances are negative to the credibility and reliability of PR. This study emphasizes how an application of return on investment contributes to a more strategic use of PR and increases the status and credibility for the division.We experience that measuring the economic value of PR is of great importance and of current interest with few prior studies made. The purpose of this study is to find out how a PR-agency and one of its clients relates to and works with evaluation of PR-activities and to which extent the economic contribution of the activity is measured.The foundation which the theoretical reference grounds on is theories of Delusions of PR and the use of benefit-cost analyzes, Stages and Levels for Evaluating Public Relations Programs, Marketing Return on Investment and PR Return on Investment. The theoretical reference serves as a base during the analyze of the study.The conclusion, based on the empirical body of information, is that an application of return on investment could contribute with a higher status and credibility for the PR-division.

During the last decades the importance of IT has increased for businesses all over the world. It has transferred from only being used in administrative purposes to become more integrated to the core business. Due to the financial crisis in 2009 and increasing globalization, IT is facing the challenge of lower costs and increased efficiency. This requires IT-departments to embrace new strategies in order to fulfill these new tougher demands.Lean is a business development concept that aims to lower costs through more effective processes by removing all activities that does not create any value from the end customer?s perspective.

A segmented market, according to traditional methods, appears increasingly difficult in mature consumer markets. A common explanation is that the mature markets are often characterised by over-supply which results in a great variety of choices for the consumer. Furthermore, the consumer of today has a more complex and flexible purchase behaviour which is difficult to catch. This makes consumer segmentation difficult. International studies indicate that dividing consumers into generation cohorts might be advantageous in understanding consumers of today.

One task of school is to counteract traditional gender patterns. Literature is an actor which can affect people?s perceptions of what is feminine and what is masculine. It can therefore be worth looking at the works of fiction that are available for pupils in school. A book that is popular among children and adolescents is Twilight (2007).

The aim of this study is to examine how the public responds to the journalists? use of subjectivity in the reporting of broadcasting news. The investigation is a qualitative study based on nine interviews with respondents in ages of 21 to 25 from different parts of Sweden. After showing five examples of news reporting with a subjective approach, the respondents gave their look on the use of subjectivity. The theoretical frame of the investigation is founded on the theory of framing (de Vreese, 2005; Entman, 1993) and the discussion concerning the terms objectivity and subjectivity (e.g.

BAKGRUND: CABG blir en allt vanligare åtgärd vid kranskärlssjukdom inom svensk sjukvård. Målet med operationen är att lindra symtom vid kärlkramp och hjärtinfarkt samt att reducera mortaliteten. SYFTE: Syftet var att beskriva patienters emotionella upplevelser under det första året efter en CABG operation. METOD: En allmän litteraturstudie som grundades på kvalitativa vetenskapliga artiklar genomfördes. Resultatet baserades på sju vetenskapliga artiklar som söktes fram via elektroniska databaser och därefter granskades och analyserades.

By tradition horses are weaned at an age of 5-6 months. This study illuminates weaned foals misdirected suckling behaviour, which means that they try to suckle another foal. Since no information about this issue is presented, we decided to perform a behaviour study on weaned foals. The misdirected suckling behaviour was studied on a group with 7 foals, with both fillies and colts. In the group the weaning age varied between 147 days and 215 days, and the first time we observed them, they had been separated from the mares for 12 days.

The aim of this study was to examine what factors experienced psychotherapists emphasize as central and change developing in psychotherapy. The intention was to highlight the therapists' personal thoughts and experiences of psychotherapeutic change. By personal interviews with three cognitive and three psychodynamic psychotherapists, data was retrieved and then analysed with a qualitative phenomenological and hermeneutical approach. The study revealed great accordance between the psychotherapists regarding the importance of therapeutic relationship, factors connected to therapeutic treatment and flexibility regarding to the method of treatment. Moreover, it has been revealed that psychotherapeutic change in both treatments of psychotherapy is due to integration between emotional and cognitive processes.

The quest to determine if non-human animals have emotional lives similar to man goes a long way back and is yet to result in a clear answer. The aim of this particular literature study is to determine whether or not the African elephant may host feelings of empathy and display altruistic behaviour. In search for an answer to this question, scientists have chosen to first evaluate the cognitive abilities of said species. They have done this through the testing of tool use, mirror self-recognition, memory and the ability to coordinate with another when performing a task etc. It is generally thought, that in order for complex emotion to exist within an individual, cognition, as an awareness of the self and others, must first be present.

Föräldrar kan ha olika typer av uppfostringsstil gentemot sina barn: auktoritär, auktoritativ och släpphänt. Den auktoritativa föräldrastilen har enligt tidigare forskning visat sig påverka sannolikheten för hög empati hos barnen. Syftet med denna studie var att undersöka betydelsen av olika föräldrastilar för individens empatiska förmåga. En enkätstudie utfördes med en kombination av ett mätinstrument för föräldrastilar, Parental Styles Dimensions Questionnaire (PSDQ) samt en för empati, A Questionnaire Measure of Emotional Empathy (QMEE). Deltagarna var 191 gymnasiestudenter från tre olika skolor i Mellansverige.

In Sweden we are spared from large natural disasters. However, in January 2005 part of Sweden was struck by a hurricane. It did not only leave a decimated landscape in its wake. It also left its mark on many people who lived in the south of Sweden. In this paper the reader will be presented six qualitative interviews that build on forestowners' experiences during and in the aftermath of the Storm of January 2005.

Tidigare forskning har bland annat visat att barn som vistas i klassrum med bra kvalitet är mer engagerade och att ett bra emotionellt stöd från läraren bidrar positivt till barnets sociala anpassning och lärande. Klassrumskvalitet delas enligt CLASS upp i emotionellt stöd, klassrummets organisering, pedagogiskt stöd och barnens genomsnittliga engagemang. Syftet i denna uppsats är att ta reda på vilket av områdena; emotionellt stöd, klassrummets organisering och pedagogiskt stöd som starkast predicerar barnens genomsnittliga engagemang i. Observation valdes som metod och gjordes på 16 olika förskoleavdelningar fördelat på 4 olika förskolor. Resultatet visade att det emotionella stödet starkast predicerar barns genomsnittliga engagemang.

Emotionell intelligens (EI) handlar om förmågan att identifiera och hantera egna och andras emotioner. Forskning har visat att hög EI var relaterat till flera livsområden såsom hälsa i form av mindre stress och kvalité på sociala relationer. Studien syftade till att undersöka samband mellan EI och följande: social förmåga, ensamhet och balans mellan studier/fritid hos sammanlagt 141 högskolestuderande. Mätinstrumentet var kvantitativt bestående av Internetbaserade Big Five Plus (L. Sjöberg, 2007) samt en pappersenkät.

This thesis aims to study brand change, which can be of interest since a brand during its lifetime can be expected to meet a lifecycle consisting of five phases; innovation, introduction, growth, maturity and recession. In order to avoid the recession phase and the sales decline that follows there is a need for a change of the brand.In order to study brand change, theoretical framework is compared to two real world cases that have gone through an active change.The conceptions of positioning, repositioning and revitalization are clarified. Positioning deals with how brands are located in customer?s minds as well as on the real market. Repositioning implies a change of the current position and is also often a move towards a new market segment.