When producing an interview report the researcher is put to the test of describing the qualitative interview method in terms of assumed orderly steps and procedures taken during the interview process, while at the same time account for a very social dynamic process. In practice, even the most carefully prepared scenario for a qualitative interview study probably does not correspond to the expectations made. What happens between the plans and the actual interview itself? This issue is investigated by contrasting the actual engagement of the participants in an interview project to how these relationships are accounted for in Master thesis from the Swedish School of Library- and Information Science in Borås. Theory and methodology from Actor Network Theory (ANT) have been applied into the area of qualitative interviews.

The purpose of this study is to investigate the way George W. Bush used the language as a means to exercise power in an attempt to justify Operation Iraqi Freedom. The theories used to answer the purpose are discourse analysis and three different moral metaphors that are applied on the data.The collected material for the metaphors is constituted of cognitive linguistic books from prominent linguists, such as George Lakoff, Alan Cruse and William Croft, and the material for the discourse analysis is also collected from prominent discourse analysts such as Michél Foucault and Norman Fairclough. The official White House website provides the material for my data. The scientific method used in this study has been qualitative text analysis where the hermeneutic approach has been an essential part of it.The main question: In what way did George W.

Naturen är ett undersökande arbete i att uttrycka och materialisera en stämning baserat på minnen från en kvällsvandring. Jag gestaltar upplevelsen och materialiserar den i textil. Genom att undersöka möten mellan olika textila tekniker vill jag skapa en kollektion som ger en förnimmelse av min naturupplevelse. Text ur Caroline Ringskog Ferrada-Nolis bok Naturen har varit utgångspunkt vid uppbyggnaden av kollektionen. Resultatet är en dynamisk textilkollektion för hemmiljö som innehåller digitaltryck, ausbrenner jacquardväv och en stickad struktur.Nature is an exploratory work on expressing and materializing a mood based on the memories of a night walk.

How is the identity of Swedish diplomats affected by living a very international life, regularly moving from one place to another, while their main task is to represent Sweden at all times? How does the national identity relate to the professional and the international identity and what role does the context play in this process? These are the questions asked in this thesis. By interviewing 39 Swedish diplomats and by comparing the responses of the interviews and the theories applied, this thesis will show that it is the context, rather than the time spent abroad that changes their identities and not the least their perspectives of the world. The theories concern intersectional identities, nationalism, context and globalisation. It is from the point of view that identities are constructed and therefore changeable.The diplomats gain a greater awareness of their Swedish identity, wider and deeper perspectives of what it means to be Swedish, but also the advantages that other cultures have to offer.

ABSTRACTTitle: ?Dating Online. Self-Marketing Through Sweden's Biggest Dating Site ? Match.com?Number of pages: 34Author: Joanna StokowskaTutor: Amelie HössjerCourse: Media and Communication Studies CPeriod: Autumn term 2005University: Division of Media and Communication Studies, Department of Information Science, Uppsala UniversityPurpose/aim: The aim of this paper is to study the online dating phenomenon. The questions to be answered are: how do people form their personal profiles? Does the method of how one markets him/herself, within an online dating service, vary among different age groups?Material/method: 100 personal profiles have been downloaded and analysed from Sweden's largest dating website, Match.com.

De senaste decennierna har en rad streckkodstekniker utvecklats för att grafiskt representera digital information. Gemensamt för dessa är en strävan efter hög densitet, det vill säga kapacitet att lagra mycket data på en liten yta. Densiteten begränsas emellertid av kravet på precision vid tolkning av den digitala datan, eftersom felaktigheter i digital data kan resultera i omfattande informationsförlust.Analog information, exempelvis ljud, är däremot inte beroende av exakthet hos underliggande data i samma utsträckning. En analog ljudsignal kan beskrivas och återges approximativt, och ändå tolkas korrekt av en lyssnare. Detta faktum gör att det finns fördelar med att representera ett ljud utifrån dess analoga egenskaper.

The aim of this thesis is to describe and critically investigate eight different evaluations of the retrieval effectiveness of webbased search engines. The questions to be answered in this investigation are: - What kind of relevance judgements have been used? - Which criteria have been used when judging the relevance of a document? - Which measures have been used? - How many queries have been used? - How were the queries constructed? - What document cut-off value has been used? - Has hypothes testing been applied? - What kind of webbased search engines have been included in the evaluations? The study showed that although the evaluations investigate the same phenomena, they are very different from each other in certain aspects. Generally the study showed that precision is the preferred measure in comparison to recall in the chosen evaluation even though all the included evaluations have constructed unique formulas for calculating precision. Some attempts to measure relative recall have been performed but they all suffer from different defects.

De teoretiska grundstenarna för en framgångsrik ledning beror bl.a. på koordinationen mellan svensk forskning inom det ledningsvetenskapliga området och Försvarsmaktens doktrinära utveckling.Inom den ledningsvetenskapliga forskningen pågår utveckling av en teoretisk modell, den dynamiska OODA-loopen, syftande till att ta fram utåt- och inåtriktade funktioner inom ledning. Försvarsmakten genomför f.n. en utveckling av den Militärstrategiska doktrinen till att bli mer användbar och koordinerad i takt med en förändrad omvärld.Studiens syfte är att kartlägga om den doktrinära utvecklingen följt med forskningen inom ledningsvetenskapen och skapa en ökad förståelse samt medvetenhet för vad som krävs av den Militärstrategiska doktrinen för att uppnå en framgångsrik ledning.Resultatet visar på en positiv utveckling inom ett antal områden; miljön där militära effekter ska uppnås och underliggande beskrivningar som behandlar intentionen och förståelsen för själva uppdraget. Vidare visar studien på behovet av fortsatt doktrinär utveckling av området ledning i nära samarbete med svensk forskningen inom området..

The creation of value is considered the core purpose and central process of economic exchange. Value creation is now conceptualized as shared by both producers and customers, and value is seen as fundamentally derived and determined in use, the integration and application of resources in a specific context, rather than in exchange, embedded in products and manifested as price. The field of research is abundant with publications but these do not fully further the understanding of value creation and co-creation in a way that is meaningful for theoretical development and decision making in business and marketing practise. Without a thorough understanding of the factors characterising value co-creation, the nature as well as content and locus of co-creation cannot be identified. In that case value co-creation easily becomes a concept without substance. Until now, individual publications on co-creation have focused on few or different aspects, have emphasized the process from either the customer?s or from  the firm?s vantage point, have different theoretical approaches and have ignored the complexity in interactions between actors.The purpose of this essay is to analyse how five fundamental aspects of co-creation of customer value are perceived in contemporary marketing literature. Discussing the different views on co-creation, this essay concludes that thoughthere are evident points of agreement, finding one generally valid doctrine of predestination or value co-creation is improbable.

The purpose with this report is to highlight the value which Enterprise Architecture (EA) can bring,including the effects that can emerge, for a business. In the report we also study how Enterprise Architecturemay serve as basis for generating even more business value. The study is based on a theoretical frameworkwhich covers the following perspectives; architecture design, strategy development, management of changeand evaluation of IT-investments. Gathering and analysis of empirical data has been performed using acustom-developed model which is based on a model from Sogeti called Dynamic Architecture (van DenBerg and van Steenbergen, 2006) and Innovation Value Institute?s maturity curve (Innovation ValueInstitute, 2008) for Enterprise Architecture management.Explaining the value of Enterprise Architecture is invariably an important topic since many organizationsexpect to be able to generate quick value of the investments made in Enterprise Architecture.

Publit är ett litet företag med stora ambitioner. Efter bara fyra år på marknaden servar man nu enmajoritet av de största svenska förlagen (och en lång rad mikroförlag) med e-boktjänster ochbehovstryck.Användaren får tillgång till Publits tjänster via en webbapplikation som i stora drag har tre vyer;analys, ekonomi och katalog. Den sistnämnda rymmer ett förlags utgivning av fysiska ochelektroniska böcker och låter användaren göra allt från att skanna en fysisk bok eller konvertera enPDF till e-bok, till att publicera sina böcker i en lång rad kanaler och välja priser ochaffärsmodeller.Publits katalogvy har en rad brister. Det har varit vår uppgift att fullt ut förstå och kartlägga dessa.Den processen har bedrivits i form av iterativt skissande varvat med design-kritik-möten.Resultatet kan ses i två perspektiv. För vår egen del består det av ett mycket stort antal skisser somillustrerar vår process.

The aim of this case study was to investigate the role of leadership and interpersonal relations among staff during implementation of lean at a University Hospital in Sweden. The 15 respondents were leaders and staff members from different wards and clinics, who had started working according to lean principles. One of the methods used was explorative, low structured interviews. Other methods used for gathering information about the case was attending lectures about lean healthcare at the hospital, part-taking in the lean game and reading articles about lean and the implementation in both daily press and on the intranet of the hospital. The results showed that an open and accessible leader that coaches his/her staff and supports their work, helps the staff to develop a lean identity.

We aim to develop knowledge of how new technology, in this case social media, can contribute to how sports fans interact with their idols. Therefore our framing of a question is to present how fans experience their contact with mixed martial arts (MMA) & ultimate fighting championship (UFC) through social media platforms. To specify our study, we also have a supplement question with in which way sports fans uses social media.We have chosen to conduct a qualitative study consisting of interviews and data observations of websites, related to the organization UFC, to approach our main question. We have interviewed nine randomly selected people with one common interest - MMA/UFC. With an implant of theories, consisting of social media, fandom and lurking, on the result of the interview and website data, we try to come closer to a conclusion for our intention with this thesis.Our conclusion is that the interviewed fans express that through the usage of social media, they feel like they have come closer to UFC.

The world is getting smaller. Global markets, political processes and communication technology bring people together. Even though many of these processes are dynamic and constructive, they have also resulted in a need for better and more effective ways of international conflict resolution. This thesis investigates central issues connected to the concept of humanitarian interventions in relation to current and future legislation of the European Union. The overall question is whether the rapid globalization process has resulted in a change of international law towards more liberal view where authorization of the security council is not always needed? And, if there has actually been such a liberalization, how does that affect the legal possibilities for the European Union to carry out armed operations without the consent of the global community? The conclusion of the thesis is that international law has been modified mainly in two aspects: First, the concept of sovereignty is no longer seen merely as a right of the nation, but also as a responsibility.

There are an increasing number of people suffering from depression and depressed mood. Concurrently important benefits have been noticed from the effects of massage, effects that can be assumed to restore individual?s health with depression and depressed mood. The aim of the study was to examine the importance of gentle massage in connection with depression and depressed mood. The research was based on scientific studies that were applied through the databases Cinahl, elin@Kristianstad, PsycARTICLES, PsycINFO, PubMed and the journal Vård i Norden as well as by manual searches.