Purpose/Aim: To identify which channels of communication are most effective in conveying consumer brands to students. The main areas of research are social media, brochures , employees, and face-to-face interaction as with job fairs, study visits and lectures.Material/Method: Group interviews, literature, electronic sources, Internet sources.Main results: The results of the study show that employees are seen as the most trustworthy source since they are thought of as the most honest. Social media are seen as the communication channel with the broadest range of information but with the possibility of appearing unproffesional. Brochures were considered to be the least effective communication channel as these are rarely read and when they are, often seem contrived and give an overly rigid impression of the company. Face-to-face communication was considered to be the most effective way to gain a professional connection but was as viewed upon with certain skepsis due to the companies tendencies to at times present a false projection of themselves at events such as job fairs.

The aim of this thesis is to contribute to increased knowledge concerning students? information seeking in an electronic environment. Using a qualitative approach; focus groups interviews, a total of nine nursing students were interviewed in two groups. The interviews were transcribed and analyzed with an analysis tool based upon Lucy Kuntz?s, Gary Marchionini?s and Carol C Kuhlthau?s models of the information seeking process.

This study is an assignment from Västerbottens läns landsting (VLL). The study?s main objective is to examine physical exercise habits and the most common motives for exercise among employees at VLL. It also compares educational status and gender differences to see if there is any significant dissimilarity regarding motives. The study is a quantitative study that used an electronic questionnaire to collect data from the respondents.

In hydropower plants it is necessary to always have local power supply. Therefore, the plants are equipped with batteries as stationary back up power. Vattenfall Vattenkraft is using lead acid batteries but has been investigating alternatives to replace them. The aim of this study is to investigate the potential of using Li-ion technology as back up power.The study showed that Li-ion batteries have many qualities. The Li-ion technology will decrease the space and maintenance demand.

BACKGROUND: Chronic Obstructive Pulmonary Disease (COPD) is a slow progressive disease affecting the family caregivers by limiting their lifestyle. Subsequently the situation can be experienced as stressful for both the afflicted and the relatives. To easier understand the needs of the caregivers of family members suffering from COPD have, it is important to get an insight into their experience of every-day life, so that medical staff can help, support and promote their health according to their needs. AIM: To illustrate caregivers? experiences of living with a family member suffering from Chronic Obstructive Pulmonary Disease.

The thesis of this Masterpaper has been to analyse what tendencies there might be to distinguish structural alterations in the publishing business today and how they can be understood analytically. The following questions have helped form the principal opinions found in this essay: - What tendencies according to the alterations in publishing business is Piratförlaget representing? -What tendencies according to the alterations in publishing are the literary agents representing? What tendencies regarding the alterations in publishing are the electronic publishing and other techniques related to the publishing business representing? Participants, familiar with the publishing industry in various ways, have been interviewed. The main theory is based on facts from sociology of literature, although Faheys and Randalls Key Scenario, with its driving forces, also provided a great deal of help. In addition, to structure the dynamical publishing business, Peter Senges The Systems Iceberg Model was useful.

Uppsatsens fokus ligger på att utreda om manövertänkande är implementerat i den svenska markstridsfunktionpå bataljonsnivån och vid lägre nivåer, samt manövertänkandets tillämpbarhet dåsvenska förband samarbetar med förband från andra nationer.Undersökningen har skett genom enkät och intervjuer med officerare som har hög grad av erfarenhetav att leda förband efter år 2000. Som stöd för undersökningen har teoretisk definition ochanalysverktyg utarbetats ur William S. Linds Maneuver Warfare Handbook.Undersökningen visar att svenska officerare har god teoretisk kunskap om manövertänkande samtförmåga att tillämpa manövertänkandets olika delar. Dock pekar resultatet på att svenska officeraregenerellt har begränsad erfarenhet av att tillämpa manövertänkande i varierande och komplexasituationer. Dessutom medges de inte att tjänstgöra tillräckligt länge på specifika befattningar föratt möjliggöra att nödvändig erfarenhet byggs upp.

The purpose of this MA thesis is to examine the computerisation of sources that are of interest to genealogists. The primary focus of the thesis is an empirical study, by using a questionnaire addressed to 118 genealogical societies in Sweden, in order to find out what kind of computerisation is being performed by these genealogical societies and what their opinion is of the computerisation of sources of interest to genealogists. The result of this questionnaire has shown, together with printed and electronic material, that there is a good deal of interest from genealogical societies in the computerisation of sources. About half of the genealogical societies who answered the questionnaire are computerising sources themselves and the societies have a positive view in general of the computerisation that is being done and of the increased usage of modern information technology in genealogy. There are on the other hand certain issues that are being discussed such as the important question of the quality of the computerised material.

Med fokus på Sveriges insats i Afghanistan som är en asymmetrisk konflikt där konventionella stridskrafter möter en motståndare som består av talibaner och kriminella med medel och metoder som skiljer sig från en reguljär motståndare. Problemet som kan uppstå är att motståndaren gömmer sig bland civila och förmågan till precisionsbekämpning av mål samt informationsinhämtning för att identifiera motståndare från civila blir viktigt.Syftet med uppsatsen är att se hur funktionen nyttjas i Sverige av erfarna truppförare och trupputbildare som har stor erfarenhet av prickskyttefunktionen för att sedan jämföra med insatsen i Afghanistan, FS19, och försöka se möjligheter till utveckling av funktionen vid internationell insats.Metoden kommer vara en jämförande fallstudie av prickskyttefunktionen i Sverige och Afghanistan. Med inriktning mot fyra ämnesområden (psykologisk effekt, risker, funktion och organisation) kommer en enkät att besvaras av chefer från FS19 och Arméns Jägarbataljon.Resultatet från studien är att prickskyttefunktionen nyttjades väldigt sällan på FS19. Den främsta orsaken till att den inte nyttjades var de ökade riskerna detta medförde samt att cheferna på FS19 föredrog att nyttja dem som skarpskyttar.Slutsatserna efter genomförd undersökning är att för att prickskytten skall nyttjas enligt definitionen måste befattning utvecklas i utlandsstyrkan och befattning måste övas, både för att öva prickskytten själv men också för att chef ska få förtroende för skytten och vilken effekt denne kan uppnå. Vidare måste förmågan till Personnel Recovery öka vilket ger cheferna större möjlighet att nyttja funktionen, förutsatt att befattning är övad och anses duglig..

Objective: The objective was to examine the incidence of constipation, and the preventive measures taken in relation with postoperative pain treatment with opioids at two orthopaedic surgery wards.Methods: The participants were patients that had undergone surgery in the back, hip or thigh. They were selected through systematic selection and a total of 46 electronic health records were examined. The factors investigated and tested for correlation with constipation were the usage of laxatives, daily fluid-intake and early mobilisation.Results: Totally, 26.1 % of the patients became constipated, and laxatives were prescribed to 65.2 % of the patients. Doctors prescribed 53.3 % of the laxatives, nurses 33.3 % and for the remaining 13.3 % it was uncertain who had written the prescription. Usage of laxatives seemed to cause constipation (p=0,025), whereas there was no correlation between constipation and early mobilization.

Arbetet är ett examensarbete i högskoleingenjörsutbildningen, inriktning datateknik, på Linnéuniversitet. Arcoma AB är ett företag i Växjö som utvecklar och tillverkar kompletta röntgensystem. Företaget har som mål att förbättra användarvänligheten av systemet med hjälp av en LED-display. De kan förbättra systemet genom att byta ut en enhet som styr röntgengeneratorn mot LED-displayen. Detta leder till att användaren får bättre kontroll och styrning av systemet, samtidigt som patienten behandlas.I rapporten beskrivs implementering av både hårdvara och mjukvara till displayen, samt den tekniska bakgrunden som till exempel HDMI och LED-tekniken.

The essay concerns corporation?s usage and consumer?s attitude towards the phenomenon Big Data. The aim is to analyse whether corporation-management and future ambitions concerning consumer data coincide with attitudes and opinions of today's consumer, and how these opinions reflect consumer behaviour online. The essay is limited to focus on how companies use consumer data in order to better understand and improve the efficiency of their marketing. A self-composed analyse-model was created using previous studies concerning Internet-usage in Sweden, previous management analysis of corporations use of Big Data combined with theory of Cognitive Dissonance. A questionnaire was then created with the analyse model as foundation.

Högkvarteret beslutade 2004 att interoperabilitet med Natos metoder har högsta prioritet i Försvarsmakten. Därför är underrättelsemetoden Intelligence Preparation of the Battlespace (IPB) vägledande för svensk underrättelsetjänsts framtagande av beslutsunderlag. Försvarsmaktens underrättelsehandbok betraktar dock IPB som en inte ?i alla avseenden tydlig? metod. Eftersom krigföring inom mark-, luft- och den maritima arenan karaktäriseras av olika faktorer, vilka ej framgår i IPB, existerar här ett problemområde.

Marketers of today are confronted by the fact that it is increasingly difficult to gain the customer's attention, as they first have to break through the ad clutter. In a landscape where the general attitude towards advertising is negative, one way to successfully deliver the message to the customer involves communicating through personal impact. By using stimuli containing identical information with different senders, this thesis seeks to quantitatively explore whether brands can make use of the personal networks of its employees, in their social media marketing strategy. The purpose of the study is to investigate if communication via the employees could enhance traditional communication effects, such as buying intention and electronic WOM intention. Furthermore, the study aims to examine which role the employee should hold when communicating on behalf of the brand, and if the communication effects vary with the degree of product involvement.

The purpose of this study was to investigate patients self-rated ADL-function after a periprosthetic fracture, to view the demographics of the patient group and investigate any gender differences in ADL-function. Whether patients managed to return to previous housing after the fracture and reasons for this was also studied.This is a register-based retrospective and prospective cohort study with a quantitative approach. Demographic and anamnestic patient data was collected from the electronic health records. The participants were called for an interview where Katz ADL-index and EQ5D was used to describe the participants´ ADL functioning together with physical and mental functioning.The result shows that the majority of the participants rated themselves as independent in their ADL-function. No gender differences were noted in ADL-functioning.