Sökresultat:
1020 Uppsatser om Ecologically conscious consumers - Sida 24 av 68
Marknadsinriktad miljökommunikation på Internet : försäkringsbolaget Folksam
Many companies are presently investing in different types of environmental strategies, and it is varying to what level they channel their resources to environmental efforts. It is also diverging to what extent organizations effort to profile themselves as environmentally conscious. This can be due to difficulties in reaching out to customers and to finding the most efficient method of green marketing communication.
The aim of this study is to analyse how an insurance company more actively can communicate environmental matters foremost in their contact with customers. One can in different mediums daily follow debates and discussions concerning the environment. Many insurance companies have also identified their role in performing green work.
Kyckling från uppfödning till konsument : en fallstudie
The aiming with this project is to find out if a small scale chicken production can be
profitable, from day-old chicks to a processed smoked product out to stores and consumers.
The products will not be available in the stores all the time because we will give the
customers quality rather than quantity, so when the product can?t be found in the stores the
customers will ask for it.
The conclusion I found out is that it might be hard to raise chickens in these scale from an
economic point of view the costs for transport, logistics, slaughter and marketing are to high..
"Min dotter är mitt arbete nu" : En kvalitativ studie om hur karriären påverkas när man blir mamma
According to statistics, a significant increase in sickness has occurred in the public sector in recent decades in Sweden. Human therapeutic professions is the area where the illness is most prevalent. The purpose of this study was through a qualitative method and hermeneutic approaches explore how conscious six social workers in the social services are on stress and how they cope with it. Further it investigates and analyzes how these results affect their daily work.One important result due to stress is that the social workers ability to treat their clients is impaired and they are less able to be empathetic. Inadequacy in the work environment leads to a sense of insufficiency by social workers, and a reduced quality of life.
Jämställdhetsarbete på en akademisk institution, från ord till handling
The essay discusses how to look at a equality plan of a academic department experiences the, gender equality in general and how power is portrayed from a gender perspective in the academic department. Through the use of qualitative interviews and a short survey the results have shown that few of the staff members have knowledge about the equality plan and few are familiar with its contents. Furthermore results show that the academic department is run hierarchyilly and that both vertical and horizontal gender segregation exists.The climate at the academic department is characterized by the will to work with gender equality but so far there have only been few exercised or planned efforts to do so. The gap between theory and practise is wide, the will to be seen as an equal academic department concerning equality of men and women seems important. The conscious or unconscious strategy of covering up the real gender equality seems to be done by focusing on the numerical equality..
Tweens' uppfattade värde av ett varumärke : - en studie av konsumenter 10-14 år och hur de relaterar sig till ett varumärke
Background:The value a consumer connect with a certain brand and its design differ from person to person. This value ought to be investigated. Why does people buy expensive things when there are cheaper alternatives? Is it brand equity and/or the perception of a brand?s value that make a difference? People strive to show themselves and to perform through products, which makes it interesting to see to the perceived value of design.Tweens is a group of consumers that are easily influenced to consume products by their surrounding. To choose clothes, shoes and other products after what your surrounding?s demand, is a way of adapting yourself to society.
Likvärdig bedömning? : Så tolkar idrottslärarna värdeorden "till viss del", "relativt väl" och "väl" utifrån kunskapskraven i Lgr 11
The core process is responsible for internal business development and is the process that runs through the organization and the results which creates a value for the customer. Some research suggests that identification of the client's conscious or unconscious needs clarifying the so-called core process in the organization and operations can thus be more effective. The study aims to identify and analyze the experience of the core process within child health care. The method has been interviews with nine managers and 10 clinic nurses in a county. The results show a lack of knowledge regarding core process and process work.
Kärnprocessen inom barnhälsovården
The core process is responsible for internal business development and is the process that runs through the organization and the results which creates a value for the customer. Some research suggests that identification of the client's conscious or unconscious needs clarifying the so-called core process in the organization and operations can thus be more effective. The study aims to identify and analyze the experience of the core process within child health care. The method has been interviews with nine managers and 10 clinic nurses in a county. The results show a lack of knowledge regarding core process and process work.
Design och Produktutveckling : En fallstudie om hur företag med hjälp av design kan skapa mervärde till konsumenten i produktutvecklingen
In today?s competitive market, design is an important element for the companies. They must succeed with delivering an increased value and an experience for the consumer to be able to survive. The Swedish company?s have become better in the design area, the higher standards the consumer?s demands forces the company to invest more in design.
Från profit till ansvar, ett företags anpassning till verkligheten : en studie av användandet av ekologisk bomull inom H&M
In the last years people has become more aware of issues regarding corporate social responsibility. This has led to a more thorough control of big multinational companies, which are often held account of violating social, ethical and environmental values. The term most often used for this is corporate social responsibility (CSR). H&M is a Swedish multinational company and the concept of H&M is fashion to a low price. The material most often used in producing clothes is cotton.
Affärsmöjligheter med Smarta Elnät : En studie som undersöker möjligheter och hinder i utvecklingen av det svenska elsystemet
Distributed, renewable generation-units and more efficient use of electric power,demands a developed electric grid. This grid is often referred to as the ?Smart Grid?.This future electric system rise expectations among actors in the existing electricmarket. International organizations share visions of opportunities for electricityconsumers and new actors, ready to enter the market. At the same time, electricutility companies may question the need for some of these upcoming changes, as theyare sometimes expected to lead the development.This paper therefore seeks to investigate the business opportunities related to SmartGrids.
Tänja tiden ur sin buk : Nattens skogar och historia
In this essay I trace the historical theme in Djuna Barnes?s Nightwood, stressing the importance of the concept of forgetfulness in the text. Read alongside Nietzsche?s On the Use and Abuse of History for Life as well as his later thoughts on genealogy, the novel can be seen to concern itself with that same dilemma of history that he articulates in his philosophy. That is: how not to be overburdened by historical knowledge to the point where it petrifies life and prevents any real and novel action, and how at the same time, to make oneself conscious of ones own historicity, so as not to be governed to much by the past.I argue that Robin inhabits what Nietzsche would call the unhistorical state, whereas the other characters, in contrast, struggle with their relation to the past.
Vem tar du på dig idag? : - En studie i ungdomars syn på kläder som kommunikationsmedel
This essay aims to investigate young people's vision of clothes as a means of communication. Focus lies on what message the clothing we have on sends out and how they are interpreted by our surroundings. Do other people interpret us the way we intend to through our clothes? The theoretical frame of reference that applies is Thomas Ziehe?s theories about Clothing and Identity, Anthony Giddens? Reflexive Identity Processes and the Uses and Gratification?s theory. The researches were carried out with a comprehensive questionnaire survey among high school students, at Lars Kaggskolan in Kalmar, with an associated image, and two personal interviews.
Ett steg framåt, två steg bakåt? Direktiv 2005/29/EG:s effekt på det svenska konsumentskyddet inom marknadsrätten
På EU:s inre marknad ska fri rörlighet råda. Trots det tvekar konsumenter inför att handla över gränserna. Många konsumenter känner en osäkerhet inför andra länders lagar och oroas över att skyddet mot ohederliga näringsidkare inte är det samma som i deras eget land. Denna osäkerhet undergräver den inre marknaden. För att motverka denna osäkerhet har EU antagit direktiv 2005/29/EG om otillbörliga affärsmetoder.
Svenska sociala medietjänster : En studie om svenska sociala medietjänsters uppkomst och hur de gynnas av det svenska klimatet
AbstractTitle: Swedish social media services (A study about Swedish social media services birth andhow they benefit from the Swedish climate)Number of pages: 38Author: Robin SchwabeggerTutor: Else NygrenCourse: Media and Communication Science CPeriod: Fall 2009University: Division of Informatics and Media, Uppsala University.Purpose/Aim: To see if the Swedish advantage or interest in developing new social mediaservices and networks has anything to do with our society. With society I mean our culture,attitudes and history. Do people, especially young people, have a more positive attitudetowards the Internet and has the fact that we, as a country, were among the first to use theInternet anything to do with it.Material/Method: Data collected from books, newspapers and articles from several sites onthe internet. I?ll use the information I?ve gathered to try to find an answer to my givenproblems for the paper.
Assessing attachment models using the implicit association test
Internal working models of attachment are claimed to be unconscious structures operating outside the conscious awareness. Existing measures of attachment are almost exclusively explicit, either self-reports or interviews and it is questionable whether these instruments are able to tap into unconscious attachment attitudes. The main purpose of the present study is to develop Implicit Association Test (IAT) tools for assessing adult attachment and to examine their construct validity. Two sets of implicit attachment measures, based on the two-dimensional attachment model (Bartholomew & Horowitz, 1991), were developed. Convergent validity was assessed by examining (1) the relationship between implicit model of self and implicit self-esteem and (2) the relationship between the implicit model of other and implicit sociability.